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All Journal Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Jurnal Ekonomi Modernisasi Jurnal Riset Mahasiswa Manajemen (JRMM) Jurnal Manajemen Teori dan Terapan Cosmogov: Jurnal Ilmu Pemerintahan Jurnal Studi Manajemen dan Bisnis MBR (Management and Business Review) Journal of Economic, Bussines and Accounting (COSTING) MILRev: Metro Islamic Law Review Madania: Jurnal Kajian Keislaman
Mohammad Fakhruddin Mudzakkir, Mohammad Fakhruddin
Department Of Management, Economic And Business Faculty, Universitas Airlangga, Indonesia
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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PENGARUH PERSEPSI KOMUNIKASI INTERAKTIF TERHADAP NIAT MENGHUBUNGI KEMBALI MELALUI SIKAP PENDENGAR ACARA WAWASAN RADIO SUARA SURABAYA Mudzakkir, Mohammad Fakhruddin
Jurnal Ekonomi Modernisasi Vol. 9 No. 1 (2013): Februari
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (305.099 KB) | DOI: 10.21067/jem.v9i1.198

Abstract

Pemasaran relasional fokus pada mempertahankan pelanggan. Salah satu penerapan pada radio adalah memberi kesempatan pendengar untuk berkomunikasi secara interaktif dengan radio. Komunikasi interaktif menyaratkan adanya kecepatan, ketepatan dan keluasan respon yang diberikan oleh penyiar. Tidak selamanya komunikasi antara pendengar dengan penyiar radio dapat interaktif. Hal ini karena acara yang didesain terbuka memungkinkan acara lain menyela, topik berubah (sehingga dapat dihentikannya diskusi oleh penyiar dan diganti dengan topik lain yang dianggap lebih penting) dan menjadikan komunikasi kurang interaktif sehingga memunculkan sikap negatif dari pendengar,yang dapat memengaruhi niat menghubungi kembali radio tersebut. Penelitian ini menganalisis pengaruh persepsi komunikasi interaktif terhadap sikap pendengar dan,pengaruhnya terhadap niat menghubungi kembali radio Suara Surabaya di acara wawasan. Persepsi komunikasi interaktif sebagai variabel independent; sikap sebagai variabel antara; dan niat menghubungi kembali sebagai variabel dependent. Hasil penelitian menunjukkan bahwa persepsi komunikasi interaktif berpengaruh secara signifikan terhadap sikap dan sikap memengaruhi niat menghubungi kembali radio Suara Surabaya di acara Wawasan
RELIGIOUSITY COMMITMENT DALAM MEMODERASI HUBUNGAN BRAND AWARENESS TERHADAP NIAT PEMBELIAN Mudzakkir, Mohammad Fakhruddin; Nurfarida, Iva Nurdiana
Jurnal Ekonomi Modernisasi Vol. 10 No. 3 (2014): Oktober
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (191.165 KB) | DOI: 10.21067/jem.v10i3.850

Abstract

Penelitian ini bertujuan untuk mengetahui 1). Pengaruh brand awareness terhadap niat pembelian pada toko roti merk Islami, 2). Pengaruh religousity commitment terhadap niat pembelian pada toko roti merk Islami, 3). Peranan religousity commitment sebagai variabel moderator yang dapat memperkuat pengaruh brand awareness terhadap niat pembelian pada toko roti merk Islami. Jenis penelitian adalah survey. Populasinya adalah konsumen yang melakukan  pembelian pada 3 toko roti Merk Islami di Kota/Kabupaten Malang, yaitu Toko Roti Amanah, Toko Roti As Sunnah, dan Toko Roti Madinah. Teknik pengambilan sampelnya adalah accidental sampling. Penelitian ini menggunakan metode analisis Moderated Regression Analysis. Hasil analisis menunjukkan variabel brand awareness  dan religousity commitment berpengaruh positif dan signifikan terhadap niat pembelian. Religousity commitment tidak dapat berperan sebagai variabel moderasi terhadap hubungan brand awareness terhadap niat pembelian merk produk Islam
PENGARUH KERAGAMAN PRODUK TERHADAP KEPUASAN PELANGGAN PADA TOKO MODERN INDOMARET KECAMATAN SUKUN KOTA MALANG Wilujeng, Sri; Mudzakkir, Mohammad Fakhruddin
Jurnal Ekonomi Modernisasi Vol. 11 No. 2 (2015): Juni
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (266.055 KB) | DOI: 10.21067/jem.v11i2.871

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh keragaman harga, keragaman kualitas, keragaman jenis produk, keragaman tampilan produk  terhadap  kepuasan pelanggan. Teknik pengambilan sampel  menggunakan accidental sampling dengan jumlah responden 100 pembeli di Indomaret Kec. Sukun serta teknik menggunakan regresi linier berganda. Hasil analisis menunjukkan variabel persepsi keragaman kualitas produk dan variabel persepsi tampilan produk memiliki pengaruh yang positif dan signifikan terhadap kepuasan pelanggan Indomaret di Kecamatan Sukun Kota Malang. Variabel persepsi keragaman harga produk dan keragaman jenis produk tidak berpengaruh terhadap kepuasan pelanggan Indomaret di Kecamatan Sukun
PENGARUH MOTIVASI INSTRINSIK DAN MOTIVASI EKSTRINSIK TERHADAP PRODUKTIVITAS KERJA PEGAWAI DI KANTOR PELAYANAN KEKAYAAN NEGARA DAN LELANG KOTA MALANG. Agustinus Jemarut, Mohammad Fakhruddin Mudzakkir, Sugeng Haryanto
Jurnal Riset Mahasiswa Manajemen Vol. 2 No. 2 (2014): Oktober
Publisher : Fakultas Ekonomika dan Bisnis Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (278.32 KB)

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh motivasi instrinsik (X1) dan ekstrinsik (X2) terhadap produktivitas kerja pegawai yang meliputi Kebijakan dan administrasi, hubungan antar pribadi, kondisi kerja, gaji, serta untuk mengetahui variabel mana yang paling dominan mempengaruhi produktivitas kerja pegawai pada Kantor Pelayanan Kekayaan Negara dan Lelang Malang. Metode penelitian adalah explanotari dengan teknik purposive sampling didapatkan sample sebanyak 42 responden dari adalah seluruh Pegawai KPKNL Malang. Pengambilan data menggunakan kuesioner dan dokumentasi. Dari hasil analisis regresi linier berganda yang dilakukan menunjukkan bahwa keempat variabel yang diproksikan berpengaruh secara parsial terhadap produktivitas kerja pegawai (variabel instrinsik 7.021> 1.682) dan (variabel ekstrinsik 5.726> 1.682).
PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN NASABAH MENABUNG PADA BANK BRI KANTOR CABANG PEMBANTU UNIVERSITAS KANJURUHAN MALANG Siti Asmida, Dianawati Suryaningtyas, Mohammad Fakhruddin Mudzakkir
Jurnal Riset Mahasiswa Manajemen Vol. 2 No. 2 (2014): Oktober
Publisher : Fakultas Ekonomika dan Bisnis Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (231.376 KB)

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisis pengaruh secara parsial maupun secara simultan variabel produk, harga, promosi, lokasi, proses terhadap keputusan nasabah menabung. Jenis penelitian ini temasuk penelitian jenis explanatory research karena merupakan suatu bentuk penelitian yang menjelaskan tentang hubungan antara variable. Populasi dalam penelitian ini berjumlah 300 orang dengan sampel berjumlah 75 orang (pengambilan sampel menggunakan accidental sampling). Pengumpulan data menggunakan kuisoner dan dianalisis menggunakan analisis data linier berganda. Hasil penelitian menunjukkan bahwa variabel produk tidak berpengaruh positif terhadap nasabah menabung (0,055 > 0,05), variabel harga berpengaruh positif terhadap nasabah menabung (0,040< 0,05), variabel promosi berpengaruh positif terhadap nasabah menabung (0,008 < 0,05), variabel promosi berpengaruh positif tergadap nasabah menabung (0,000 < 0,05), variabel proses berpengaruh terhadap nasabah menabung (0,030 < 0,05), dan variabel produk, harga, promosi, lokasi dan proses secara bersama-sama mampu mempengaruhi variabel keputusan nasabah menabung (Fhitung = 32,593).
Peran Mediasi Perceived Value dalam Memediasi Pengaruh Experiental Marketing terhadap Behavioral Intention (Studi pada Wisata Wahana di Kota Batu) Mohammad Fakhruddin Mudzakkir; Iva Nurdiana Nurfarida
Jurnal Studi Manajemen dan Bisnis Vol 3, No 2 (2016): Desember
Publisher : Trunojoyo University of Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jsmb.v3i2.2618

Abstract

Tujuan dari penelitian ini untuk mengetahui peran variabel perceived value dalam memediasi experiental marketing terhadap Behavioral Intention pada pengunjung wisata wahana di Kota Batu. Jumlah sampel yang diambil pada penelitian ini sebanyak 100 orang. Hasil dari penelitian ini menunjukkan bahwa experiental marketing berpengaruh positif dan signifikan terhadap perceived value  dan Behavioral Intention pengunjung wisata wahana Kota Batu. Variabel perceived value dapat memediasi hubungan experiental marketing terhadap Behavioral Intention secara posisitf dan signifikan, namun mediasi yang terjadi adalah mediasi parsial karena tanpa peran perceived value , variabel experiental marketing dapat berpengaruh terhadap Behavioral Intention.
Trail of Adventure Tourism of Senior Generation Mohammad Fakhruddin Mudzakkir; Roy Setiawan; Sanju Khuma Singh Singh; Ahmad Fauzi
MBR (Management and Business Review) Vol 2 No 2 (2018): Desember
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/mbr.v2i2.4687

Abstract

The main aim of this research is to explore what factor that determines of senior generation doing adventure tourism. More specifically in this study, not all ages were studied but only in the old generation. Using case study and data collection used interview techniques. There were two participants who were interviewed by both participants aged > 50 years and had done more than 20 times doing trail adventure activities. This research used snowball sampling techniques. Overall there are five identifiable factors related to factors that drive senior generation to do trail adventure activities: maintaining healthy body, strengthening brotherhood, returning to nature and nostalgia.
Majapahit Marine Park Development Policy on the Socio-Economic Life of the Mojokerto City Community Muhaimin, Hikmah; Herachwati, Nuri; Hadi, Cholicul; Suhariadi, Fendy; Mudzakkir, Mohammad Fakhruddin
CosmoGov: Jurnal Ilmu Pemerintahan Vol 10, No 2 (2024)
Publisher : Department of Government, FISIP, Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/cosmogov.v10i2.57991

Abstract

This research is motivated by Presidential Regulation of the Republic of Indonesia Number 80 of 2019 concerning the acceleration of economic development in the Gresik-Bangkalan-Mojokerto-Surabaya-Sidoarjo-Lamongan, Bromo-Tengger-Semeru, and Selingkar Wilis and Lintas Selatan regions. To support this regulation, the Mojokerto City Government developed a Tourist Attraction (DTW) which is regulated in Mojokerto City Regulation Number 7 of 2021 concerning the Regional Medium-Term Development Plan for 2018-2023. This tourism development includes the Majapahit Marine Park (TBM), Mojopahit restaurant, PLUT, IKM Center, and road access to tourist locations. This study aims to analyze the impact of the Majapahit Marine Park (TBM) development policy on the socio-economic life of the community in Blooto Village, Mojokerto City. The method used is descriptive qualitative with data collection techniques through observation, interviews, and documentation. The results of the study show that the construction of TBM causes physical changes that have an impact on the social and economic aspects of the community. In the social aspect, there is a change in community behavior and an increase in the economy, seen from the buying and selling activities of the surrounding community which have been predicted because of the existence of the tourist attraction. This positive impact supports regional economic growth. In addition, there is a change in the physical environment, such as the area around the Rejoto bridge which is now more crowded after previously only functioning as a connection between sub-districts.
Innovation job performance in industrial context: the role of perceived of organizational support for creativity and climate of innovation toward employee learning orientation Rosyidi, Luthfi Nur; Mudzakkir, Mohammad Fakhruddin; Choirunnisa, Zuyyinna; Nur Lailiyah, Ilfiah; Indrio, Ludita Woro
Jurnal Ekonomi Modernisasi Vol. 19 No. 3 (2023)
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/jem.v19i3.9833

Abstract

This study has a purpose to examine the factors that influence employee innovation performance such as climate of innovation, employee learning orientation, and organizational support for creativity.  The object of research is one of the manufacturing companies, State-Owned Enterprises, especially in departments that are required to have high innovation such as marketing, Human Resources, and others. A quantitative approach with PLS 3.0 was used to analyze the data collected through distributing questionnaires on a Likert scale with 229 valid questionnaires collected. The results showed that all variables used had a positive influence. Innovation climate and organizational support for creativity affect learning orientation because a good innovation climate and organizational support for creativity will encourage organizational efforts to optimize learning for employees. While the climate of innovation, organizational support for creativity, and learning orientation affect innovation performance because the climate of organizational innovation and organizational support through training and learning can affect the way employees work and encourage employees to improve innovation performance. Future research is expected to conduct further analysis by comparing between different companies.
Bridging the Gap: Orchestrating Indonesian Higher Education Yudhoyono, Agus Harimurti; Nadia, Fiona Niska Dinda; Mudzakkir, Mohammad Fakhruddin; Suhariadi, Fendy
Jurnal Manajemen Teori dan Terapan| Journal of Theoretical and Applied Management Vol. 17 No. 2 (2024)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jmtt.v17i2.60737

Abstract

Objective: This study aims to ascertain the extent of the gap between the human resources presently available in the Republic of Indonesia (the number of study programs classified into fields of science existing in Indonesian higher education) and those required in the future to realize the Visi Indonesia Emas 2045. Furthermore, it seeks to identify how resource orchestration can narrow this gap through the lens of Resource Orchestration Theory (ROT). Design/Methods/Approach: The study employs a qualitative research methodology utilizing secondary data sources, namely higher education statistical data issued by the Ministry of Education, Culture, Research and Technology, and gross domestic product industrial data issued by the Indonesian Central Statistics Agency. Findings: This study finds a mismatch between the sector and study program by field of study both nationally and regionally. Nationally, some top sectors are not supported by specific study programs in accordance with their needs. Regionally, there is a mismatch between the distribution of study programs by field of study and the top industries in some region Originality/Value: This research contributes to the existing body of literature on ROT by exploring its applicability to the country’s human resources. While previous studies have employed ROT in organisational settings, this is one of the first to examine the theory in the country-level analysis. Furthermore, research on ROT has typically relied on surveys that are vulnerable to bias. This study, however, employs a distinctive and more comprehensive approach, namely the secondary data analysis. Practical/Policy implication: It is imperative that higher education institutions adopt a resource orchestration theory, which entails discontinuing study programs that fail to reflect the current and future priorities of the industrial sector. This necessitates the establishment of future-oriented programs of study that are aligned with the evolving requirements of the industry and the development of curricula that equip human capital with the skills and knowledge that are required in the future.
Co-Authors Ahmad Fauzi Ali Djamhuri Donny Trianto Dyatmika, Sutama Wisnu Fendy Suhariadi Hadi, Cholicul Helena Octavianne Hikmah Muhaimin Indrio, Ludita Woro Iva Nurdiana Nurfarida Luthfi Nur Rosyidi Mayangsari, Agni Shanti Nisrina Kartika Putri Nur Lailiyah, Ilfiah Nuri Herachwati Octavianne, Helena Paraswati, Ajeng Dyah Purwono, Rudi Rani Pusparini Relinda Puspitasari Roy Setiawan Sanju Khuma Singh Singh Sarwestri, Katarina Endang Supriyadi Supriyadi Tedyono, Rico Umar Chamdan Wahyu Eko Pujianto Yudhoyono, Agus Harimurti Zuyyinna Choirunnisa