Abstract: The global transition towards sustainable food systems faces significant challenges in vegetarian food supply chains, including transparency issues, distribution inefficiencies, and quality verification problems. This research proposes VegeChain development, a decentralized marketplace ecosystem based on smart contracts designed to transform vegetarian food supply chains and accelerate Meatless, Balanced, Green (MBG) program adoption. Using mixed-method methodology integrating blockchain system design, stakeholder analysis, and economic simulation, this research develops a comprehensive technology framework combining blockchain transparency, smart contract automation, and sustainable tokenomics with novel mathematical models. The system implements dynamic pricing algorithms based on Automated Market Maker (AMM) mechanisms, multi-objective optimization for supply chain efficiency, and reputation-based consensus protocols. Simulation results demonstrate that VegeChain implementation can improve supply chain efficiency by 35%, reduce food waste by 28%, and increase consumer trust by 42% measured through validated stakeholder satisfaction surveys (n=456) using 5-point Likert scales with statistical significance p<0.001. Technical innovations include Byzantine Fault Tolerant consensus with 99.9% reliability, gas optimization achieving 67% cost reduction, and real-time quality verification algorithms with 98.7% accuracy. Keywords: smart contracts; supply chain optimization; automated market makers; blockchain technology; sustainable tokenomics