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JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)
Published by Universitas Medan Area
ISSN : 24072648     EISSN : 2407263X     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) is a journal to managed of Managemen Study Program Faculty of Economics, University of Medan Area, for aims to serve as a medium of information and exchange of scientific articles between teaching staff, alumni, students, practitioners and observers of science in managemen and business. Jurnal Konsep Bisnis dan Manajemen editor receives scientific articles of empirical research and theoretical studies related to managemen and business sciences that certainly have never been published. Published twice a year in November and May.
Arjuna Subject : -
Articles 244 Documents
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PENGARUH KOMUNIKASI DAN MANAJEMEN HUBUNGAN KARYAWAN TERHADAP KINERJA KARYAWAN PADA PT. BANK PANIN DUBAI SYARIAH CABANG MEDAN Lubis, Anggia Sari
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 1 (2016): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

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Abstract

The purpose of this study was to measure the influence of communication and employee relationship management on the performance of employees of PT. Dubai Islamic Bank Panin Medan Branch. This study uses a survey approach, while the nature of this study is the description and type of research is quantitative descriptive. Samples were 30 employees at PT. Dubai Islamic Bank Panin Medan Branch.               Methods of data collection in this study using a questionnaire. The questionnaire in this study by providing or spreading a list of questions to respondents, the results of research that has met the test of validity, reliability test and classical assumption is processed to produce the following regression equation, Y = 0.042 X1 + X2 0837 + e.The results of multiple linear regression model to get that second variable is the communication and management of employee relations has a positive influence on employee performance PT. Dubai Islamic Bank Panin Medan Branch. The coefficient of determination (R ²) were obtained at 0.712. This means that 71.2% of employee performance can be explained by communication and employee relationship management, employee performance while 28.8% described other variables besides these two variables. Kata kunci: komunikasi, manajemen hubungan karyawan, kinerja karyawan.
KEUNGGULAN BERSAING MELALUI ORIENTASI PASAR DAN INOVASI PRODUK Dalimunthe, Muhammad Bukhori
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 2 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

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Abstract

The aim of this study is to analyze the competitive advantage of the group of culinary business through market orientation and product innovation. This study conducted at group of culinary business in Suka Maju Village, District of West Binjai, Binjai. 76 responses was collected using a closed questionnaire containing the respondents perception of market orientation, innovation, and competitive advantage with purposive sampling technique. Furthermore, the data was analysed using path analysis. The results show; (1) Market orientation have direct and positive impact on innovation of product; (2) Market orientation have direct and positive impact on competitive advantage; (3) Innovation have direct and positive impact on competitive advantage; and (4) Innovation can increase the effect of market orientation on competitive advantage.Keywords: competitive advantage, market orientation, product innovation.
ANALISIS GAYA KEPEMIMPINAN BERDASARKAN TEORI KISI-KISI MANAJERIAL PADA PT. BANK MANDIRI (PERSERO), TBK DAN HARIAN SUMUT POS MEDAN Aprinawati, Aprinawati; Amanah, Dita; Agustini, Fauzia
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 2 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

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Abstract

Leadership is essentially the ability of a person to build, lead, direct and mobilize others to work together to achieve the goals set. To realize these goals, a leader needs to do a series of activities including directing the people involved in the organization he leads. In other words, the purpose is achieved or not an organization is dependent on leadership.Managerial grille developed by Robert Blake and Jane Mouton is one of leadership style theories regarding the orientation of the manager on duty (production) and employees (people), and a combination of the two. This grid illustrates how attentive leader on duty and in humans thus creating a style of management and leadership. There are five basic leadership styles which include style conqueror (impoverished style), leader style mid (middle-of-the-road style), the style of the team (team style), relaxed style (country club style) and work style (task style).Leadership style has many theories put forward by experts in the fieldhuman resources, but researchers interested in studying the style of leadership based on the theory of grille managerial Blake and Mouton at PT. Bank Mandiri (Persero), Tbk Medan and SUMUT Daily Post. The reason is because of the five leadership styles that can be applied by the company, as stated above. Researchers want to know what the leadership style that is applied to both the companys five leadership styles that are owned as well as to determine whether there are differences in leadership styles are applied from both companies are based on the theory of grille managerial.This research uses descriptive exploratory method by distributing questionnaires to employees to identify leadership styles and the differences in the two companies studied.Keywords : grille managerial, leadership, leadership style
PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN DELFI HOT COCOA DI SUPERMARKET MAJU BERSAMA GLUGUR MEDAN Wijaya, Muslim
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 1 (2016): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

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Abstract

This research intends to know is the price influence to the buyer decision Delfi Hot Cocoa of Maju Bersama Departement Store Medan, (2) Is the product quality influence on the buyer decision Delfi Hot Cocoa of maju Bersama Department store Medan. Simultanly this research head for knowing the influence of price and  product quality to the buyer decision of Maju Bersama Department store Medan. The population of the these research are 120 consumer who eat the delfi hot cocoa of Maju Bersama Departement Stor Medan and the sample are 92 consumer who eat the Delfi Hot Cocoa od Maju Bersama Departement Store. Keywords: Price, Quality Of Product, Buyer Decision
PERANAN HUBUNGAN MASYARAKAT DALAM MEMBANGUN CITRA PERUSAHAAN PADA PT PEGADAIAN (PERSERO) KANWIL I MEDAN Yolanda, Agnita; Nurismilida, Nurismilida; Khairuna, Lely
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 4, No 1 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
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Abstract

The authors are interested in conducting research with the title role of public relations in building the image of the company at PT Pegadaian (Persero) Kanwil I Medan. The researcher used quantitative methods. The results of research that the author achieve on PT Pegadaian (Persero) Kanwil I Medan is to have a PR section that plays an important role in building corporate image with the average value sorted from the highest data IE facilitator indicators of troubleshooting process (3.33), communication facilitators (3.29), expert advisor (3.28), communication technician (3.27). So the authors advice to the company is to continue to improve the positive corporate image by building a better communication with internal and external parties of the company and should further improve the communication technician by making the product or communication activities become more effective.Keywords: Public Relations, Corporate Image, PT Pegadaian
PENGARUH PENDAPATAN ASLI DAERAH, BELANJA MODAL TERHADAP PERTUMBUHAN EKONOMI DAN DANA PERIMBANGAN SEBAGAI PEMODERASI DI KABUPATEN/KOTA SUMATERA UTARA Putra, Ardhansyah
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 1 (2016): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
Publisher : JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN)

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Abstract

The objective of the research was to examine and  to prove empirically the influence of regionally generated revenue and capital expenditures on economic growth in districts/towns of North Sumatera and to examine  balance  fund  as  moderating  variable,  The  population  was  33  districts/towns  (25  districts  and  7 towns) in North Sumatera. The samples (25 districts and 7 towns) had met the criteria during within years of observation so that there were 150 observations. The data consisted of PDRTB (Gross Regional Domestic Product) on constant price in order to find  out the economic growth in districts/towns of North Sumatera, realization  of  PAD  (regionally  generated  revenue),  capital expenditure,  and  balance  fund.  The  data  were obtained  from  the  Central  Bureau  of  Statistics  of  North  Sumatera  and  analyzed  by  using  multiple  linear regression analysis and residual analysis. The result of the research, using t-test, showed that partially PAD had  positive  and  significant  influence  on  economic  growth,  and  capital  expenditure  had  positive  and significant  influence  of  economic  growth.  The  result  of  the  research,  using  F-test,  showed  that simultaneously PAD and capital expenditure had influence on economic growth, while based on residual test it showed that balance fund did not moderate the correlation of PAD and capital expen diture and economic growth..Keywords: Regionally Generated Revenue, Capital Expenditures, Balance Fund, Economic Growth
GAYA KEPEMIMPINAN YANG DIJEMBATANI KOMITMEN ORGANISASI DALAM UPAYA PENINGKATAN KEPUASAN KERJA DAN KINERJA KARYAWAN (STUDI PADA KANTOR CABANG BRI MEDAN – GATOT SUBROTO) Setiawan, Teguh; Ritonga, Ilham Mubaraq
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 2 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
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Abstract

Fenomena yang ada, sejak dibuka dan beroperasi sampai hari  ini,  perolehan  laba di  setiap  unit  kantor  cabang  BRI Medan  –  Gatot  Subroto  banyak mengalami peningkatan. Hampir keseluruhan di kantor unit mampu memperoleh laba yang baik dan menambah   jumlah   nasabah   serta   menjalani   persaingan   bahkan   membuka   unit-unit   lain diwilayahnya. Obyek penelitian dilakukan di tiga belas kantor unit BRI Kantor Cabang Medan - Gatot Subroto. Dalam sistem manajemen, kantor unit BRI memiliki unit kerja seperti mantri, teller dan deskman yang dipimpin oleh Kepala Unit (Ka. Unit) dan Supervisor.Peran kepemimpinan sangat strategis dan penting dalam sebuah organisasi sebagai salah satu penentu keberhasilan dalam pencapaian misi, visi dan tujuan suatu organisasi. Maka dari itu peran kepemimpinan  sangat  penting  dalam  meningkatkan  kepuasan  kerja  dan  kinerja  karyawan. Pemimpin yang efektif adalah pemimpin yang mengakui kekuatan-kekuatan penting yang terkandung dalam individu.Hasil penelitian menjelaskan bahwa gaya kepemimpinan berpengaruh positif signifikan terhadap kepuasan kerja dan kinerja karyawan yang dijembatani oleh komitmen organisasi. Dengan demikian hasil penelitian ini menunjukan bahwa hampir seluruh indikator dari variabel konstruk eksogen  dan  endogen  perlu  dicermati  dan  dijalankan  guna  mencapai  hasil  yang  baik  dalammembangun kepuasan dan kinerja karyawanKata Kunci: Gaya Kepemimpinan, Komitmen Organisasi, Kepuasan Kerja, Kinerja Karyawa
PENGARUH KUALITAS PRODUK , CITRA MEREK ,HARGA, DAN PROMOSI, TERHADAP KEPUTUSAN PEMBELIAN MOBIL MEREK HONDA DI KOTA MEDAN Aditi, Bunga; Hermansyur, H M
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 2 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
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Abstract

This study aims to identify and explain the effect of price, promotion and distribution channel partially and simultaneously on purchasing decisions. This type of research is explanatory research with quantitative approach. The population of this research is the Honda brand car buyers in the city of Medan with a total sample of 100 people by using simple random sampling technique, questionnaire data used is Multiple Regression.The results showed that the variable product quality, brand image, price and promotion together significantly influence purchasing decisions.T test results showed that each - each variable product quality, brand image, price and promotion jointly significant effect on purchasing decisions.The company should be able to inform the Honda brand car with a better understanding of the variable product quality, brand image, Price and promotion through the sales conversations, so that they are understood in marketing their products.Keywords: product quality, brand image, pricing and promotions, and Purchase Decision
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN MASYARAKAT MEMBELI RUMAH BERSUBSIDI DI KECAMATAN MEDAN MARELAN Bhastary, Manda Dwipayani
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 3, No 1 (2016): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
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Abstract

Along with the increasingly difficult economic situation and the many demands need to be met  by the community then purchase a house in cash more difficult, especially for people who are middle to lower economic level. Thus, the purchase of subsidized home loans  among  people  becomes  a  very  attractive  option.  Based  on  data  collected  by  an increase  in  the  demand  for  subsidized  housing,  especially  in  the  district  of  Medan Marelan. It can be seen from the increasing property business. Private developers tend to be  more  interested  in  the  property  business  (houses)  in  the  district  of  Medan  Marelan because the area is still beautiful and population growth rates are higher. The high level of competition among developers of property (housing), makes an analysis of the factors that influence  the  decision  of  the  community  in  need  of  subsidized  housing  memebeli  known.This study aimed to analyze and determine whether the factor of location, public revenues, ease  of  access  to  credit,  and  public  facilities,  the  market  price  of  the  home  as  well  as legislation affecting peoples decision in the purchase of subsidized  housing in the district of Medan Marelan.The  results  showed  that  the  location  factor  is  the  most  dominant  factor  of  the factors that influence the decision to buy subsidized housing communities in the district of Medan Marelan with a coefficient of determination of 42.1%.Keywords: Purchase Decision Factors
FAKTOR – FAKTOR YANG MEMPENGARUHI KINERJA KEUANGAN BANK KONVENSIONAL PADA BURSA EFEK INDONESIA Ovami, Debbi Chyntia
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 4, No 1 (2017): JURNAL KONSEP BISNIS DAN MANAJEMEN NOVEMBER
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Abstract

The objective of the research was to analyze the influence of the factors of capital adequacy ratio, third-party funds, non perfoming loan, operating expense and operating revenue and loan to deposit ratio simultaneously and partially on the financial performance. The population was 41 conventional bank listed in the Indonesia Stock Exchange from 2010 to 2014, and 20 were used as the samples, using purposive sampling technique. The data were processed by using multiple linear regression tests with an SPSS software program. The result of the research showed that capital adequacy ratio, third-party funds, non perfoming loan, operating expense and operating revenue and loan to deposit ratio simultaneously on the financial performance. Partially, capital adequacy ratio had positive and significant influence on the financial performance, operating expense and operating revenue had negative and significant influence on the financial performance while third-party funds, non perfoming loan and loan to deposit ratio did not have any significant influence.Keywords: capital adequacy ratio, third-party funds, non perfoming loan, operating expense and operating revenue, loan to deposit ratio, financial performance

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