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All Journal SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Surya Abdimas Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat The International Journal of Business Review (The Jobs Review) Jurnal Layanan Masyarakat (Journal of Public Service) Jurnal Pengabdian UNDIKMA Abdi-Dharma UBMJ (UPY Business and Management Journal) Jurnal Manajemen Dayasaing Journal of Financial and Business
Verawati, Liesta
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Rational or Emotional? Unraveling the Motivations Behind Online Impulsive Buying Verawati, Liesta
Journal of Financial and Business Vol 1 No 2 (2025)
Publisher : Global Sustainability Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69693/jfb.v1i2.28

Abstract

The increasing prevalence of e-commerce and the emergence of live shopping have contributed to the growing consumerist and hedonistic lifestyle among Indonesians. Several factors, such as free shipping, vouchers, promotions, and cashback, drive unplanned purchases. This study aims to investigate how Indonesian consumers engage in impulsive buying from the perspective of hedonic shopping motivation. Additionally, it examines how situational characteristics and hedonic shopping motivations influence impulsive buying behavior. The research focuses on online purchases through e-marketplaces, as online shopping remains highly popular among younger consumers. Data was collected using an electronic questionnaire distributed via Google Forms, with a sample size of 110 respondents selected through purposive sampling. The study employed a quantitative research approach, and data analysis was performed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique with SmartPLS version 3 to assess the measurement model and the structural model. The findings reveal that hedonic shopping motivations comprising dimensions of value shopping, relaxation shopping, adventure shopping, and idea shopping have a positive and significant effect on online impulsive buying. However, time availability does not have a moderating effect on the relationship between hedonic shopping motivations and online impulsive buying.
SIDEMA (Sistem Informasi Desa Menawan) untuk Peningkatan Pelayanan Masyarakat dalam Upaya Mewujudkan Digital Village di Desa Menawan Kabupaten Grobogan Fikriah, Fari Katul; Nugaraha, Rozaq Isnaini; Verawati, Liesta
Jurnal Pengabdian UNDIKMA Vol. 5 No. 4 (2024): November
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v5i4.13302

Abstract

This community service activity aims to implement the Menawan Village Information System (SIDEMA) to facilitate data management and services to the community and the dissemination of village information digitally. The implementation of this program includes an initial survey of technology needs, system implementation, implementation of socialization and training for residents and the Menawan Village apparatus, Grobogan Regency. The results of the community service show that the implementation of SIDEMA is able to increase service efficiency and facilitate residents' access to public information. SIDEMA is expected to function optimally in supporting the Digital Village vision. The evaluation carried out showed that the community was satisfied with the community service activities that had been carried out. Further development and replication of this system to other villages is a strategic step in realizing technology-based villages in Indonesia.
ASSISTING OF NUANSA GEMBIRA COFFEE PRODUCTS TOWARDS HALAL CERTIFICATIONS WITH THE SI-HALAL APPLICATION IN DELES VILLAGE, BATANG DISTRICT, CENTRAL JAVA Afiati, Lely; Verawati, Liesta; Anwar, Muhamad
Jurnal Layanan Masyarakat (Journal of Public Services) Vol. 8 No. 2 (2024): JURNAL LAYANAN MASYARAKAT
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jlm.v8i2.2024.181-191

Abstract

A halal certificate is a legal requirement that must be fulfilled for every Micro, Small, and Medium Enterprise. Kopi Nuansa Gembira is a pure, original ground coffee business without any mixtures which still does not have halal certification. The problems faced will result in distrust and sales volumes that continue to decline if this is still ignored. This service is carried out to help Nuansa Gembira Coffee to obtain a halal certificate. The lack of understanding regarding halal products makes it necessary to provide assistance and knowledge to Kopi Nuansa Gembira. The solution offered is in the form of aid related to halal certificates and obtaining halal certificates. The stages of halal product assistance are: The preparation stage is surveying the service location to explore the problems faced by Nuansa Gembira coffee. Phase 1, the service team and the owner of Nuansa Gembira Coffee went to the Ministry of Religion office to consult regarding halal products. Stage 2 prepares all the necessary documents. 4. Sustainability Phase of issuing a halal certificate for Kopi Nuansa Gembira. The assistance results will start from January 2023, namely when the initial assistance starts from preparations for verifying problems with partners to convincing the owner of Kopi Nuansa Gembira to apply for halal certification through the halal application. The business actor then fills it out and submits it after filing and filling in the complete documents. After going through all the processes, including the verification, validation, and return processes, both by the companion and by BPJPH, on June 9, 2023, the halal certificate for Kopi Nuansa Gembira was issued.
Co-Authors Afiati, Lely Aji, Jerolin Parabawa Annisa, Nenden Nur Anwar, Muhamad Syaeful Ardani, Edvi Gracia Diana Pramudya Wardhani Didik Wahyudi Fari Katul Fikriah Hesti Rahmayanik Muhamad Anwar, Muhamad Munandar, Hanozanor Fadli Mutaqin, Hilman Zaenal Nisnaeni Nurhikmah Nugaraha, Rozaq Isnaini Nurhikmah, Nisnaeni Pratama, Nanda Muhamad Wahyu Rohim, Alvin Muhamat Abdul Rusdi, Nurhidaya Syaeful Anwar, Muhamad Wardhana, Faishal Dzaky