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PELATIHAN INOVASI TENUN MELALUI DESAIN DIGITAL UNTUK PENINGKATAN KUALITAS TENUN PADA SONGKET BERKAH NAGARI SUNGAI JANIAH KABUPATEN SOLOK Lita, Ratni Prima; Komalasari, Sanda Patrisia; Rahmadya, Budi; Yanti, Yanti; Rahim, Rida; Suziana, Suziana; Besra, Eri; Triani, Laura Amelia; Rahayu, Rita; Verinita, Verinita; Fahmy, Rahmi; Pujani, Vera; Saldi, Wardah Awwalin; Meuthia, Meuthia; Khatimah, Husnul; Harits, Muhammad Dzakwan El; Syafira, Tama Aulia; Sari, Dellani Mutia; Hakimi, Nurul; Fanessa, Fanessa
Jurnal Hilirisasi IPTEKS Vol 7 No 3 (2024)
Publisher : LPPM (Lembaga Penelitian dan Pengabdian kepada Masyarakat) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v7i3.817

Abstract

This community service activity aims to enhance the quality and innovation of Tenun Songket Berkah designs in Nagari Sungai Janiah, Solok Regency, through digital design training using Adobe Illustrator. The program was held on July 27, 2024, at the Tenun Songket Berkah micro-enterprise, employing various methods such as training, hands-on practice, and mentoring. The primary goal of this activity is to introduce digital design techniques that can develop traditional tenun motifs to be more innovative, modern, and appealing to both local and international markets. The implementation methods included intensive training on the use of Adobe Illustrator, practical sessions on creating digital-based tenun motifs, and ongoing mentoring to develop unique and creative designs. Participants were trained to optimize the use of this software to create complex and detailed motifs, which were then integrated into the production process. The results of the activity showed a significant improvement in the participants' ability to use Adobe Illustrator for designing tenun motifs, positively impacting the quality, variety, and added value of the products. A total of 10 new motifs were successfully created, marketed, and registered as Intellectual Property Rights (IPR), strengthening the position of the micro-enterprise in the market. In conclusion, this training proved effective in fostering innovation in the Tenun Songket Berkah industry, enhancing human resource skills, and expanding the market reach. It is recommended to continue with advanced training in product design and digital marketing to maintain and enhance the competitiveness of the products in the global market.
The Effect of Price Perception on Purchase Intention with Attitude as Mediation Mayori, Welda; Suziana, Suziana; Maruf, Maruf
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 1 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i1.5814

Abstract

This study aims to examine the influence of price perception, and hedonistic lifestyle on purchase intention and attitude towards imitation buttonscarves hijab. Sampling using purposive sampling method, with a sample size of 155 respondents, namely people in Padang City who know information about imitation buttonscarves hijab. Data were collected using questionnaires. Data analysis techniques using SEM through PLS software. The results of the data analysis prove that price perception has a positive and significant effect on purchase intention, price perception has a positive and significant effect on attitude, the attitude has a positive and significant effect on purchase intention, and price perception has a positive and significant effect on purchase intention through attitude.
PENGEMBANGAN DESAIN, KUALITAS PRODUK DAN PEMASARAN BERBASIS DIGITALISASI DALAM MENINGKATKAN DAYA SAING PRODUK USAHA TENUN PADA MIYHA SONGKET KABUPATEN SIJUNJUNG Triani, Laura Amelia; Lita, Ratni Prima; Komalasari, Sanda i Patrisia; Yanti, Yanti; Rahim, Rida; Suziana, Suziana; Syafira, Tama Aulia; Sari, Dellani Mutia; Fanessa, Fanessa
Jurnal Hilirisasi IPTEKS Vol 7 No 4 (2024)
Publisher : LPPM (Lembaga Penelitian dan Pengabdian kepada Masyarakat) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v7i4.838

Abstract

Miyha Songket's business is one of the business groups that produces Unggan weaving. However, this business is not yet optimal in design, product quality and social media marketing. The aim of this activity is to design motifs to be attractive in the eyes of consumers, design motifs digitally so that production is fast, improve product quality and optimize social media marketing to reach the target market. Activity methods are training, practice, discussion and business consultation methods. The training activities were carried out in 2 days consist of motif training and digital motif training. For consultation method carried in 6 months with 6 times consultations in order to make sure about social media development and evaluation of motif created by the craftsmen. There are three stages, namely the preparation, implementation and monitoring activity. The results of the training activities, there was an increase in ability to design motifs and the implementation of digital use in designing motifs. One of them is the presence of 2 craftsmen who are responsible for motif designs such as color combinations, contemporary designs and digital designs. Improving product quality is carried out by providing direction and business consultations to leaders and craftsmen. This is supported by the preparation of product SOPs to maintain products in accordance with specified quality standards. Other strengthening is also carried out through increased marketing through content creation on social media.
Keterkaitan Halal Knowledge, Halal Awareness, Halal Traceability dan Halal Purchase Intention pada Konsumen Tenun di Sumbar Putri, Dina Agustin; Lita, Ratni Prima; Suziana, Suziana; Meuthia, Meuthia; Rahmi, Devi Yulia; Triani, Laura Amelia
Jurnal Samudra Ekonomi dan Bisnis Vol 15 No 3 (2024): JSEB
Publisher : Fakultas Ekonomi dan Bisnis Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jseb.v15i3.10854

Abstract

The study aims to analyze the influence of halal knowledge, halal awareness, and halal purchase intention, as well as halal traceability as moderating variables. This quantitative research used 150 respondents as samples selected purposively, namely weaving consumers in West Sumatra who understand information about halal weaving. Data was collected using a Google Form questionnaire using a 5-point Likert scale, and analyzed using SEM-PLS. The findings obtained are that halal knowledge has a significant positive effect on halal awareness; halal awareness has a significant positive effect on both halal traceability and halal purchase intention; and, halal traceability has a significant positive effect on halal purchase intention. Finally, halal traceability has been proven to fail to moderate the influence of halal awareness on halal purchase intention.
ASUHAN KEBIDANAN PADA IBU HAMIL DENGAN EMESIS GRAVIDARUM DI PMB NURHAYATI WILAYAH KERJA PUSKESMAS AIR TIRIS Suziana, Suziana; Apriyanti, Fitri
Jurnal Ilmiah Ilmu Kesehatan Vol. 2 No. 1 (2023): Volume 2, Nomor 1, Tahun 2023
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jiik.v2i1.23806

Abstract

Emesis gravidarum merupakan suatu keadaan yang fisiologis dimana wanita hamil mengalami mual disertai muntah yang terjadi kurang dari 5 kali sehari pada ibu hamil trimester I. Pada emesis gravidarum ini wanita hamil juga mengalami perut kembung, pusing, dan badan lemas. Emesis gravidarum dapat terjadi pada 85% ibu hamil, dapat berlangsung sepanjang hari, serta dapat menetap selama kehamilan. Tujuan penelitian adalah untuk mengetahui asuhan kebidanan pada Ibu hamil dengan emesis gravidarum di PMB Nurhayati wilayah kerja puskesmas Air Tiris. Penelitian ini menggunakan desain penelitian deskriptif observasional dengan pendekatan studi kasus. Subjek penelitian adalah ibu hamil dengan emesis gravidarum.Data dikumpulkan dengan cara melakukan wawancara, observasi langsung pada ibu hamil, keluarga responden, dan pemeriksaan fisik. Pada kunjungan pertama menganjurkan ibu untuk mengonsumsi air rebusan jahe , menganjurkan ibu makan dengan porsi kecil tapi sering, istirahat yang cukup dan lakukan akupressur, hari kedua memberikan ibu air rebusan jahe, melakukan akupressur, dan istirahat yang cukup dan pada hari ketiga tetap memberikan air rebusan jahe dan lmelakukan akupressur. Berdasarkan asuhan kehamilan yang dilakukan pada Ny. L umur 27 tahun G1P0A0 diperoleh bahwa mual di sertai muntah pasien berkurang. Kesimpulan asuhan kebidanan yang dilakukan tercapai dan berhasil yang ditandai adanya perubahan yang baik dari hari kehari. Diharapkan penelitian ini dapat menjadi sebagai referensi, menambah wacana, dan dapat mengembangkan ilmu pengetahuan mengenai asuhan kebidanan pada ibu hamil dengan emesis gravidarum.
Pengaruh Brand Image, Perceived Quality, Dan Perceived Value Terhadap Repurchase Intention Pada Brand Kosmetik Wardah Bagi Konsumen Wanita Di Kota Padang Suziana, Suziana; Nefa, Muthiah Adilah; Agriqisthi, Agriqisthi
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 4 No. 4 (2024): Juli-Agustus
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v4i4.1997

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh brand image, perceived quality, dan perceived value terhadap repurchase intention pada brand kosmetik Wardah. Penampilan fisik merupakan hal yang diperhatikan oleh seseorang khususnya wanita sehingga persaingan antar perusahaan sangat ketat. Wardah merupakan salah satu kosmetik lokal yang melakukan diferensiasi pada branding, wardah mem-branding ­diri sebagai produk kosmetik halal pertama di Indonesia. Sampel penelitian ini yaitu konsumen wanita brand Wardah di Kota padang dengan 230 responden penelitian. Penelitian ini menggunakan data primer yang dikumpulkan melalui melalui kuesioner. Kuesioner yang disebarkan secara offline dan diukur dengan menggunakan skala likert 1-5. Penelitian ini menggunakan teknik pengambilan sampel non-probability dengan metode purposive sampling. Pengelolaan data penelitian dilakukan menggunakan software SPSS versi 29.0. Teknik pengujian data menggunakan analisis regresi linear berganda. Hasil penelitian menunjukkan bahwa brand image dan perceived value berpengaruh positif dan signifikan terhadap repurchase intention, sedangkan perceived quality tidak berpengaruh terhadap repurchase intention.
Selective Dimensions of Memorable Tourism Experience and Their Influence on Revisit Intention Verinita, Verinita; Suryaningsih, Ika Barokah; Hendrayati, Heny; Suziana, Suziana; Azman, Heru Aulia
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 12 No 1 (2025): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v12i1.56070

Abstract

This study explores the influence of Memorable Tourism Experience (MTE) dimensions on tourists’ revisit intention in West Sumatra. While MTE is widely acknowledged in tourism literature, limited studies have empirically disentangled which subdimensions—such as hedonism, novelty, local culture, refreshment, meaningfulness, involvement, and knowledge—are truly consequential in the regional tourism context. Employing an explanatory, cross-sectional design with a purposive sample of 143 respondents, data were analyzed using Partial Least Squares (PLS). The results reveal that only hedonism, local culture, and meaningfulness significantly affect revisit intention. Novelty, refreshment, involvement, and knowledge showed no measurable impact. These findings challenge assumptions that all MTE elements equally drive loyalty, highlighting a more selective emotional-cognitive mechanism in tourist behavior. Practically, local tourism authorities should prioritize emotionally resonant and culturally grounded experiences to strengthen destination appeal and policy alignment with national tourism development goals.
Can Trust Be Streamed? The Influence of Digital Voices on Gen Z’s Repurchase Intention Suziana, Suziana; Usman, Nurul Afifah; Verinita, Verinita
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 12 No 2 (2025): December
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v12i2.58429

Abstract

This study aims to examine the influence of online customer review, rating, and live streaming on trust and repurchase intention among Generation Z consumers in Padang, Indonesia. This paper contributes to digital marketing literature by exploring the mediating role of trust in e-commerce fashion purchases via Shopee. Using a quantitative approach, a purposive sampling method was applied to collect data from 200 Gen Z respondents who had purchased fashion products on Shopee within the last six months. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results reveal that online reviews and ratings significantly affect both trust and repurchase intention, while live streaming impacts trust but not directly repurchase intention. Trust also mediates the relationship between review and repurchase intention, and between live streaming and repurchase intention. These findings suggest that trust is a key driver of customer loyalty in digital commerce, especially among Gen Z.
Penggunaan Aplikasi Ollin by Nagari oleh Nasabah ASN Bank Nagari di Wilayah Sumatera Barat dengan Pendekatan Technology Acceptance Model (TAM) Eka Yanti, Beni; Besra, Eri; Suziana, Suziana
Journal of Accounting and Finance Management Vol. 6 No. 4 (2025): Journal of Accounting and Finance Management (September - October 2025)
Publisher : DINASTI RESEARCH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jafm.v6i4.2464

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh perceived usefulness dan perceived ease of use terhadap behavioral intention to use serta dampaknya pada actual use aplikasi Ollin by Nagari dengan attitude towards using sebagai variabel intervening, studi Pada Nasabah ASN Bank Nagari Wilayah Sumatera Barat. Jenis penelitian yang digunakan dalam penelitian ini adalah explanatory research, dengan metode penelitiannya adalah survey explanatory yang mengedepankan metode kuantitatif. Sampelnya 145 nasabah Aparatur Sipil Negara Bank Nagari Wilayah Sumatera Barat yang menggunakan layanan aplikasi Ollin by Nagari. Teknik pengambilan sampel purposive sampling. Metode analisisi data menggunakan Structural Equation Modelling - Partial Least Square (SEM-PLS). Hasil penelitian menunjukkan perceived usefulness berpengaruh positif dan signifikan terhadap attitude towards using. Perceived ease of use berpengaruh positif dan signifikan terhadap attitude towards using. Perceived usefulness poitif dan tidak berpengaruh signifikan terhadap behavioral intention to use. Perceived ease of use berpengaruh positif dan signifikan terhadap behavioral intention to use. Attitude towards using berpengaruh positif dan signifikan terhadap behavioral intention to use. Perceived usefulness berpengaruh positif dan signifikan terhadap behavioral intention to use dengan attitude towards using sebagai variabel intervening. Perceived ease of use berpengaruh positif dan signifikan terhadap behavioral intention to use dengan attitude towards using sebagai variabel intervening. Behavioral intention to use berpengaruh positif dan signifikan terhadap actual use.