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Pengaruh Kecenderungan Mengambil Risiko, Ekspektasi Pendapatan, dan Kecerdasan Adversitas Terhadap Intensi Berwirausaha Hutama, Revanza Harviananda; Achsa, Andhatu; Ikhwan, Khairul
JURNAL PELITA MANAJEMEN Vol. 3 No. 01 (2024): Mei 2024
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jpm.v3i01.3156

Abstract

This research is motivated by the phenomenon that every year universities in Indonesia produce new graduates who continue to increase in number. This condition results in more competitive employment opportunities. Problems regarding the unemployment rate and the proportion of employment also continue to increase. According to BPS in 2022, the open unemployment rate at the Diploma education level was 4.59% and 4.80% for college graduates. This study aims to determine the effect of risk-taking tendencies, income expectations, and adversity intelligence on entrepreneurial intentions in 2019 Management undergraduate students at Tidar University. This study uses a quantitative approach that uses a questionnaire as a data collection instrument. The sample in this study were 56 S1 Management 2019 students of Tidar University using purposive sampling technique with the slovin formula. The data analysis technique used in this research is multiple linear regression analysis, t test, F test, and coefficient of determination test. From the results of the analysis test conducted, the results show that the tendency to take risks and adversity intelligence has no effect on entrepreneurial intention. However, income expectations have a positive and significant effect on entrepreneurial intention.
MENGKAJI MODEL PENINGKATAN KINERJA ALIANSI STRATEGIS DAN KEUNGGULAN BERSAING UMKM Lionora, Clarisa Alfa; Novitaningtyas, Ivo; Rahardjo, Budi; Sijabat, Yacobo P; Achsa, Andhatu; Nugroho, Ramadhani Lukman; Trisyaningsih, Melati
Jurnal Ekonomi Manajemen Vol 9, No 2 (2023): November 2023
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Siliwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37058/jem.v9i2.8825

Abstract

This research aims to test a model for improving alliance performance and competitive advantage in MSMEs in the Borobudur area. This research uses a survey-based quantitative approach to collect primary data. The sample in this research was 44 MSMEs located in the Borobudur area and already had alliances or partners. The sampling method uses snowball sampling. Data were analyzed using multiple linear regression by SPSS. The results show that the partner selection process and relational capital can improve alliance performance of MSMEs. Furthermore, alliance performance has an influence on the competitive advantage of MSMEs. These results support the resource-based view theory and resource-dependent theory. The results provide practical implications for MSME managers in the Borobudur area to be selective in choosing suitable partners and improve the quality of relationships with partners in order to improve alliance performance, thus it can increase the competitive advantage of MSMEs.
PENGARUH BEBAN KERJA, STRES KERJA DAN LINGKUNGAN KERJA NON FISIK TERHADAP INTENSI KELUAR PADA KARYAWAN PT BPR BANK BAPAS 69 MAGELANG Lathif, Muhammad Zaki; Achsa, Andhatu; Ikhwan, Khairul
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.336

Abstract

The desire of employees to leave their jobs does not only have an impact on the employees themselves, but also has an impact on the company. Hence, it is necessary to find out whether workload, work stress, non-physical work environment affect employee intention to leave. This research was conducted at PT BPR Bank BAPAS 69 Magelang with 225 employees as respondents using a random sampling technique of 144. Interviews and questionnaires were used to collect data, and SPSS was used to analyze data using multiple linear regression techniques. According to the findings, the variables of workload and stress at work have a significant impact on intention to quit work. Variables related to non-physical work environment had no discernible impact on intention to leave. At PD BPR Bank Bapas 69, Magelang Regency, the three independent variables simultaneously have a considerable influence on the intention to leave.
PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN DI MIE GACOAN MAGELANG Kusumawardani, Berlian Hema; Achsa, Andhatu
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 1 (2023): January 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i1.358

Abstract

The purpose of the research is to ascertain how product and service quality affects customers' satisfaction when they purchase meals at Mie Gacoan Magelang. The research employs primary data, such as the distribution of questionnaires and the purpose side as a sampling strategy from at least 60 respondents, or the residents of Magelang, to acquire data from the area where it is done. The suggested research methodology is a quantitative one. When managing its own data using SPSS as a method of analysis, testing the instrument utilizes the forms of validity test, reliability test, classical acceptance test, multiple linear regression equation analysis, t-test, F-test, and test of the coefficient of determination. The data processing analysis results show that Y = 0.865 + 0.270 x 1 + 0.308 x 2 + e, and the fitted R-squared is 0.722, which means that product quality and service quality contribute 72% to consumer satisfaction, with the remaining 38% being the result of other influences that were not taken into consideration.
PENERAPAN STRATEGI PEMASARAN BAGI PERUSAHAAN WARALABA UNTUK MENINGKATKAN VOLUME PENJUALAN di MASA PANDEMI COVID-19: (Studi Kasus Kopi Janji Jiwa di Bayeman Magelang) Nurmalasari, Fitri; Achsa, Andhatu
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 2 (2023): March 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i2.392

Abstract

Sales are important for the sustainability of a business or business, when there is an increase in sales, profits can increase. A transaction or sale occurs when there is an interaction between a seller and a buyer. Conditions within the scope of the business or business competition market are getting tougher, this incident can be seen through several events every day. The purpose of this research is to help the position of Janji Jiwa in Magelang at this time and to know what strategy should be done in the future. The method used in this study is qualitative with SWOT analysis obtained from information sources in the field and from the distribution of questionnaires. In taking the sample using the Lemeshow formula because the population is unknown and infinite, so that in this sampling 100 respondents are needed. The results obtained from the assessment of internal and external factors are used for reference regarding current conditions and positions. From the internal factors obtained the results of 3.744, while the external factors obtained the results of 3.70. The position of Promise Soul is in quadrant 1 (progressive) which means that it has a strong strategy. So that the company has the strength and opportunity to develop the right strategy.
PENGEMBANGAN PRODUKTIVITAS UMKM DESA NGARGOGONDO MELALUI PELATIHAN DIVERSIFIKASI PRODUK Islami, Fitrah Sari; Achsa, Andhatu; Pramudianti, Ulfa Rahma
ABDIPRAJA (Jurnal Pengabdian kepada Masyarakat) Vol 4, No 2 (2023): September
Publisher : Universitas Tidar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31002/abdipraja.v4i2.7885

Abstract

Kegiatan ini bertujuan untuk meningkatkan produktivitas pelaku usaha di Desa Ngargogondo dengan upaya peningkatkan daya saing produk dalam konsep diversifikasi, inovasi, dan pemasaran. Metode yang digunakan dalam kegiatan ini adalah ceramah, diskusi, dan tutorial. Kegiatan ini dimulai dengan memberikan informasi awal mengenai pentingnya inovasi dan diversifikasi produk dalam meningkatkan daya saing. Pelatihan diversifikasi produk dimulai dengan memberikan tutorial pembuatan produk slondok, singkong serta budidaya jamur. Jenis makanan variasi baru yang dapat dikembangan yaitu slondok berbagai rasa, kripik getuk dan budidaya jamur tiram. Dalam pelatihan ini, peserta diberi kesempatan untuk mencoba membuat kreasi masakan tersebut. Selain pelatihan produk, diskusi terkait cara jitu kegiatan pemasaran juga diberikan kepada peserta. Lebih lanjut, kegiatan ini diharapkan dapat menjadi bekal untuk melakukan variasi diversifikasi produk secara cepat dan dapat menambah daya tarik pasar, sehingga produktivitas meningkat, pangsa pasar meluas, dan dapat meningkatkan kesejahteraan masyarakat dan pelaku usaha di Desa Ngargogondo. 
Competitive Advantage And Sustainable Tourism Balkondes At Borobudur Area Magelang Regency Andhatu Achsa; Dian Marlina Verawati; Rian Destiningsih; Ivo Novitaningtyas
Jurnal Nusantara Aplikasi Manajemen Bisnis Vol 7 No 2 (2022): Jurnal Nusantara Aplikasi Manajemen Bisnis
Publisher : UNIVERSITAS NUSANTARA PGRI KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/nusamba.v7i2.17917

Abstract

The phenomena of stagnant tourists’ visits at Balkondes is the background why this study is carried out will lead to the shortage of people’s revenue. It is proposed to identify the competitiveness of Balkondes tourism in Borobudur Area, Magelang Regency with the approach of Porter’s Diamond and to formulate the sustainable tourism strategy with SWOT. Data collection employs structured interview with technique of informant determination by using the combination of quota sampling technique and accidental sampling technique with 200 respondents. The research result indicates the correlation and mutual support between each main component of Porter’s Diamond as well as the main component with supporting factors. As resulted by SWOT analysis, Balkondes has Strength and Opportunities that could be optimized as a strategy to sustain the tourism, on the other hand, the existence of Weakness and Threats could obstruct the sustainability of Balkondes tourism in Borobudur Area Magelang Regency.
Pendampingan Commercial Photography dan Caption Editing pada UMKM di Desa Ngargogondo Achsa, Andhatu; Hutajulu, Dinar Melani; Putri, Nida Aprilia
Kreativasi : Journal of Community Empowerment Vol. 3 No. 2 (2024): Vol.3 No.2,2024: September 2024
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/kreativasi.v3i2.36879

Abstract

The digital capabilities of MSMEs entrepreneurs in Ngargogondo Village are still limited, especially in the context of marketing. The purpose of the research is to provide knowledge of commercial photography and caption editing that is useful for improving business marketing in village MSMEs. The method of implementing the activity includes lectures, tutorials, and discussions. The results of the activity showed that participants gained increased skills in digital marketing, were able to make good commercial photos, and were able to determine the right caption for the product to be marketed. This activity is not only useful in increasing knowledge but also the technical skills of participants in digital marketing.
APPLICATION OF THE ANALYTICAL HIERARCHY PROCESS (AHP) METHOD IN EMPLOYEE REWARDS DECISION MAKING Syah, Bayu Erdian; Achsa, Andhatu; Ikhwan, Khairul
Jurnal Bisnis dan Manajemen (JBM) JBM Vol 19 (2023): Issue 3
Publisher : Faculty of Economics and Business University of Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jbm.v19i3.1761

Abstract

This research aims to formulate a method to help make reward decisions through a UD Restu Bunda MSMEs case study. MSMEs are businesses in the creative economy that can withstand the shocks of uncertain economic conditions. Strong ambition to develop a business backfires because many things are often neglected. The bigger a business is, the more complex the management system is, one of which is rewards management. Rewards are employee appreciation based on criteria. Although no regulations state that business owners are required to provide rewards, giving rewards can also trigger internal conflicts, especially for MSMEs that do not have a structured and rational reward system. This research used the Analytical Hierarchy Process (AHP), which combines Expert Choice 11 (EC 11) and Microsoft Excel tools. The results of this research are mainly in formula development, where the modification is the discovery of a performance value coefficient that functions to maintain the exchange rate of the performance assessment score against the funds provided. The exchange rate will not change as long as there is no change in the number of employees and funds to prevent cost overruns. Based on simulations conducted at UD Restu Bunda MSMEs, it was found that four important aspects must be given more attention when conducting performance appraisals, namely loyalty, work quality, communication, and discipline. Keywords: Rewards Management; Rewards; SMEs; Analytic Hierarchy Process, Expert Choice 11
Pemetaan keunggulan kompetitif dan komparatif komoditas subsektor tanaman pangan provinsi-provinsi pulau jawa serta posisinya di negara tujuan ekspor indonesia menuju kemandirian pangan Andhatu Achsa; Destiningsih, Rian; Achsa, Andhatu; Hutajulu, Dinar Melani
INOVASI Vol 17, No 1 (2021)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (391.815 KB) | DOI: 10.29264/jinv.v17i1.8165

Abstract

Kemandirian pangan terjadi ketika dari sisi produksi pangan dalam pemenuhan kebutuhan pangan sudah mencukupi atau dengan kata lain swasembada pangan. Pencapaian swasembada pangan dalam pelaksanaannya ternyata tidak mudah. Pangan erat kaitannya dengan pertanian dilihat dari sisi penyedia, bahan baku dan sebagainya. Pertanian khususnya subsektor tanaman pangan yang difokuskan dalam penelitian ini yaitu komoditas beras, jagung, kedelai, kacang tanah, kacang hijau, ubi jalar, dan ubi kayu. Langkah pertama dalam mengukur kemandirian pangan dapat melalui identifikasi ketersediaan pangan melalui competitive advantage dan comparative advantage. Alat analisis yang digunakan antara lain klassen typology, shift share esteban marquiles, Indeks Spesialisasi Perdagangan (ISP), serta Revealed Comparative Advantage (RCA). Hasil menunjukkan bahwa (a) Provinsi Jawa Barat merupakan provinsi cepat maju dan cepat tumbuh khususnya pada subsektor tanaman pangan di Pulau Jawa tahun 2015-2019; (b) komoditas yang mempunyai keunggulan kompetitif dan terspesialisasi antara lain Provinsi Jawa Barat yaitu komoditas beras, Provinsi Jawa Tengah yaitu komoditas ubi jalar dan komoditas kacang hijau, Daerah Istimewa Yogyakarta yaitu komoditas kedelai, komoditas ubi jalar, dan komoditas kacang hijau; (c) komoditas ubi memiliki daya saing yang kuat atau memiliki kecenderungan sebagai eksportir di Indonesia tahun 2015-2019; (d) daya saing komoditas subsektor tanaman pangan pada beberapa pasar internasional pada tahun 2015-2019 antara lain komoditas beras di Amerika, ASEAN, Eropa dan Hongkong, komoditas jagung di Jepang dan Hongkong, komoditas kedelai di Amerika, ASEAN, Malaysia dan Eropa, komoditas kacang tanah di Hongkong, Amerika, ASEAN, Malaysia dan Eropa, komoditas kacang hijau di China/Tiongkok, komoditas ubi kayu di Jepang, China/Tiongkok dan Eropa, sedangkan komoditas ubi jalar di Malaysia, Jepang, ASEAN.