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Implementation of a Participatory Approach to Improve Access to and Motivation for Primary Education for Children in Boralan Hamlet Rusmiyati; Nugroho, Febri Ardi; Fatimah; Hikmah, Gina Nur; Rizqiy, Raliya; Utaminingsih, Rizka; A’yun, Nadzifatul; Zulkarnain, Abi Hasna; Az Zahra, Fiza; Maulana, Muhamad Arbhi; Maulidi, M Nizar; Zuraifa; Kamal, Muhammad Badrul; Anggraeni, Wulan Eka Septi; Guspul, Ahmad
Jurnal Pengabdian Masyarakat Vol. 6 No. 2 (2025): Jurnal Pengabdian Masyarakat
Publisher : Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpm.v6i2.2794

Abstract

Purpose: This study aims to improve children’s learning participation and motivation in Boralan Hamlet by addressing low school engagement caused by parents’ limited understanding of education, not poverty. Through a participatory program, it involves families, schools, and the community to support dropouts and increase access to education. Method: This study used a mixed-method approach, combining surveys and interviews with observations, document reviews, and community focus group discussions. The program had four steps: identifying education barriers, training parents and local facilitators, running learning activities through the Community Learning Center (PKBM), and providing ongoing mentoring and evaluation. Quantitative data were analyzed using descriptive statistics, while qualitative data were grouped into themes to understand community experiences and opinions. Practical Applications: The findings offer practical guidance for improving education in rural areas by involving families and communities to boost motivation and help dropouts return to learning. Strengthening PKBM centers and using community-driven approaches can support inclusive, non-formal education initiatives. Conclusion: The participatory education program in Boralan Hamlet successfully increased children’s motivation and learning participation. The structured, multi-stakeholder approach—focusing on empowering families and strengthening PKBM—proved to be a sustainable and replicable model for improving access to basic education in underserved communities.
Brand Switching Skincare Skintific pada Konsumen TikTok Widiyanti, Ita; Guspul, Ahmad; Mahfud, Yusqi
TRIPUTRA : Sosial, Ekonomi dan Hukum Vol. 1 No. 01 (2023): November
Publisher : CV Nature Creative Innovation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58641/triputra.v1i01.66

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh promosi penjualan, brand ambassador, ketidakpuasan konsumen, dan variety seeking behaviour terhadap brand switching. Metode penelitian ini adalah kuantitatif. Teknik pengumpulan data menggunakan kuesioner yang diuji validitas dan reliabilitas terhadap 110 responden dengan teknik simple random samling serta metode nonprobability samling. Pengelolaan data menggunkan SPSS versi 25. Teknik analisis data menggunakan regresi linier berganda, uji asumsi klasik, uji F, uji t, dan koefisien determinasi (R Square). Hasil penelitian ini menunjukkan bahwa secara parsial promosi penjualan tidak berpengaruh terhadap brand switching. Secara parsial brand ambassador tidak berpengaruh terhadap brand switching. Secara persial ketidakpuasan konsumen berpengaruh positif dan signifikan terhadap brand switching, dan secara parsial variety seeking behaviour berpengaruh positif dan signifikan terhadap brand switching di Fakultas Ekonomi Bisnis UNSIQ.