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as Putri Valencia; Canggih Gumanky Farunik
NIKAMABI Vol. 3 No. 1 (2024): Jurnal NIKAMABI: Jurnal Ekonomi dan Bisnis
Publisher : Faculty bussines

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/ni.v3i1.2949

Abstract

Penelitian ini berjudul Pengaruh Lokasi, Store Atmosphere, dan Promosi terhadap Keputusan Pembelian (Studi Kasus Pada Café Lampion Teluknaga) dengan sampel sebanyak 142 orang. Penelitian ini menggunakan software SPSS versi 25 yang terdapat pengaruh antara variabel karena memiliki nilai thitung X1 (6.836), X2 (7.244) ,X3 (8.434) yang lebih besar dari nilai ttabel (1.655) dengan taraf signifikan 0.000 yang lebih besar dari 0.05. Terdapat pengaruh antara lokasi, store atmosphere, dan promosi terhadap keputusan pembelian pada Café Lampion Teluknaga baik parsial maupun simultan.
Pelatihan Character Building untuk Anak Remaja di SMK PGRI 31 Legok Tangerang Canggih Gumanky Farunik; Puti Lenggo Ginny
NUSANTARA Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 3 (2024): Agustus : Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v4i3.2929

Abstract

Character building or character formation is an urgent need in the midst of these conditions. Character formation is an effort to instill positive values ​​such as honesty, responsibility, discipline, cooperation and empathy in individuals, especially the younger generation. This character building training was carried out at SMK PGRI 31 Legok Tangerang, and it was found that based on the post test results it was found that of the 41 respondents, it was known that 57.1 percent did not know themselves well. However, 92.9 percent know well what they like and what they can do. This means that they are able to recognize themselves in the outer layers of themselves, such as understanding potential and tastes. Capital is very important for self-knowledge. Apart from that, it was recorded that 61 percent of participants already knew their life goals.
s Gilang nastiar; Canggih Gumanky Farunik
EMaBi: Ekonomi Dan Manajemen Bisnis Vol. 3 No. 1 (2024): EMaBi: Jurnal Ekonomi Dan Manajemen Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian yang saya lakukan untuk mengetahui pengaruh secara parsial Kualitas Pelayanan, Kualitas Produk dan Kaman terhadap Loyalitas Pelanggan pada Marketplace Shopee di Toko Solvex.id dan di lakukan untuk mengetahui pengaruh antara variabel yang saya teliti dengan menggunakan  sample sebanyak 100 orang yang sudah dipilih. Data yang yang sudah diperoleh selanjutnya akan di olah menggunakan software SPSS versi 20, Berdasarkan hasil uji t kualitas pelayanan dengan nilai thitung  2.525 > 1.98472 (ttabel) dengan nilai signifikan 0.000<0,05 thitung, nilai uji kualitas produk dengan nilai thitung   2.141> 1.98472 (ttabel) dengan nilai signifikan 0.000<0,05 thitung sedangkan nilai uji kemasan dengan nilai thitung  2.457 > 1.98472 (ttabel) dengan nilai signifikan 0.000<0,05 thitung,  maka dapat di simpulkan Ho di tolak dan Ha diterima dan dari hasil uji Fhitung yaitu senilai 16,973 > 2,70 (ftabel) dengan tingkat signifikan 0,000 < 0,05 maka dapat kesimpulan bahwa variabel Kualitas Pelayanan (X1), Kualitas Produk (X2), Kemasan (X3) mempunyai pengaruh secara bersamaan (simultan) terhadap loyalitas pelanggan  (Y).
Pelatihan Konsep Administrasi Bisnis sebagai Strategi Pembentukan Karakter Profesional Siswa SMK Negeri 1 Kota Tangerang Georgius Listen; Andy Andy; Canggih Gumanky Farunik; Agus Kusnawan; Eso Hernawan; Selfiyan Selfiyan; Tri Angreni
SEWAGATI: Jurnal Pengabdian Masyarakat Indonesia Vol. 4 No. 1 (2025): Maret: Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/sewagati.v4i1.2094

Abstract

Professional values in learning activities and work practices. This study aims to analyze the effectiveness of basic business administration concept training as a strategy for building students' professional character at SMK Negeri 1 Tangerang City. The training approach was chosen because of its applicability, contextuality, and ability to instill values such as discipline, responsibility, work ethic, as well as communication and cooperation skills. Through a training design that involves simulations of the world of work, case studies, and real administrative practices, students not only gain conceptual understanding, but also internalize positive work attitudes and behaviors. The results of this study show that practice-based training is effective in increasing students' job readiness, strengthening soft skills, and forming a professional culture in the school environment. These findings recommend the integration of training programs into the curriculum as a strategic effort to produce vocational school graduates who are more adaptive, competitive, and in accordance with the needs of the industrial world. This research contributes to the development of vocational education that emphasizes the synergy between competence and character.