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HIDDEN ADULT IN OKKY MADASARI’S CHILDREN’S BOOK, MATA DI TANAH MELUS Ahmad, Ahmad; Kahfi Susanto, Ashabul; Shah, Farooq
Elite : English and Literature Journal Vol 9 No 2 (2022): December : Literature
Publisher : UIN Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/elite.v9i2.33988

Abstract

Okky Madasari is an Indonesian novelist who is popularly known as a critic who used to voice social criticism through her writings. However, such social criticism appears not only in her adult novels but also in her children’s novels. In 2018, she first published a children’s book entitled Mata di Tanah Melus, a novel that talks about the adventures of Matara, a 12-year-old girl in the land of Melus, East Nusa Tenggara, Indonesia. This novel receives appreciation both from readers and scholars, and some scholars have examined how social criticism is reflected in the novel. However, none have analysed the reason why Madasari urges social criticism in this children’s book. Therefore, this research aims to discuss the complexity of this children’s book and to uncover why social criticism is insisted in Mata di Tanah Melus. This is descriptive analysis research in which the researchers’ attention focuses on the structure of the novel through close reading. Close reading here means the researchers read the novel several times in the way which Perry Nodelman has suggested: “reading as an adult versus reading as a child” in reading children’s fiction. The result shows that Mata di Tanah Melus is too complex for children’s readers. The complexity can be seen from the high-level language as well as the complicated idea of the story. The complicated issues are clearly seen from the way in which the author insists on social criticism as her ideology, as she has always done in her adult novels. Thus, this research is in line with Nodelman’s theory that there is always a hidden adult in children’s novels.
Gender Roles and Representation in A Multilingual Children’s Book: An Anthology of Indonesian Children’s Stories Ahmad, Ahmad; Susanto, Ashabul Kahfi
Lexicon Vol 11, No 2 (2024)
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/lexicon.v11i2.99598

Abstract

All children should be able to see themselves reflected in the books they read. However, in some children’s books, male and female characters are not always equally represented. When these characters are included, it is important to see how they are portrayed. This study aims to examine gender representation in An Anthology of Indonesian Children’s Stories published by The Agency for Language Development and Cultivation, The Ministry of Education, Culture, Research and Technology in 2022, by focusing on revealing two aspects. The first involves comparing the ratio of male and female protagonists, as well as other characters, using the quantitative method. The second focuses on examining the portrayal of gender roles among the protagonist characters using the qualitative method. The findings show that male protagonists outnumber female protagonists by a ratio of 7:3. However, although only three out of ten stories have three female protagonists, they are represented as having progressive gender roles: adventurous and empowered. In addition, certain stories appear to reinforce traditional gender roles. Yet, they also portray the cultural values of “Gotong Royong” which promote cooperation within family: men and women have their own responsibilities to support their communities.
Students’ Perception on Using Indonesian Subtitle on English Language Movie to Enhance English Vocabulary Afrilia, Nur Tasya; Wahid, Abdul; Asfah, Indrawaty; Sudding, Muhammad Fahri Jaya; Susanto, Ashabul Kahfi
Journal of Excellence in English Language Education Vol 3, No 4, October (2024): Journal of Excellence in English Language Education
Publisher : Program Studi Pendidikan Bahasa Inggris FBS UNM

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aimed to discover the students’ motivations, students’ perceptions, and students’ strategies of the inclusion of Indonesian subtitles in English language movie as a tool for improving English vocabulary and to find out the challenges in the inclusion of Indonesian subtitles on English language movies in enhancing students' new vocabulary. This research uses a qualitative research design with a descriptive approach to describe the research subject. Data collection techniques using interview. The results of this study discover that student perceived that using Indonesian subtitles while watching English language movies emerges as a significant tool for enhancing students' English vocabulary. But some student also contends that, using Indonesian subtitles while watching English language movies as a tool for vocabulary enhancement presents challenges and limitation that impact its effectiveness as a vocabulary enhancement tool.  
USING INTEGRATED MARKETING COMMUNICATION IN INCREASING CONSUMER INTEREST Arifa, Arifa; Asfah, Indrawaty; Amin, Fatimah Hidayahni; Susanto, Ashabul Kahfi; Jaya, Muhammad Fahri
JTechLP: Journal of Technology in Language Pedagogy Vol 3, No 3, Nov (2024): JTechLP: Journal of Technology in Language Pedagogy
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jtechlp.v4i1, March.71653

Abstract

This study aimed to analyze the use of Integrated Marketing Communication in increasing consumer interest at PT Antavaya Tour and Travel Makassar. This study used a qualitative approach with a case study design. It analyzed the language functions used by staff PT. Antavaya Tour and Travel Makassar, with reference to the list of language function put forward by Amin (2014) and Halliday (1973). The study also analyzed the impact of using Integrated Marketing Communication in attracting consumer interest. Data were collected through observation, interviews and documentation. The language functions found in increasing consumer interest are asking questions, persuading, informing, asking for confirmation, inviting, explaining, and summarizing. The findings from this study show that the impact of good use of Integrated Marketing Communication such as advertising, sales promotion, public relations, personal selling and direct marketing contributes positively to increasing consumer interest. Implementation of Integrated Marketing Communications has a big influence on sales and increases consumer interest.
NEED ANALYSIS IN LEARNING ENGLISH FOR ACCOUNTING STUDENTS IN ISLAMIC UNIVERSITY Musdalifah; Muhammad Fahri Jaya Sudding; Ashabul Kahfi Susanto; Citra Dwi Safitri; Andi Kamariah
J-Shelves of Indragiri (JSI) Vol 7 No 1 (2025): J-SHELVES OF INDRAGIRI (JSI)
Publisher : Program Studi Pendidikan Bahasa Inggris

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61672/jsi.v7i1.2950

Abstract

The lack of English learning materials tailored to the specific academic and professional needs of accounting students in Islamic universities presents a challenge in preparing students for the global workplace. This study aims to identify the English learning needs of accounting students at an Islamic university in order to develop relevant and effective learning materials. Data were collected using a google Form questionnaire distributed to students, English lecturers, accounting lecturers and graduates. The data were analyzed using a descriptive qualitative approach. The findings indicate that all four language skills (listening, speaking, reading, and writing), along with language components such as grammar and vocabulary, are considered important by respondents. The students preferred teaching methods that include discussion, exercise, demonstrations, role-play, vocabulary drills, group work, and video-based learning. Regarding assessment, the majority of students favored restricted response tests, written tests, matching items, performance-based tests, and multiple-choice questions. In addition to general English topics, students express the need to learn terminology related to Islamic Accounting. Essential language functions identified include self-introduction, participating in meetings, and communicating in professional contexts such as client interactions and academic conferences. These findings can be used to produce English learning material tailored to specific needs of accounting students in Islamic higher education institutions
MACRO STRUCTURES IN TWO SOCIAL MEDIA REPORTS ON CAPITAL RELOCATION Muhammad Fahri Jaya Sudding; Fauzan Hari Sudding; Ashabul Kahfi Susanto; Citra Dwi Safitri; Andi Kamariah
J-Shelves of Indragiri (JSI) Vol 7 No 1 (2025): J-SHELVES OF INDRAGIRI (JSI)
Publisher : Program Studi Pendidikan Bahasa Inggris

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61672/jsi.v7i1.2954

Abstract

The relocation of Indonesia’s Capital City has caused public debate and conflicting narratives in media. This research is motivated by the massive coverage of the capital relocation and the assumption that the program is driven by a dominant group with political interests. This research aims to analyze how two online news platforms, such as tirto.id and viva.news, construct discourse on the capital relocation using Van Dijk’s Critical Discourse Analysis model. Employing a qualitative descriptive method, the research focuses on analyzing propositions in selected news texts as well as interpreting their macrostructure through macrorules, such as generalization, deletion, selection, interpretation, and construction. The findings reveal that tirto.id constructs the discourse to support the relocation by highlighting expert involvement and logical reasoning, while viva.news emphasizes political criticism and legal controversies. The research concludes that media framing significantly influences public perception, with each outlet building its own version of reality through discourse strategies along with underlines the role of media in shaping national narratives, especially political issues like capital relocation.
Social Media and the Evolution of English: A Linguistic Study of Online Discourse and Language Change Ashabul Kahfi Susanto; Fatimah Hidayahni Amin; Muhammad Fahri Jaya Sudding
Journal Scientific of Mandalika (JSM) e-ISSN 2745-5955 | p-ISSN 2809-0543 Vol. 6 No. 8 (2025)
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/10.36312/vol6iss8pp3359-3366

Abstract

This article examines the impact of social media on the evolution of the English language through a qualitative methodology, specifically employing methods for literature review. In the digital era, social media has become a primary platform for communication, facilitating interactions between individuals and influencing language use and development. This research analyzes various forms of online discourse that emerge on platforms such as Twitter, Facebook, and Instagram, as well as how linguistic elements such as vocabulary, grammar, and writing style undergo changes with the increasing use of social media. The findings indicate that social media contributes to the formation of new terms and a reduction in formal sentence structures in everyday communication. Additionally, phenomena such as abbreviations, emoticons, and hashtag usage (#) have become distinctive features in online interactions that reflect contemporary linguistic dynamics. These findings provide insights into how information technology not only changes our communication methods but also affects overall linguistic development.
Workshop Penulisan Ilmiah Menggunakan Teknologi AI Dan Ethical Standart Bagi Siswa SMAN 5 Makassar Ibrahim, Zulfadli; Ashabul Kahfi Susanto; Dewi Triantini; Muhammad Ihsan Zulfikar; Mentari S. Sitorus
TEKIBA : Jurnal Teknologi dan Pengabdian Masyarakat Vol. 5 No. 3 (2025): TEKIBA : Jurnal Teknologi dan Pengabdian Masyarakat (September)
Publisher : Fakultas Teknik, Universitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/tekiba.v5i3.5341

Abstract

Scientific writing is a crucial skill for high school students to support critical thinking and academic literacy. To address this, a workshop was conducted at SMA Negeri 5 Makassar to enhance students’ scientific writing skills and introduce ethical AI usage. The activity was planned to begin with identifying the problems and needs of the partner school, followed by preparing workshop materials, conducting the workshop, and concluding with evaluation and follow-up actions. The program included interactive lectures, demonstrations of AI tools, and guided writing exercises focused on crafting titles, backgrounds, and literature reviews. Pre- and post-tests revealed significant improvement. Understanding of title writing increased from 40% to 87%, background structure from 30% to 80%, and literature review structure from 17% to 67%. Knowledge of AI tools rose from 70% to 100%, while comprehension of prompting techniques and AI’s role in writing both reached 100% after the workshop. Notably, awareness of ethical AI usage, initially absent among participants, reached 100%. Understanding of transparency in AI-assisted writing also increased dramatically from 3% to 100%. Overall, the workshop effectively improved both technical and ethical aspects of scientific writing, preparing students to face academic challenges with greater confidence and responsibility.