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INDONESIA
Jurnal Peurawi : Media Kajian Komunikasi Islam
ISSN : 25986023     EISSN : 25986031     DOI : -
Core Subject : Religion, Education,
Peurawi Journal is one of the media journals of Islamic communication studies that contribute to increasing scientific knowledge of Islamic communication and broadcasting, based on open-access, publishing communication research-based integrating the science of communication and da'wah. Peurawi Journal collects and encourages communication writers or scientists to conduct research while mediating the publication of quality, local, national and international.
Arjuna Subject : -
Articles 144 Documents
The Prophetic Communication In The Book “The Prophet’s Methods Of Correcting People’s Mistakes” Wulandari, May Putri; Romdoni, Nurul Hikmatur; Safrudin, Ramadhan; Khusnadi, Muhammad Hafidz
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.28730

Abstract

This study analyzes the application of prophetic communication as practiced by Prophet Muhammad SAW in correcting mistakes and fostering social harmony, as outlined in the book The Prophet’s Methods of Correcting People’s Mistakes. Employing a qualitative descriptive-analytical approach, the research focuses on understanding the communication strategies used by the Prophet, which are rooted in wisdom, empathy, and situational adaptability. The study systematically reviews the book’s structure, highlighting key principles such as sincerity, contextual awareness, and the importance of preserving individual dignity when addressing errors. Methods identified include direct correction, gentle guidance, and indirect approaches, all tailored to the character and context of the individual involved. The findings show that these prophetic methods remain highly relevant for addressing challenges in modern contexts, particularly in education, leadership, and social relationships. The study also discusses the strengths and limitations of the book, noting its practical guidance and universal relevance, while suggesting further exploration of its application in contemporary settings. Overall, this research provides a conceptual framework for implementing prophetic communication principles, offering valuable insights for educators, leaders, and the wider community in promoting harmonious and effective social interactions.
Penggunaan Bahasa Gaul Generasi Z Perspektif Komunikasi Islam (Studi Pada Mahasiswa UIN Sumatera Utara) Lesmana, Cindy Satika; Faridah, Faridah
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.29854

Abstract

The use of slang is a common phenomenon that occurs on campus. According to the perspective of Islamic communication, the use of slang must be in accordance with the principles of Islamic communication, namely qaulan sadida, qaulan baligha, qaulan maysura, qaulan layyina, qaulan karima, and qaulan Ma'rufa. This research aims to analyze the form of slang communication of Generation Z students of the Faculty of Da'wah and Communication of UIN Sumatra Utara in the perspective of Islamic Communication. This research uses a qualitative method with a symbolic interaction approach. Data were collected through observation, interviews, and literature studies. The results showed that there are many forms of slang communication of Generation Z students in the Faculty of Da'wah and Communication of UIN Sumatra Utara and not all of them have negative connotations. Students use slang as a means of self-expression and social interaction, especially in informal situations, in formal communication, they prefer to use formal language. From the perspective of Islamic communication, slang can be incompatible with the principles of Islamic communication if used in the wrong context and place. Slang can also be utilized as a da'wah communication strategy that is more inclusive and easily accepted by Generation Z.
Indeks Kepuasan Masyarakat Terhadap Kinerja Corporate Communication PT Mifa Bersaudara Kaddhafi, Tengku
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.29970

Abstract

This research aims to measure the community satisfaction index regarding the performance of corporate communication at PT Mifa Bersaudara in West Aceh. Corporate communication is very important to be planned and executed with a strong concept so that the company's work has a strong impact on the surrounding community. The satisfaction index measurement is conducted quantitatively by distributing questionnaires to the surrounding community. Quantitative data were explored through in-depth interviews with key company stakeholders. The study results show that the community is very satisfied with the company's communication performance. This satisfaction is reinforced by the interview results, where community leaders can communicate directly with company employees, especially in the field of corporate social responsibility (CSR). Likewise, the field officers, the company places one facilitator in each village in the company's first ring to accompany the company's CSR programs at the village community level. On the other hand, it is also important for the company to build a strong work team in the field of corporate communication, especially during a crisis.
Perempuan dan Media: Representasi Pewarta Pada Rubrik Jurnalisme Warga Harian Serambi Indonesia Khairina, Ulfa
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.30027

Abstract

This research examines women and media in journalistic activities. One way is to engage in journalistic activities. One way to become a citizen journalist is in the Serambi Indonesia daily. The Serambi Indonesia daily based in Banda Aceh, is a large-circulation local media that has access to citizen journalists through the Citizen Journalism column. This research uses a descriptive qualitative approach. Data collection was carried out by documenting articles written by female journalists. The research results show that female journalists in the Citizen Journalism column write by involving their experiences in an event, with the construction of article writing in accordance with news elements.
Strategi Komunikasi Konselor Dengan Pecandu Narkoba Dalam Rehabilitasi Rawat Jalan Di Badan Narkotika Nasional Kabupaten (BNNK) Gayo Lues Mardhiah, Ayna
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.30032

Abstract

Drug abuse is a serious problem in society, especially in Gayo Lues, which not only harms individual users but also has a negative impact on the social environment. The National Narcotics Agency of Gayo Lues Regency (BNNK) is present as an institution that provides Outpatient services for people who are caught in drug abuse. The formulation of the problem in this study is how the communication strategy of counselors with clients in outpatient assistance at the National Narcotics Agency of Gayo Lues Regency. This study uses a qualitative descriptive research type. This study focuses on interpersonal communication strategies. The results of the study revealed that the effectiveness of communication between counselors and drug addicts in outpatient rehabilitation at the National Narcotics Agency of Gayo Lues Regency is influenced by interpersonal communication strategies from a humanistic perspective which include openness, supportive attitudes, positive attitudes, and empathy.
Virtual Da'wah Through Youtube Channel (Communication Strategy Of Koh Dennis Lim’s Content In Building Public Trust) Chillyness, Altruis Bizurai; Zuhriyah, Luluk Fikri
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.30149

Abstract

This study investigates the communication strategies employed by Koh Dennis Lim in his YouTube da’wah activities, focusing on how he builds public trust through digital platforms. Utilizing a qualitative approach, the research analyzes selected videos and viewer feedback to identify effective persuasive techniques. The findings reveal that Koh Dennis employs a combination of ethos, logos, and pathos to engage his audience. His use of historical narratives, personal testimonies, and relatable analogies fosters emotional connections and enhances credibility. The study highlights the importance of moderate positioning and audience inclusivity, demonstrating that effective da’wah can be achieved without confrontation. By creating a welcoming environment for dialogue, Koh Dennis successfully shifts the paradigm of Islamic preaching from a confrontational to a conversational approach. This research contributes to the understanding of modern religious communication, emphasizing the role of digital media in enhancing the reach and impact of religious messages. The implications of these findings suggest that a soft-power model of da’wah is essential in today’s pluralistic society, where empathy and authenticity are crucial for building trust and fostering engagement.
Komunikasi Politik Pemenangan Pasangan Bobby-Surya Dalam Membentuk Loyalitas Gen Z Pada Pilkada 2024 Verdiansyaf, Abdi; Ritonga, Muhammad Husni
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.30307

Abstract

Pilkada has a very important role in determining the direction and leadership of a region in the modern democratic era. In addition to serving as a formal process for electing leaders, elections are also a venue for influencing and shaping public opinion. In the context of modern democracy, political communication plays an important role in influencing public opinion and building relationships between prospective leaders and voters. This research aims to analyze how the political communication of the winning pair Bobby-Surya in winning the 2024 Pilkada and how the political communication of their winners in shaping Gen Z loyalty in the 2024 Pilkada. The research method used is qualitative with a case study approach, which involves interviews with members of the winning team. The results of the study show that the Bobby-Surya pair implemented an integrated communication strategy, combining conventional and digital approaches. Through the use of social media, engaging content, as well as collaboration with influencers, they managed to attract attention and build active engagement among Gen Z. In addition, value-based campaigns and transparency contributed to the formation of young voters' loyalty.
Komunikasi Organisasi BKPRMI dalam Menanggulangi Maraknya Tindakan Kriminal di Kecamatan Percut Sei Tuan Mansyursyah, Mansyursyah; Muktarruddin, Muktarruddin
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 8 No. 1 (2025): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v8i1.306557

Abstract

Percut Sei Tuan District faces quite significant problems related to crime, especially among the younger generation. The growing phenomenon of crime, such as fights between groups of teenagers, drugs, and other acts of violence, have disturbed the community and disrupted public order. Therefore, this study aims to examine how the organizational communication of the Indonesian Mosque Youth Communication Agency in overcoming the rampant criminal acts in Percut Sei Tuan District. The method used in this study is a descriptive qualitative method, with a case study approach. Data collection in this study includes observation, interviews and documentation. While the data analysis technique refers to the Miles and Huberman model which includes: data reduction, data presentation and drawing conclusions. The results of the study show that the Indonesian Mosque Youth Communication Agency has succeeded in carrying out its role as a facilitator in educating the community of Percut Sei Tuan District about preventing crime. Through various activities, such as religious studies, seminars, short Islamic boarding schools, and celebrations of Islamic holidays, the Indonesian Mosque Youth Communication Agency has succeeded in increasing public awareness about the dangers of crime and the importance of maintaining security together. In addition, the communication strategy used by the Indonesian Mosque Youth Communication Agency, including the use of social media and cooperation with religious figures and local communities. In addition, routine activities held by the Indonesian Mosque Youth Communication Agency, such as interactive religious studies and skills training, play an important role in shaping the character of the younger generation and strengthening the spiritual and social quality of the community, which in turn can reduce the potential for crime in the sub-district. Indicators of the success of the Indonesian Mosque Youth Communication Agency in overcoming the rampant criminal acts in Percut Sei Tuan District can be seen from the reduction in cases of juvenile delinquency around the mosque environment, the increase in youth participation in positive activities such as catfish farming, and the growing public awareness of the importance of the role of the mosque as a center for moral development and empowerment.
Feminisme Dalam Pemberitaan Media Online Konde.co (Studi: Analisis Wacana Kritis) Afifah, Nisa; Rifa'i, Akhmad
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 7 No. 1 (2024): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v7i1.19235

Abstract

The mass media and online portray women unequally in their current coverage, with efforts to normalize discrimination against women. This paper aims to describe feminism toward Critical Discourse Analysis (AWK) in Konde.co online media. The method used in this paper is the descriptive-qualitative method, which involves obtaining data through observation and documentation. The results of this paper show that the news on Konde.co's online media contains feminist discourse. Konde.co takes sides with women in accordance with the ideology of the media, which refers to the feminist movement. Reporting on Konde.co's online media always raises issues related to defending women in writing its news. Konde.co, which has a direct alliance with women, also provides advocacy for women who are oppressed and subordinated by society. Even though the position of women is placed as an object, the Konde.co media still prioritizes it and does not corner it in the news text. Therefore, konde.co, which has feminist characteristics as a differentiator from other media, must be able to maintain the existence and consistency of its media ideology in order to provide a balanced education to the public.
Pengaruh Kualitas Pelayanan Publik Dan Citra Institusi Terhadap Kepuasan Mahasiswa Ilmu Komunikasi Uin Sumatera Utara Yang Berdampak Pada Word Of Mouth Manurung, Afwan Syahril; Pohan, Syafruddin
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 7 No. 1 (2024): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Ar-Raniry State Islamic University, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jp.v7i1.20603

Abstract

This research aims to examine the influence of public service quality and institutional image on student satisfaction, as well as its impact on student word of mouth at UIN North Sumatra. We used probability sampling techniques with proportional stratified random sampling, with 80 respondents. Data analysis was carried out using path analysis. The research results show that service quality has a positive effect on student satisfaction. Likewise, a strong institutional image also increases student satisfaction. In addition, an indirect influence was found between service quality and institutional image on student satisfaction through institutional image and service quality respectively. There is also a simultaneous influence between service quality and institutional image on student satisfaction. The better the quality of service and image of the institution, the higher student satisfaction. Student satisfaction has a positive impact on word of mouth. The implications of this research suggest improvements in service quality and institutional image to increase student satisfaction. This is important to increase marketing through word of mouth as an effective communication and marketing medium in facing increasingly fierce higher education competition.