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All Journal Journal of Business and Behavioural Entrepreneurship Jurnal Ilmiah Wahana Pendidikan TOFEDU: The Future of Education Journal JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI CARONG: Jurnal Pendidikan, Sosial dan Humaniora Ekopedia: Jurnal Ilmiah Ekonomi Jejak digital: Jurnal Ilmiah Multidisiplin Journal of Development Economic and Digitalization Journal of Educational Technology Innovation and Applications Jurnal Ilmiah Ekonomi dan Manajemen Indonesia
Rizka Zakiah
Universitas Negeri Jakarta
Religion Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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The Influence of Teachers’ Teaching Styles and Social Support on Self-Efficacy and Learning Motivation Among 11th-Grade Students at SMK Negeri 44 Jakarta Destria Amara; Dita Puruwita; Rizka Zakiah
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.2163

Abstract

This study aims to analyze the influence of teachers’ teaching styles and social support on the self-efficacy and learning motivation of 11th-grade students at SMK Negeri 44 Jakarta. The method used was a quantitative approach with a population of 210 students; the research sample consisted of 136 students. Data collection was conducted via an online questionnaire using Google Forms. Data processing and analysis were performed using Partial Least Squares (PLS)-based Structural Equation Modeling (SEM) with SmartPLS 4.0 software. The results of the outer model test showed that all indicators met the criteria for convergent validity, discriminant validity (HTMT < 0.85), and reliability, with composite reliability and Cronbach’s alpha values above 0.70. Meanwhile, the inner model evaluation yielded an R-Square value of 0.413 for the self-efficacy variable and 0.457 for the learning motivation variable. Hypothesis testing showed that teaching style (β = 0.397; t-value = 3.908; p-value = 0.000) and social support (β = 0.318; t-value = 3.069; p-value = 0.002) had a positive and significant effect on self-efficacy. In addition, social support (β = 0.367; t-value = 3.040; p-value = 0.002) and self-efficacy (β = 0.281; t-value = 2.295; p-value = 0.022) had positive and significant effects on learning motivation. Conversely, the teacher’s teaching style did not have a significant effect on learning motivation (β = 0.151; t-value = 1.311; p-value = 0.190). The implications of this study indicate that students have high confidence in achieving their learning goals; future aspirations are the primary factor driving learning motivation; teachers are the source of social support most felt by students; and teachers’ nonverbal communication has supported the creation of engaging learning experiences, although the pace of speech still needs improvement.
Pengaruh Motivasi Belajar, Kemampuan Berpikir Kritis, dan Kecerdasan Interpersonal Terhadap Hasil Belajar Peserta Didik SMKN 50 Jakarta Jurusan Pemasaran Ollavia Sukma Syahkira Jauhari; Nadya Fadillah Fidhyallah; Rizka Zakiah
CARONG: Jurnal Pendidikan, Sosial dan Humaniora Vol. 2 No. 3 (2025): Juli-September, Education and Community
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/7863z641

Abstract

Tujuan dari penelitian ini adalah untuk menguji pengaruh motivasi belajar, kemampuan berpikir kritis,  dan kecerdasan interpersonal terhadap hasil belajar peserta didik SMKN 50 Jakarta Jurusan Pemasaran. Data primer dikumpulkan melalui kuisioner dengan skala Likert enam poin dan data sekunder dari data resmi sekolah terkait. Karakteristik sampel penelitian ini adalah peserta didik SMKN 50 Jakarta Jurusan Pemasaran kelas XI Bisnis Ritel 1 dan XI Bisnis Ritel 2 periode 2023/2024 yang sudah menyelesaikan mata pelajaran Pengelolaan Bisnis Ritel.  Pengolahan data menggunakan perangkat lunak SPSS 24 Dengan menggunakan 72 sampel responden.  Hasil penelitian menunjukkan bahwa motivasi belajar berpengaruh positif dan signifikan terhadap hasil belajar.
Analysis of Impulsive Buying Behavior of E-Commerce Users in The Jabodetabek Area Fazl Nawla Ola; Luna Syah Putri; Rahmat Ikhwan; Sophia Cantika Putri; Rizka Zakiah
Journal of Development Economics and Digitalization Vol 5 No 1 (2026): JDED, February 2026
Publisher : Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59664/jded.v5i1.11819

Abstract

Perkembangan teknologi digital telah membawa perubahan signifikan dalam berbagai aspek kehidupan, termasuk perilaku konsumen, khususnya dalam aktivitas belanja. Salah satu inovasi besar dari transformasi digital ini adalah munculnya e-commerce, yang memungkinkan transaksi jual beli dilakukan melalui internet tanpa interaksi fisik antara penjual dan pembeli. E-commerce memberikan kenyamanan, efisiensi, dan fleksibilitas bagi konsumen serta membuka peluang bagi usaha kecil dan menengah untuk menjangkau pasar yang lebih luas. Penelitian ini bertujuan untuk menganalisis perilaku membeli impulsif di kalangan pengguna e-commerce di wilayah Jabodetabek, serta faktor-faktor yang mempengaruhinya. Penelitian ini menggunakan metode kualitatif deskriptif dengan mengumpulkan data secara online melalui quisoner dan terkumpul sebanyak 211 responden yang berada di wilayah jabodetabek. Hasil penelitian menunjukkan bahwa faktor psikologis dan emosional seperti kebosanan, tekanan emosional, stres, dan keinginan untuk mendapatkan kepuasan instan memainkan peran penting dalam keputusan pembelian impulsif. Selain itu, promosi menarik dan fitur interaktif di platform e-commerce turut memperkuat perilaku ini. Disarankan agar pengelola platform e-commerce mengembangkan strategi pemasaran yang tidak hanya mengandalkan aspek emosional, tetapi juga mendorong konsumen untuk membuat keputusan pembelian yang lebih bijaksana. Keywords : Perilaku Membeli Impulsif; E-Commerce; Faktor Psikologis; Promosi; Konsumsi Jabodetabek. Abstract The development of digital technology has brought significant changes to various aspects of life, including consumer behavior, particularly in shopping activities. One of the major innovations of this digital transformation is the emergence of e-commerce, which enables buying and selling transactions to take place via the internet without physical interaction between sellers and buyers. E-commerce offers convenience, efficiency, and flexibility for consumers and opens up opportunities for small and medium enterprises to reach a broader market. This study aims to analyze impulsive buying behavior among e-commerce users in the Jabodetabek area and the factors influencing it. This research uses qualitative deskriptive method by collecting data online through questionnaires and collected 211 respondents who are in the Jabodetabek area. The results show that psychological and emotional factors such as boredom, emotional pressure, stress, and the desire for instant gratification play an important role in impulsive buying decisions. Furthermore, attractive promotions and interactive features on e-commerce platforms strengthen this behavior. It is recommended that e-commerce platform managers develop marketing strategies that do not solely rely on emotional aspects, but also encourage consumers to make more thoughtful purchasing decisions. Keywords : Impulsive Buying Behavior; E-Commerce; Psychological Factors; Promotions; Jabodetabek Consumption.
Analysis of Gojek's Service Quality Soni Kurniawan; Narishqeeya Annisa Rahmah Dasuki; Velannisa Shalihna Haris; Wahyu Rahmadani; Rizka Zakiah
Journal of Development Economics and Digitalization Vol 5 No 1 (2026): JDED, February 2026
Publisher : Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59664/jded.v5i1.11886

Abstract

Layanan transportasi berbasis digital mengalami pertumbuhan pesat seiring dengan meningkatnya kebutuhan mobilitas masyarakat. Sebagai salah satu pelopor di industri layanan transportasi daring di Indonesia, Gojek menghadapi tantangan dalam mempertahankan kualitas pelayanan di tengah persaingan yang semakin ketat. Penelitian ini bertujuan untuk mengeksplorasi kualitas pelayanan Gojek dan dampaknya terhadap kepuasan pengguna. Dengan menggunakan pendekatan deskriptif kualitatif, data dikumpulkan melalui kuesioner terstruktur yang dibagikan kepada pengguna aktif Gojek. Analisis difokuskan pada lima dimensi kualitas layanan berdasarkan model SERVQUAL, yaitu keandalan, daya tanggap, jaminan, empati, dan bukti fisik. Hasil penelitian menunjukkan bahwa aspek bukti fisik seperti kebersihan kendaraan, penampilan pengemudi, dan tampilan antarmuka aplikasi memberikan pengaruh terbesar terhadap kepuasan pengguna. Sementara itu, dimensi empati dan jaminan menunjukkan pengaruh yang relatif lebih rendah. Penelitian ini menyimpulkan bahwa peningkatan pada elemen pelayanan yang terlihat serta konsistensi dalam penyampaian layanan merupakan strategi utama untuk meningkatkan kepuasan dan loyalitas pelanggan terhadap Gojek. Keywords : kepuasan pelanggan; Gojek; layanan digital; SERVQUAL; transportasi online. Abstract Digital based transportation services have grown rapidly in response to increasing public mobility demands. As one of the pioneers in Indonesia's ride hailing industry, Gojek faces ongoing challenges in maintaining service quality amid intense competition. This study aims to explore Gojek’s service quality and its impact on user satisfaction. Using a qualitative descriptive approach, data were collected through structured questionnaires distributed to active Gojek users. The analysis focused on five dimensions of service quality based on the SERVQUAL model: reliability, responsiveness, assurance, empathy, and tangibles. The findings show that tangible aspects such as vehicle cleanliness, driver appearance, and the application user interface play the most significant role in shaping user satisfaction. In contrast, the empathy and assurance dimensions have a relatively lower influence. The study concludes that improving visible service elements and maintaining consistency in service delivery are key strategies to enhance customer satisfaction and loyalty toward Gojek. Keywords: customer satisfaction; Gojek; digital service; SERVQUAL; online transportation.
Pengaruh Credibility, Information Quality dan Content Quality pada Konten Affiliate Marketing di Tiktok terhadap Purchase Decision Generasi Z Bella Aulia; Nadya Fadillah Fidhyallah; Rizka Zakiah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/xhpv6m24

Abstract

This study aims to analyze the effect of Credibility (X1), Information Quality (X2), and Content Quality (X3) in TikTok affiliate marketing content on Generation Z's Purchase Decision (Y). The research is motivated by a gap between theoretical expectations and actual consumer behavior, where consumers make purchases despite perceiving the affiliate's message quality as low. Using a quantitative approach with a cross-sectional design, data was collected via online questionnaires from 150 Gen Z respondents in DKI Jakarta. The sample was selected using purposive sampling, requiring respondents to have viewed affiliate content and purchased via TikTok Shop. Data analysis was conducted using multiple linear regression via SPSS. The results reveal that Credibility has a positive but insignificant effect on Purchase Decision (H1 rejected). Conversely, Information Quality and Content Quality have a positive and significant effect, with Content Quality being the most dominant factor. Simultaneously, these variables explain 73.8% of the purchase decision variance (Adjusted R² = 0.738). These findings indicate that Gen Z's purchase decisions are driven more by product information clarity and attractive content packaging than mere trust in the affiliate's honesty. Consequently, brands and affiliates must prioritize investing in information and content quality for TikTok affiliate marketing strategies.
Determinan Entrepreneurial Commitment: Peran Perceived University Support, Self-Efficacy, dan Social Support terhadap Entrepreneurial Intention Mahasiswa PMW UNJ Ridwan Tamim Ismail; Annisa Lutfia; Rizka Zakiah
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 2 No. 5 (2026): AGUSTUS-SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/qzhjmp59

Abstract

This study examines the influence of perceived university support, entrepreneurial self-efficacy, and social support on entrepreneurial intention, and the subsequent effect of entrepreneurial intention on entrepreneurial commitment among students funded through the Student Entrepreneurship Program (PMW) at Universitas Negeri Jakarta (UNJ). The study responds to a field finding that 63% of funded student businesses discontinued after the funding period ended, indicating that entrepreneurial commitment has not been optimal. Using an associative quantitative design, data were collected from 160 PMW UNJ participants from the 2024 and 2025 cohorts, selected through proportional random sampling, and analyzed with Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that perceived university support has no significant effect on entrepreneurial intention, whereas entrepreneurial self-efficacy and social support both have positive and significant effects, with self-efficacy as the strongest predictor. Entrepreneurial intention, in turn, has a strong positive and significant effect on entrepreneurial commitment. The model explains 29.0% of the variance in entrepreneurial intention and 59.6% of the variance in entrepreneurial commitment, with an overall large model fit. These findings suggest that PMW UNJ should strengthen self-funding training, personalized mentoring, and post-funding incubation to sustain student business commitment
Co-Authors Ahmad Syarif Andi Muhammad Sadat Annisa Lutfia Bella Aulia Corry Yohana Daniel Pungkas Prastia Wibowo Daru Putri Kusumaningtyas Destria Amara Disti Nur Kholifah Dita Puruwita Eka Nurul Hidayah Fahmawati Siti Zubaedah Fazl Nawla Ola Ferdila Ayu Wandansari Fidhyallah, Nadya Fadillah Kusworo Luna Syah Putri Narishqeeya Annisa Rahmah Dasuki Ollavia Sukma Syahkira Jauhari Rahmat Ikhwan Raya Sulistyowati Ridwan Tamim Ismail Rina Putri Hendryana Sajiwo Tri Prakoso Soni Kurniawan Sophia Cantika Putri Soraya Rahmah Terrylina Arvinta Monoarfa Velannisa Shalihna Haris Vio Andira Suprayitno Wahyu Rahmadani