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Pengembangan Buku Peep Inside untuk Meningkatkan Pemahaman Sistem Pencernaan Pada Siswa Kelas V SD Dina Afriyana Solikhah; Meilan Tri Wuryani; Dian Kusumawati
JGK (Jurnal Guru Kita) Vol. 10 No. 3: Juni 2026
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jgk.v10.i3.74981

Abstract

Penelitian ini bertujuan untuk mengembangkan buku Peep Inside sebagai media pembelajaran interaktif pada materi sistem pencernaan manusia serta mengkaji kelayakan dan efektivitasnya dalam meningkatkan pemahaman siswa kelas V SD Muhammadiyah Kranggan. Penelitian menggunakan metode Research and Development (R&D) dengan model ADDIE yang terdiri atas lima tahap, yaitu Analysis, Design, Development, Implementation, dan Evaluation. Subjek penelitian melibatkan ahli materi, ahli media, guru kelas V, dan siswa kelas V SD Muhammadiyah Kranggan. Data dikumpulkan melalui kegiatan observasi, wawancara, penyebaran angket, dan tes hasil belajar. Analisis data dilakukan secara deskriptif kuantitatif, sedangkan efektivitas media ditentukan melalui perhitungan nilai N-Gain. Hasil penelitian menunjukkan bahwa buku Peep Inside memperoleh persentase validasi ahli materi sebesar 96% dengan kategori sangat layak dan validasi ahli media sebesar 76% dengan kategori layak. Penilaian dari guru mencapai 83,33% dengan kategori layak, sementara penilaian siswa mencapai 91,67% dengan kategori sangat layak. Selain itu, hasil uji efektivitas menghasilkan nilai N-Gain sebesar 0,66 yang berada pada kategori cukup efektif. Berdasarkan temuan tersebut, buku Peep Inside dinyatakan layak dan cukup efektif digunakan sebagai media pembelajaran untuk mendukung peningkatan pemahaman siswa terhadap materi sistem pencernaan manusia.
Peran Digital Marketing dalam Pengembangan Kegiatan Promosi UMKM Abon buana Desa Caruban Kecamatan Ringinarum Ade Bagus Primadoni; Meilan Tri Wuryani; Rachmat Imam Muslim; Dian Kusumawati; Desi Fitriana Rahmawati
Hikamatzu | Journal of Multidisciplinary Vol. 3 No. 1 (2026): Multidisciplinary Approach
Publisher : Hikamatzu | Journal of Multidisciplinary

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are a crucial pillar of regional economic development, including in Caruban Village, Ringinarum District. One growing MSME is Abon Buana, which faces challenges in expanding its product promotional reach to compete in an increasingly competitive market. Utilizing digital marketing is a strategic solution to increase promotional effectiveness while expanding its target market. This study aims to analyze the role of digital marketing in developing promotional activities for Abon Buana. The method used was descriptive qualitative through observation, interviews, and documentation. The results show that the implementation of digital marketing, particularly through social media (Instagram, Facebook, and WhatsApp Business) and marketplace platforms, contributes significantly to introducing products to the wider public, increasing interaction with consumers, and strengthening brand image. Creative content strategies tailored to local and global consumer trends have proven effective in attracting buyers. However, challenges include limited technology management capabilities, consistent content creation, and the need for ongoing mentoring. Thus, digital marketing plays a crucial role in strengthening the promotion of Abon Buana's MSMEs in Caruban Village, Ringinarum District, while also opening up opportunities to increase competitiveness in a broader market