Interaksi : Jurnal Ilmu Komunikasi
Interaksi: Jurnal Ilmu Komunicasi is published by the Magister of Communication Science Program, Department of Communication, Faculty of Social and Political Science Diponegoro University. I has registered number of LIPI, ISSN 23016051 (print), ISSN 25484907 (Online). This journal has aim to disseminate critical and original analysis from researchers and academic practitioners on various contemporary social and political issues both local and foreign.
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<![CDATA[SYMBOLIC REALITY CONSTRUCTION OF THE K-POP COMMUNITY ON TWITTER ]]>
<![CDATA[Astari, Devi Wening]]>;
<![CDATA[Agustina, Dwi Pela]]>;
<![CDATA[Nurussa’adah, Erfina]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.152-168
<![CDATA[This research aimed to find a model of symbolic interaction in the BTS fanbase through exchanging fantasy-themed messages that create group awareness and produce feelings of togetherness. The research was conducted using qualitative methods and virtual ethnographic procedures. The research subject was a fanbase account that actively provided various information on Twitter that led to the dramatization of BTS content. The data was obtained through community members' observations through Focus Group Discussions with ARMY. The criteria for selecting informants were 1) fans who actively upload and interact with BTS; 2) actively followed accounts that ARMY follows with at least 50,000 followers; 3) followed accounts get a lot of interactions, comments, retweets, or quote retweets; 4) the selected ARMY had a Twitter account that has followed the selected account and has contact with that account. The results showed that the development of the ARMY community on Twitter was based on constructing a shared symbolic reality. The forms were a visual video, photo, word game, or a combination. ARMY utilized fantasy themes to interact with fellow ARMY to build closeness and a strong sense of family by implementing a culture of active participation in the community. This research also provided an overview of ARMY's symbolic reality construction model on Twitter and the relationship between cultural participation theory and the symbolic interactions of K-pop fans.]]>
<![CDATA[STUDI FENOMENOLOGI TERHADAP PELECEHAN SEKSUAL SESAMA JENIS DI KAMPUS: REALITAS DAN PENGALAMAN LAKI-LAKI SEBAGAI KORBAN ]]>
<![CDATA[Injany, Evinsa]]>;
<![CDATA[Hakim, Atikah Kanza Atsarina]]>;
<![CDATA[Lutfiputri, Nadia Farah]]>;
<![CDATA[Mahmud, Zaki Khudzaifi]]>;
<![CDATA[Hindarto, Isni Hindriaty]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.60-79
<![CDATA[Research on sexual harassment has gotten a lot of attention in the last three decades, partly because the victims are not solemnly women and children, men also have a chance to become one. Sexual harassment might occur in any setting, anywhere, at any moment, including at higher education institutions. The aim of this study is to examine how males interpret the experience of sexual harassment by same-sex perpetrators. This study further explores the understanding of experiences, and responses of five male students who encountered sexual harassment in a higher education setting, using qualitative methodology, a phenomenological approach, and data collection techniques in the form of interviews. The results of data collection indicate that the acts of sexual harassment experienced by the informants can be divided into direct (physical contact) or indirect. Then there is a connection between how males perceive their sexual harassment experience and the concept of masculinity. Furthermore, victims of samesex sexual harassment's reactions and interpretations of sexual harassment are influenced by their own experiences and self-perceptions.]]>
<![CDATA[DIGITAL MEDIA: PENGGUNAANNYA DALAM PROSES KONSTRUKSI BRANDING WISATA HALAL “THE LIGHT OF ACEH” ]]>
<![CDATA[Husniati, Ade Muana]]>;
<![CDATA[Lubis, Suwardi]]>;
<![CDATA[Yusnadi, Yusnadi]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.184-204
<![CDATA[This research aims to analyze the branding process in constructing the halal tourism destination of Aceh Province as "the light of Aceh". Using a constructivist paradigm and qualitative approach, this study collects data through in-depth interviews with the publication team and the Aceh halal tourism acceleration team at the Aceh Culture and Tourism Office. The research findings reveal that the marketing communication efforts carried out by the Aceh Culture and Tourism Office in constructing the brand image of halal tourism destinations based on the first stage of media construction are to prepare construction materials in collaboration with relevant publics, namely the publication team, the Aceh halal tourism acceleration team, and other tourism associations and communities. The second stage is the stage of construction distribution through various media and channels, especially social media. In the use of digital media, the concrete concept is real-time. The third stage is the stage of construction formation, namely the construction of the image constructed by the Aceh Culture and Tourism Office through the media used, especially owned/shared/social media, is the good news model. The fourth stage, namely the confirmation stage, is evident in the adoption of the logo by various publics. Other confirmations are that in the same year when the halal tourism destination brand was launched in 2016 to 2022, Aceh received both national and international awards.]]>
<![CDATA[REPRESENTASI SEKSISME KORBAN KASUS PELECEHAN SEKSUAL ANAK PADA PEMBERITAAN MEDIA MASSA SIBER DI INDONESIA ]]>
<![CDATA[Juwita, Silvia Ratna]]>;
<![CDATA[Anshori, Dadang S.]]>;
<![CDATA[Damaianti, Vismaia S.]]>;
<![CDATA[Mulyati, Yeti]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.80-93
<![CDATA[The rise of cases of sexual violence against children in the world of education has become the focus of social cases that cannot be separated from cyber mass media coverage in Indonesia. Journalists occupy an important position because they represent information through the language they use to cover an event. Sexism is a form of language that risks being attached, especially in reporting on the marginalization of a gender. This study analyzes indirect sexism in cyber mass media with the highest readership in Indonesia using critical insight analysis from the Sara Mills approach and is a qualitative descriptive study. The results of this study found that the journalist's position in the news is a role in which the writer indirectly avoids perpetuating sexism by depicting the perpetrators of sexual assault. The indirect use of sexism by Indonesian online media journalists in reporting the case of sexual harassment of children/female students committed by an individual in charge of an Islamic boarding school in East Lombok is a form of representing the sexism exercised by the perpetrators against their victims. The indirect sexism employed by journalists shifts the focus of the news onto the victims of sexual harassment, ranging from the victims themselves to their families.]]>
<![CDATA[SOCCER: MOST FAVORITE CASUAL GAME ]]>
<![CDATA[Setyabudi, Djoko]]>;
<![CDATA[Dewi, Reni Shinta]]>;
<![CDATA[Pradhanawati, Ari]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.205-221
<![CDATA[This study aims to discover the favorite casual games in adults, both gamers and not. Respondents ranged in age from 17 to 56.This study fills the research gap about the taste of casual gaming in the city of Semarang, because so far researchers have often found many studies on the types of games that fall into the category of ‘heavy games’ and tend to be played by game addicts who dedicate time and money to playing games or e-sports athletes. This research gives us information about the types of casual games that are most liked by adult game players in the city of Semarang. Meanwhile, the casual game category is ignored because it is only played by players who are not serious and just to pass the time. In addition, it also provides information on the extent to which casual players are willing to play the type of games that they think are worth playing, including the criteria for games to be installed to try to play. Inside their smartphones are installed Android-based game applications that are played. Conducted in Semarang, the sampling technique used was convenience sampling with 170 people. The data will be analyzed with quantitative descriptive methods to describe the condition of the sample. The findings showed that respondents liked games that were lightweight, uncomplicated, and required high concentration. Games that can be played in the past and tend to be dexterous.]]>
<![CDATA[STRATEGI KONVERGENSI MEDIA DALAM KONTEN HIBURAN ANTV ]]>
<![CDATA[Nugroho, Aris]]>;
<![CDATA[Simangunsong, Benedictus Arnold]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.94-114
<![CDATA[The presence of new digital-based media has pushed a shift in media consumption patterns in society in obtaining information and content in entertainment programs, which is a challenge for ANTV in the media indutry competition. This is what is referred to as media convergence, namely the merger between conventional media and new media. It is important to see how the mass media does not only carry out the information function in reporting, but also has an entertainment function, especially in television media. By using a qualitative approach with the case study method, this article attempts to reveal the uniqueness and special specifications related to the media convergence strategy in entertainment content at ANTV, through in-depth interviews and observation and documentation. The results of this study provide an illustration that media convergence in entertainment content at ANTV is carried out based on planning, implementation, and evaluation at each stage across promotion, content cloning, coopetition, content sharing and full convergence. Strategic steps in implementing ANTV's media convergence strategy refer to media integration in entertainment content, co-creation between TV and digital media, while also addressing the challenge of audience fragmentation and taking advantage of opportunities for ANTV to monetize new inventory.]]>
<![CDATA[STRATEGI SOSIALISASI LITERASI MEDIA AKUN INSTAGRAM @japelidi ]]>
<![CDATA[Saptiyono, Ami]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.1-17
<![CDATA[Technological developments are changing the landscape of information production, resulting in a flood of information. Not all of the information produced is true, much of it is false and misleading. This has moved the Media Literacy Support Network (Japelidi) to move to improve media literacy and has held many literacy activities and promotions, to invite the public to be aware of literacy. Through a qualitative research method using James Dilliard's Goals-Plans-Action Model theory, researchers observed the @japelidi Instagram account as the object of research and strengthened the data by conducting interviews with related parties, such as administrators and followers. The results of this study show that the unit of analysis does not appear in the content planning strategy with the dimensions of dominance and control. The dimension of power differences felt by both parties in persuasive interactions is not visible, marked by the empty comment column on each upload, and automatically also shows the absence of the control dimension, because there is no illustration of the communicator's ability to persuade or force others to comply. In its strategic actions, Japelidi has not shown the existence of mature strategic level plans, when viewed from the date of upload, intensity and quantity of uploads. This means that at the strategic action planning level, Japelidi does not yet have scheduling and consistency of content uploads aimed at educating digital media literacy.]]>
<![CDATA[FACTOR ANALYSIS OF THE INFLUENCE OF LIFE APPERCEPTION ON TIKTOK’S CONTENT CREATORS IN CHINA ]]>
<![CDATA[ZhiYing, Jin]]>;
<![CDATA[Iskandar, Hari]]>;
<![CDATA[Marta, Rustono Farady]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.169-183
<![CDATA[The Tiktok application became the largest amount of account around the world nowadays. As the rapid increase of Tik tok users, the more and more users try to create their own world through the platform. The study explores the ability creators of content gainess through Uses and Gratification Theory and Self-determination Theory, using the quantitative approach with survey method by 305 purpose samples. The article concludes that content creators of Tiktok users could promote the ability to perceive life through self-expression and creation consciousness. These research values contribute to two sides: On the one hand, the difference between passive recipients and content creators is revealed through complex and detailed data analysis, which aims to encourage more users not only to be passive recipients, but to try to imitate and seek new content through the social media application. Especially those who want to improve or even change their personal characteristics. On the other hand, the article provides a new perspective to explore Tik tok users in depth, which could be useful for other social media researches.]]>
<![CDATA[“MELAWAN KOTAK KOSONG”: ANALISIS MARKETING POLITIK ENAM PASANGAN CALON TUNGGAL PADA PILKADA 2020 DI JAWA TENGAH ]]>
<![CDATA[Sanjaya, Andreas Ryan]]>;
<![CDATA[Budiarsa, Yohanes Thianika]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.115-134
<![CDATA[This study aims to understand the political marketing strategies implemented by campaign teams of single candidates in the contest of 2020 local election. Based on the literature review, there are only a few studies investigating the political marketing of single candidates in Indonesia’s local election. Given that, this study attempted to understand how the campaign teams of six electoral regencies in Central Java undertook their strategies to defeat the empty box. Data were collected by documenting the campaign materials uploaded on social media accounts that are officially registered to the General Election Commission (KPU). In addition, a series of interviews were administered to get data from several campaign team leaders. Afterward, the data analysis was done using the qualitative method. This study found that (1) the message formation process is very dependent on the characteristics of the prospective voters; 2) the campaign leader manages the cyber team to run campaigns through social media more effectively; 3) the campaign team integrates online and offline campaigns to build relationships with potential voters; and 4) the campaign team carries out a special strategy to deal with the power of the empty box movement.]]>
<![CDATA[DIGITAL LITERACY AND ONLINE TRUST TO AVOID CYBERBULLYING ANONYMITY AMONG TWITTER ROLE PLAYERS COMMUNITY ]]>
<![CDATA[Hendrayani, Putri Fajar Ayu]]>
<![CDATA[ Interaksi: Jurnal Ilmu Komunikasi Vol 13, No 1 (2024): June 2024 ]]>
Publisher : <![CDATA[Master of Communication Science Program, Universitas Diponegoro ]]>
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DOI: 10.14710/interaksi.13.1.37-59
<![CDATA[This study aims to present the importance of digital literacy skills and the developed of an online trust to avoid cyberbullying anonymity mechanisms among Twitter role players as a virtual community. This study uses three main theories, namely: “Digital Identities: Creating and Communicating the Online Self”; “Online trust: A Stakeholder Perspective, Concepts, Implications, And Future Directions”; and “Anonymity, Pseudonymity, and Deliberation: Why Not Everything Should Be Connected”. This study uses a quantitative method using a descriptive approach to describe the findings of the results in the field in detail. The cross-table is used as an analytical tool to see whether there is an impact on the variable being tested. In this study, it was found that the results of the analysis on the impact of digital literacy and cyberbullying anonymity using a cross-table showed no impact between the two variables, which means that digital literacy skills have no impact whatsoever on avoiding cyberbullying anonymity among Twitter role players. While the results of the analysis on the impact of online trust and cyberbullying anonymity using a cross-table show that there is an impact in the moderate category between the two variables, which means that the formation of online trust has quite an impact on avoiding cyberbullying anonymity among Twitter role players.]]>
