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DO PARENTS INTRODUCE AGRICULTURAL LIVELIHOOD TOWARDS RURAL-YOUTH? Understanding Communication Pattern Between Parents and Rural-Youth related to Agricultural Livelihood in Ciasmara Village, Pamijahan Sub-district, Bogor Regency Adinugraha, Yogaprasta; Nugroho, David Rizar; Reza, Muhammad; Haikal, Abdurrozieq
Jurnal AGRISEP JURNAL AGRISEP VOL 21 NO 01 2022 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (290.517 KB) | DOI: 10.31186/jagrisep.21.1.131-146

Abstract

The regeneration of agricultural workers has decreased in the last 10 years, this is feared to have an impact on food security in Indonesia. There are several things that cause the absence of young workers in agricultural sector, including how agricultural values are passed on to their children. This study will focus on (1) identifying communication frequency between parents and youth in context of agricultural work (2) identifying actors that communicate with rural youth in context of agricultural work. (3) Identifying the discussion topics between parents and rural youth in context of agricultural work.  This research was carried out in Ciasmara Village, Bogor Regency from June 2020 - August 2021. Ciasmara Village was chosen as the research location because the village is one of the rice barns in Bogor Regency and the largest rice contributor to the capital city area. A total of 120 village youths were selected as research respondents through purposive sampling method. The results showed that parents still communicated about agriculture to their children in the context of rice cultivation and how to harvest rice. Both of these information are the most frequently discussed information because they are closely related to family labor to save production costs.
PENGARUH PENGGUNAAN INTERNET TERHADAP KESADARAN POLITIK (KASUS PILKADES 2019 DI DESA CICADAS, KACAMATAN GUNUNGPUTRI, KABUPATEN BOGOR) Muhamad Syaipuloh; Roni Jayawinangun; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 1 (2021): Volume 5 Nomor 1 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i1.3291

Abstract

This research was conducted to analyze about the effect of internet use on political awareness. This study uses one independent variable, namely internet use and one dependent variable, political awareness. The sampling technique used was Non-probability sampling with accidental sampling technique. The data analysis method used is a quantitative analysis of the validity and reliability test, the classic assumption test, simple linear regression analysis, T test and F test and the coefficient of determination using SPPS software version 22 for windows. The results showed the points of the indicator variables X are intensity, usefulness, effectiveness and variable Y which consists of indicators of knowledge, understanding, attitudes, and patterns of behavior (actions) the results are valid and reliable. In the classical assumption test data is normally distributed, heteroscedasticity symptoms occur. In the hypothesis test the use of the internet has a not positive and not significant influence on political awareness.
Strategi Komunikasi Persuasif Orang Tua Murid SD Negeri Kedung Badak 4 Bogor Dalam Mengurangi Intensitas Penggunaan Smartphone Pada Anak Luqman Syam; Prameswari Handayani; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 8, No 1 (2024): Volume 8 Nomor 1 Tahun 2024
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v8i1.9784

Abstract

Dalam era digital saat ini, penggunaan smartphone telah menjadi bagian integral dari kehidupan sehari-hari, termasuk di kalangan anak-anak. SD Negeri Kedung Badak 4 Bogor, menghadapi tantangan dalam mengatur penggunaan smartphone di kalangan siswanya. Dampak penggunaan smartphone yang berlebihan pada anak anak seringkali menimbulkan kekhawatiran, terutama terkait dengan pengaruhnya terhadap kesehatan mental, kinerja akademik, dan interaksi sosial. Penelitian ini bertujuan untuk mengetahui strategi komunikasi persuasif orang tua murid SD Negeri Kedung Badak 4 Bogor dalam mengurangi intensitas penggunaan smartphone pada anak, serta mengetahui faktor penghambatnya. Penelitian ini menggunakan metode penelitian kualitatif deskriptif. Hasil penelitian ini menunjukkan bahwa orang tua murid SD Negeri Kedung Badak 4 Bogor mengimplementasikan: 1) The psychodynamic strategy orang tua murid yaitu berkomunikasi secara terbuka dan jujur, berbicara secara perlahan, serta memberikan apresiasi. 2) The Sociocultural Strategy orang tua murid yaitu menetapkan aturan penggunaan smartphone yang jelas, melibatkan anak dalam kegiatan keluarga atau kegiatan sosial. 3) The Meaning Construction Strategy orang tua murid yaitu mengedukasi dengan bahasa mudah dipahami, membagikan contoh nyata dan sumber daya digital, serta memberikan contoh penggunaan smartphone yang baik. Faktor penghambat strategi komunikasi persuasif orang tua murid SD Negeri Kedung Badak 4 Bogor meliputi faktor motivasi, prejudice atau prasangka, dan kebisingan atau noise factor. Kesimpulannya, orang tua murid SD Negeri Kedung Badak 4 Bogor berhasil mengimplementasikan strategi komunikasi persuasif yang meliputi The Psychodynamic Strategy, The Sociocultural Strategy, dan The Meaning Construction Strategy. Namun, terdapat beberapa faktor penghambat yang dialami para orang tua yaitu faktor motivasi, faktor prejudice atau prasangka, dan faktor kebisingan atau noise factor.
APAKAH PEMUDA DESA MENGETAHUI OBYEK WISATA DI DESANYA? Gambaran Pengetahuan Pemuda Tentang Potensi Wisata Desa Ciasmara Kecamatan Pamijahan Kabupaten Bogor Yogaprasta Adi Nugraha; David Rizar Nugroho; Mariana Rista Ananda Siregar; Restu Maharani Dewi
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 5, No 2 (2021): Volume 5 Nomor 2 Tahun 2021
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v5i2.4430

Abstract

This study was conducted to identify the perception of rural youth on tourism potential in Ciasmara Village. In addition, this study also tries to describe individual characteristics, frequency of visits to tourist objects, analyse the relationship between individual characteristics and frequency of visits with youth perceptions. Indicators on individual characteristics include age, gender, and level of education. Indicators on the frequency of youth visits include the frequency of visits to waterfalls and the frequency of visits to hot springs. The research was carried out in Ciasmara Village, Pamijahan District, Bogor Regency from April 2019 to August 2020. This method uses two approaches, namely a Survey approach to see the distribution of perceptions. The sampling technique used was purposive sampling technique with descriptive-correlational quantitative methods, descriptive statistical data analysis techniques and non-parametric statistics (Rank Spearman Chi-Square). This research found that youth in Ciasmara village have a positive perception of tourism potential in Ciasmara village but from the results of in-depth interviews it was also found that there are several challenges that need to be considered if they want to develop Ciasmara Village as a tourist village
MENGUAK REALITAS PRAKTIK SEDEKAH BUMI DI DESA CIASMARA KECAMATAN PAMIJAHAN KABUPATEN BOGOR R. Atang Supriatna; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v4i1.1804

Abstract

Agriculture is one of the important sectors that contribute to Indonesian national income. However, agricultural development currently has a tendency to increase productivity it impacts on the agricultural system which tends to make agriculture as "commodities" and reduces the position of agriculture as an spiritual activity. Mainstreaming agriculture into "commodity" has an impact on the lost of cultural infrastructure that is supporting agriculture. This study aims to (1) see the existence of Sedakah Bumi” practices in Ciasmara Village, Pamijahan District, Bogor Regency (2) Transformation practices of Sedekah Bumi” in Ciasmara village, Pamijahan District, Bogor Regency. This study uses a Rapid-Ethnography approach or fast ethnography, located in the village of Ciasmara, Pamijahan District, Bogor Regency from March 2019 - August 2019. This research found that in Ciasmara village there is still the practice of Sedekah Bumi”, but the form of the celebration is not in the form of a colossal celebration but the celebration in the form of private in the family. This form of transformation of the Sedekah Bumi” emerged as a response from the respect of each component of society so as not to violate each other's main norms adopted by each group of people. Keywords: existence, preservation of agriculture, sedekah bumi  
The Relationship between Social Media Consumption and Generation Z's Marriage Preference Lazuardi, Revalina Azzahra; Nugraha, Yogaprasta Adi; Firdaus, Dwi Rini Sovia; Sugiarto, Toto
Jurnal Riset Komunikasi (JURKOM) Vol. 9 No. 1 (2026): February 2026
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v9i1.1540

Abstract

The widespread circulation of “fear of marriage” narratives on social media has intensified public discourse on intimate relationships and raised concerns about shifting marital perceptions among Generation Z. This study examines the relationship between social media exposure, perceptions of negative marriage-related issues, and marriage preferences among Generation Z. A quantitative descriptive approach was employed using accidental sampling. Data were collected from 390 undergraduate students from Universitas Pakuan, IPB University, and Universitas Ibn Khaldun in Bogor City, Indonesia, through a structured questionnaire with a four-point Likert scale. Descriptive statistics and Pearson correlation tests were applied. The findings reveal a weak but significant positive correlation between social media exposure and marriage preference (r = 0.164; p = 0.001), and a significant negative correlation between perceptions of negative issues such as domestic violence, financial burden, and infidelity and marriage preference (r = −0.238; p = 0.000). Notably, 95.92% of respondents reported positive marriage preferences. This study contributes to communication scholarship by demonstrating that social media does not reduce Generation Z’s intention to marry, but instead shapes more selective and rational marital decision-making within digital meaning-construction processes.
The effect of government public relations effectiveness of Bogor City government in disseminating information through TikTok social media (@pemkotbogor) Augustine, Kessya Rosa; Permana, Restiawan; Nugraha, Yogaprasta Adi
Priviet Social Sciences Journal Vol. 6 No. 3 (2026): March 2026
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v6i3.1673

Abstract

The development of information technology has driven a transformation in public communication strategies, particularly through social media. Tiktok, as one of the short-form video-based platforms, as experienced significant growth in Indonesia, with over 150 million users recorded in 2024. This platform is no longer used solely for entertainment purposes but has also been adopted by various institutions, including government bodies, as an effective and real-time medium for disseminating information to the wider public. This study aims to determine the effectiveness of the public relations division of the Bogor City Government in disseminating information to the public through the TikTok social media account @pemkotbogor. This research uses a quantitative method with a survey approach to collect data from active TikTok users who follow the account. The study was conducted in the Bogor City area using purposive sampling, selecting respondents based on their active use of TikTok social media. The results indicate that the public relations activities through the TikTok account @pemkotbogor are effective in spreading information to the community, demonstrated by high levels of understanding, interaction, and message reach. In conclusion, the use of TikTok social media by the Bogor City Government can serve as an efficient public communication strategy in the digital era; however, continuous improvement in content quality and interactivity is needed to reach a wider audience.
Communication network actors in Celempungan and Seren Taun attractions in tourism village Siregar, Mariana Rista Ananda; Nugraha, Yogprasta Adi; Kartika, Mutiara
Jurnal Studi Komunikasi Vol. 9 No. 2 (2025)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v9i2.9766

Abstract

Ciasmara Village in Bogor Regency offers cultural attractions like Celempungan music and the Seren Taun ritual, which are valuable assets within a Community-Based Tourism (CBT) model. This study analysed the communication network managing these events, emphasising the identification and role of central actors in local tourism governance. Using a descriptive quantitative approach and social network analysis, data were collected from 21 appointed tourism managers. UCINET VI software was employed to measure degree, closeness, betweenness, and eigenvector centrality. Results show that actor centrality significantly shapes the effectiveness of the CBT network. Otang Celempung emerged as the most central figure, actively facilitating communication and decision-making. Uday, acting as a liaison, connects otherwise separate groups. The findings highlight the need to strengthen the capacity of key actors to foster collaboration, preserve cultural heritage, and promote sustainable rural tourism.
Prabu EchoVerse: Mahadimensi Suara, Mengukir Emosi, Menyatukan Komunitas dalam Kanvas Opera Dipo Krisyudhi Ono; Yelni Rahmawati; Asril Gunawan; Ari Afriansyah; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol. 9 No. 2 (2025): Volume 9 No 2 Tahun 2025
Publisher : Universitas Pakuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v9i2.24

Abstract

Low public appreciation and accessibility to opera, combined with limited production capacity in local art communities, pose significant challenges to cultural preservation and development. This community service research aims to introduce and develop innovative community-based opera through collaboration with Teater Prabu, in order to enhance art appreciation, empower local talents, and strengthen cultural identity. The method employed is a participatory communication approach (Participatory Communication for Development) implemented through three intensive workshops: opera vocals and stage acting (W1), local fusion music arrangement (W2), and stage design and visual technology (W3). Data were collected using pre-tests and post-tests administered to 25 participants and subsequently analyzed using a Paired Sample T-Test to examine the significance of skill enhancement. The results indicate a statistically significant improvement across all skill aspects: opera vocal technique (Pre: M=28, Post: M=76, t=-15.82, p<0.001), stage acting (Pre: M=32, Post: M=78, t=-14.65, p<0.001), and fusion music arrangement (Pre: M=25, Post: M=72, t=-16.23, p<0.001). This program produced one original, IPR-certified local opera, increased community participation (100%), and achieved high art appreciation (with 88 respondents, or 37.6%, reporting being "very satisfied" with the artistic and audio dimensions). The participatory communication model applied through the "W3 Paradox" concept (Workshops 1, 2, and 3) proved effective in empowering the arts community, democratizing opera, and strengthening societal cultural bonds.
Dekonstruksi Stigma Tradisional: Pembingkaian Pertanian sebagai Peluang Bisnis Prospektif dalam Program "Jejak Si Gundul" Ni Kadek Aria Candra Dewi; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol. 9 No. 2 (2025): Volume 9 No 2 Tahun 2025
Publisher : Universitas Pakuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v9i2.38

Abstract

The declining interest in the agricultural sector poses a significant threat to food sovereignty. This study aims to analyze how mass media constructs agricultural narratives through the television program "Jejak Si Gundul" to counter the negative stigma surrounding the agrarian sector. Employing a qualitative approach with Zhongdang Pan and Gerald M. Kosicki's framing analysis, the research examines media texts across four dimensions: syntactic, script, thematic, and rhetorical. Data were gathered through participatory observation of selected episodes, in-depth interviews, and documentation. The findings reveal that "Jejak Si Gundul" consistently frames agriculture and rural life as prospective and innovative sectors. Syntactically and rhetorically, the use of narratives highlighting local wisdom and economic potential effectively transforms the image of agriculture from a marginal sector into a sustainable lifestyle. The thematic analysis shows a deconstruction of negative agricultural stereotypes by emphasizing environmental sustainability. This study concludes that positive media framing plays a crucial role in constructing social realities that can inspire the younger generation to re-engage in agricultural development. Kata Kunci: Framing, Komunikasi Massa, Pertanian, Persepsi.