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Journal : Journal of Computer Science and Technology Application

Augmented Reality in Preschool Enhancing Storytelling and Cognitive Development Pasmawati, Yanti; Kunang, Yesi Novaria; Hatta, Muhammad; Parker, Jonathan; Ramadhan, Dwi Nur
CORISINTA Vol 2 No 2 (2025): August
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/corisinta.v2i2.104

Abstract

Augmented Reality (AR) is a technology that enables the integration of digital elements into the real world, creating more immersive and interactive learning experiences. In a study conducted at a local kindergarten, traditional storytelling methods often caused children to lose focus, particularly when the stories lacked engaging visual elements. In contrast, by using AR, stories such as the adventure of a cat could be brought to life through interactive 3D animations, allowing children not only to listen but also to interact with the characters. This study aims to examine the effectiveness of AR in enhancing storytelling and supporting the cognitive development of young children. A mixed-method approach was employed, comparing two groups: a control group using traditional methods and an experimental group using an AR application. Quantitative data were collected through pre- and post-tests, while qualitative data were obtained from direct observations and interviews with teachers and parents. The results revealed that the experimental group recorded a 32.10\% increase in post-test scores, significantly higher than the 7.34% increase in the control group. Furthermore, AR improved children’s engagement, enthusiasm, and collaboration during storytelling sessions. In conclusion, AR demonstrates considerable potential in supporting early childhood education by creating more engaging and inclusive learning experiences, although challenges such as technology accessibility and the availability of appropriate content still need to be addressed.
Strategic Business Forecasting and Market Trends Analysis Using Machine Learning Techniques Eryc; Nasib; Muh. Fahrurrozi; Ramzi Zainum Ikhsan; Parker, Jonathan
CORISINTA Vol 3 No 1 (2026): February
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/p8sbs746

Abstract

This study, titled Strategic Business Forecasting and Market Trends Analysis Using Machine Learning Techniques, explores how artificial intelligence (AI) particularly machine learning (ML) can enhance the accuracy and strategic impact of business forecasting in dynamic markets. Traditional statistical forecasting methods often fail to accommodate complex, nonlinear, and high-dimensional data. To address this gap, the research develops and validates a machine learning–based forecasting model designed to integrate predictive analytics into strategic decision-making. The study adopts a quantitative approach and employs Structural Equation Modeling (SEM) using SmartPLS 3 to examine the interrelationships among four latent variables: Market Trends (MT), Forecasting Accuracy (FA), Strategic Planning Efficiency (SPE), and Business Performance (BP). Each construct is measured using three indicators, forming a structural model that tests six hypothesized relationships. The results indicate that understanding market trends significantly improves forecasting accuracy and strategic planning efficiency, which in turn positively influences business performance. Furthermore, forecasting accuracy directly enhances both planning efficiency and overall performance, emphasizing the strategic value of data-driven insights. The findings validate the reliability and predictive power of the proposed model, offering a robust framework for organizations aiming to leverage machine learning in strategic forecasting. By bridging the gap between algorithmic prediction and managerial application, this study contributes to the growing field of AI-driven business analytics and supports the development of more agile, informed, and resilient business strategies in a data-centric economy.