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All Journal Jurnal Hasil Pengabdian Masyarakat (JURIBMAS) Communautaire: Journal of Community Service KREATIF: Jurnal Pengabdian Masyarakat Nusantara
Asilika Waruwu
Universitas Nias
Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Invest in Gold Now at PC.Gunungsitoli : Safe Investment, Comfortable Future Maria Magdalena Bate’e; Calvin Andika Telaumbanua; Asilika Waruwu; Franky Kristian Mendrofa; Ellen Carolina Putri Daeli; Noriwati Lase; Irene Zega; Putri Amirah Hafidz Harefa; Azeti Harefa
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 2 (2025): Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v5i2.7532

Abstract

Gold investment is increasingly popular among the public, especially in CP. Gunungsitoli, as one of the gold trading centers. This study aims to explore the gold investment process, benefits, challenges faced by investors, and evaluate the effectiveness of gold investment services in the area. Through literature studies, qualitative and quantitative data collection, and observations, this study found that investors in CP. Gunungsitoli considers gold as a safe and stable asset, especially in the face of economic uncertainty. Although there are risks, such as price fluctuations and potential fraud, people are increasingly aware of the importance of diversifying their portfolios by including gold. The results of the study show that ease of access and quality of information greatly influence gold investment decisions. Local gold shops and digital platforms offer various conveniences, but challenges remain in the form of cyber risks and additional costs. This study is relevant in the local context, providing insight into the dynamics of the gold market and the importance of education for investors. With the right recommendations, it is hoped that people can undergo gold investment with more confidence, making it a safe and comfortable choice for the future.
The Role of Education in Increasing the Success of Gold Investment in Gunungsitoli Calvin Andika Telaumbanua; Asilika Waruwu; Franky Kristian Mendrofa; Ellen Carolina Putri Daeli; Noriwati Lase; Irene Zega; Putri Amirah Hafidz Harefa; Azeti Harefa; Maria Magdalena Bate’e
Communautaire: Journal of Community Service Vol. 4 No. 1 (2025)
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/communautaire.v4i1.818

Abstract

This research aims to explore the role of education in increasing the success of gold investment in central poin. Gold has historically been a reliable asset, particularly in developing countries like Indonesia, offering stability amidst economic volatility. However, despite its benefits, many local investors face challenges, such as fluctuating prices and the risk of fraud, which highlight the need for enhanced financial education. The study employs a mixed-methods approach, combining quantitative surveys and qualitative interviews to gather data from gold investors. The findings reveal that gold is considered a safe-haven investment amidst economic uncertainty, with educated investors more likely to view it as a means of portfolio diversification. Additionally, trust-building between local traders and investors is crucial for creating a stable investment environment. Furthermore, access to accurate and timely information significantly boosts investor confidence and decision-making. The study highlights the importance of investor education in mitigating risks and ensuring informed decision-making. Recommendations include increasing financial literacy programs and enhancing the accessibility of educational resources for local investors. This research contributes to the growing body of knowledge on gold investment and offers practical insights for both investors and local gold traders.
Pemberdayaan UMKM Berkelanjutan melalui Inovasi Produk dan Strategi Branding Digital di Desa Sisobahili Tabaloho Kecamatan Gunungsitoli Kota Gunungsitoli Heniwati Gulo; Robin Markus Putra Waruwu; Idarni Harefa; Eliyunus Waruwu; Delipiter Lase; Suka'aro Waruwu; Meiman Hidayat Waruwu; Palindungan Lahagu; Dian Hesti Harefa; Euaggelian Yeremia Harefa; Abdiel Harapan Laia; Asilika Waruwu; Meterlius Zalukhu; Minta Kasih Hulu; Setiawan Putra Zega; Ikhlas Kristian Sentosa Ndraha
JURIBMAS : Jurnal Hasil Pengabdian Masyarakat Vol 5 No 1 (2026): Juli 2026
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juribmas.v5i1.1310

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberdayakan UMKM di Desa Sisobahili Tabaloho Kecamatan Gunungsitoli Kota Gunungsitoli melalui inovasi produk, penguatan identitas merek, dan branding digital agar pelaku usaha mampu meningkatkan daya saing serta memperluas pasar. Dalam perkembangan ekonomi saat ini, UMKM tidak lagi cukup hanya mengandalkan kualitas produk, tetapi juga perlu memperhatikan cara produk tersebut ditampilkan, dikemas, dan dipromosikan kepada masyarakat. Karena itu, kegiatan ini dirancang untuk membantu pelaku UMKM memahami bahwa kemasan, logo, foto produk, deskripsi produk, dan media sosial merupakan bagian penting dari strategi usaha yang berkelanjutan. Program dilaksanakan melalui pembukaan kegiatan, pemaparan materi, diskusi, tanya jawab, praktik sederhana, foto bersama, serta pemberian cinderamata kepada Desa Sisobahili Tabaloho Kecamatan Gunungsitoli Kota Gunungsitoli sebagai bentuk apresiasi dan penguatan hubungan kemitraan. Materi yang diberikan meliputi pentingnya kemasan bermerek, penyusunan identitas visual produk, teknik foto produk sederhana, penulisan deskripsi produk yang informatif, dan pemanfaatan media sosial sebagai sarana promosi. Seluruh materi disampaikan dengan bahasa yang sederhana agar mudah dipahami oleh peserta dari berbagai latar belakang. Hasil kegiatan menunjukkan adanya peningkatan pemahaman peserta mengenai pentingnya branding digital, konsistensi unggahan, dan komunikasi cepat dengan konsumen. Pelaku UMKM juga mulai menyadari bahwa kualitas produk perlu didukung oleh tampilan visual yang menarik dan pesan promosi yang jelas. Secara umum, kegiatan ini menunjukkan bahwa pendampingan sederhana namun terarah dapat membantu UMKM desa bergerak dari pola pemasaran konvensional menuju pemasaran digital yang lebih adaptif, efektif, dan berkelanjutan.
Co-Authors Abdiel Harapan Laia Azeti Harefa Calvin Andika Telaumbanua Dian Hesti Harefa ELIYUNUS WARUWU Ellen Carolina Putri Daeli Euaggelian Yeremia Harefa Franky Kristian Mendrofa Heniwati Gulo Idarni Harefa Ikhlas Kristian Sentosa Ndraha Irene Zega Lase, Delipiter MARIA MAGDALENA BATE’E Meiman Hidayat Waruwu Meterlius Zalukhu Minta Kasih Hulu Noriwati Lase Palindungan Lahagu Putri Amirah Hafidz Harefa Robin Markus Putra Waruwu Setiawan Putra Zega Suka'aro Waruwu