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All Journal JAM : Jurnal Aplikasi Manajemen Jurnal Manajemen Pendidikan INOVATIF: Jurnal Penelitian Pendidikan, Agama dan Kebudayaan JURNAL PENDIDIKAN TAMBUSAI Madrosatuna: Journal of Islamic Elementary School eCo-Buss Jurnal ABDINUS : Jurnal Pengabdian Nusantara Journal of Digital Marketing and Halal Industry Studi Ilmu Manajemen dan Organisasi eCo-Fin Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Asyhari Asyhari, Asyhari
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Social Sciences

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Konsep Perang dalam Islam Menurut Al Habasyi Studi Kritis Terhadap Tafsir Liberal Ayat- Ayat Perang Asyhari, Asyhari
INOVATIF: Jurnal Penelitian Pendidikan, Agama dan Kebudayaan Vol. 1 No. 1 (2015): Februari 2015
Publisher : Ali Muchasan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (693.461 KB)

Abstract

Ayat-ayat qital (perang) di dalam al Qur’an memakai berbagai macam redaksi. Keadaan yang demikian menjadikan para ekstrimis dalam Islam; baik kanan maupun kiri sama-sama merasa mendapat legitimasi dari ayat-ayat al Qur’an yang mereka pahami secara partikular. Akibatnya melahirkan dua pemahaman tentang konsep perang yang kontradiksi dan sama-sama diklaim sebagai konsep Islam. Tulisan ini ingin membuktikan kekeliruan kelompok ekstrim kiri (liberal) yang memahami konsep perang dalam Islam dengan bahwa Islam perang dalam Islam hanya jika diserang (difensif) bukan ofensif. Al Habasyi membuktikan bahwa perang ofensif memang ada dalam Islam. Hal ini berdasarkan penjelasan al Qur’an, hadits, ijma’ serta fakta sejarah. Meskipun demikian perang dalam Islam tidak dapat dilakukan serampangan, perang dalam Islam hanya dapat dilakukan jika telah memenuhi ketentuan-ketentuan tertentu, yang pada masa sekarang ini jelas belum terpenuhi. Sehingga dengan dalih apapun segala aksi terorisme yang banyak dilakukan oleh kalangan radikalis tidak dapat dibenarkan. Sumber yang dipakai dalam tulisan ini adalah semua buku karya Abd Allah al-Habasyi sebagai sumber primer, dan buku-buku yang berkaitan dengan kritik tafsir secara umum sebagai sumber skunder. Data-data yang diperoleh, dibaca dengan menggunakan content analisys. Pertama-tama dilakukan penelusuran dan pengumpulan penafsiran al Habasyi terhadap ayat-ayat qital yang tersebar dalam sebagian besar karyanya (sumber primer). Setelah itu dianalisa dengan membandingkannya dengan data dari sumber skunder seperti kitab-kitab tafsir, ilmu al Qur’an serja sejarah Islam.
The Mediating Effect of Consumer Brand Engagement on the Relationship between Social Media Marketing and Repurchase Intention Asyhari, Asyhari; Ayuni, Sri; Primananda, Naufal Athiya; Saputri, Pungky Lela; Salleh, Wan Anisabanum
Journal of Digital Marketing and Halal Industry Vol 4, No 2 (2022)
Publisher : Fakultas Ekonomi dan Bisnis Islam UIN Walisongo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/jdmhi.2022.4.2.13137

Abstract

Social media become the primary marketing to enhance repurchase intention in e-commerce. However, not many companies in Indonesia use it to increase sales and gain profits. In addition, some literature reveals that the effect of social media marketing is not significant on repurchase intention. Several studies have shown that the dimensions of social media marketing have no significant effect on consumer behaviour. This study aimed to investigate the influence of social media marketing on repurchase intention through consumer brand engagement. The data were collected from 100 consumers of online Muslim fashion products in Central Java. Data were analysed using the model partial least square structural equation (PLS-SEM) with two steps namely confirmatory and structural analysis. The result indicated that social media marketing had a positive relationship with repurchase intention. Moreover, consumer brand engagement can be mediating the relationship between social media marketing and the repurchase intention of Muslim fashion products in Indonesia. The theoretical implication of this study is to provide an overview of the factors that shape consumer repurchase intention based on Stimulus-Organism-Response theory. The practical implication is that business practitioners should pay more attention to marketing through social media than conventional marketing.
Analysis on Arabic Language Learning Based on Digital Sparkol VideoScribe in MI Nurus Sholah Pamekasan Students Azhari, Jalaludin; Jannah, Raudlatul; Asyhari, Asyhari
Madrosatuna: Journal of Islamic Elementary School Vol 8 No 1 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/madrosatuna.v8i1.1602

Abstract

In line with advances in telecommunications technology such as computer networks, software, and hardware, technological developments have accelerated very rapidly in the last few decades. This research was conducted to analysis on Arabic language learning based on digital sparkol videoscribe in MI Nurus Sholah Pamekasan students. A qualitative research approach was used in this study because the type of research used in this study was phenomenological, while the data that influenced the research results were descriptive. First, the application is so easy to obtain (how to acquire) and apply (how to use). Second, this application contains features that are so useful in the context of learning Arabic. Third, the application is familiar to students, so it is easy to recognize and understand. Fourth, the application of this Arabic learning application is able to support innovation in learning Arabic, reveal new insights, make self-learning more communicative, and then motivate everyone. The fifth contains the substance of the material content, which is represented in various visual, acoustic, and audiovisual formats with excellent color language capacity and object resolution
Uncovering the Power of Consumer Involvement: How Perceived Quality Drives E-Commerce Behavior? Asyhari, Asyhari; Pudjihastuti, Sri Hindah; Alfionita, Vina; Othman, Azmahani Yaacob
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.14

Abstract

Consumer involvement is an important factor in shaping consumer behavior, such as purchase intention, satisfaction, and loyalty. However, scholars have not explored its impact on e-commerce. This study aims to investigate the impact of consumer involvement, which consists of opinion-seeking, product variety, and product involvement, on perceived quality and e-commerce behavior. A quantitative research design uses 300 respondents from Oclo Official consumers in Semarang City. Data analysis using Partial Least Square Structural Equation Model (PLS-SEM) with SmartPLS version 4.0.9. The findings revealed that opining-seeking, product variety, and involvement have a positive effect on perceived quality. Other findings demonstrated that perceived quality has a positive effect on e-commerce behavior. Finally, the result concluded that perceived quality can mediate relationship factors in e-commerce behavior. The implication of this study offers new insights into the importance of consumer involvement in e-commerce. The most important implication is that e-commerce businesses must enhance perceived product quality, as it directly influences customer behavior, such as purchase intention, satisfaction, and loyalty. Companies can strengthen long-term relationships with consumers by offering a wider variety of products and maintaining high quality.
Workshop “Mendampingi Belajar” sebagai Upaya Peningkatan Motivasi Belajar Matematika Anak-Anak Kelompok Wanita Tani Berbasis Buku Latihan Bertema Sayuran Wijayanti, Dyana; Ubaidah, Nila; Asyhari, Asyhari
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 8 No 2 (2024): Volume 8 Nomor 2 Tahun 2024
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v8i2.20060

Abstract

The women farming group/ Kelompok Wanita Tani (KWT) of Manggihan Village, Getasan District, Semarang Regency has carried out organic vegetable cultivation. However, the children of the farmer women's group are not familiar with organic vegetables. In this group there are 22 members and 10 children in grades 1-3 of Elementary School (SD). It was also found that the children's motivation to learn mathematics was low. In addition, KWT's knowledge about the importance of accompanying children while studying is still lacking. From these problems, community service activities focused on workshops 'accompanying children in learning to use the book 'knowing vegetables and counting'. As well as the implementation of child learning assistance by KWT. This activity will be carried out using the offline training method and online implementation. The result of this activity is that children's learning motivation in math lessons increases and the duration of learning assistance by parents (KWT) also increases.
PENGARUH COUNTRY OF ORIGIN DAN BRAND AWARENESS TERHADAP REPURCHASE INTENTION DENGAN PERCEIVED QUALITY SEBAGAI VARIABEL INTERVENING PADA SMARTPHONE OPPO DI SEMARANG Dari, Lutfi Wulan; Asyhari, Asyhari
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 3 No. 3 (2024): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.572349/neraca.v3i3.4388

Abstract

Penelitian ini bertujuan untuk menganalisis dan mengidentifikasi bagaimana pengaruh Country Of Origin terhadap Perceived Quality, Brand Awareness terhadap Perceived Quality, Country Of Origin terhadap Repurchase Intention, Brand Awareness terhadap Repurchase Intention dan Perceived Quality terhadap Repurchase Intention. Populasi pada penelitian ini adalah seluruh pengguna smarthphone Oppo di Semarang yang jumlahnya tidak diketahui. Data yang digunakan dalam penelitian ini adalah data primer dan data sekunder. Data primer didapatkan dari penyebaran kuesioner kepada responden. Adapun jumlah responden yang digunakan adalah 200 responden. Sedangkan data sekunder diperoleh dengan cara studi pustaka seperti data yang diperoleh dari buku, internet, jurnal, makalah, artikel, dan lain sebagainya. Metode analisis yang digunakan adalah regresi linear berganda dengan bantuan software SPSS. Hasil analisis penelitian menghasilkan: Country Of Origin berpengaruh positif dan signifikan terhadap Perceived Quality pada smartphone Oppo di Semarang. Brand Awareness berpengaruh positif dan signifikan terhadap perceived Quality Smathphone Oppo di Semarang. Country Of Origin berpengaruh positif dan signifikan terhadap Repurchase Intention smartphone Oppo. Brand Awareness berpengaruh positif dan signifikan terhadap Repurchase Intention dan Perceived Quality berpengaruh positif dan signifikan terhadap Repurchase Intention smartphone Oppo di Semarang.
FACTORS AFFECTING SALESPERSON PERFORMANCE IN SMEs CREATIVE INDUSTRY OF CENTRAL JAVA Asyhari, Asyhari; Yuwalliatin, Sitty
Jurnal Aplikasi Manajemen Vol. 18 No. 1 (2020)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2020.018.01.17

Abstract

This study aims to examine the influence of emotional intelligence, spiritual intelligence, personality and competency toward salesperson performance in SMEs Creative Industry of Central Java. The research uses survey design which a quantitative approach. Data collected from 150 respondents by distributing questionnaires, and then Structural Equation Modeling (SEM) is used to test the hypotheses. The finding of this study demonstrated that emotional intelligence, spiritual intelligence, personality and competency have a positive influence on salesperson performance. The originality of this study is the important role of the internal salesperson in order to enrich the sales management literature. This research has limitations related to indicators are used; therefore future researchers are suggested to expand the indicators of measure salesperson performance and other variables.
THE INFLUENCE OF GREEN MARKETING STRATEGY ON PURCHASING DECISION WITH MEDIATION ROLE OF BRAND IMAGE Asyhari, Asyhari; Yuwalliatin, Sitty
Jurnal Aplikasi Manajemen Vol. 19 No. 3 (2021)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2021.019.03.07

Abstract

This study aims to determine and analyze the influence of green marketing, corporate social marketing, and green product innovation on purchasing decisions with the brand image as an intervening variable. The population is consumers who purchase go green products in central java. By using the purposive sampling technique, obtained a total sample of 140 respondents. The analysis tool is the analysis path, which was previously tested for validity, reliability, and the classic assumption test. The test results show that green marketing, corporate social marketing, and green product innovation have a positive influence on brand image. Green marketing, corporate social marketing, green product innovation, and brand image positively influence purchasing decisions. Brand image can be an intervening variable between green marketing and purchasing decisions, while brand image can be an intervening variable between corporate social marketing and purchasing decisions. Brand image can be an intervening variable between green product innovation on repurchase. The more the company can innovate on environmentally-friendly products, the more it will improve the positive image to increase consumers’ decisions. Future studies should consider green perceived quality, brand awareness, and brand trust to understand consumer purchasing decisions better.
Peran Brand Image dalam Memediasi Pengaruh Kredibilitas Celebrity Endorsment terhadap Minat Beli Ulang Produk Kecantikan Somethinc Sari, Novita; Nurcholis, Lutfi; Asyhari, Asyhari
Jurnal Pendidikan Tambusai Vol. 9 No. 2 (2025): Agustus
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengetahui fungsi citra merek dalam memediasi pengaruh kredibilitas dukungan selebriti terhadap minat beli ulang produk kecantikan tertentu. Data primer dikumpulkan melalui kuesioner yang diberikan kepada 100 responden di Kota Semarang, berusia 18 hingga 35 tahun, yang pernah menemukan dukungan selebriti yang berkaitan dengan produk tertentu. Strategi purposive sampling digunakan, dan analisis dilakukan dengan menggunakan Structural Equation Modeling (SEM) berbasis Partial Least Squares (PLS) dengan SmartPLS 3.0. Temuan penelitian menunjukkan bahwa legitimasi dukungan selebriti berpengaruh positif dan signifikan terhadap citra merek dan minat beli ulang. Citra merek berpengaruh signifikan terhadap minat beli ulang dan memediasi hubungan antara legitimasi dukungan selebriti dan minat beli ulang. Temuan ini berdampak pada strategi pemasaran perusahaan, khususnya dalam pemilihan pendukung dan peningkatan citra merek.
Peningkatan Customer Loyalty Skincare Somethinc di Kota Semarang melalui Green Product dan Perceived Value dengan Customer Satisfaction sebagai Variabel Intervening Sari, Febi Alfaticha; Asyhari, Asyhari
eCo-Buss Vol. 8 No. 1 (2025): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v8i1.2449

Abstract

Green Product adalah produk berkelanjutan yang menggunakan bahan ramah lingkungan dan proses produksi dengan dampak minimal. Penelitian ini menganalisis pengaruh Green Product terhadap Customer Satisfaction dan Customer Loyality, serta peran Perceived Value dalam hubungan tersebut. Populasi penelitian adalah konsumen skincare Somethinc di Kota Semarang dengan jumlah responden sebanyak 100 orang. Metode analisis yang digunakan adalah regresi linear berganda untuk melihat hubungan antar variabel dependent dan independent dalam penelitian ini. Uji Sobel dilakukan guna menguji pengaruh variabel intervening terhadap hubungan variabel dependent dan independent. Hasil penelitian menunjukkan bahwa Green Product dan Perceived Value berpengaruh positif dan signifikan terhadap Customer Satisfaction (R² = 0,443). Selain itu, Green Product, Perceived Value, dan Customer Satisfaction berpengaruh positif serta signifikan terhadap Customer Loyality (R² = 0,651). Temuan ini memberikan wawasan bagi pelaku bisnis bahwa peningkatan kualitas produk ramah lingkungan dan nilai yang dirasakan pelanggan dapat meningkatkan kepuasan serta loyalitas. Penelitian ini juga berkontribusi pada kajian akademik mengenai keterkaitan variabel-variabel tersebut dan menambah bukti empiris dalam studi pemasaran berkelanjutan.
Co-Authors Ayuni, Sri Azhari, Jalaludin Dari, Lutfi Wulan Dyana Wijayanti Edi Purwanto Fachrunnisa, Olivia Gigih, Dedy Lutfi Nurcholis Nila Ubaidah Novita Sari Nurwidiana Nurwidiana Oktavia, Laily Nur Othman, Azmahani Yaacob Primananda, Naufal Athiya Raudlatul Jannah Salleh, Wan Anisabanum Sam Farisa Chaerul Haviana Saputri, Pungky Lela Sari, Febi Alfaticha Sitty Yuwalliatin, Sitty Sri Hindah Pudjihastuti, Sri Hindah Vina Alfionita, Vina