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Journal : Cultural Narratives

Humours as a Vehicle for Discussing Women's Sexuality: A Case Study of Talkpod Ulfa, Chery Narasyah Chiora; Putri, Seffina Nabilla; Pamuji, Indah Ratri Sekar; Chaerunnisya, Rayoeng Dwi; Nurhadi, Muizzu
Cultural Narratives Vol. 1 No. 3 (2024): April
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/cn.v1i3.849

Abstract

This research examines the representation of women's sexuality on social media, with a special focus on Indonesian cultural and religious affects. Traditionally, Indonesian women's sexuality has been strongly shaped by social norms that emphasize sexual purity and modesty. But social media has turned into a double-edged sword, allowing people to express themselves while also fostering objectification and. This study uses descriptive qualitative and Sara Mills' Critical Discourse Analysis to examine the sexual objectification of Pamela Safitri, as woman, at the "Talkpod" show. The data came from the conversation between Pamela Safitri and two male hosts. By analyzing interactions between the hosts and Pamela, the study points out the way humour and conversation form and frequently objectify women's sexuality in digital media, especially the reality show that invites women as guest stars. The results of this study explain that sexual objectification of women often uses jokes related to the body both explicitly and implicitly. The findings show that, although social media might empower women, The media is still biased in the discussion of women, especially the sexual objectification of women's bodies through words, sentences, or discourses.
Arvin's Realistic Personality Development in Donald Ray Pollock’s The Devil All the Time Utomo, Mochammad Ibnu Prasetyo; Nurhadi, Muizzu; Jatmiko, Dheny
Cultural Narratives Vol. 1 No. 1 (2023): August
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/cn.v1i1.450

Abstract

The purpose of this research is to analyse the personality development and the factors that influence the personality development of Arvin, in The Devil All the Time by Donald Ray Pollock. The researcher sets three formulations of the problem to be analysed the first is identifying Arvin’s basic personality. The second is identifying Arvin's personality development. Third is identifying the factors that cause Arvin's personality development. To analyze the formulation of the problem, the researcher uses character theory and characterization to identify Arvin's basic personality, then uses Elizabeth B. Hurlock's personality development theory to identify personality development and the factors that influence Arvin's personality development. The results of this study found that the first is Arvin's basic personality, namely innocent child, obeying his father's orders, and having strong faith. Second is Arvin's personality development, namely from an innocent child to a skeptical mind, from a faithfulness child to a rebellious child, and from having strong faith to losing faith. Third, factors that influence Arvin's development are physical changes, changes in the family, changes in the environment, and significant people. However, from the four personality development factors that the researcher found, significant people have the most influence on Arvin's personality development. The conclusion is that Arvin experienced personality development from a good child to a realistic and rude child, this factor was caused by a significant person, namely his father.
Fashion Brands Identity Through the Use of Slogans: A Stylistics Analysis Nurhadi, Muizzu; Silalahi, Pininta Veronika; Arsa, Shabrina Dwi; Bramantyo, Agiel
Cultural Narratives Vol. 1 No. 2 (2023): December
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/cn.v1i2.621

Abstract

This research discusses how style has a role in enlivening each word and sentence in the slogan of a brand product in the sphere of advertising from time to time. Through the qualitative descriptive analysis, this research analyses ten slogans from several brand classes, especially on products that have class categorization with stylistic devices to find out the identity function embedded in each word or sentence. The research results show that stylistic devices, especially through lexical features such as vocabulary selection, parts of speech, and metaphor, as well as understanding the deep context of each slogan can show their brand images in advertising. In this way, these stylistic devices sharpen the meaning and reflection of the identity desired by fashion brands to consumers.