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HUBUNGAN KUALITAS PRODUK DENGAN KEPUASAN KONSUMEN PADA RESTORAN KOPILAO PUNCAK BOGOR Rachmat Gunawan; Deni Azhar
Jurnal Visionida Vol. 6 No. 1 (2020): June
Publisher : Fakultas Ekonomi Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/jvs.v6i1.2702

Abstract

Penelitian ini berguna untuk melihat hubungan kualitas produk dengan kepuasan konsumen pada Restoran Kopilao Puncak Bogor. Kuesioner di distribusikan kepada 85 responden. Desain penelitian deskriptif  dan asossiatif, hasil uji reliabilitas dan validitas menunjukan bahwa butir pernyataan dinyatakan valid dan reliabel dan hanya satu pernyataan tidak valid. Hasil analisis korelasi menyatakan tingkat keeratan atau hubungan yang kuat dan positif, dengan nilai R sebesar 0,733. Hubungan kualitas produk dengan kepuasan konsumen pada Restoran Kopilao Puncak Bogor memiliki hubungan yang kuat dan positif.Kata kunci: Kualitas produk, Kepuasan konsumen, dan Restoran Kopilao Puncak Bogor
ANALISIS PENGARUH PERSEPSI KEMUDAHAN, RISIKO, FITUR LAYANAN TERHADAP KEPUTUSAN NASABAH PENGGUNA INTERNET BANKING (STUDI KASUS BRI SYARIAH PUSAT) Arif Pribadi; Rachmat Gunawan
Jurnal Visionida Vol. 6 No. 2 (2020): December
Publisher : Fakultas Ekonomi Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/jvs.v6i2.3508

Abstract

Analisa Keputusan Nasabah pengguna internet banking berdasarkan pengaruh persepsi kemudahan, risiko dan fitur layanan pada bank BRI Syariah Pusat. Metode purposive sampling yang digunakan dalam penelitian ini. Responden adalah pemilik aplikasi layanan internet banking BRI Syariah Pusat yang diteliti dalam penelitian ini. Metode analisis adalah regresi linear berganda. Keputusan Nasabah dalam pengguna internet banking di Bank BRI Syariah dipengaruhi oleh Persepsi Kemudahan, Resiko, dan Fitur yang merupakan hasil penelitian ini 
ANALISIS PENGARUH KEPUTUSAN NASABAH BERDASARKAN DAMPAK PERSEPSI TEKNOLOGI INFORMASI, FITUR LAYANAN, DAN KEMUDAHAN MEMAKAI INTERNET BANKING PADA BNI SYARIAH Anita Fitriyani; Rachmat Gunawan; Titiek Tjahja Andari
Jurnal Visionida Vol. 7 No. 2 (2021): December
Publisher : Fakultas Ekonomi Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Keputusan nasabah memakai internet banking pada bank BNI Syariah KCP Cibinongberdasarkan pengaruh persepsi teknologi informasi, fitur layanan, dan kemudahan . Metode purposive sampling yang digunakan dalam pengambilan sampel. Ukuran responden yang digunakan sebesar 100 orang yang memiliki aplikasi layanan internet banking BNI Syariah KCP Cibinong. Regresi linear berganda digunakan sebagai metode analisis dalam penelitian ini. Keputusan nasabah memakai internet banking dipengaruhi secara signifikan dan simultan oleh variabel persepsi teknologi informasi, fitur layanan, dan kemudahan. Keputusan nasabah menggunakan internet banking dipengaruhi variabel persepsi teknologi informasi, fitur layanan dan kemudahan sebesar 26,2%.Kata Kunci: Persepsi Teknologi Informasi, Fitur Layanan, Kemudahan, Keputusan Nasabah, Internet Banking
PENGARUH PERSEPSI HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN FLAT SHOES Muhammad Rifki; Rachmat Gunawan; Yulianingsih
Jurnal Visionida Vol. 9 No. 1 (2023): Juni
Publisher : Fakultas Ekonomi Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/jvs.v9i1.6805

Abstract

Tujuan dilakukan penelitian adalah untuk mengetahui tanggapan konsumen serta pengaruh persepsi harga  dan citra merek terhadap keputusan pembelian flat shoes merek ABC di kota Bogor secara simultan maupun parsial.  Metode yang dipakai pada riset ini ialah metode survey. Jenis penelitiannya adalah deskriftif dan verifikatif dengan pendekatan kuantitatif. Ukuran sampel yang digunakan dalam penelitian ini adalah 100 konsumen. Metode analisis data menggunakan analisis regresi linear berganda, analisis koefisien korelasi, analisis koefisien determinasi dan uji hipotesis secara simultan dan parsial. Hasil penelitian menunjukkan secara simultan dan parsial persepsi harga dan citra merek berpengaruh positif dan signifikan terhadap keputusan pembelian flat shoes merek ABC di kota Bogor.
The Influence of Product Quality, Price and Promotion on T-Shirt Purchasing Decisions at Arei Store Bogor Gemina, Dwi; Rizqi, Nur Muhammad; Gunawan, Rachmat
West Science Interdisciplinary Studies Vol. 2 No. 05 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i05.878

Abstract

This research aims to determine and analyze the influence of product quality, price and promotion on purchasing decisions, both simultaneously and partially. This research design uses descriptive, verification and path analysis research methods. The sampling technique uses the saturated sampling method. The number of respondents was 100 people. The subjects of this research are consumers of Arei Store Bogor, and the objects of research are product quality, price, promotions and purchasing decisions. The tools used in this analysis are path analysis, multiple correlation analysis, coefficient of determination analysis, and hypothesis testing (F test and t test). The results of the analysis show that partially or simultaneously product quality, price and promotion have a direct and positive influence on purchasing decisions at Arei Store Bogor.
The Effect of Quality of Service and Price on Consumer Satisfaction at Honda Workshop AHASS 07723 Tajur Raya Bogor Yulianingsih; Gunawan, Rachmat; Prihatini
International Journal of Managemen Analytics (IJMA) Vol. 1 No. 2 (2023): July 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijma.v1i2.313

Abstract

This study aims to analyze and identify the effect of service quality and price both simultaneously and partially on customer satisfaction at the Honda AHASS 07723 Tajur workshop. The total sample of all consumers is 100 people. The questionnaire was tested with validity tests, reliability tests, and also classic assumption tests. The results of these tests are valid, reliable, and can be used for regression data. The analytical method used in this study is a descriptive and verification method with a quantitative approach. The results showed that the variables of service quality and price both simultaneously and partially had a positive and significant effect on customer satisfaction at the Honda Workshop AHASS 07723 Tajur. The test results for the coefficient of determination (R Square) are 47.8% while the remaining is 52.2%. The relationship between service quality and price is very strong with a correlation coefficient of 0.691.
Customer Satisfactions Based on Service Quality for VVIV Inpatient Patient of PMI Bogor Hospital Fadly, Mohammad Rizky; Gemina, Dwi; Gunawan, Rachmat
International Journal of Managemen Analytics (IJMA) Vol. 2 No. 2 (2024): April 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijma.v2i2.1605

Abstract

The success of health development plays an important role in improving the quality of human resources in Indonesia. The goal of health development itself can be achieved through various forms of implementing health efforts in a comprehensive, tiered and integrated manner. This research aims to analyze service quality on customer satisfaction simultaneously and partially for VVIP patients at PMI Bogor Hospital. The sample size was 100 respondentsnon-probability sampling technique. The questionnaire was tested using validity tests, reliability tests and also classical assumption tests. The test is valid, reliable, has classic assumptions and can be used for multiple linear regression data. The analytical method used in this research is a descriptive and verification method with a quantitative approach. The results of the research show that there is a positive and significant simultaneous and partial influence of service quality on consumer satisfaction.
The Effect of Product Quality and Promotion on the Purchase Decision of T-Shirt Distro Reject Official Store Sukabumi Nugraha, Bayu Aji; Gunawan, Rachmat; Yulianingsih
International Journal of Managemen Analytics (IJMA) Vol. 2 No. 3 (2024): July 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijma.v2i3.2205

Abstract

This study aims to determine and identify product quality and promotion either simultaneously or partially on the decision to purchase T-Shirt Distro Reject Official Store Sukabumi. Sampling amounted to 100 respondents who were taken by purposive sampling technique, namely the technique of determining the sample with certain considerations. The questionnaire was tested with validity test, reliability test, and classical assumption test. The results of these tests are valid, reliable, and can be used for regression data. The analytical method used in this research is descriptive and verification with a quantitative approach. The results showed that the variables of product quality and promotion either simultaneously or partially had a positive and significant effect on purchasing decisions for T-Shirt Distro Reject Official Store Sukabumi. The result of testing the coefficient of determination R (square) is 55.1%, while the rest is 49.9%. The relationship between product quality and promotion is strong in the same direction as the correlation coefficient of 0.743.
Pengaruh Gaya Kepemimpinan dan Budaya Organisasi terhadap Kinerja Karyawan Dery Wijaya; Samsuri Samsuri; Rachmat Gunawan
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 1 No. 6 (2023): November : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v1i6.342

Abstract

Performance is a very important part to achieve the goals of a company. Given the magnitude of the influence of leadership style and organizational culture on employee performance. This study aims to determine the effect of leadership style and organizational culture on employee performance at Mega Hotel & Resort. The method used is multiple linear regression analysis. The total sample of all employees of Hotel Mega & Resort is 55 people. The results of the study simultaneously show that the variables of leadership style and organizational culture as a whole have a positive and significant effect on employee performance. Partially, the variables of leadership style and organizational culture have a positive and significant influence
Kajian willingness to pay wisatawan terhadap kenaikan tiket di kawasan pura besakih Saputra, I Gede Gian; Gunawan, Rachmat Bryando
Jurnal Kepariwisataan dan Hospitalitas Vol 7 No 2 (2023): Vol.7,No.2,2023
Publisher : DIPLOMA IV TOURISM PROGRAM STUDY, TOURISM FACULTY,UDAYANA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui faktor-faktor penentu penerimaan pengunjungterhadap kenaikan biaya tiket masuk di sekitar Pura Besakih. Penelitian ini menggunakan jenis data kualitatifdan kuantitatif. Metode pengumpulan data yang digunakan meliputi survei, studi literatur, wawancara, dandokumentasi. Purposive sampling digunakan untuk memilih seratus pengunjung domestik sebagai sampelpenelitian ini. Dengan menggunakan regresi logistik untuk mengidentifikasi faktor-faktor Willingness To Paydan metode perhitungan nilai expected willingness to pay (EWTP) berdasarkan tanggapan langsung daripengunjung terhadap kenaikan harga tiket, penelitian ini menggunakan regresi analitik. Tujuan dari penelitianini adalah untuk mengetahui nilai puncak yang bersedia dibayar oleh wisatawan untuk masuk ke kawasan PuraBesakih. Temuan penelitian ini menunjukkan bahwa pekerjaan, jenis kelamin, dan tingkat pendidikanmerupakan faktor penentu kecenderungan untuk membayar di kalangan wisatawan domestik, dengan perkiraannilai maksimum sebesar Rp 46.400 per orang.Kata Kunci : Willingness To Pay, Wisatawan, Kawasan Pura Besakih