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Analysis Of The Influence Of Content Personalisation On Consumer Purchasing Decisions In The E-Commerce Industry Hakim, Muhammad Arif Abdul
Jurnal Manajemen, Informatika, Rekayasa Perangkat Lunak dan Teknologi Komunikasi Vol. 2 No. 2 (2023): December: Jurnal Manajemen, Informatika, Rekayasa Perangkat Lunak dan Teknologi
Publisher : Marcha Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmirte.v2i2.112

Abstract

This research investigates the influence of content personalisation on consumer purchase decisions in the e-commerce industry, with an emphasis on the application of Consumer Education and Awareness methods. Through a case study on FashionTrend, an e-commerce platform, the results show that the Consumer Education and Awareness approach is effective in improving users' understanding of content personalisation practices and the importance of data privacy. The results show an increase in consumer trust, customer satisfaction, and regulatory compliance. However, this study has limitations in the scope of the solution methods used. Therefore, future research is recommended to delve deeper into the implications of Consumer Education and Awareness strategies comparatively with other approaches, as well as explore the contextual factors that influence their effectiveness.
PENGUATAN KOMPETENSI MANAJERIAL GURU PENGGERAK Rio Nardo; Nur Fitriyani Sahamony; Muhammad Arif Abdul Hakim; Ratnasartika Aprilyani; Susriyanti Susriyanti; Suhelmi Helia; Firdaus Basbeth
Jubaedah : Jurnal Pengabdian dan Edukasi Sekolah (Indonesian Journal of Community Services and School Education) Vol. 4 No. 2 (2024): Jurnal Pengabdian dan Edukasi Sekolah (Jubaedah)
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jub.v4i2.200

Abstract

Strengthening the Managerial Competence of Driver Teachers is an effort to improve the managerial quality of teachers who play a driving role in education. This includes developing skills in leading, managing resources and motivating teams to achieve educational goals. Lead teachers are those who not only teach in the classroom but also lead by example, inspire and motivate their colleagues and involve them in strategic decision-making to improve the quality of education in schools. Strong managerial skills include the ability to plan strategically, organize resources, manage time and priorities, and build and maintain effective working relationships. Strengthening managerial competencies is done through continuous training and development. This includes workshops, courses, mentoring and hands-on experience in complex education project management. In addition to managerial skills, teacher leaders also need to have strong leadership skills. They need to be able to drive the school's vision and mission, motivate staff and build an inclusive and collaborative work culture. Lead teachers are often the catalyst for change in schools. They drive innovation in teaching methods, curriculum development and the implementation of new educational technologies to improve student learning outcomes
MANAJEMEN PROYEK MODERN : MEMANFAATKAN TOOLS DIGITAL UNTUK EFISIENSI MAKSIMAL Dodi Setiawan Riatmaja; Windy Wonmaly; Firman Gazali Djunaidi; Adhi Indra Hermanu; Muhammad Arif Abdul Hakim; Abraham Manuhutu
EDU RESEARCH Vol 5 No 4 (2024): EDU RESEARCH
Publisher : IICLS (Indonesian Institute for Corporate Learning and Studies)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47827/jer.v5i4.434

Abstract

Modern project management has undergone a significant transformation along with the advancement of digital technology. Digital tools, such as project management software, collaboration apps, and cloud-based technologies, are now crucial elements in improving team efficiency and productivity. This article reviews how the utilization of digital tools can help plan, execute, and evaluate projects more effectively. With case studies and application examples, this research shows that technology adoption not only accelerates project completion but also minimizes risks and errors. The results of this analysis confirm the importance of technology integration in modern project management to face the challenges of increasingly complex and fast-changing business dynamics.
Analysis of Indonesian Freelancers' Strategies in Using The Upwork Platform Daffa Malik Fadlurrahman; Putri Wulandari; Muhammad Arif Abdul Hakim; Andri Waskito
CAKRAWALA : Management Science Journal Vol. 2 No. 3 (2026): Cakrawala: Management Science Journal - January
Publisher : Yayasan Edukasi Cakrawala Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63541/ex3e3m19

Abstract

This study aims to determine the strategies of Indonesian freelancers in facing competition, threats of fraud, and the use of Connect on the Upwork platform. This study is a qualitative study with a descriptive approach using data collection techniques through interviews, observation, and documentation. The data obtained were then analyzed using qualitative data analysis techniques through the stages of data reduction, data presentation, and conclusion drawing/verification. This study was conducted on Indonesian freelancers who are active on the Upwork platform and spread across various regions. Based on the results of the field research, the author concludes that Indonesian freelancers have developed specific strategies to deal with the challenges of global competition, the risk of fraud from clients, and the limitations of the Connect system. The strategies implemented include profile optimization, focusing on proposal content and digital portfolios for personal branding, leveraging online communities to disseminate information and raise awareness about fraud schemes, and managing Connect wisely to enhance project application efficiency. These methods serve as adaptive mechanisms to improve the effectiveness of online freelance work and promote the development of a safer and more competitive digital work environment.