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All Journal Jurnal Presipitasi : Media Komunikasi dan Pengembangan Teknik Lingkungan Jurnal Kebijakan dan Administrasi Publik Journal of Government and Civil Society Jurnal Noken: Ilmu-Ilmu Sosial Kemudi JAKP (Jurnal Administrasi dan Kebijakan Publik) Journal of Local Government Issues Ensiklopedia Social Review Politicon : Jurnal Ilmu Politik Jurnal Adhikari Jurnal Ranah Publik Indonesia Kontemporer (Rapik) Kybernology : Journal of Government Studies Ensiklopedia Research and Community Service Review JKAP (Jurnal Kebijakan dan Administrasi Publik) Media Penelitian dan Pengembangan Kesehatan INJECT Interdisciplinary Journal of Communication
Inrinofita Sari
Governmental Science Study Program, Universitas Pamulang
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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Mapping Publication Trends of Influencer Marketing and Digital Political Campaigns: A Bibliometric Analysis Andi Visca Irfa Nyssa; Suswanta; Inrinofita Sari
INJECT (Interdisciplinary Journal of Communication) Vol. 10 No. 2 (2025)
Publisher : FAKULTAS DAKWAH UIN SALATIGA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v10i2.4647

Abstract

This paper aims to identify trends and map research on the role of influencer marketing in digital political campaigns, which has been a focus among academics and practitioners. The method used in this study is qualitative research with a literature review approach. The study found that influencer marketing has increased significantly between 2019 and 2023, successfully building credibility and reaching a wider audience on social media platforms. However, challenges include the spread of false information and the polarization of public opinion. The study concludes that influencer marketing can encourage voter participation and improve political literacy, but ethics and transparency are crucial to maintaining public trust. This research provides strategic insights for maximizing inclusive, data-driven digital political campaigns.
The Influence of Social Status, Economic Status, Political Affiliation of Parents, and Organizational Experience on the Empty Box Phenomenon in the 2024 Maros Regional Head Election Yusa’ Farchan; Inrinofita Sari; Asriadi
INJECT (Interdisciplinary Journal of Communication) Vol. 10 No. 2 (2025)
Publisher : FAKULTAS DAKWAH UIN SALATIGA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v10i2.4847

Abstract

This study analyzes the influence of Social Status, Economic Status, Political Affiliation of Parents, and Organizational Experience on the Empty Box Discourse in the 2024 Maros Regency Regent Election. This study uses a quantitative approach with a survey method through distributing questionnaires to the public in Maros Regency to explore the relationship between variables and the empty box phenomenon in implementing regional elections. Data processing was carried out with the help of SmartPLS software using the Structural Equation Modeling Partial Least Squares (SEM-PLS) technique. The results showed that the emergence of a single candidate in the 2024 Maros regional head election was caused by the community's lack of courage to run for office, which was influenced by the strong dominance of incumbent candidates. Furthermore, people's political participation in the election is analyzed through four main variables, all of which positively affect the empty box discourse. Thus, all hypotheses in this study are accepted.
Measuring Public Satisfaction with Dottoro’ta Digital-Based Home Care Services in Makassar City: A Servqual Study Using SEM-PLS Nurul Wahdaniyah; Ulung Pribadi; Herpita Wahyuni; Inrinofita Sari
INJECT (Interdisciplinary Journal of Communication) Vol. 10 No. 2 (2025)
Publisher : FAKULTAS DAKWAH UIN SALATIGA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v10i2.4853

Abstract

The Homecare Dottoro'ta service is an innovative health service based on home visits implemented by the Makassar City Government to improve access and the quality of public health services. This study aims to examine the influence of service quality dimensions on the satisfaction level of the community using the Home Care Dottoro'ta services. This study uses a quantitative approach with a survey method by distributing questionnaires to 96 respondents who are active users of the service. Data analysis was conducted using SEM-PLS software to analyze and test the hypotheses. The research results show that reliability, assurance, and empathy have a positive and significant impact on community satisfaction, with T-statistics values of 4.259 (P-value 0.000), 2.494 (P-value 0.013), and 2.647 (P-value 0.008), respectively. Meanwhile, tangible and responsiveness do not show significant influence, with T-statistics values of 6.000 (P-value 0.549) and 2.771 (P-value 0.441). These findings affirm that accuracy, trust in the competence of the staff, and an empathetic approach are the main determinants in shaping the perception of service satisfaction. This study recommends increased professionalism and humanistic communication from medical staff and a thorough evaluation of service dimensions that have not yet significantly contributed to public satisfaction to support the sustainability and optimization of Dottoro'ta Home Care services in Makassar City.
Greenpeace Advocacy Campaign on Forest Fire Prevention and Peat Preservation as Climate Crisis Solution Sari, Inrinofita; Syukri, Ahmad
Jurnal Noken: Ilmu-Ilmu Sosial Vol. 11 No. 2 (2025): Desember 2025
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/jn.v11i2.5065

Abstract

This study aims to analyze Greenpeace's advocacy campaign on forest fire prevention and peatland conservation as a solution to overcome the climate crisis. Greenpeace, as an international environmental organization, has been running advocacy campaigns to reduce land damage and support peatland conservation. This study employs a qualitative research method with qualitative data analysis (QDA) and adopts a descriptive approach. Data was obtained from online media sources, websites, and previous studies related to Greenpeace campaigns. Data processing was carried out using NVivo 12 Plus software, utilizing the Crosstab Query feature to visualize the relationship between variables and a Word Cloud to identify the dominant words in the data. The results of the analysis indicate that Greenpeace's advocacy campaigns play a significant role in driving change, both by raising public awareness about the importance of preserving peat ecosystems and by advocating for more sustainable forest management. Through these campaigns, the understanding of the need for more environmentally friendly management will continue to grow. The novelty of this research lies in the use of Nvivo-based digital analysis to map the interrelationships between campaign elements, including advocacy messages, communication approaches, and public responses, thereby producing a more systematic understanding of the effectiveness of Greenpeace's campaign strategies on the issues of forest fire prevention and peatland conservation
The Development of Social Media Trends in Public Participation: A Bibliometric Visualization Using VOSViewer Randisa, Aziz Reza; Asriadi, Asriadi; Sari, Inrinofita
Jurnal Noken: Ilmu-Ilmu Sosial Vol. 11 No. 2 (2025): Desember 2025
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/jn.v11i2.5088

Abstract

This The purpose of this study is to analyze the development of social media trends in public participation. The research data is 427 Scopus documents from the last five years, 2021-2025. This research method uses a qualitative approach with a bibliometric analysis. The research data analysis uses VOSViewer software to visualize the data by auto-coding. The findings of this study indicate that social media trends focus on issue sentiment, tweets, surveys, and citizens, which are widely used to convey criticism and fast messages to the state. Furthermore, governments in developed countries also use social media as a space to convey information and public communication. The United States (42%) is the country that focuses most significantly on developing innovation in its social media trends. Male users dominate social media trends in developed countries on Reddit (68%), while female users are dominated by Facebook (60%). Meanwhile, Instagram (59%) is the second most used by women. Media X (Twitter) also ranks second (64%) and is widely used by men. However, based on the age group 18-29, TikTok dominates (45%), Reddit dominates (46%) for those aged 30-49, YouTube dominates (23%), and YouTube dominates (16%). The implications of this research indicate that the existence of social media is a crucial part of the rapid development of Artificial Intelligence, so its existence cannot be ignored. Keywords: Development, Trends, Social Media, Public Participation
Determination of Political Participation: Money Politics and Voter Political Behavior in the 2020 Batanghari Regional Election SYUKRI, AHMAD; SARI, INRINOFITA; MAULANA, MUHAMMAD AKBAR; NURFAISAL, MUHAMMAD DWI
Kemudi Vol 10 No 2 (2026): Kemudi: Jurnal Ilmu Pemerintahan
Publisher : Program Studi Ilmu Pemerintahan Fakultas Ilmu Sosial dan Ilmu Politik Universitas Maritim Raja Ali Haji

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/kemudi.v10i2.8255

Abstract

Political participation is an activity or various voluntary activities of the community to take part in the election process for the ruler. The purpose of this study is to see whether Money Politics and Voter Political Behavior have an influence on the Level of Political Participation in the 2020 Batanghari Regency Election. This study uses a quantitative method with data collection techniques assisted through Google Forms in compiling questionnaires distributed to respondents. This study uses simple random sampling with a population of people who have the right to vote in the 2020 Batanghari Regency Election. This study uses the Slovin formula by taking a sample of 50 respondents. The results of this study indicate that the variables of Giving Money (X1), Giving Goods (X2), and Psychological Approach (X4) have a positive value or have a significant effect on the Level of Political Participation in the 2020 Batanghari Regency Election. Meanwhile, the Sociological Approach variable (X3) has a negative value or does not have a significant effect on the Level of Political Participation in the 2020 Batanghari Regency Election. Furthermore, the interpretation of the regression results and R-Square on the Political Participation Level (TPP) variable is 95%, so the scale obtained is in the strong or good category.
Co-Authors Achmad Nurmandi Agisthia Lestari Ahmad Syukri Ahmad Syukri . Andi Luhur Prianto Andi Visca Irfa Nyssa Asriadi Asriadi Cortez, Estefanie R. Dian Eka Rahmawati, Dian Eka Dwi Nurfaisal, Muhammad Ekklesia Hulahi Eko Priyo Purnomo Herpita Wahyuni Hulahi, Ekklesia Kusumoningtyas, Anggi Anggraeni Lina, Nurmunafiah Maulana, Muhammad Akbar Muhammad Dwi Nurfaisal Nita Aribah Hanif Nurfaisal, Muhammad Dwi Nurul Wahdaniyah Nurul Wahdaniyah Nuryanti Mustari Nuryanti Mustari Nuryanti Mustari Randisa, Aziz Reza Rasyid, Syamsul Bahri Abd Rosmita Rosmita Rosmita Sahrul Pora Suswanta Syamsul Bahri Abd Rasyid Ulung Pribadi, Ulung Wahdaniyah, Nurul Witjaksono, Ari Yusa’ Farchan