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Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri
Published by Universitas Kadiri
ISSN : 25029304     EISSN : 25812157     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Ekonika : Jurnal Ekonomi Universitas Kadiri publish by Faculty of Economics, Universitas Kadiri. The Journal of Ekonika first appeared in March of 2016. The journal is published twice a year, in April and September. Ekonika is a national scientific journals are open to seeking innovation, creativity and novelty. Either letters, research notes, articles, supplemental articles, or review articles in the field of Economic Development, Management, Human Resource, Accounting, etc. in practical and conception.
Arjuna Subject : -
Articles 323 Documents
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Student Preferences for Financial Technology Digital Payment Services Dhian Rosalina; Kartika Yuliari; Muhammad Rizqi Zati
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 8 No. 2 (2023): September
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v8i2.4901

Abstract

Payment transactions using financial technology products have become a habit for payment transactions today. Fintech is a financial service that uses information technology and can systematically change business models, especially payment transactions. This study aimed to find out how students are interested in using fintech payments. This research was conducted at the Faculty of Economics, Kadiri University, with a total of ninety students as respondents. The analysis technique uses the Hierarchy of Effect Model with the stages of analysis of awareness, knowledge, liking, preference, conviction, and intention. The results of the study show that at each stage the response from respondents to fintech payments and the types of products is high, which means there is already awareness, knowledge, preferences, beliefs, and decisions to use products from fintech payments.
Analysis of Factors Affecting The Implementation of The Integrity Zone Reviewing From The Gap Analysis of Employee Competency in Surabaya Industrial Research and Standardization Institute Musriha; Nurul Qomari
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 8 No. 2 (2023): September
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v8i2.4985

Abstract

Bureaucratic reforms launched by the government are manifested in the form of regulations or policies that must be implemented by all government agencies under the ministry. One form of this policy is the implementation of the integrity zone and the standardization of human resources as a strategic plan which is realized in the form of a competency gap analysis. This study aims to measure compliance behavior, level of complexity, clarity of organizational goals, and level of employee participation in competency gap analysis and implementation of the integrity zone. This descriptive quantitative research takes employee sampling through saturated sampling technique and data analysis is measured through path analysis. The results of the analysis prove the value of t = 2.166; p=0.034 (p<0.05), which proves that there is an effect of the level of compliance on the competency gap; t value = -0.399; p=0.691 (p>0.05) the effect of the level of program complexity on the competency gap was not proven and the value of t = 12.835; p = 0.000 (p <0.05) proves that there is an effect of the competency gap on the implementation of the integrity zone. Competency gap analysis and employee participation levels are classified as being more capable of contributing to the implementation of the integrity zone at the Surabaya Industrial Research and Standardization Institute.
The Influence of Beauty Vlogger as A Marketing Influencer, Brand Trust and Brand Image on The Decision to Purchase Ms Glow Beauty Product in The Shopee Marketplace Irawan, Muhammad Rizal Nur
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 8 No. 2 (2023): September
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v8i2.5088

Abstract

This research aims to determine how Powerhouse Advertising, Brand Trust, and Brand Picture influence Purchase Choices to some extent—this type of quantitative descriptive research. Respondents are Shopee users of the Faculty of Economics, Lamongan Islamic University. Purposive sampling was used to select samples. The results showed that simultaneously, beauty vloggers had a significant effect on Brand Trust Purchase Decisions, the most dominant influence on MS Glow Beauty Product Purchase Decisions in the Shopee Marketplace.
Twitter Visualitation of Healty Catering Food Promotion Strategy Nafis, Khilyatun; Ambarwati, Rita; Pebrianggara, Alshaf
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i1.4176

Abstract

This analysis aims to determine whether there are differences in marketing strategies and which strategy is superior between the two health catering industries. Intermediary of Twitter as a place to retrieve data, where Twitter is a social media with the fastest spread of news through hashtags and trending topics of a phenomenon that is busy being discussed. They use qualitative methods by utilizing Social Network Analysis (SNA) and are assisted by several supporting tools such as Gephi, Wordji, Notepad++, and Dictionaries to make it easier for researchers to analyze the data obtained so that it is concrete and relevant. From the visualization of Twitter user tweet data, the researcher found that Twitter users discussed Yellowfit Kitchen health catering more than Gorygourmet, as evidenced by a large number of data visualizations obtained. Then on average, customers choose to subscribe to health catering Yellowfit Kitchen with the pure aim of dieting. At the same time, healthy catering Gorygourmet customers subscribe to a more nutritious diet to avoid disease.
Konstruk Loyalitas Konsumen Mobil Merek Hyundai Ditinjau Dari Aspek-Aspek Yang Menyertainya Abdullah, Muhammad
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i1.4459

Abstract

The Hyundai car brand has the most enormous average sales growth from 2019-2022 compared to all car brands in Indonesia, even though the car brand is not from Japan. Based on these exciting facts, this study aims to understand, know more deeply, and analyze the effect of product quality and service quality on customer satisfaction and their impact on the consumer loyalty of the owner of the Hyundai car brand. The sample in this study was determined as many as 95 respondents using the purposive sampling method with the criteria of being an owner of a Hyundai brand car located in Jakarta, the data obtained from the respondents was collected using a questionnaire distributed via a google form. The analysis technique used in this study is descriptive analysis technique and inferential analysis using SmartPLS 4. The results of hypothesis testing are as follows: (1) product quality has a positive and significant effect on customer satisfaction, (2) service quality has a positive and significant effect on customer satisfaction, (3) product quality has a positive and significant effect on customer loyalty, (4) service quality has a positive and significant effect on customer loyalty, (5) customer satisfaction has a positive and significant effect on customer loyalty, (6) product quality through satisfaction mediation customers have a positive and significant effect on customer loyalty, (7) service quality through the mediation of customer satisfaction has a positive and significant effect on customer loyalty.
Analysis of Biological Asset Accounting Treatment of PT. FAP Agri Tbk Fetris Ika Firdaus Purwanti; Nanik Wahyuni
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i1.4517

Abstract

This study aims to determine the application of biological asset accounting (recognition, measurement, and disclosure) at PT. FAP Agri Tbk based on PSAK 69. Data obtained using content analysis method (content analysis) on the financial statements of PT. FAP Agri Tbk in 2021. The research results show that PT. FAP Agri Tbk, although it has just been registered on the IDX, its biological accounting reporting is in accordance with PSAK 69. The company recognizes biological assets based on their type, namely Immature Plants and Mature Plants. The measurement of biological assets uses the fair value basis according to market prices that were circulating that year. Biological assets are presented in the statement of financial position section in the fixed assets and current assets sections. Companies are also required to disclose details regarding the total assets up to accumulated depreciation as a whole.
Pengaruh Kualitas Pelayanan dan Kepuasan Terhadap Minat Kunjungan di Puskesmas Sangkapura Umami, Syaiful; Nurwijayanti; Widyowati, Agustin
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i1.4742

Abstract

Increasing the quality of service will impact satisfaction and attract Interest in visits to public health services. This study aims to analyze the effect of service quality and satisfaction on Interest visits to Sangkapura public health services. The research method uses a cross-sectional study design. This research was conducted at the Sangkapura Public Health Center outpatient polyclinic starting in June-October 2022. There were 250 samples in the study with inclusion criteria, new patients, general patients, and patients who were at the Sangkapura Health Center and received services—sampling with a purposive sampling technique. The data analysis methods used were univariate analysis, chi-square, and multiple logistic regression tests. The results of the chi-square test showed that service quality (p-value 0.039 <0.05) had a significant effect on interest visits to Sangkapura public health services, satisfaction (p-value 0.000 <0.05) had a significant effect on the intention to interest visits to Sangkapura public health services. The results of the logistic regression test, namely satisfaction with a p-value of 0.001 and OR/(Exp(B))=4.995, quality of health services with a p-value of 0.028 and OR/(Exp(B)) = 2,792. The conclusion is that service quality and satisfaction affect interest in visits to Sangkapura public health services. However, satisfied patients are more influential and 4,995 times more interest in repeat visits to the Sangkapura Health Center.
Pengaruh Kualitas Pelayanan dan Kualitas Produk Terhadap Minat Beli Konsumen Thrifting Yang Di Moderasi Brand Awareness Hamonangan, Mordekhai; Lukiyana, Lukiyana
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i1.4745

Abstract

This investigation aims to test and assess the impact of service quality and product quality on purchase intention, considering brand awareness as a moderating factor. The data collection methodology involved using a simple random sampling approach through the distribution of research questionnaires. The research findings show a positive and statistically significant correlation between quality and purchase intention. The impact of product quality on purchase intention is positive and statistically significant. The impact of brand awareness on purchase intention is positive and statistically significant. Customers' familiarity with a brand may decrease over time, but it remains influential. It can be a moderating factor in the relationship between service quality and the likelihood of purchasing. Improving and regulating the relationship between product quality and purchase intention can be facilitated by increasing brand awareness.
Peran Kepribadian Wirausaha dan Inovasi Wirausaha dalam Meningkatkan Kinerja Manajerial Sri Rustiyaningsih; F. Anif Farida; Veronika Agustini Srimulyani
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i1.4796

Abstract

A tough and innovative entrepreneur is the basic capital to survive and win business competition. This study aims to examine entrepreneurial innovation as a mediation effect of entrepreneurial personality on managerial performance. The research sample is SMEs in the city and district of Madiun which have been established for 5 years. Hypothesis testing with path analysis and Sobel test. The results of the study found that entrepreneurial personality influences managerial performance. Entrepreneurial personality influences entrepreneurial innovation. However, developer innovation influences managerial performance at a significant level of 0.1. Entrepreneurial innovation is not proven as a mediation between entrepreneurial personality and managerial performance. Implications for owners and/or managers of SMEs to improve their entrepreneurial personality so they can seize business opportunities and develop a competitive advantage.
Pengaruh Karakteristik Individu Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada PT.Cahaya Aspal Buton (CAB) Nuriati, Nuriati; Hajar, Ibnu; Amin, Moh.
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i1.4849

Abstract

This study aims to (1) determine the effect of individual characteristics and work environment on employees' performance at PT. Light Asphalt Buton (CAB); (2) to determine the effect of individual characteristics on the performance of employees at PT. Light Asphalt Buton (CAB); (3) to determine the effect of the working environment on employees' performance at PT. Light Asphalt Buton (CAB). The population in this study were all employees at PT. Buton Asphalt light, which amounted to 32 people and all the population as respondents or census method that investigators can reach. The data collection method in this study are a questionnaire, and the raw data collected was analyzed with multiple linear regression using IBM SPSS Statistics 20. The results showed that (1) The individual characteristics and work environment significantly affect the performance of employees at PT. Light Asphalt Buton (CAB); (2) The individual characteristics of positive and significant effects on the performance of employees at PT. Light Asphalt Buton (CAB); (3) The working environment has a positive and significant effect on the performance of employees at PT. Light Asphalt Buton (CAB.

Page 27 of 33 | Total Record : 323

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