Article Per Year (5 Year)
p-Index From 2021 - 2026
1.182
P-Index
This Author published in this journals
All Journal MANDAR: Management Development and Applied Research Journal Jurnal Pepadu Madani: Multidisciplinary Scientific Journal
Nurwafiyyah, Auliyah
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Physics Public Health Social Sciences Other

Published : 7 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 7 Documents
Search

 1 
Faktor Penggunaan E-Commerce dalam Meningkatan Kinerja Usaha Travel di Kabupaten Pangkep Tenriyola, Andi Putri; Nurwafiyyah, Auliyah; Mas'ud, Anis Anshari
MANDAR: Management Development and Applied Research Journal Vol 6 No 1 (2023): Periode Desember
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/mandar.v6i1.3363

Abstract

The travel industry has experienced rapid development due to the utilization of e-commerce, and marketing technologies such as e-commerce serve as tools in managing business resources. Therefore, this research aims to examine the factors influencing the use of e-commerce in enhancing the performance of travel businesses. This study adopts an explanatory research approach, intending to elucidate the relationships between various variables through hypothesis testing. The unit of analysis in this research is businesses in the Pangkep Regency, South Sulawesi, specifically those engaged in travel ticketing services. The research findings reveal three main factors affecting the use of e-commerce for business performance improvement: integrated information systems, networking, and technological innovation. Additionally, this study is supported by the Technology Organization Environment (TOE) theory to assess companies' decisions in adopting new technologies such as e-commerce. The research findings contribute to enhancing the understanding of travel industry practitioners in utilizing e-commerce technology
Analisis Pengaruh Personal Selling dan Sales Promotion terhadap Keputusan Pembelian Produk Rumah Tangga di PT. Hosana Inti Cabang Makassar Tenriyola, Andi Putri; Nurwafiyyah, Auliyah
MANDAR: Management Development and Applied Research Journal Vol 6 No 2 (2024): Periode Juni
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/mandar.v6i2.3882

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh personal Selling dan Sales Promition terhadap keputusan pembelian Produk Rumah tangga di PT. Hosana Inti Cabang Makassar. Desain penelitian ini adalah studi kasus untuk menghimpun informasi secara spesifik dan mendalam pada konsumen di PT. Hosana Inti Cabang Makassar dan Pendekatan yang digunakan dalam penelitian ini adalah pendekatan kuantitatif, dengan menggunakan metode analisis linear sederhana. Populasi dalam penelitian ini adalah seluruh Pelanggan PT. Hosama Inti Cabang Makassar yang melakukan transaksi produk rumah tangga sejak tahun 2020, dengan jumlah sampel dalam penelitian ini sebanyak 98 orang konsumen. Temuan penelitian mengungkapkan dua pendekatan utama dalam memperkuat keputusan pembelian, yaitu aktivitas personal selling dan sales promotion yang memiliki pengaruh signifikan terhadap keputusan pembelian produk rumah tanggan pada PT. Hosana Inti cabang Makassar. Temuan ini menambah pemahaman perusahaan untuk mempertimbangkan peningkatan efektivitas personal selling dan sales promotion guna meningkatkan keputusan pembelian dan, akhirnya, penjualan produk mereka. Kebahruan penelitian ini memperkenalkan perspektif yang baru dan berkontribusi signifikan dalam literatur pemasaran dengan menyediakan data yang relevan dan konteks spesifik yang dapat diaplikasikan dalam situasi bisnis serupa.
Pengaruh Disiplin Kerja Terhadap Kinerja Pegawai Pada Kantor Sistem Administrasi Menunggal Satu Atap Kabupaten Sidenreng Rappang Aziz, Acep Purnama Abdul; H, Haeril; Nurwafiyyah, Auliyah
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 2 (2025): March
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to find out whether there is an influence between work discipline and employee performance at the One-Stop Manunggal Administration System Office of Sidenreng Rappang Regency. The population in this study is all employees at the One-Stop Manunggal Administration System Office of Sidenreng Rappang Regency which totals 45 employees, and the sample drawing technique used is saturated sampling. Data were obtained from primary data and secondary data. The data collection techniques used are observation, interviews, questionnaires and documentation. The method used in this study is an associative quantitative research method. Based on the results of the analysis that has been carried out, it is shown that the work discipline variable has a positive effect on employee performance at the Sidenreng Rappang Regency One-Stop Administrative System Office because the significant value of the t-test (0.002) is smaller than 0.5. The contribution of work discipline to employee performance can be said to be significant from the analysis that has been carried out at the One-Stop Manunggal Administration System Office of Sidenreng Rappang Regency. And it is suggested to the next researcher that it is hoped that this research can be developed again by adding other variables or indicators that can affect employee performance.
PENGUATAN NILAI-NILAI LUHUR KEARIFAN LOKAL MASYARAKAT BUGIS MELALUI PENDEKATAN BUTTERFLY EFFECT DAN RIPPLE EFFECT UNTUK PEMBENTUKAN KARAKTER GENERASI Z Sumartan, Sumartan; Kurnia, Fakhruddin; Ayu, Ari; Arnas, Riska; Putri P, Andi Sri Kumala Putri P; Nurwafiyyah, Auliyah; Basri, Jumriah; Heady S, Muhammad G. Try; Daming, Hamdi M.
Jurnal Pepadu Vol 6 No 2 (2025): Jurnal Pepadu
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/pepadu.v6i2.7528

Abstract

Globalization has had a significant impact on people's lifestyles, including diminishing the younger generation’s appreciation for the noble cultural values of local traditions, such as the Bugis culture in Sidenreng Rappang Regency. This community service program aims to identify and strengthen the noble values of the Bugis local wisdom through the Butterfly Effect and Ripple Effect approaches in shaping the character of Generation Z. Cultural values such as honesty (lempu'), intelligence (amaccang), propriety (assitinajang), resilience (agettengeng), effort (reso), and the principle of shame (siri') serve as the main foundation implemented in culturally-based educational activities. The Butterfly Effect approach involves key individuals as cultural ambassadors to spread these values through small actions that create a significant impact, while the Ripple Effect spreads positive influence continuously through community-based programs. Through intergenerational mentoring programs, folk tale competitions, traditional art performances, and culture-based skills training, the youth of Sidenreng Rappang are encouraged to apply local values in their daily lives. The results of this community service show that the application of these two approaches can enhance pride in local culture and strengthen the character of Generation Z, making them more resilient in facing the challenges of the times without losing their cultural roots
PENINGKATAN KAPASITAS UMKM MELALUI PENDAMPINGAN PENYUSUNAN LAPORAN KEUANGAN SEDERHANA DI KELURAHAN PANGKAJENE, KECAMATAN MARITENGNGAE, KABUPATEN SIDENRENG RAPPANG Ayu, Ari; Sumartan, Sumartan; Putri P, Andi Sri Kumala; Suriadi, Suriadi; Nurwafiyyah, Auliyah; Basri, Jumriah; Nirmasari, Dian; Asrini, Asrini; Putri D, A. Kartini Sari; Heady S, Muhammad G. Try
Jurnal Pepadu Vol 6 No 2 (2025): Jurnal Pepadu
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/pepadu.v6i2.7569

Abstract

Awareness of the importance of financial literacy among MSME actors demands appropriate interventions in the form of comprehensive education and continuous mentoring. This community service program aimed to enhance the financial management capacity of Micro, Small, and Medium Enterprises (MSMEs) through training and mentoring on basic financial reporting. The program was implemented in Pangkajene Urban Village, Sidenreng Rappang Regency, involving 15 MSME actors from the food, handicraft, and service sectors. The methods included problem identification, basic accounting training, financial recording practice, and intensive individual and group mentoring. The results showed a significant improvement in participants’ understanding of basic accounting concepts and their ability to prepare simple income statements and daily cash records. Furthermore, participants responded positively and demonstrated a strong commitment to implementing consistent financial recordkeeping in their businesses. However, challenges such as consistency in recording and difficulty understanding accounting terms were still present. This activity demonstrates that a practical, mentoring-based approach is effective in strengthening the financial capabilities of MSME actors
PENGUATAN NILAI-NILAI LUHUR KEARIFAN LOKAL MASYARAKAT BUGIS MELALUI PENDEKATAN BUTTERFLY EFFECT DAN RIPPLE EFFECT UNTUK PEMBENTUKAN KARAKTER GENERASI Z Sumartan, Sumartan; Kurnia, Fakhruddin; Ayu, Ari; Arnas, Riska; Putri P, Andi Sri Kumala Putri P; Nurwafiyyah, Auliyah; Basri, Jumriah; Heady S, Muhammad G. Try; Daming, Hamdi M.
Jurnal Pepadu Vol 6 No 2 (2025): Jurnal Pepadu
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/pepadu.v6i2.7528

Abstract

Globalization has had a significant impact on people's lifestyles, including diminishing the younger generation’s appreciation for the noble cultural values of local traditions, such as the Bugis culture in Sidenreng Rappang Regency. This community service program aims to identify and strengthen the noble values of the Bugis local wisdom through the Butterfly Effect and Ripple Effect approaches in shaping the character of Generation Z. Cultural values such as honesty (lempu'), intelligence (amaccang), propriety (assitinajang), resilience (agettengeng), effort (reso), and the principle of shame (siri') serve as the main foundation implemented in culturally-based educational activities. The Butterfly Effect approach involves key individuals as cultural ambassadors to spread these values through small actions that create a significant impact, while the Ripple Effect spreads positive influence continuously through community-based programs. Through intergenerational mentoring programs, folk tale competitions, traditional art performances, and culture-based skills training, the youth of Sidenreng Rappang are encouraged to apply local values in their daily lives. The results of this community service show that the application of these two approaches can enhance pride in local culture and strengthen the character of Generation Z, making them more resilient in facing the challenges of the times without losing their cultural roots
PENINGKATAN KAPASITAS UMKM MELALUI PENDAMPINGAN PENYUSUNAN LAPORAN KEUANGAN SEDERHANA DI KELURAHAN PANGKAJENE, KECAMATAN MARITENGNGAE, KABUPATEN SIDENRENG RAPPANG Ayu, Ari; Sumartan, Sumartan; Putri P, Andi Sri Kumala; Suriadi, Suriadi; Nurwafiyyah, Auliyah; Basri, Jumriah; Nirmasari, Dian; Asrini, Asrini; Putri D, A. Kartini Sari; Heady S, Muhammad G. Try
Jurnal Pepadu Vol 6 No 2 (2025): Jurnal Pepadu
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/pepadu.v6i2.7569

Abstract

Awareness of the importance of financial literacy among MSME actors demands appropriate interventions in the form of comprehensive education and continuous mentoring. This community service program aimed to enhance the financial management capacity of Micro, Small, and Medium Enterprises (MSMEs) through training and mentoring on basic financial reporting. The program was implemented in Pangkajene Urban Village, Sidenreng Rappang Regency, involving 15 MSME actors from the food, handicraft, and service sectors. The methods included problem identification, basic accounting training, financial recording practice, and intensive individual and group mentoring. The results showed a significant improvement in participants’ understanding of basic accounting concepts and their ability to prepare simple income statements and daily cash records. Furthermore, participants responded positively and demonstrated a strong commitment to implementing consistent financial recordkeeping in their businesses. However, challenges such as consistency in recording and difficulty understanding accounting terms were still present. This activity demonstrates that a practical, mentoring-based approach is effective in strengthening the financial capabilities of MSME actors
Co-Authors A. Kartini Sari Putri Andi Putri Tenriyola Asrini Asrini Ayu, Ari Aziz, Acep Purnama Abdul Basri, Jumriah Daming, Hamdi M. H, Haeril Heady S, Muhammad G. Try Irmasari - Kurnia, Fakhruddin Masud, Anis Anshari Putri D, A. Kartini Sari Putri P, Andi Sri Kumala Putri P, Andi Sri Kumala Putri P Riska Arnas Sumartan Sumartan Suriadi Suriadi Suriadi