Communication
Jurnal Communication published by the Communication Studies Program, Univ. Budi Luhur, twice a year. The publication of this journal is intended as a medium of information exchange, knowledge based on development, and the study of Communication Sciences and its relation to various other scientific disciplines.
Articles
167 Documents
Revolusi Industri 4.0 Dalam Penguatan Kesiapsiagaan Bencana Di Indonesia
Yuhdi Fahrimal;
Muhammad Reza;
Afrizal Tjoetra
Communication Vol 10, No 2 (2019): Communication
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v10i2.893
This paper aims to further examine the opportunities and challenges of the industrial revolution 4.0 in disaster preparedness management. The method used is qualitative by analyzing articles obtained from Google Scholar with keywords industrial revolution 4.0 and disaster preparedness. The results of an analysis of documents related to the industrial revolution 4.0 found that cloud computing technology, artificial intelligence, big data, and the internet of things are useful in collecting data, mapping, and design of disaster risk information in real time and up to date. These conditions make management of disaster management more effective and efficient because the data is presented accurately so as to minimize errors or data distortion. Challenges that may be faced in the integration of the industrial revolution 4.0 technology and disaster preparedness management are also discussed.
STRATEGI IMAGE EKSKLUSIF ISLAMIC BOARDING SCHOOL DALAM PENDIDIKAN KARAKTER AGAMA
Annisa Yutha;
Hanny Hafiar;
Centurion C. Priyatna
Communication Vol 10, No 1 (2019): COMMUNICATION
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v10i1.811
Diniyyah Puteri Boarding School its a first female boarding school in Southeast Asia established in 1923. The present study was conducted to identify the public understanding which related to establishment od exclusive image with Diniyyah Puteri in implementing the religious character. In addition, it aims to recognize the exclusive image strategy of Diniyyah Puteri Boarding School and to understand the differentiation of implementing the religious character in Diniyyah Puteri Boarding School, Padang Panjang.The research method used was qualitative method with case study. The data collected by multiple technique, namely interview, observation, and literature review. Symbolic interaction theory and exclusive image concept become the theory basis to compose the research result. The result of research founded a particular processing of establishment of exclusive image on Diniyyah Puteri, Padang Panjang. In its process of image establishment, strategy of Diniyyah Puteri Padang Panjang is to use the difference approach between internal and external publics. In the end, its exclusive image applied and implemented in religious character education with the expected output as the student who has the main character, namely devout and good moral, strong and tough as Mujahid God, intelligent and skilled as God’s steward.
Masalah-Masalah Hukum dan Kode Etik Komunikasi di Indonesia
Meylisa Yuliastuti Sahan
Communication Vol 10, No 2 (2019): Communication
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v10i2.899
Kita semua sepakat bahwa komunikasi merupakan proses pertukaran pesan antara dua orang yang disebut komunikator dan komunikan. Pesan ini banyak bentuknya, begitupula dengan komunikator dan komunikan. Namun, proses komunikasi tidak hanya berhenti sampai pada definisi ini. Hal lain yang masuk dalam proses komunikasi adalah feedback atau timbal balik atau respon yang diberikan lawan bicara. Berbicara soal komunikasi, proses ini juga tidak hanya mengenai pesan yang dibawa namun dampak dari pesan tersebut, sehingga diperlukan sebuah sistem yang mengatur, sebuah pakem atau batasan sehingga informasi yang dibawa tidak bias atau malah akhirnya merugikan salah satu pihak.
Makna Subscriber Bagi Youtuber Kota Bandung
Achwan Noorlistyo Adi;
Jenny Ratna Suminar;
Nuryah Asri Sjafirah
Communication Vol 10, No 2 (2019): Communication
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v10i2.894
Making an online video is one of the channelling ideas of creativity which is certainly owned by a video maker, including a YouTuber. A YouTuber will consider himself appreciated if someone else watches their video. Especially if the audience then becomes a loyal audience or subscriber of the YouTube Channel of the YouTuber. To get a large number of subscribers, of course, you need to work hard in creating creative contents, attract viewers, and have quality. These three things run with an uneasy process. Many out there think that becoming a YouTuber is enough to simply upload a video to YouTube without regarding to the aesthetics, concepts and creative processes of the video. Subscriber is also a benchmark for the success of YouTubers, as well as YouTubers in Bandung. YouTube itself gives several awards for YouTubers who can reach a certain number of subscribers. Seeing this phenomenon, the purpose of this research is to find out the meaning of subscribers for YouTubers in Bandung. This research uses a constructivist paradigm with qualitative approach, phenomenological methods and symbolic interaction theory. Data collection was taken by in-depth interviews with 4 Bandung YouTubers namely Kery Astina, Minyo, Eno Bening and Hisqie Furqoni. The meaning of the subscribers for the Bandung YouTubers is as a supporter, as a friend, as a determinant of the rate card indicator, and as a party that always gives feedback to YouTubers.
KONSTRUKSI KEKERASAN DALAM POTRET PEMBERITAAN ISLAM DI KANAL INFORMASI INTERNET (Analisis Framing terhadap Website dan Portal Informasi Bergender Islam)
Ilham Prisgunanto
Communication Vol 4, No 1 (2013): COMMUNICATION
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v4i1.51
Media are window that enable us to see beyond our immediate surroundings,intepreters that helps us make sense of experience that screen our parts of experience andfocus on others, mirrors that reflect ourselves block the truth. Any media always talk aboutgap political ideology behind messages from the text. Because of that this research talk aboutagenda of Moslem and any related issues in digital media (social media). the Umberella oftheories come from content analysis, agenda setting mass media. This research mix tworesearch models that quantitative model of conventional content analysis and qualitativemodel and for framing analysis Gamson and Modigliani model. The frame work of thisresearch at sociocultural tradition which focus for interaction between people. Collectingdata come from google search engine with keyword ISLAM and KEKERASAN and find5,620,000. After editing process just 100 reporting news from websites and information portalhad used for this research. Finding research exactly the same from the research before, thatmoslem get always bad image in people head. Beside it, Islamic scholar reinforce thatperceptions and more over create the new construction of bad perception's moslem becausethey follow the media agenda mainstream internasional mass media. And the bad perceptionof moslem would be impact to role's of political especially for leadearships profile of moslem
IDEOLOGI FILM GARIN NUGROHO KAJIAN SEMIOTIKAPADA FILM DAUN DI ATAS BANTAL
Ahmad Toni
Communication Vol 7, No 2 (2016): COMMUNICATION
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v7i2.626
AbstractThis study is based on qualitative research methods approach the text with the level ofsemiotics, the purpose of this study to uncover the ideology of the film by GarinNugroho who use etetika high art and the construction of cultural anthropologyexotic Indonesia. Hasi research shows that the ideology of resistance which manifestsitself in the film 'Daun di Atas Bantal' reconstruction is falsafati Democratization ofmedia art as a force to press the government of Suharto and the New Order regime.The patterns of the significance of the sign denotatif and connotative that make up themyth of the truth of reality into the base film by Garin Nugroho built with theinterpretation of the ideology of Java through the power of art and culture of thegreat that ultimately gave rise to the concept of the essence of the interpretation ofnationalism through the figures 'mother' who berafilisasi on the representation of themother motherland in nation termaginalkan reality sued by the state.Keywords: Film Ideology, Garin Nugroho, Daun di Atas Bantal.AbstrakKajian ini berdasarkan riset kualitatif dengan pendekatan level teks dengan metodesemiotika, tujuan kajian ini untuk mengungkap ideologi film karya Garin Nugrohoyang menggunakan etetika seni tinggi dan konstruksi antropologi budaya Indonesiayang eksotik. Hasi penelitian menunjukan bahwa resistensi ideologi yangtermanifestasikan dalam film ‘Daun di Atas Bantal’ ialah rekonstruksi falsafatiDemokratisasi media seni sebagai kekuatan untuk menekan pemerintahan Soehartodan rezim Orde Baru. Pola-pola signifikansi tanda denotatif dan konotatif yangmembentuk mitos kebenaran realitas menjadi dasar film karya Garin Nugrohodibangun dengan tafsir ideologi Jawa melalui kekuatan seni dan budaya yang agungyang pada akhirnya memunculkan konsep esensi tafsir paham nasionalisme melaluitokoh ‘ibu’ yang berafilisasi pada representasi ibu pertiwi dalam menggugat realitasbangsa yang termaginalkan oleh negara.Kata kunci: Ideologi Film, Garin Nugroho, Daun di Atas Bantal
JEBAKAN MIMETISME PADA PEMBERITAAN SEPUTAR ISU TERORISME PADA PROGRAM BERITA “GLOBAL SIANG” DI GLOBAL TV
LAKSMI RACHMARIA
Communication Vol 6, No 2 (2015): COMMUNICATION
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v6i2.47
Sebagai salah satu TV Komersial di Indonesia, redaksi berita Global Siang mencobauntuk menghadapi persaingan di Industri televisi dalam bentuk komodifikasi programberita. Komodifikasi secara singkat merupakan proses perubahan nilai guna (use value)sebuah produk, dimana nilainya tersebut ditentukan oleh seberapa besar kegunaannyadalam memenuhi individu atau sosial dalam bentuk produk-produk yang laku di pasar.Berita tentang terorisme merupakan salah satu isu yang dijual oleh redaksi GlobalSiang. Redaksi Global siang berkeyakinan bahwa ada harga pada berita. Metodologiyang digunakan dalam penelitian ini menggunakan pendekatan kualitatif. Hasilpenelitian Global Siang melakukan komodifikasi intrinsik pada peliputan seputarterorisme dengan cara tampilan yang dramatik disertai ilustrasi yang menegangkanuntuk memainkan emosi pemirsanya untuk kepentingan bisnisnya.
Strategi Pemanfaatan Youtube Dalam Bidang Dakwah Oleh Ulama Aceh
Arif Ramdan Sulaeman;
Anhar Fazri;
Fairus Fairus
Communication Vol 11, No 1 (2020): Communication
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v11i1.1009
The development of information technology is very influential in the delivery of information to the public, especially social media youtube which is used to convey the message of da'wah. At this time the development of communication technology has many impacts on humans including changes in behavior, ranging from lifestyles, ways of learning, ways of shopping, and also methods in studying also use models that fit the current era. And so also with the way someone found his God, can be found via the sophistication of communication tools like today. The author in this case studies "Youtube" as an object that is now increasingly becoming a creative medium that is used by many people in conveying ideas through creativity. That way, the use of youtube by using the right strategy will provide good information for the community. This study uses descriptive qualitative methods with content analysis techniques (content analysis) using the Harold D. Lasswell approach. In this study using content analysis techniques is in-depth discussion of the contents of information and sampling is done through certain considerations, adjusted to the formulation of the problem and the ability of researchers. In this era where good and bad messages were presented and then virtualized with virtually no filtering done today. Therefore, the role of religion and of course in this case teungku dayah and santri should be able to be filters as well as perpetrators of dakwah content in terms of video message delivery channels, if not then the virtual universe will be dominated by trash content that continues to undermine the faith of the people.
Komunikasi Pemasaran Terpadu Dalam Pengembangan Pariwisata Ende Studi Kasus: Festival Danau Kelimutu
Maria Septian Riasanti Mola;
Denik Iswardani Witarti
Communication Vol 11, No 1 (2020): Communication
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v11i1.1004
Festival Danau Kelimutu is held every year by the Ende Regency Tourism Office as one of the annual agendas in the promotion of Ende tourism. But this festival has not been able to attract tourists to visit Ende Regency. This study aims to analyze the Integrated Marketing Communication strategy can be implemented for the development of Ende Regency tourism by utilizing the Festival Danau Kelimutu. This research was conducted in a qualitative descriptive manner using case studies. The theory used is Integrated Marketing Communication Theory from Philip Kotler & Gary Arnstrong. The results showed that several stages in integrated marketing communication had actually been carried out,but were less integrated. The Integrated Marketing Communication of the Festival Danau Kelimutu can be designed by determining the target of foreign tourists. Promotional materials and advertisements are also adjusted for international markets. Government public relations activities in the Ende Regency Tourism Office can establish cooperation with the surrounding district governments so that they are more integrated in developing destinations. The parties involved in personal selling are still lacking, so there is a need to provide guidance to improve product knowledge. Ultimately this will support direct selling. The final conclusion of this study is that the tourism potential in Ende Regency can be developed by optimizing existing Integrated Marketing Communication elements.
Penitipan Handphone Sebagai Komunikasi Non Verbal Santri PPP Walisongo Desa Cukir Jombang
Robi’ah Machtumah Malayati;
Daniel Susilo
Communication Vol 11, No 1 (2020): Communication
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur
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DOI: 10.36080/comm.v11i1.1010
The existence of cell phones deposit counters nearby to Pondok Pesantren Putri (PPP) Walisongo became a symbol of stealth resistance from the students against the school rule of not allowing any students to bring cell phones into their Islamic boarding school. They secretly brought their cell phones with them although they realized that some members of the board already knew their behavior. Such resistance was due to the disparity between Kyai’s and students’ views in seeing technology of information and telecommunication integrated in cell phones. In Kyai’s view, the existence of internet was likely to bring negative impacts, while students wanted to have access on technology of information and telecommunication. Thus, a problem arose, that how cell phone deposit counters was considered as a symbol of stealth resistance from students in Islamic Boarding School toward the rule of not allowing any students to bring cell phones into PPP Walisongo Cukir Diwek, Jombang.