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Jurnal Pendidikan Ekonomi Undiksha
ISSN : 25991418     EISSN : 25991426     DOI : -
Jurnal Pendidikan Ekonomi Undiksha published by Undiksha Press managed by Department of Economic Education Universitas Pendidikan Ganesha in collaboration with Asosiasi Profesi Pendidik Ekonomi Indonesia. A blind peer-reviewed and open access journal published twice a year (June and December). Jurnal Pendidikan Ekonomi Undiksha has an objective to help researchers publish their work for a wider audience and discover new connections. Jurnal Pendidikan Ekonomi Undiksha considers original research articles and review articles in any research areas of Economic Education.
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Articles 1,287 Documents
Peran Media Sosial dalam Membentuk Preferensi Musik Generasi Z di Indonesia Apriliyanti, Tanti Riski
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.92266

Abstract

Social media has become an integral part of Generation Z's daily life, especially in Indonesia. This journal aims to analyze how social media influences this generation's music preferences. Using a qualitative approach, this study explores the role of platforms such as Instagram, TikTok and YouTube in introducing and promoting certain music genres, artists and songs. The results show that social media algorithms, viral content and digital social interactions are the main factors shaping Generation Z's music preferences. These findings highlight the importance of social media as an effective music promotion tool as well as a platform to express the younger generation's musical identity
Fintech Lending: Persepsi Diri, Lingkungan Sosial, dan Keputusan Meminjam Mahasiswa Rizqoh, Ulfatun Ziadatur; Hendaryati, Neni; Azami, Tomi
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.92725

Abstract

Finding out how much influence self-perception and social environment on lending decisions on Fintech Lending applications is the purpose of this study. Using a quantitative approach with an associative correlation research method, the population is active students of the Undergraduate Program (S1) of Pancasakti Tegal University in 2019. Sampling was done using a proportional random sampling technique. The results of the study stated that self-perception had an effect on the decision to borrow with a significance of 0.00 and the magnitude of influence of 28.9%. Meanwhile, the social environment has a positive effect on the decision to borrow with a significance value of 0.00 with a greater effect of 18.9%. In addition, self-perception and social environment have an effect on the decision to borrow with a significance value of 0.00 and a magnitude of influence of 31.8%.  Fintech applications used to borrow money by students are sinjam and exist with use to meet personal needs, lectures and lifestyle fulfillment.
University Campus Facilities and University Brand Image: Their influence on Interest in College Rozikin, Achmad Zainul; Ilham; Syarif, Ahmad; Utari, Fiarika Dwi; Sartika, Nyimas Yuhanis; Suyati, Endang Sri
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.92726

Abstract

Higher education serves as an advanced stage of education following completion of secondary education. Despite this, many adolescents in Central Kalimantan show limited interest in pursuing higher education at local campuses. Various factors influence this phenomenon, among which are the quality of university campus facilities and the perceived brand image of universities in Central Kalimantan. This study examines three variables: university campus facilities, university brand image, and interest in college. The study population comprises all students of Muhammadiyah University of Palangkaraya, totaling 308 individuals. Results indicate that interest in college is partially and simultaneously influenced by both university campus facilities and university brand image. Notably, university brand image demonstrates a stronger contribution compared to university campus facilities in shaping students' interest in pursuing higher education.
Pengaruh Kualitas Produk, Citra Merek, dan Harga terhadap Keputusan Pembelian Produk Hers Protex Dewi, Ni Putu Pasek Septiana; Sujana, I Nyoman
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.92733

Abstract

This research is aimed to examine the influence of product quality, brand image, and price on purchasing decisions of Hers Protex sanitary napkin products in Singaraja City. This research followed a quantitative causal design. The population consisted of consumers of Hers Protex sanitary napkin products in Singaraja City. The sampling technique used was non-probability sampling with a purposive sampling method. The sample size for this research was 97 respondents. Data were collected using a questionnaire. The data analysis technique applied was multiple linear regression. Hypothesis testing was conducted using the t-test to examine partial effects and the F-test to assess simultaneous effects, with the assistance of SPSS 26 for Windows. The results indicate that, partially, brand image and price have a positive and significant effect on purchasing decisions, while product quality has a negative effect. Simultaneously, product quality, brand image, and price have a positive and significant impact on purchasing decisions of Hers Protex sanitary napkin products in Singaraja City.
Mengapa Wisatawan Berminat Mengunjungi Kabupaten Buleleng? : Kajian Pengalaman Gastronomi, Citra Destinasi dan Kepuasan Wisatawan Chiselia, Kadek Aprilda; Irwansyah, M. Rudi
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.93566

Abstract

This study aims to determine the influence of gastronomic experience, destination image and tourist satisfaction on interest in visiting Buleleng Regency. The population in this study is tourists who are visiting Buleleng Regency. The number of samples used in this study was 126 respondents. The sampling technique in this study uses the purposive sampling technique. The data in this study was collected by distributing questionnaires. The data processing in this study uses SPPS version 26.0. The analysis techniques used are path analysis and determination coefficient (R2). The results of this study show that: (1) Gastronomic experience has an effect on the interest of tourists to revisit Buleleng Regency. (2) The image of the destination affects the interest of tourists to revisit Buleleng Regency. (3) Tourist satisfaction affects the interest of tourists to revisit Buleleng Regency. (4) Gastronomic experience affects the interest of tourists to revisit Buleleng Regency through the image of the destination. (5) Gastronomic experience has an effect on the interest of tourists returning to Buleleng Regency through tourist satisfaction. (6) Gastronomic experience, destination image and tourist satisfaction affect the interest in visiting Buleleng Regency.
Determinan Produksi Perikanan Nelayan Tangkap di PPN Pengambengan, Kecamatan Negara, Kabupaten Jembrana Azhari, Kadek Ayu Novi; Santi, Ni Wayan Ayu
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.93672

Abstract

This research aims to determine the influence of natural resources (X1), capital (X2), labor (X3), and skills (X4) on the production (Y) of capture fisheries in PPN Pengambengan, Negara District, Jembrana Regency. The research employs a quantitative approach with multiple linear regression analysis. The population in this research are the registered fishing groups at PPN Pengambengan, totaling 46 groups. The 46 fishermen group leaders were selected as the research sample using the purposive sampling technique. Data collection was conducted using a questionnaire that had undergone validity and reliability testing. The results of the study indicate that the natural resources variable (X1) has a significance value of 0.000 < 0.05, the capital variable (X2) has a significance level of 0.000 < 0.05, the labor variable (X3) has a significance level of 0.009 < 0.05, and the skills variable (X4) has a significance level of 0.000 < 0.05. The F significance level is 0.000 < 0.05. These findings indicate that all independent variables have a significant effect, both partially and simultaneously, on the dependent variable (production).
Analisis Faktor-Faktor Yang Mempengaruhi Kinerja Keuangan Perusahaan Yang Terdaftar di Bursa Efek Indonesia Periode 2023-2024 Vijaya, Diota Prameswari; Rizky, Nina
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.93683

Abstract

This study examines the determinants of financial performance of companies listed on the Indonesia Stock Exchange (IDX) during 2023-2024. Using panel data from 150 companies across various sectors, this research analyzes the impact of capital structure, firm size, liquidity, asset utilization, and corporate governance on financial performance measured by Return on Assets (ROA) and Return on Equity (ROE). The Fixed Effect Model reveals that leverage negatively affects financial performance, while firm size, current ratio, asset turnover, and board independence demonstrate positive significant relationships. The findings contribute to corporate finance literature in emerging markets and provide practical implications for management in optimizing financial performance
Pengaruh Promosi dan Harga terhadap Minat Beli Mahasiswa Fakultas Ekonomi Universitas Pendidikan Ganesha pada Aplikasi Tiktokshop Yanti, Ni Luh Putu Erna; Sujana, I Nyoman
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.93749

Abstract

The aim of this study is to examine: (1) the effect of promotion on the purchase intention of students in the Faculty of Economics using the TikTok Shop application, (2) the effect of price on the purchase intention of students in the Faculty of Economics using the TikTok Shop application, and (3) the simultaneous effect of promotion and price on the purchase intention of students in the Faculty of Economics using the TikTok Shop application. This study employs a quantitative research method with a causal approach. The population of this study consists of active students from the Faculty of Economics, class of 2021. The sample used in this research comprises 116 students from the total active students of the Faculty of Economics, Universitas Pendidikan Ganesha, class of 2021. The data analysis technique applied in this study is multiple linear regression analysis, with hypothesis testing conducted using partial tests (t-tests) and classical assumption tests. The results of this study indicate that: (1) promotion has a positive and significant partial effect on students' purchase intention, (2) price has a positive and significant partial effect on students' purchase intention, and (3) promotion and price simultaneously have a positive and significant effect on students' purchase intention.
Pengaruh Kesetaraan Gender, Dukungan Sosial, dan Penghargaan Diri Terhadap Kesejahetraan Subjektif Buruh Bangunan Perempuan Di Desa Sinabun, Kecamatan Sawan, Kabupaten Buleleng Krisna, Gede; Suwena, Kadek Rai
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.94913

Abstract

Work as a construction laborer in the informal sector is increasingly pursued by women to improve family economic conditions. This study aims to analyze the influence of gender equality, social support, and self-esteem on the subjective well-being of female construction workers in Sinabun Village, Sawan District, Buleleng Regency. This research uses a quantitative approach with multiple linear regression methods. The sample consists of 93 respondents selected using simple random sampling. The results show that gender equality, social support, and self-esteem have a positive and significant impact on the subjective well-being of female construction workers. Among these variables, self-esteem has the most dominant influence, followed by social support and gender equality. Thus, enhancing self-esteem and social support can be effective strategies to improve the subjective well-being of female construction workers.
Pengaruh Harga dan Promosi Terhadap Keputusan Pembelian Kopi Bubuk Cap Mawar pada Masyarakat di Desa Banyuatis Sukmayanti, Putu Aristya; Sujana, I Nyoman
Jurnal Pendidikan Ekonomi Undiksha Vol. 17 No. 2 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v17i2.94914

Abstract

This study aims to find out (1) the influence of price on purchase decisions, (2) the influence of promotion on purchase decisions, and (3) the influence of price and promotion on purchase decisions. The population in this study is the community in Banyuatis Village which amounts to 3,406 people. The sampling technique in this study uses the purposive sampling technique with the number of samples used as many as 120 people. The data collection method used a questionnaire and was analyzed using multiple linear regression analysis. The hypothesis test used a t-test and an F-test which was processed with the help of the Statistical Package for The Social Science (SPSS) software device version 25. The results of the study show that (1) price has a positive and significant effect on the purchase decision of Cap Mawar coffee powder, (2) promotion has a positive and significant effect on the purchase decision of Cap Mawar coffee powder, and (3) price and promotion have a positive and significant effect on the purchase decision of Cap Mawar coffee powder.