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All Journal Afkaruna: Indonesian Interdisciplinary Journal of Islamic Studies Walisongo: Jurnal Penelitian Sosial Keagamaan Falah : Jurnal Ekonomi Syariah Tazkia Islamic Finance and Business Review Al-Muzara'ah Jurnal Ekonomi & Keuangan Islam Iqtishoduna: Jurnal Ekonomi Islam El-Barka: Journal of Islamic Economics and Business Iqtishadia: Jurnal Kajian Ekonomi dan Bisnis Islam Jurnal Pusat Inovasi Masyarakat Halal Studies and Society
Tita Nursyamsiah, Tita
Departement Of Islamic Economics, Faculty Of Economic And Management, Institut Pertanian Bogor
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Economics, Econometrics & Finance Education Social Sciences Other

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Development strategy for small and medium-scale halal food and beveragesector in Indonesia Rosadi, Chodijah Puteri; Nursyamsiah, Tita
Halal Studies and Society Vol. 1 No. 2 (2024): May 2024
Publisher : IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/hass.1.2.1-7

Abstract

Indonesia, with the world’s largest Muslim population, is the leading consumer of halal food and beverage.Despite its substantial consumer base, the country has not been able to capitalize on this demand to increasethe production of halal products. Therefore, this study aimed to identify strengths, weaknesses, opportunities,and threats (SWOT) facing halal food and beverage small and medium enterprises (SMEs) in Indonesia anddevelop growth strategies. The study procedures used Analytic Network Process (ANP) method combined withSWOT network structure to evaluate the factors affecting the sector. The results showed that the most significantstrength was the merger of food science with Islamic principles, while the primary weakness identified was theinsufficient financing and investment available to sector participants. Government backing had also become themost significant opportunity, while the most significant threat was the volatility of global economic conditions. Basedon these results, the strategic priority identified for advancing Indonesian halal food and beverage SEMs was overalldevelopment.
Co-Authors AGENG PRASETYO Alhaq, Khairanisa Alifah Fidela Ananda Diah Oktaviani Anisa Dwi Utami Annisa, Nadya Nur Aprinaldi Pratama Busaid Fadhila Meithasari Nurtjahjo Fathyah Isnaini Hasanah, Qoriatul Irfan Syauqi Beik JAENAL EFFENDI Khairanisa Alhaq Khalifah Muhamad Ali Lukman M Baga Lukman M. Baga Lydia Edgina Mahanani, Yekti Marhamah Muthohharoh Maudy Susanti Mayang Indi Genousa Mohammad Iqbal Irfany Muthohharoh, Marhamah Nasyafira, Hanifah Zahra Neneng Hasanah Nurlaila Mahdiah Qoriatul Hasanah R. Sapto Hendri Boedi Soesatyo Rahmat Yanuar Ranti Wiliasih Rofifah, Safirah Rosadi, Chodijah Puteri Shinta Marbella Christine Syahida Rohmah, Naila Thiarany, Usy Thuba Jazil Thuba Jazil Tilova, Tari Yulia Usy Thiarany Valyanisa Byzzanthi Yekti Mahanani