Rafikha Anggraini
Institut Teknologi Muhammadiyah Sumatera

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The Talent Equation: Managing Millennials and Generation Z in the Modern Workplace Rafikha Anggraini; Rozie Meidy; Kris Suspon Rama; Solina Balqis; Pika Meri Yanti
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.893

Abstract

This Study aims to explore human resource management (HRM) approaches in responding to the challenges and opportunities arising from the presence of Millennials and Generation Z employees in today’s workplace. Using a descriptive qualitive method, data were collected through in-depth interviews involving employees from both generation as well as HR practitioners across various industrial sectors. The findings reveal that Millennials and Gen Z possess distinctive characteristics that influence their preferences regarding work systems, leadership styles, and career development paths. Consequently, companies are required to adopt flexible, technology-based managerial strategies that can be tailored to individual needs. Approaches such as flexible working arragements, digital training, and transparent communication have proven effetive in enhancing employee engagement and loyalty. This study highlights the importance of creating a balance between organizational goals and the values of the younger generations to foster an innovative and sustainable work environment.
The Role of Digital Startups in Supporting Technology-Based Economic Transformation in Indonesia: A Focus on the Digital Creative Ecosystem Pika Meri Yanti; Muhammad Rasyid Ridho; Prantiastio Prantiastio; Solina Balqis; Rafikha Anggraini; Apep Indra Saputra
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.996

Abstract

The rapid development of the digital economy has redefined economic structures and value creation models across sectors in Indonesia. This study explores the pivotal role of digital startups in supporting technology-based economic transformation, with a specific focus on the digital creative ecosystem. Employing a descriptive qualitative methodology through library research, this paper identifies how startups empower content creators, promote digital literacy, and build resilient innovation ecosystems. The findings highlight the significance of transformational leadership, dynamic capabilities, and absorptive capacity in enhancing startup sustainability. Furthermore, digital startups function not only as platforms for economic participation but also as catalysts for inclusive growth, particularly among youth and micro, small, and medium enterprises (MSMEs). Despite these opportunities, structural challenges persist, including limited funding, low digital skills, and regulatory constraints. This study proposes actionable recommendations to strengthen startup-driven innovation, improve digital education, and design inclusive policy frameworks that support a sustainable digital creative economy in Indonesia.
The Role of Academic Advisors in the Development of Student Human Resource Competencies Rafikha Anggraini; Nopa Dwi Saputra; Triono Triono
Innovation Business Management and Accounting Journal Vol. 4 No. 1 (2025): January - March
Publisher : Trescode Green Organization

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/ibmaj.2025.008

Abstract

This study aims to explore the role of academic advisors in the development of student human resource (HR) competencies at the Muhammadiyah Institute of Technology, Sumatra. Academic advisors play a key role in supporting students' academic and career development, yet this role is often overlooked in the context of professional competency development. This research employs a qualitative approach using a case study method, involving in-depth interviews with academic advisors, students, and other relevant stakeholders at the institute. The findings reveal that academic advisors not only provide academic guidance but also mentor students in developing non-academic skills, such as communication, time management, and other professional skills. Academic advisors also play a role in connecting students with internship opportunities and professional networks, contributing to their job readiness. However, this study also identifies several challenges, including a lack of training for academic advisors and heavy workloads. The study recommends the need for specialized training for academic advisors and the enhancement of support mechanisms to improve the effectiveness of their role in developing student HR competencies. The results of this research are expected to provide insights for higher education institutions to improve academic advising programs and more effectively support student competency development.