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Self-Efficacy sebagai Prediktor Intensi Kewirausahaan Digital Mahasiswa Akuntansi Hikmayani Subur; Sri Utami
JOURNAL SAINS STUDENT RESEARCH Vol. 4 No. 3 (2026): Juni: Jurnal Sains Student Research
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jssr.v4i3.10627

Abstract

This study aims to examine the influence of self-efficacy on digital entrepreneurial intention among accounting students. The study focuses on students' beliefs in their ability to start a business, make decisions, use business technology, solve problems, and deal with risks in a digital business context. A quantitative explanatory design was employed involving 150 accounting students at the Faculty of Economics and Business, Universitas Negeri Makassar, selected using purposive sampling. Data were collected through a closed-ended questionnaire using a five-point Likert scale and analyzed with Structural Equation Modeling-Partial Least Squares. The findings show that self-efficacy has a positive and significant effect on students' digital entrepreneurial intention, with a path coefficient of 0.288, a t-statistic of 3.951, and a p-value of 0.000. The effect size of 0.094 indicates that the unique contribution of self-efficacy is small, yet empirically meaningful in explaining students' psychological readiness to enter the digital entrepreneurship ecosystem. These findings imply that strengthening digital entrepreneurial intention should not rely solely on technological mastery, but should also involve experiential learning that enhances students' confidence in managing digital business activities.
PKM Pembuatan Roti Pisang (Ropis Trinurisa) untuk Meningkatkan Pendapatan Masyarakat Sri Utami; Nurjannah Nurjannah; Nur Arisah; Sitti Hajerah Hasyim; Mustari Mustari
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10168

Abstract

One of the Community Service activities that can increase the purchasing value of raw materials is bananas processed into Ropis Trinurisa (Banana Bread). Processing this product can increase community income with a home industry business or commonly called a home business in processing bananas into Ropis Trinurisa (Banana Bread). The methods used in this activity include lectures, questions and answers or discussions, and training and mentoring carried out in Tamalate District, Makassar City for 2 weeks. The results obtained are (1) Training on processing bananas into Ropis Trinurisa (Banana Bread) was responded well by the participants; (2) The high interest and motivation of the training participants greatly supports the transfer of knowledge and skills from the service providers to the training participants, so that the training materials provided can be absorbed by all; and (3) The training products for processing bananas into Ropis Trinurisa (Banana Bread) can be consumed daily and can be used as community entrepreneurial products.
PENGARUH FINFLUENCER DAN FOMO TERHADAP MINAT INVESTASI SAHAM GENERASI Z INDONESIA Magfirah Wahyu Ramadhani; Nurul Chalisa Majiding; Sri Utami
Journal of Financial Economics & Investment Vol. 6 No. 2 (2026): Journal of Financial Economics & Investment
Publisher : Program Studi Ekonomi Pembangunan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the influence of finfluencers and Fear of Missing Out (FOMO) on the stock investment interest of Indonesian Generation Z. This issue is important because the increasing use of social media as a source of investment information can shape investment interest, but also has the potential to drive decisions influenced by trends and social pressure. This study employs a quantitative approach using a survey design. Primary data was collected via a Likert-scale questionnaire administered to 150 Generation Z respondents who are aware of or follow investment content on social media. The data was analyzed using validity, reliability, correlation, and multiple linear regression tests. The results indicate that finfluencers have a positive and significant effect on stock investment interest. FOMO also has a positive and significant effect on interest in stock investment. Simultaneously, finfluencers and FOMO can explain variations in interest in stock investment. These findings indicate that finfluencers and the psychological driver known as FOMO play a crucial role in shaping Generation Z’s interest in stock investment. This study contributes to the development of behavioral finance research regarding Generation Z’s investment behavior in the digital era.