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All Journal Journal of Business and Behavioural Entrepreneurship Jurnal Ilmiah Wahana Pendidikan TOFEDU: The Future of Education Journal JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI CARONG: Jurnal Pendidikan, Sosial dan Humaniora Ekopedia: Jurnal Ilmiah Ekonomi Jejak digital: Jurnal Ilmiah Multidisiplin Journal of Development Economic and Digitalization Journal of Educational Technology Innovation and Applications Jurnal Ilmiah Ekonomi dan Manajemen Indonesia
Rizka Zakiah
Universitas Negeri Jakarta
Religion Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Rethinking Assessment in the Digital Age: Pedagogical Implications and Challenges Nadya Fadillah Fidhyallah; Rizka Zakiah; Kusworo
Journal of Educational Technology Innovation and Applications Vol. 1 No. 01 (2025): Journal of Educational Technology Innovation and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jetia.v1i01.985

Abstract

The digital revolution has transformed various aspects of education, including assessment practices. This article explores the pedagogical implications and challenges of rethinking assessment in the digital age. Grounded in current literature, the article presents a conceptual framework for digital assessment and discusses the key aspects of assessment innovation, technological integration, and equity concerns. Drawing from recent empirical and theoretical contributions, this study argues that assessment must evolve to reflect the demands of 21st-century learning. The results and discussion are organized into three sections: innovative assessment models, technology integration in assessment, and equity and accessibility. Each section includes an analysis supported by a data table. The study concludes with a call for reflective and inclusive assessment design responsive to digital learning environments.
Pengembangan Media Pembelajaran Berbasis Powerpoint Interaktif pada Materi Marketing Mix (7P) untuk Siswa SMK Bisnis Ritel Fahmawati Siti Zubaedah; Nadya Fadillah Fidhyallah; Rizka Zakiah
Jurnal Ilmiah Ekonomi dan Manajemen Indonesia Vol. 2 No. 1 (2026): JANUARI -JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/5dj40p55

Abstract

This study aims to develop interactive PowerPoint-based learning media on Marketing Mix (7P) material for retail business vocational high school students and determine the feasibility level of the developed media. This study used the Research and Development (R&D) method with the ADDIE development model which includes the stages of Analysis, Design, Development, Implementation, and Evaluation. The resulting product is an interactive PowerPoint learning media equipped with learning materials, learning videos, interactive quizzes, Marketing Mix (7P) simulations, learning evaluations, and navigation that makes it easier for students to learn independently or with the teacher. Feasibility testing was carried out by material experts, media experts, and instructional design experts, as well as tested on students through small group and large group tests. The results showed that the developed learning media obtained material expert validation scores of 94%, media experts 96%, and instructional design experts 86%, all of which were in the Very Feasible category. The results of trials on students showed a feasibility percentage of 88% in the small group and 99% in the large group with the Very Feasible category. Overall, the interactive PowerPoint-based learning media obtained an average feasibility of 93% in the Very Feasible category. These results indicate that the developed media is feasible to use as a learning medium on Marketing Mix (7P) material, able to increase student engagement, provide a more interactive learning experience, and help students understand marketing concepts more effectively.
Harnessing The Power of Instagram: Key Factors Influencing Followers' Visit Intentions to Cultural Destinations Daru Putri Kusumaningtyas; Raya Sulistyowati; Daniel Pungkas Prastia Wibowo; Sajiwo Tri Prakoso; Rizka Zakiah; Fitra Dila Lestari
Journal of Business and Behavioural Entrepreneurship Vol. 9 No. 2 (2025): Journal of Business and Behavioural Entrepreneurship
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JOBBE.009.2.06

Abstract

This study explores the influence of Museum Generated Content (MGC) on Instagram on perceptions of information quality, customer service, and intention to visit Sonobudoyo Museum. Through quantitative methods and SEM PLS analysis, this study identified that accurate, relevant, and responsive museum content on social media has a significant impact on forming positive perceptions and increasing intention to visit. By involving 206 respondents who are followers of museum Instagram accounts, this study provides in-depth insights into the role of social media in the cultural tourism sector, especially in attracting the interest of the younger generation who are increasingly dependent on digital information in making travel decisions. This study also fills the literature gap regarding the impact of MGC on social media, making an important contribution to the academic understanding of digital marketing in the museum industry. The results of the study Museum Generated Content (MGC) on Instagram has a positive and significant influence on perceptions of information quality, perceptions of service, and intention to visit Sonobudoyo Museum. Accurate, complete, and up-to-date content, as well as responsive and sincere service, have been shown to play an important role in building positive perceptions and increasing intention to visit.
The Effect of Academic Stress and Time Management on Academic Procrastination, with Cyberloafing as an Intervening Variable, among Students of SMKN 8 Jakarta Ahmad Syarif; Annisa Lutfia; Rizka Zakiah
Jurnal Ilmiah Wahana Pendidikan Vol 12 No 6.B (2026): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study analyzes the effect of academic stress and time management on academic procrastination, mediated by cyberloafing, among SMKN 8 Jakarta students. Using a quantitative approach, a sample of 257 students was selected from a 715-students population (grades 10 and 11) via proportional random sampling and the Slovin formula. Data were analyzed using PLS-SEM via SmartPLS 4.0 software. Outer model tests confirmed convergent validity, discriminant validity (HTMT < 0,90), and reliability (composite reliability and cronbach’s alpha > 0,70). Inner model evaluation yielded an R-Square of 0,082 for cyberloafing and 0,445 for academic procrastination. Direct effect tests proved academic stress (β = 0,402; t-value = 8,259; p-value = 0,000) and cyberloafing (β = 0,331; t-value = 4,702; p-value = 0,000) positively affect academic procrastination, while time management affects it negatively (β = -0,294; t-value = 5,651; p-value = 0,000). Academic stress positively affects cyberloafing (β = 0,238; t-value = 3,802; p-value = 0,000), whereas time management affects it negatively (β = -0,166; t-value = 2,742; p-value = 0,006). Cyberloafing positively mediates the effect of academic stress (β = 0,079; t-value = 3,558; p-value = 0,000) and negatively mediates the effect of time management (β = -0,055; t-value = 2,104; p-value = 0,035) on academic procrastination. Ultimately, academic procrastination is driven by seeking enjoyable activities, academic stress primarily stems from family expectations, effective time management requires distraction-free environments, and cyberloafing mostly involves social media use during class.
Pengaruh Live Streaming, Countdown, dan Influencer Terhadap Impulsive Buying pada Pengguna TikTok Shop dengan Emotional Arousal sebagai Variabel Mediasi Ferdila Ayu Wandansari; Andi Muhammad Sadat; Rizka Zakiah
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 4 (2026): JULI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i4.2586

Abstract

This study aims to analyze the influence of live streaming, countdown timers, and influencers on impulsive buying among TikTok Shop users, with emotional arousal serving as a mediating variable. The research employed a quantitative approach using a survey method. The population consisted of TikTok Shop users in Indonesia aged 17 years and above who had purchased products through the live streaming feature at least twice within the last three months and resided in the Greater Jakarta area (Jabodetabek). A non-probability sampling technique with a purposive sampling method was used, resulting in a sample of 290 respondents. Data were collected through a questionnaire using a Likert scale. This study was based on the Stimulus–Organism–Response (S-O-R) theory, which explains the relationship between external stimuli, individuals’ internal psychological states, and their behavioral responses. Data analysis was conducted using Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) approach and processed using SmartPLS version 4. The results indicate that Live Streaming (LS), Countdown Timers (C), Influencers (IF), and Emotional Arousal (EA) have positive and significant effects on Impulsive Buying (IB). Furthermore, Live Streaming (LS), Countdown Timers (C), and Influencers (IF) have positive and significant effects on Emotional Arousal (EA). The findings also reveal that Emotional Arousal (EA) significantly mediates the effects of Live Streaming (LS), Countdown Timers (C), and Influencers (IF) on Impulsive Buying (IB).
Pengaruh Perceived Usefulness, Perceived Ease of Use, Perceived Cost, dan Self-Regulation terhadap Subscribe Intention Ruangguru Soraya Rahmah; Terrylina Arvinta Monoarfa; Rizka Zakiah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/15zsq765

Abstract

This study aims to analyze the influence of Perceived Usefulness, Perceived Ease of Use, Perceived Cost, and Self-Regulation on Subscribe Intention of Ruangguru among senior high school students in DKI Jakarta. The research addresses the gap between Ruangguru's registered users (over 25 million) and the low conversion rate of free users into paying subscribers. A quantitative approach with a survey method was employed through an online questionnaire distributed to 150 respondents selected using purposive sampling. The independent variables consist of Perceived Usefulness, Perceived Ease of Use, Perceived Cost, and Self-Regulation, while the dependent variable is Subscribe Intention. Data were analyzed using multiple linear regression with SPSS. The results indicate that Perceived Usefulness, Perceived Ease of Use, and Self-Regulation have a positive and significant influence on Subscribe Intention, while Perceived Cost has a negative and significant influence. Simultaneously, all four variables significantly influence Subscribe Intention. The Adjusted R² value indicates that the four variables explain a substantial portion of the variation in Subscribe Intention. These findings are expected to contribute theoretically to technology acceptance models and provide strategic insights for Ruangguru's management in designing more effective user conversion programs.  
Pengaruh Perceived Usefulness pada Virtual Try-On, Online Customer Review dan Brand Trust terhadap Purchase Decision Produk Kosmetik L’oreal Paris di Shopee Vio Andira Suprayitno; Nadya Fadillah; Rizka Zakiah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/0hj05963

Abstract

reviews, and brand trust on the purchase decision of L'Oreal Paris cosmetic products on Shopee. This research employed a quantitative method with data collected through a questionnaire. The population consisted of Generation Z Shopee users residing in the Special Capital Region of Jakarta (DKI Jakarta). The sampling technique used was non-probability sampling with a purposive sampling method, resulting in 180 respondents. The data were analyzed using multiple linear regression analysis, including descriptive statistical analysis, instrument testing, classical assumption tests, multiple linear regression analysis, hypothesis testing (t-test), and the coefficient of determination (R²), with the assistance of SPSS version 32. The results indicate that perceived usefulness in virtual try-on, online customer reviews, and brand trust each have a positive and significant effect on purchase decisions, with brand trust being the most dominant influencing variable. Therefore, optimizing virtual try-on features, effectively managing online customer reviews, and strengthening brand trust can serve as effective digital marketing strategies to enhance consumers' purchase decisions for L'Oreal Paris cosmetic products on the Shopee platform.
Pengaruh Income Expectation, Entrepreneurial Knowledge, dan Digital Competencies terhadap Entrepreneurial Intention Gen Z Eka Nurul Hidayah; Corry Yohana; Rizka Zakiah
Jurnal Ilmiah Ekonomi dan Manajemen Indonesia Vol. 2 No. 2 (2026): JULI-DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/7bg1tj34

Abstract

This study aims to identify and analyses the influence of income expectations, entrepreneurial knowledge, and digital competencies on entrepreneurial intention among Generation Z. This study employs a quantitative approach with a cross-sectional survey design. The study population consists of Generation Z individuals aged 14–29 residing in DKI Jakarta, with an unknown population size. Sampling was conducted using non-probability sampling via purposive sampling, resulting in 170 respondents who met the study criteria. Data were collected via an online questionnaire using a six-point Likert scale distributed through Google Forms, then analyses using IBM SPSS Statistics version 25 software, reliability tests, classical assumption tests, multiple linear regression analysis, partial tests (t-tests), and coefficient of determination tests. The results indicate that Income Expectation, Entrepreneurial Knowledge, and Digital Competencies each have a positive and significant effect on Entrepreneurial Intention, both partially and simultaneously, with a combined explanatory power of 37.6%. Among these three variables, Income Expectation contributes the most to entrepreneurial intention. These findings indicate that the expectation of earning a decent income is the most dominant consideration for Generation Z in forming entrepreneurial intention, while entrepreneurial knowledge and digital competencies serve as supporting cognitive and technical tools for capitalizing on business opportunities in the digital age.
Development of Interactive Learning Media Based on Canva Website for the Customer Service Element in Phase F Grade XI at SMK Negeri 44 Jakarta Rina Putri Hendryana; Dita Puruwita; Rizka Zakiah
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.2161

Abstract

The development of technology in education requires the use of digital media that is interactive and suitable for students’ characteristics. However, learning in the Customer Service element at SMK Negeri 44 Jakarta is still dominated by presentations and lecture methods, so more visual and contextual learning media are needed. This study aims to develop interactive learning media based on Canva Website, determine its feasibility, and examine its effectiveness in learning. The research subjects included material experts, media experts, instructional design experts, and Grade XI Retail Business students at SMK Negeri 44 Jakarta. Data were collected through observation, expert validation questionnaires, and tests in the form of pretest and posttest. The data analysis techniques used were feasibility percentage analysis and N-Gain calculation. The validation results showed that the material expert obtained a percentage of 80% in the feasible category, the media expert obtained 85% in the highly feasible category, and the instructional design expert obtained 87.69% in the highly feasible category. The average validation result reached 84.23%, which was categorized as highly feasible. The effectiveness test on the service excellent material showed an average pretest score of 62.83 and an average posttest score of 78.13, with an average N-Gain of 0.41 in the moderate category. Based on these results, the interactive learning media based on Canva Website was declared highly feasible and fairly effective for use in Customer Service learning.
The Influence of Grit and Peer Social Support on Self-Regulated Learning and Academic Procrastination among Eleventh Grade Students at SMK Negeri 44 Jakarta Disti Nur Kholifah; Dita Puruwita; Rizka Zakiah
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.2162

Abstract

This study examines the effect of grit and peer social support on self-regulated learning and academic procrastination among eleventh grade students at a public vocational high school (SMK) in Jakarta. The study responds to the persistence of academic procrastination and low self-regulated learning among vocational students, presumed to stem from an internal factor (grit) and an external factor (peer social support). A quantitative, causal-associative approach was used through path analysis based on Structural Equation Modeling Partial Least Square (SEMPLS), processed with SmartPLS. The population comprised 210 eleventh-grade students, with a sample of 136 respondents drawn through proportionate stratified random sampling based on the Krejcie and Morgan table. The results show that grit positively and significantly affects self-regulated learning (β = 0.201; p = 0.002), peer social support positively and significantly affects self-regulated learning (β = 0.612; p = 0.000), grit negatively and significantly affects academic procrastination (β = -0.398; p = 0.000), peer social support negatively and significantly affects academic procrastination (β = -0.237; p = 0.009), and self-regulated learning negatively and significantly affects academic procrastination (β = -0.287; p = 0.001). These findings suggest that strengthening grit and cultivating supportive peer relationships can enhance self-regulated learning while reducing academic procrastination, offering practical implications for character based and peer support oriented learning strategies in vocational education.
Co-Authors Ahmad Syarif Andi Muhammad Sadat Annisa Lutfia Bella Aulia Corry Yohana Daniel Pungkas Prastia Wibowo Daru Putri Kusumaningtyas Destria Amara Disti Nur Kholifah Dita Puruwita Eka Nurul Hidayah Fahmawati Siti Zubaedah Fazl Nawla Ola Ferdila Ayu Wandansari Fidhyallah, Nadya Fadillah Kusworo Luna Syah Putri Narishqeeya Annisa Rahmah Dasuki Ollavia Sukma Syahkira Jauhari Rahmat Ikhwan Raya Sulistyowati Ridwan Tamim Ismail Rina Putri Hendryana Sajiwo Tri Prakoso Soni Kurniawan Sophia Cantika Putri Soraya Rahmah Terrylina Arvinta Monoarfa Velannisa Shalihna Haris Vio Andira Suprayitno Wahyu Rahmadani