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All Journal JURNAL PENDIDIKAN EKONOMI: Jurnal Ilmiah Ilmu Pendidikan, Ilmu Ekonomi dan Ilmu Sosial EAJ (ECONOMICS AND ACCOUNTING JOURNAL) ABDI MASSA: Jurnal Pengabdian Nasional PROFICIO: Jurnal Pengabdian Masyarakat Riset, Ekonomi, Akuntansi dan Perpajakan (REKAN) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) SWARNA Indonesian Journal of Contemporary Multidisciplinary Research Zadama: Jurnal Pengabdian Masyarakat Communautaire: Journal of Community Service Economy and Finance Enthusiastic PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Research Jurnal Pengabdian Pada Masyarakat IPTEKS
Arie Cahyani
Universitas Bumigora
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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Pengembangan Digital Marketing Pada Usaha Kuliner Dapur Mama Zilla Cahyani, Arie; Irhas, Irhas
SWARNA: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 9 (2025): SWARNA : Jurnal Pengabdian Kepada Masyarakat, September 2025
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/swarna.v4i9.1706

Abstract

Program pengabdian masyarakat ini bertujuan untuk mengembangkan strategi digital marketing pada usaha kuliner Dapur Mama Zilla yang bergerak di bidang makanan rumahan. Permasalahan utama yang dihadapi mitra adalah keterbatasan dalam pemanfaatan teknologi digital sebagai sarana promosi dan pemasaran, sehingga jangkauan konsumen masih terbatas pada area sekitar. Melalui kegiatan ini, tim pengabdi memberikan pendampingan berupa pelatihan penggunaan media sosial, pembuatan konten kreatif, manajemen marketplace, serta optimalisasi branding digital. Metode pelaksanaan dilakukan melalui tahap observasi, analisis kebutuhan, pelatihan intensif, dan evaluasi keberlanjutan. Hasil kegiatan menunjukkan bahwa pemilik usaha mampu mengelola akun bisnis secara lebih profesional, memahami teknik promosi berbasis digital, serta meningkatkan visibilitas produk secara signifikan. Dengan adanya pendampingan ini, Dapur Mama Zilla diharapkan dapat memperluas pangsa pasar, meningkatkan daya saing, dan membangun identitas usaha yang lebih kuat di era ekonomi digital.
Sosialisasi Pengenalan Literasi Finansial Sejak Dini Bagi Ibu-ibu Anggota Posyandu pada Dusun Tebao Timur Cahyani, Arie; Nabila, Fitri; Elthia, Memy Wardani
Jurnal Pengabdian Pada Masyarakat IPTEKS Vol. 1 No. 1: Jurnal Pengabdian Pada Masyarakat IPTEKS, Desember 2023
Publisher : CV. Global Cendekia Inti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71094/jppmi.v1i1.35

Abstract

Kegiatan soaialisasi “Pengenalan Literasi Finansial Sejak Dini” dilakukan dengan tujuan yaitu memberikan sosialisai kepada para ibu-ibu anggota posyandu pada Dusun Tebao Timur Peresak Narmada Kabupaten Lombok Barat betapa pentingnya literasi finansial untuk anak mereka. Hal ini dikarenakan literasi finansial ini dapat mengajarkan bagaimana cara anak dapat mengenal dan mengelola keuangan secara tepat, baik dan bijaksana sejak dini. Pengabdian ini dihadiri oleh kurang lebih 30 (tiga puluh) orang ibu-ibu. Pengabdian dilakukan Dosen Universitas Bumigora. Dalam sosialisasi ini kami memberikan manfaat dari pengenalan literasi finansial sedini mungkin. Salah satu pengenalan literasi keuangan yang dapat diterapkan oleh para ibu-ibu ini yaitu memberikan pemahaman serta mengajarkan anak untuk gemar menabung sejak usia dini. Melalui kegiatan menabung ini dapat membantu anak-anak untuk belajar mengendalikan keuangannya, belajar tentang kesederhanaan, menghindari perilaku konsumtif dan boros, serta menumbuhkan jiwa sosial pada anak.
Pelatihan Pemahaman Ekowisata : Daya Tampung Destinasi Wisata Dan Konservasi Lingkungan di Komunitas Mahasiswa Pariwisata Anggara, Bagas; Hardyanti, Hardyanti; Cahyani, Arie; Lestari, Ayu Ambang; Elthia, Memy Wardani
Jurnal Pengabdian Pada Masyarakat IPTEKS Vol. 1 No. 2: Jurnal Pengabdian Pada Masyarakat IPTEKS, Juni 2024
Publisher : CV. Global Cendekia Inti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71094/jppmi.v1i2.39

Abstract

Training on ecotourism and environmental conservation for students of the Sharia Tourism Study Program at UIN Mataram is an initiative based on the profound need for understanding ecotourism and the importance of environmental preservation in the tourism industry. This research is motivated by the rapid development of tourism in Lombok Island, which has not been accompanied by awareness of environmental preservation and sustainable values. The training aims to provide students with a deeper understanding of the concepts of ecotourism, environmental conservation, and carrying capacity of tourist destinations. The implementation method of the training includes coordination with students as organizers, literature review to delve into the concepts of ecotourism and environmental conservation, and conducting training at the Faculty of Economics and Business at UIN Mataram. The results and discussions show an increase in understanding and awareness among students about the importance of environmental conservation in the tourism industry. They are equipped with practical skills in managing sustainable tourist destinations. This training has successfully had a positive impact on enhancing the understanding, awareness, and skills of UIN Mataram Tourism students in the field of ecotourism, environmental carrying capacity, and conservation. Through this training, it is hoped that students can become agents of change who bring positive impacts to the environment and surrounding communities through sustainable and responsible tourism practices.
Penerapan Media Kuis Interaktif dalam Meningkatkan Motivasi Pembelajaran Mahasiswa Melalui Aplikasi Kahoot! Hayati, Ridha Nurul; Alawiyah, Rosidah; Farwati, Wiwik Wida; Elthia, Memy Wardani; Nabila, Fitri; Cahyani, Arie
Jurnal Pengabdian Pada Masyarakat IPTEKS Vol. 2 No. 1: Jurnal Pengabdian Pada Masyarakat IPTEKS, Desember 2024
Publisher : CV. Global Cendekia Inti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71094/jppmi.v2i1.83

Abstract

The learning process in higher education often faces challenges such as low student motivation, as observed at Universitas Bumigora. This issue is exacerbated by the use of conventional teaching methods, which are less interactive, making students passive and disengaged. This community engagement project focuses on enhancing student learning motivation by implementing interactive quizzes using the Kahoot! application as part of learning evaluation. A qualitative approach was employed, involving observation, needs analysis, training on Kahoot! usage, and evaluation of its implementation. The mentoring process included workshops and direct application in lectures. The results revealed increased student participation and learning motivation, with students showing greater enthusiasm for their studies. Additionally, this initiative fostered awareness of the importance of integrating technology into academic processes. The transformation supports digital learning innovation and offers an alternative evaluation model to improve the quality of education in higher education settings.
Pembelajaran Pendidikan Agama untuk Anak TK Melalui Media Pembelajaran Cerita Naratif Farwati, Wiwik Wida; Alawiyah, Rosidah; Hayati, Ridha Nurul; Cahyani, Arie; Elthia, Memy Wardani
Jurnal Pengabdian Pada Masyarakat IPTEKS Vol. 2 No. 1: Jurnal Pengabdian Pada Masyarakat IPTEKS, Desember 2024
Publisher : CV. Global Cendekia Inti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71094/jppmi.v2i1.87

Abstract

One of the methods used by teachers to instill religious moral values in children is through story activities. The need to inculcate religious morals in the story method is expected to make the values taught can be internalized and interpreted by children without coercion. The purpose of this study was to find out the implementation of the story method in instilling religious morals in early childhood in Al-Falah Panumbangan kober, as well as to find out the strengths and weaknesses when the story method is used in learning at school. This study uses qualitative methods with data collection techniques through observation, interviews, and documentation. The findings from this study are that storytelling activities can develop religious morals in early childhood when activities are carried out with the right delivery and choosing the right stories. Efforts made by teachers to instill religious morals in early childhood so that children can understand and practice them in everyday life. So that the implementation can be done by the teacher by choosing the right story.
Implementasi Penggunaan Media Pembelajaran Quizizz Sebagai Alat Penilaian Pemahaman Siswa Terhadap Mata Pelajaran Hayati, Ridha Nurul; Farwati, Wiwik Wida; Alawiyah, Rosidah; Cahyani, Arie; Elthia, Memy Wardani
Jurnal Pengabdian Pada Masyarakat IPTEKS Vol. 2 No. 2: Jurnal Pengabdian Pada Masyarakat IPTEKS, Juni 2025
Publisher : CV. Global Cendekia Inti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71094/jppmi.v2i2.103

Abstract

This community service project aimed to enhance students' understanding and motivation in School subjects through the implementation of Quizizz, an interactive digital learning platform. The program was carried out at SDN 4 Banyumulek using a qualitative approach, including planning, implementation, and evaluation stages. The initial phase involved needs analysis and classroom observation, followed by Quizizz training and application in real-time learning settings. Data collection methods included observation, interviews, questionnaires, and documentation. Results showed that Quizizz successfully fostered student engagement, improved learning outcomes, and streamlined the assessment process by offering instant feedback and data analysis features. Most students achieved scores above the minimum competency standard (KKM), indicating that Quizizz is an effective and efficient tool for formative assessment. However, some technical challenges such as internet connectivity issues were noted. Overall, the integration of Quizizz into the learning process provided a positive impact on both teaching practices and student performance. It is recommended that educators adapt the use of this platform based on student needs and local context to ensure optimal learning outcomes.
The Effect of Return on Asset, Investment Opportunity Set and Firm Size on Earnings Management Arie Cahyani; Fitria, Maulidah; Lestari, Ayu Ambang
EAJ (Economic and Accounting Journal) Vol. 8 No. 2 (2025): EAJ (Economics and Accounting Journal)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/eaj.v8i2.y2025.p148-154

Abstract

This study aims to examine the influence of Return on Assets (ROA), Investment Opportunity Set (IOS), and firm size on earnings management in property and real estate companies listed on the Indonesia Stock Exchange (IDX) during the period 2018–2022. Earnings management refers to the deliberate actions by management to influence financial reporting outcomes to meet specific objectives, such as maintaining a favorable image among investors. Based on signaling theory, management conveys information to the market as a signal of the firm’s future prospects, often represented through reported earnings. This study adopts a quantitative approach using purposive sampling, resulting in 14 selected companies and a total of 70 observation data points. The analytical method employed is multiple linear regression with classical assumption testing. The results indicate that ROA, IOS, and firm size do not simultaneously have a significant effect on earnings management. Individually, none of these independent variables significantly influence earnings management. These findings suggest that profitability, investment opportunities, and firm size are not the main factors driving earnings management practices in the property and real estate sector. Other factors outside the model may play a more dominant role in shaping managerial behavior related to earnings reporting.
Strategic Plan Design for Business Formulation and Simple Financial Report Bookkeeping Training Lestari, Ayu Ambang; Cahyani, Arie; Farwati, Wiwik Wida; Febriyanty, Ni Putu Karinina
Communautaire: Journal of Community Service Vol. 4 No. 3 (2025)
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/communautaire.v4i3.1506

Abstract

This study aims to analyze and identify solutions to the managerial and financial problems faced by micro-enterprises in the barbershop sector. The study is based on a lack of understanding of business planning and basic financial record-keeping, which hinders business growth and competitiveness. The method used is a participatory and applied approach, involving barbershop owners and employees at every stage of the activity. The first stage is needs identification through surveys and interviews, followed by business strategy socialization and simple financial bookkeeping training. Evaluation was conducted using pre- and post-tests to measure the increase in participants' knowledge. The results showed a significant increase in understanding of business planning, operational management, and financial bookkeeping after the training. The recommendations from this study are the need for a longer implementation period, ongoing mentoring, and the involvement of relevant parties such as local governments or financial institutions to increase the sustainability of the program. This study contributes to proving that participatory and practice-based empowerment programs can improve the managerial and financial capacity of micro-enterprises, thereby supporting the growth and competitiveness of small businesses like Matahari Barbershop.
Co-Authors Alfilail, Nur Ayu Ambang Lestari Ayu Ambang Lestari - Bagas Anggara Defel Septian Dewa Ayu Oki Astarini Febriyanty, Ni Putu Karinina Fitri Nabila Fitri Nabila fitri, Fitri Nabila Galuh Tinezia Endriyanto Hardyanti Hardyanti Hardyanti, Hardyanti I Nyoman Switrayana Ibrahim, Isra Dewi Kuntary Irhas Irhas, Irhas Khairunnisa Khairunnisa Khairunnisa Lestari, Ayu Ambang Logi Mulawarman Maulidah Fitria Memy Wardani Elthia Nabila, Fitri Rani, Dewi Ridha Nurul Hayati Rini Adriani Auliana Rini Anggriani Rosidah Alawiyah Sintiani, Putu Della Widhi, Bidari Andaru Wiwik Wida Farwati