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All Journal Niagawan E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Pendidikan (Teori dan Praktik) JURNAL PENDIDIKAN TAMBUSAI Jurnal Suluh Pendidikan Pedagogika : Jurnal Pedagogik dan Dinamika Pendidikan Jurnal Penelitian, Pendidikan dan Pengajaran: JPPP Ideguru: Jurnal Karya Ilmiah Guru AKADEMIK: Jurnal Mahasiswa Humanis Education and Counseling Journal Jurnal PRIMED:Primary Education Journal atau Jurnal Ke-SD An Golden Ratio of Data in Summary Jurnal Ilmiah Ilmu Pengetahuan Sosial Indonesia (JIIPSI) Jurnal Inovasi Pendidikan dan Teknologi Informasi (JIPTI) Algebra J-CEKI
Laoli, Eka Septianti
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Religion Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Social Sciences Other

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Analysis of Micro Business Marketing Strategy in Facing Competition Hia, Asroni; Lahagu, Arianto; Laoli, Eka Septianti; Telaumbanua, Wahyutra Adilman
Golden Ratio of Data in Summary Vol. 4 No. 2 (2024): May - October
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grdis.v4i2.642

Abstract

This study is motivated by the challenges faced in the development of micro-enterprises at Bukit Sion Market, largely due to the high level of competition. Many businesses struggle to determine appropriate financing models and product offerings, as the market is saturated with similar products offered by competitors. The objective of this research is to analyze the marketing strategies employed by micro-enterprises and identify the obstacles they face in dealing with competition at Bukit Sion Market, Lahomi District. The research employs a descriptive qualitative method. The findings reveal that all food stalls adopt marketing strategies that include market selection, product planning, pricing, distribution systems, and marketing communication. Effective marketing strategies, such as offering discounts, special promotions, or hosting promotional events, have been shown to significantly boost sales. However, the food stalls encounter several challenges, including intensified competition due to the emergence of similar businesses offering comparable products, a lack of product innovation and promotion, fluctuations in raw material prices, as well as issues with product quality consistency, customer service, and overall customer experience.
Pengaruh Kondisi Ekonomi Keluarga terhadap Motivasi Belajar Mahasiswa Program Studi Pendidikan Ekonomi FKIP Universitas Nias Gulo, Dewi Juliana; Telaumbanua, Wahyutra Aldiman; Laoli, Eka Septianti; Lase, Asali
AKADEMIK: Jurnal Mahasiswa Humanis Vol. 4 No. 3 (2024): AKADEMIK: Jurnal Mahasiswa Humanis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmh.v4i3.1048

Abstract

This study aims to analyze the effect of family economic conditions on student learning motivation in the Economics Education Study Program at FKIP, Nias University. This study used a descriptive quantitative approach with a population of 190 students, and through the simple random sampling method and the Slovin formula, a sample of 66 people was obtained. Data were collected using questionnaires and documentation, which were then analyzed through validity, reliability, correlation coefficient, coefficient of determination, simple linear regression, and hypothesis testing. The results showed that the questionnaire used had high reliability, with an rii value for variable X of 0.776 and variable Y of 0.814. Simple linear regression analysis resulted in the equation Y = 46.83 + 0.218X, which shows that family economic conditions have a positive effect on learning motivation. The coefficient of determination of 4.84% shows that the effect of family economic conditions on learning motivation is low but significant. Hypothesis testing shows that tcount = 1.804 is greater than ttable = 1.669, so Ha is accepted and Ho is rejected. In conclusion, there is a significant influence between family economic conditions on student learning motivation in the Economic Education Study Program at FKIP Nias University Academic Year 2023/2024.
Penerapan Model Pembelajaran Student Facilitator and Explaining dalam Meningkatkan Hasil Belajar Siswa pada M.P IPS Terpadu di UPTD SMP Negeri 8 Gunungsitoli Telaumbanua, Siska Novinta; Laoli, Bezisokhi; Lahagu, Arianto; Laoli, Eka Septianti
AKADEMIK: Jurnal Mahasiswa Humanis Vol. 4 No. 3 (2024): AKADEMIK: Jurnal Mahasiswa Humanis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmh.v4i3.1049

Abstract

The purpose of this study was to evaluate the effectiveness of applying the Student Facilitator and Explaining (SFAE) learning model in improving student learning outcomes at UPTD SMP Negeri 8 Gunungsitoli. This research was conducted at UPTD SMP Negeri 8 Gunungsitoli during the 2023/2024 academic year. The research method used was Classroom Action Research (PTK) which was carried out in two cycles, each with a structured evaluation of teacher ability, student activeness, and student learning outcomes. The results showed that in the first cycle, the teacher's ability to apply the SFAE model reached an average of 49.21%, increasing significantly to 85.93% in the second cycle. Student activeness also increased from an average of 62% to 84.94% between the first and second cycles. Student learning outcomes showed a significant increase from an average of 74.40% to 83.59%, with the percentage of learning completeness increasing from 48.14% to 88.88%. The conclusion of this study is that the application of the SFAE model significantly improved student engagement and learning outcomes at UPTD SMP Negeri 8 Gunungsitoli, indicating that this model is effective in improving learning quality. This research supports the use of interactive and visual methods in the learning process to achieve better educational outcomes.
Analisis Kondisi Ekonomi Keluarga Terhadap Minat Generasi Penerus Untuk Melanjutkan Pendidikan Ke Perguruan Tinggi Hia, Meida Debora; Harefa, Yearning; Laoli, Bezisokhi; Laoli, Eka Septianti
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 1: Desember 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i1.11164

Abstract

Penelitian ini bertujuan untuk menganalisis kondisi ekonomi keluarga terhadap minat generasi penerus untuk melanjutkan pendidikan ke perguruan tinggi di DesaTogimbogi. Latar belakang penelitian ini didasarkan pada realitas bahwa faktor ekonomi keluarga khususnya di Desa Togimbogi sering kali menjadi penentu utama dalam pengambilan keputusan pendidikan anak. Metode yang digunakan dalam penelitian ini adalah metode kualitatif dengan pendekatan deskriptif. Pengumpulan data dilakukan melalui penyebaran kuesioner kepada dua kelompok narasumber, yaitu orang tua dan generasi penerus, guna memperoleh perspektif yang lebih menyeluruh. Hasil dari kuesioner menunjukkan bahwa meskipun terdapat keterbatasan ekonomi dalam sebagian besar keluarga responden, generasi penerus tetap menunjukkan minat yang tinggi untuk melanjutkan pendidikan ke perguruan tinggi. Faktor-faktor seperti motivasi pribadi, prestasi belajar, serta dukungan moral dari orang tua turut mempengaruhi keputusan anak. Dengan demikian, dapat disimpulkan bahwa kondisi ekonomi keluarga memang berperan penting, namun bukan satu-satunya faktor yang menentukan minat generasi penerus dalam melanjutkan pendidikan. Komitmen keluarga dan kesadaran akan pentingnya pendidikan menjadi aspek yang mampu menumbuhkan keinginan kuat untuk melanjutkan studi ke jenjang yang lebih tinggi
Analisis Faktor-Faktor yang Mempengaruhi Permintaan Perumahan di Puncak Asri Desa Hilihao Kota Gunungsitoli Nazara, Iman Patrio; Laoli, Eka Septianti; Telaumbanua, Wahyutra Adilman; Laoli, Bezisokhi
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 1: Desember 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i1.11600

Abstract

Meningkatnya demografi dan mobilitas penduduk mengakibatkan tingkat permintaan akan kebutuhan semakin tinggi, salah satunya adalah tempat tinggal. Penelitian ini bertujuan untuk: (1) mendeskripsikan pengaruh factor ekonomi, factor demografis, factor lokasi, factor sosial, dan factor kebijakan pemerintah (Variabel X) di perumahan puncak asri desa hilihao, serta hubungannya terhadap keputusan pembelian rumah (variabel Y). (2) Mengetahui factor-faktor yang mempengaruhi permintaan perumahan di puncak asri desa hilihao. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan teknik pengumpulan data melalui wawancara mendalam, observasi lapangan, dan dokumentasi. Informan penelitian berjumlah 20 konsumen. Hasil penelitian menunjukkan bahwa faktor ekonomi (harga rumah, kemampuan cicilan, dan penghasilan) merupakan pertimbangan utama dalam keputusan pembelian rumah. Faktor lokasi juga menjadi dominan, terutama aksesibilitas terhadap jalan utama, pasar, sekolah, dan fasilitas kesehatan. Sementara itu, faktor demografis (usia, status keluarga, pendidikan) memengaruhi kebutuhan rumah berdasarkan tahapan kehidupan. Faktor sosial berkaitan dengan lingkungan pergaulan dan tingkat keamanan, sedangkan faktor kebijakan pemerintah meliputi regulasi perumahan dan ketersediaan subsidi yang mempermudah keputusan pembelian. Kesimpulan Variabel X terbukti berpengaruh secara kualitatif terhadap variabel Y. Dengan demikian, pemahaman mendalam terhadap variabel X dapat membantu pengembang perumahan dan pemangku kebijakan dalam merancang strategi pemasaran dan penyediaan perumahan yang sesuai dengan kebutuhan masyarakat.
Co-Authors Arianto Lahagu Bezisokhi Laoli Daeli, Tri Sentosa Daeli, Trisna Dewinta Ester Gea, Rebeka Aprilia Gulo, Dewi Juliana Gulo, Dominika Dewi Strisna Gulo, Petra Agusman Gulo, Sedekia Gulo, Selvi Arwita Halawa, Serius Harefa, Notarisman Harefa, Yearning Hia, Asroni Hia, Fatulusi Hia, Meida Debora Lafau, Femi Juwisda Lahagu, Winner Purnama Sari Lase, Asali Lawolo, Agusmawati Nazara, Iman Patrio Sarahono, Fianey Rifelia Telaumbanua, Ayub Triwulan Telaumbanua, Novimurni Telaumbanua, Siska Novinta Telaumbanua, Wahyutra Adilman Telaumbanua, Wahyutra Aldiman Telaumbanua, Yuniaman Triwulan Telaumbanua, Ayub Waruwu, Berkat Syukur Zalukhu, Notaria Zebua, Pertahankan Sejahtera Zebua, Sebastian Fenidar Zebua, Talenta Putri Sari zega, Awin Krisdtiani Zega, Jul Ilavi Warni Zega, Sertiwika Zendrato, Frisna