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INDONESIA
Jurnal Inovasi Bisnis (Inovbiz)
Published by Politeknik Negeri Bengkalis
ISSN : 23384840     EISSN : 26146983     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Inovasi Bisnis (Inovbiz) focuses on how we gain knowledge through innovation and how knowledge encourages the innovation both in economics and business. It is provided for writer, researcher, professor, and practitioner who want to publish their research reports or articles, theoritical or critical study, original and up to date ideas.
Arjuna Subject : -
Articles 326 Documents
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The Influence of Ewom on Decisions to Visit Entre-preneurial Companies (Case Study of The Great Asia Africa Tourism Medium Enterprises) arif hernowo; Arianis Chan; Margo Purnomo
Inovbiz: Jurnal Inovasi Bisnis Vol 10, No 2 (2022)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v10i2.2403

Abstract

In the current era, people will compete to share their travel experiences to get feedback from their friends or colleagues. This story is an Electronic word of mouth (E-WOM) that can have a positive or negative impact on the company. E-WOM is any statement both positive and negative made by potential, actual, or past consumers about a product or company made to a large number of people or institutions via the internet (Hennig-Thurau, 2004 in Prasad, et al, 2017) . This is also used by The Great Asia Africa Lembang, one of the tourist destinations in West Bandung Regency that uses social media as a medium to promote the uniqueness of existing attractions. This study examines the effect of Electronic Word Of Mouth (E-WOM) on the decision to visit The Great Asia Africa Lembang, West Bandung Regency. The method used in the research in this journal uses quantitative methods that are analyzed by alternative partial least squares (PLS) with a sample of 270 respondents. The findings in this study indicate the influence of Electronic Word Of mouth (E-Wom) on the decision to visit tourists. The limitation in this study is only using a sample of Instagram followers from The Great Asia Africa, so it is necessary to expand the reach of the population to get more diverse responses. From the results of the research obtained, it shows that Ewom's assessment is still in the good category so that it can be improved to be very good by increasing the productivity of the content created and conducting periodic research to find out the effectiveness of the influence of Electronic Word of Mouth.
THE INFLUENCE OF ORGANIZATIONAL CULTURE, WORK ENVIRONMENT, LEADERSHIP STYLE, EMPLOYEE COMPETENCE, AND MOTIVATION ON EMPLOYEE PERFORMANCE THROUGH JOB SATISFACTION IN STARBUCKS AND EXCELSO EMPLOYEES IN BATAM CITY Fatma Tri Lestari; Evi Silvana Muchsinati
Inovbiz: Jurnal Inovasi Bisnis Vol 10, No 2 (2022)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v10i2.2810

Abstract

This study aims to determine the effect of organizational culture, work environment, leadership style, employee competence, and motivation on employee performance through job satisfaction. The sample in this study was 60 Starbucks and Excelso employees in Batam City. Sampling in this study uses the saturation sampling method that uses the entire population as a sample. This research uses the application software Statistical Product and Service Solutions (SPSS) and Partial Least Square (PLS). The results showed that organizational culture on employee performance had no significant effect, work environment on employee performance had no significant effect, leadership style on employee performance through job satisfaction had a significant effect, competence on employee performance through job satisfaction had a significant effect, and motivation on employee performance. through job satisfaction significantly positive effect.
Motives for Paying Taxes among Recipients of Article 21 Income Tax Borne by the Government Ismail Khozen; Milla Sepliana Setyowati
Inovbiz: Jurnal Inovasi Bisnis Vol 10, No 2 (2022)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v10i2.2545

Abstract

The emergence of Covid-19 cases over the past few years has altered the previously established socioeconomic structure. The government must keep a close eye on changes in the culture of tax compliance, as tax revenues are the keystone of the government's ability to carry out its functions. Because the government finances many social and health initiatives during the pandemic through the contribution of tax revenues, it is pertinent to examine the motivation to pay taxes among recipients of the Article 21 Income Tax borne by the government. Using quantitative descriptive statistics, this study examines intrinsic motivation, perceptions of the worthiness of public expenditures, and tax fairness in the context of the Jakarta region, Indonesia. In addition to providing the motives for paying taxes, this study emphasizes the significance of the efficiency of government expenditures.
Cover, Daftar Isi, Redaktur Tim Redaktur
Inovbiz: Jurnal Inovasi Bisnis Vol 10, No 2 (2022)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v10i2.3072

Abstract

Factors Influence Brand Loyalty in Shoe Products in Batam City Azwin Handoko; Suyono Saputra
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.3177

Abstract

This study aims to determine the factors that influence shoe brand loyalty in Batam City. The independent variables used include brand experience, brand personality, corporate social responsibility, consumer involvement, and perception mediated by brand trust. The research methodology used is quantitative research methodology. The data used is primary from the survey results using an online questionnaire. The number of samples studied was 400 respondents. Sampling using purposive sampling technique, the samples were selected based on certain considerations. Respondents who were sampled were residents of Batam City who often wore shoes. The analysis method used is the Structural Equation Model (SEM) method using SmartPLS 3 software. The results of this study found that brand experience, corporate social responsibility, brand involvement, and perceived value have a significant and positive effect on brand trust. Brand trust plays a mediating role between the independent variables and brand loyalty. A mediating effect on brand trust was found. Brand experience, corporate social responsibility, brand involvement, and perceived value have an indirect effect on brand loyalty mediated by brand trust. Brand trust has a significant and positive effect on brand loyalty.
Micro, Small, and Business Development Model Middle School (MSMEs) in Riau Province Larbiel Hadi
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.3274

Abstract

Law of the Republic of Indonesia Number 20 of 2008, has mandated that Micro, Small and Medium Enterprises or abbreviated as UMKM need to be empowered by: a) cultivating a business climate that supports the development of Micro, Small and Medium Enterprises; b) development and fostering of Micro, Small and Medium Enterprises. From the results of the study and analysis of Micro, Small and Medium Enterprises in Riau Province, it can be recommended that an appropriate development model be carried out, including Corporate Social Responsibility (CSR), namely a concern or partnership program carried out by companies with micro, small and medium business groups. In this partnership, the company will act as a foster father by providing assistance and guidance through an empowerment program. Next is the microcredit development program, is a business credit granting program aimed at a community that runs a business to increase income with the hope of achieving a better standard of living. And the next one is the cluster development model. This MSME development model is basically to form an MSME industrial center area. By taking into account the potential of the existing area.Keywords: Small and Medium Micro Enterprise Development Model, CSR, Micro Credit Development Program, Cluster Development Model
Analysis Of Regional Property Management According To Government Regulation Number 27 OF 2014 In The Government Of Meranti Islands Husnul Muttaqin
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.3273

Abstract

This research aims to determine the implementation of regional properties management according to The Government Rule Number 27 in 2014 and find out what causes the problems of management of regional property in Meranti Islands Regency. This reserch is qualitative research using the Soft System Methodology approach, which explores real life with a limited system through collecting data in the form of interviews with twelve participants, observing and from documents or report.The results of the study show that Meranti Islands Regency does not implement the Government Rule Number 27 in 2014 thoroughly yet, and the problem is because The Standard Operating Procedure (SOP) is not done and renewed yet in accordance with The Government Rule Number 27 in 2014. Beside that, the results of this study also show that there is weakness and deficiency on the human resources and not yet obedient towards the valid rules.In order to overcome the problems, this research recommends to The Government of Meranti Islands Regency to arrange Standard Operating Procedure (SOP) in line with the law and in the case of managing regional properties, give education, and training, to the human resources involved in the management of regional properties and conducting activities related to the management of regional properties in accordance with law and regulations.
How work environment lead to performance? Wahyu Kurniawan; Suhartini Suhartini; Andriyastuti Suratman
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.3266

Abstract

This study seeks to confine the effect of the work environment relationship on improving employee performance and the impact of performance evaluation on employee performance. The variables of this study consist of the independent variables, namely work environment and performance evaluation, and the dependent variable, namely employee performance. This study uses a method in the form of a quantitative approach, with the data collection tool used as an online questionnaire—a sample of 101 respondents using a non-probability sampling method. Data analysis in this study used Partial Least Squares (PLS) with SmartPLS v.3.3 software. The study's outcomes reveal that the work environment variable positively affects employee performance. At the same time, performance evaluation does not involve improving employee performance. 
Proposed Knowledge Management System to Improve Corporate Digital Learning Development Project in PT X Budi Kristanto; Jann Hidajat Tjakraatmadja; Rudy Bekti
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.3223

Abstract

Digital learning has become one of the effective methods to improve learners' knowledge and skills, especially in the current digital era that is rapidly developing. PT X, as a digital learning solution provider in Indonesia, sees that optimizing production in corporate digital learning development projects is very necessary at this time. The rapidly changing character of digital business, the complexity of the project process, and the large amount of learning material from clients with various backgrounds in industries require a knowledge management approach to improve it. This research begins by assessing the readiness of knowledge management in PT X using Asian Productivity Organization (APO) Knowledge Management Tools and semi-structured interviews. The implementation of knowledge management is presented in a design to form four organizational enablers and KM initiatives complete with their implementation schedules.
cover,daftar isi,Redaktur Tim Redaktur
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.2608

Abstract

Page 22 of 33 | Total Record : 326

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