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Jurnal Media Agribisnis (MeA)
Published by Universitas Batanghari Jambi
ISSN : 25487027     EISSN : 25416898     DOI : -
Core Subject : Education,
Other
Jurnal Media Agribisnis (MEA) dipublikasikan dalam Bahasa Indonesia dan diterbitkan dua kali dalam setahun. Jurnal ini mempublikasikan paper ilmiah hasil penelitian dan review bidang ilmu ekonomi pertanian dan agribisnis secara luas meliputi ekonomi produksi agribisnis, efisiensi dan risiko agribisnis, perubahan teknologi dan kelembagaan agribisnis, penyuluhan dan pengembangan kapasitas pelaku agribisnis, pembiayaan agribisnis dan usaha kecil, perdagangan produk agribisnis, agroindustri dan rantai pasok agribisnis serta aspek penting lainnya yang terkait dengan pengembangan agribisnis.
Arjuna Subject : -
Articles 12 Documents
 1   2 
Search results for , issue "Vol 9, No 1 (2024): April" : 12 Documents clear
Pengembangan Usahatani Tanaman Singkong di Lahan Smkn 1 Borong Kabupaten Manggarai Timur Kaleka, Marten Umbu; Coo Lea, Victoria
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.226

Abstract

The establishment of the cassava agribusiness business owned by SMKN 1 Borong is the result of a learning program that uses a production/service-based learning model, or factory-based learning, to educate students and prepare participants to face the world of industry and the world of work by improving their skills and competencies before students enter working world. The aim of the research is to produce recommendations for cassava cultivation guidelines in the Department of Food Crops and Horticulture at SMKN 1 Borong and to determine the feasibility of cassava farming at SMKN 1 Borong. The results of this research were reported to the Astra Education Foundation as the owner of the Borong 1 State Vocational High School transformation program into a superior vocational school. The research uses qualitative and quantitative research approaches. The method for determining the location is purposive (deliberately) by considering several things. In this research, primary data from key informants was used combined with secondary data from educational institutions and other relevant sources. The data analysis used is descriptive analysis and farming feasibility analysis which includes net present value, net B/C ratio and internal rate of return. The research results show that the requirements for cassava cultivation include planting specifications, land preparation, seed and seed preparation, land processing, planting, maintenance and harvesting. The results of the farming feasibility analysis show that the net present value is Rp. 16,862,618.58, which is more than zero, the net B/C achieved is 2.03 times greater than one, and the internal rate of return is 1.39, which is higher than bank interest of 12%. used. This means that cassava cultivation is feasible.Kata Kunci: Kelayakan; Usahatani; Singkong; Borong         
Faktor Yang Mempengaruhi Produktivitas Tenaga Kerja Usahatani Kopi Liberika Pada Era New Normal Covid-19 di Kabupaten Tanjung Jabung Barat Ningsih, Rozaina; Sativa, Fendria; damayanti, yusma
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.213

Abstract

Smallholder coffee has a very important role, it can be seen that most (93%) of coffee production comes from smallholderPlantations. However, the condition of farm management in smallholder coffee is on average still less good compared to the condition of Large State Plantations. There are several main problems in smallholder coffee plantations, namely the lack of productivity and the quality of products that still do not meet the requirements for export. West Tanjung Jabung Regency is one of the regencies in Jambi Province whose residents cultivate coffee plantations. Some of the coffee grown in West Tanjung Jabung Regency is the Liberica type, which can grow on peatlands. The area increased from 2016-2018 but was not followed by an increase in production. This study aims to analyze the productivity the factors that influence it during the new normal covid-19 in Tanjung Jabung Barat Regency. The research sampling technique was carried out using the Random Sampling method. The analysis method uses tabulation method data then continued with multiple linear regression. factors that affect labor productivity are proven to be significant Simultaneously, meaning that age, family dependents, farming experience and labor wages together have a significant effect on labor productivity. The partial test concluded that the variables of age and farming experience had no significant effect on labor productivity while the number of dependents and labor wages had a significant effect on labor productivity.
Measurement of Agricultural Supply Chain Performance: A Sysematic Literature Review Adistya, Adilla; Oksalia, Elvira Putri; Kemala, Nida
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.221

Abstract

This research aims to describe supply chain performance measurements and performance matrices, which are performance assessment points, and identify the causes of high and low supply chain performance scores and the impact of supply chain quality on economic sustainability. This research takes the form of a systematic literature review consisting of various selected Scopus-indexed international journals, selected based on journal content that is relevant to the topic discussed in the research. Most of the previous articles only focused on supply chain optics in general. Hence, the results of this research are in the form of an explanation of supply chain performance issues using the BSC, SCOR, AHP, and DEA methods, as well as a description of the supply chain performance matrix in assessing supply chain performance. – Due to the research approach chosen, this research may lack specificity due to the large number of articles sampled. Therefore, researchers are encouraged to carry out further documentation refinement. This article includes implications for measuring supply chain performance by the company's managerial needs as well as for research that adapts to the form of the company.
Kepuasan Petani Pada Lahan Usahatani Padi Sawah Bekas Peti di Desa Baru Kecamatan Pangkalan Jambu Kabupaten Merangin Lubis, Arsyad; Zakiah, Zakiah; Kurniasih, Siti; Efran, Endy
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.215

Abstract

This research was carried out in Baru Village, Pangkalan Jambu District Merangin Regency with the aim of 1) Finding out the productivity of rice farming on reused land used by PETI, 2) Knowing farmers' satisfaction with rice farming on used PETI lowland and 3) Analyzing the relationship between productivity and farmer satisfaction. The activity of utilizing former PETI land by farmers in Baru Village, Pangkalan Jambu District is a breakthrough that must receive serious attention from all parties who feel they have an interest and concern for this effort to provide rice production as the main consumption material for the population. The total population in this study was 58 farmers, and all populations were used as samples. The research results show that the productivity of lowland rice farming on former PETI rice fields is 6.4 tons/ha, farmers are satisfied with lowland rice farming on former PETI fields. Chi Square Test analysis shows that there is a positive relationship between farmer satisfaction and the productivity of lowland rice farming on former PETI land. The calculated value of 𝝌2 = 6.71 > 𝝌2 table ( α =5 % db = 1) = 3.84 then it was decided to accept H1, meaning that the relationship between farmer satisfaction and the productivity of lowland rice farming on former PETI land is significant. Through the Contentency Test, the values C = 0.45 and Cmax = 0.707 are obtained, categorized as a strong relationship.categorized as a strong relationship.Kata Kunci ; Kepuasan, usahatani, sawah, PETI, Produktivitas.
Faktor Faktor Pendorong dan Penghambat Keinginan Petani Melakukan Peremajaan Kelapa Sawit di Desa Suka Damai Kecamatan Tebing Tinggi Kabupaten Tanjung Jabung Barat Handayani, Putri; Zainuddin, Zainuddin; Wulandari, Siti Abir
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.222

Abstract

The purpose of this study was to analyze the factors that encourage and inhibit farmers' desire to replant oil palm trees in Suka Damai Village, Tebing Tinggi Sub-district, Tanjung Jabung Barat District. The research was conducted as a survey of farmers in Suka Damai Village with the criteria that the age of oil palm plants is more than 20 years old and technically feasible to replant. A sample of 108 farmers was taken from a population of 540 oil palm farmers using the simple random method. The research data were analyzed using a regression model with the dependent variable measured binary. The results showed that land size, number of family members, gross income from oil palm farming, and total household expenditure influenced farmers' willingness to replant. Farmer age, formal education, age of the oil palm plantation, and access to credit loans do not influence farmers' desire to replant oil palm. Factors driving farmers' desire to replant oil palm crops are variables of oil palm land area, number of farmer family members, and gross oil palm farm income, while the inhibiting factor is the total expenditure of farmer households.
Kajian Ekonomi dan Kesejahteraan Petani Karet Desa Sirih Sekapur Kecamatan Jujuhan Kabupaten Muaro Bungo Rogayah, Rogayah; Alawiyah, Wiwin
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.216

Abstract

This research aims to determine the description of rubber farmers' farming activities, analyze farmers' income and analyze the level of welfare of rubber farmers in Sirih Sekapur Village, Jujuhan District, Bungo Regency. The data analysis method used in this research is quantitative descriptive analysis. Sampling in this study was carried out using simple random sampling, namely by taking a sample of 15% of the total population of 270 RTP so that the total sample in this study was 41 RTP. Data collection techniques include observation, interviews and documentation directly in the field. The results show that the average total cost incurred by farmers in Sirih Sekapur Village is IDR 1,939,868/Ha/Month and they receive an income of IDR 6,014,634/Ha/Month, resulting in an income of IDR 4,074,766/Ha/Month. Meanwhile, the welfare of rubber farmers is obtained using Farmer Exchange Rate (NTP) analysis with the average consumption expenditure of farmer households amounting to IDR. 3,960,600/Ha/Month and an average revenue of Rp. 6,014,634/Ha/Month, resulting in an average Farmer Exchange Rate of 151%, which means NTP> 100, which indicates that the level of welfare of rubber farmers in Sirih Sekapur Village classified as high (prosperous).
Analisis Kinerja Rantai Pasok Melon Goden Menggunakan Pendekatan Balanced Scorecard (Studi Kasus PT Villa Tani Indonesia) Damayanti, Nariswari Firjatullah; Suprihanti, Antik; Widowati, Indah
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.225

Abstract

Penelitian bertujuan untuk: 1. Menggambarkan rantai pasok melon golden pada PT Villa Tani Indonesia, dan 2. Menganalisis kinerja rantai pasok melon golden pada PT Villa Tani Indonesia dengan menggunakan metode Balanced Scorecard. Metode penelitian yang digunakan yaitu kuantitatif deskriptif dengan pendekatan studi kasus. Penentuan responden dengan memilih pemasok dan reseller yang secara kontinyu memasok dan membeli melon golden selama tahun 2022. Teknik analisis yang digunakan adalah Balanced Scorecard. Hasil Penelitian ditemukan bahwa: 1. Rantai pasok melon golden pada PT Villa Tani Indonesia memiliki tiga aliran yaitu aliran barang, aliran finansial, dan aliran informasi yang mengalir dari petani sampai konsumen akhir. Aliran produk yaitu melon golden yang mengalir dari petani sampai konsumen akhir, aliran finansial, yaitu uang yang mengalir dari konsumen ke petani serta aliran informasi yang mengalir dari petani ke konsumen dan sebalilkya. 2. Rata-rata kinerja rantai pasok melon golden pada PT Villa Tani Scorecard dapat dikatakan cukup. Perspektif pelanggan dan proses bisnis internal memiliki kinerja yang baik, sedangkan perspektif keuangan serta pertumbuhan, dan pembelajaran memiliki kinerja yang cukup.
Strategi Pengembangan Usaha Ternak Sapi Potong di Desa Tulabolo Barat Kecamatan Suwawa Timur Asimin, Putri Utami; Baruwadi, Mahludin; Aisyah R, St.
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.206

Abstract

Beef cattle are a type of animal that is bred continuously. Increasing the capacity of beef cattle needs to be done to meet the community's increasing demand for meat. This study seeks to analyze strategies for developing beef cattle farming businesses as a viable option for farmers looking for alternative employment prospects outside the mining sector. This research uses primary and secondary data collection methods which include observation, interviews and documentation. Data processing and analysis involves the use of several methods: (1) EFE (external factor evaluation) and IFE (internal factor evaluation) matrix analysis; (2) internal external (IE) matrix which graphically represents the combined score of the IFE and EFE matrices; (3) SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to identify various factors systematically. The research results show that the internal factor variable has a value of 3.07, but the external factor variable has a value of 3.00. The results of this research indicate that the beef cattle farming business in West Tulabolo Village is currently experiencing significant growth by effectively utilizing existing resources to increase the beef cattle population. This study shows that the use of SO (Strengths-Opportunities) techniques provides the greatest value in facilitating aggressive strategies for the growth and expansion of beef cattle farming businesses.  
Strategi Standarisasi dan Sertifikasi Produk Kuliner Berbahan Dasar Beras di Desa Wisata Sidan Arisandhi, I Made Dimas; Dwi Susanti, Ida Ayu Made; Budiasa, I Made; Listihani, Listihani
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.218

Abstract

Organic farming is a holistic production management system that improves and develops the health of agroecosystems, including biodiversity, biological cycles and soil biological activity. Organic farming is increasingly being applied to several agricultural commodities, one of which is rice as a rice producing commodity. Mentik Susu organic rice products have become the mainstay product of Sidan Tourism Village. Mentik Susu organic rice can be processed and then developed into the main ingredient for traditional food typical of the Sidan Tourism Village. The aim of this research is to design a strategy based on program needs using the ISM method in the Sidan Tourism Village. Through ISM analysis, a standardization and certification strategy for rice-based culinary products in the Sidan Tourism Village was obtained.
Pengaruh Pemasaran Online Terhadap Volume Penjualan, Keuntungan Produk Olahan Tepung CV. Prasodjo Godean Sleman Yogyakarta Prasetyo, Tegar Ari; Suprihanti, Antik
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.228

Abstract

CV. Prasodjo in the Godean District is one of the industries that utilize online marketing. This research aims to 1) analyze the level of sales growth and profit of CV. Prasodjo's processed flour products, 2) compare the sales of these products before and after using online marketing, 3) compare profit levels of these products before and after using online marketing, 4) and analyze the differences in sales of processed flour products dumpling skin, dim sum skin, spring roll skin, and egg noodles. This research employs a quantitative research method with the techniques of sales growth rate analysis, two-sample t-tests, and ANOVA analysis. The research results indicate that the sales growth and profit levels of CV. Prasodjo after implementing online marketing consistently shows positive values. The sales of CV. Prasodjo after using online marketing is higher than before implementing online marketing, and the profit after using online marketing is also greater than before using online marketing. Furthermore, the sales of processed flour products at CV. Prasodjo specifically dumpling covers are greater than the sales of dim sum covers, spring roll covers, and egg noodles.

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