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All Journal Manajemen Sumber Daya Manusia International Journal on Social Science, Economics and Art GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Journal of Artificial Intelligence and Digital Business Riwayat: Educational Journal of History and Humanities JER
Hasni Dyah Kurniawati Amin Wahyudi, Hasni Dyah Kurniawati
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Journal : International Journal on Social Science, Economics and Art

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Mixed Methods Approach In Business Management Research: Advantages And Applications In An Organizational Context Kurniawati, Hasni Dyah; Saefudin, Saefudin
International Journal on Social Science, Economics and Art Vol. 15 No. 3 (2025): in Press
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijosea.v15i3.847

Abstract

This article aims to explore the theoretical foundations, applications, and benefits of mixed methods in business management by highlighting its philosophical foundations in pragmatism and its ability to integrate diverse perspectives. This article uses qualitative techniques with a literature review approach to mixed methods research in business management. The results of this study highlight the importance of methodological pluralism in overcoming biases and limitations of single-method designs. Practical applications of mixed methods in business management research include their use in understanding organizational complexity, refining decision-making processes, and enhancing research instrument development. Despite challenges such as integration difficulties and resource requirements, mixed methods research offers unparalleled potential to address complex business management problems and foster innovative and actionable solutions.
Co-Authors Anafih, Erwinda Sam Anshori, Muhammad Amir Aprilianto, Rizal Arofah, Ummu Hasanah, Lutfiah Pratiwi Imfrianti Augtiah kolefiyan, Ihsyan Muhammad Yusuf Ariyadi Prasetya, Tyo Ara Rabbani, Luthfi Dzaki Saefudin Saefudin Saefudin Saleh, Khoirul Alfian Sari, Mirna Aulia