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Journal of Media and Communication Science (JcommSci)
Published by Universitas Mataram
ISSN : 26554410     EISSN : 26208709     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
Journal of Media and Communication Science (JcommSci) is a scientific journal published by the Department of Communication Studies at the University of Mataram. JcommSci is a medium to publish the results of academic research and as a means of updating the development of Communication Sciences. This journal contains scientific articles that have never been previously published, either as a research result, applied research or scientific articles relating to journalism coverage, media studies, media convergence, digital media, communication and development, health communication, family communication, public relations, marketing communication, political communication. Information about writing guidelines and electronic upload procedures are available in each edition. All articles are included through a peer-review process. Issuance of the journal is every four months, in January, May, September without processing fees.
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Articles 90 Documents
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Membaca Realitas Infodemi Covid-19 di Indonesia Aurelius RL Teluma
JCommsci - Journal Of Media and Communication Science 2020: JCommsci - Special Issue on Covid-19 themes
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v1i1.91

Abstract

The Covid-19 Infodemic is a massive flood of information, both accurate and inaccurate, making it difficult for people to find reliable sources and guidance when they need it to overcome Covid-19's disease. This paper seeks to read the reality of infodemic in Indonesia by processing and to restate and to interpret data from the Covid19 Infodemics Observatory project on the dynamics of Indonesian citizens' tweets concerning Covid-19 for the period January 21, 2020 - July 22, 2020. The data can be obtained freely on the https://covid19obs.fbk.eu/#/. The analysis shows that globally, from January 21 to July 22, 2020, there were more than 365 million tweets related to Covid-19. In Indonesia, the highest number of infodemic tweets produced was 114,000 tweets per day on March 15, 2020. Even so, only 608 tweets were confirmed as reliable facts, and 87 tweets were verified as unreliable facts. There are still too few tweets that are categorized as reliable facts, and there are still many that are classified as unreliable facts. It has led to the high Infodemic Risk Index in Indonesia, reaching the level of 0.77 from the scale of 0.00 - 1.00 on January 25, 2020. The large gap between the number of tweets and news reliability occurred during the Covid-19 pandemic from January to July 2020.
Webqual 4.0 untuk Meningkatkan Keterlibatan Pengusaha UMKM di Indonesia (Studi pada www.berrybenka.com sebagai Platform E-Commerce Produk lokal UMKM (Usaha Mikro Kecil Menengah) Wayan Weda Asmara Dewi; Nufian Susanti Febriani
JCommsci - Journal Of Media and Communication Science Vol. 4 No. 2 (2021)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v4i2.104

Abstract

Saat ini pola perilaku berbelanja masyarakat telah bergeser dari offline menuju online. Trend belanja online memicu kemunculan bisnis baru yang disebut dengan e-commerce. Di Indonesia mulai banayak e-commerce bermunculan, hal tersebut menyebabkan persaingan antar e-commerce semakin ketat. Oleh karena itu perlu adanya strategi komunikasi pemasaran untuk memenangkan persaingan antar e-commerce salah satunya ialah dengan menerapkan Webqual. Melalui penelitian ini, peneliti akan menemukan efektifitas Webqual terhadap keterlibatan konsumen. Secara akademis, penelitian ini dapat mengembangkan kajian ilmu komunikasi khususnya topik perubahan perilaku kognitif konsumen e-commerce di Indonesia dan menjadi dasar pengambilan keputusan bagi pembuat strategi komunikasi pemasaran dalam mempromosikan, mempertahankan dan meningkatkan kualitas dan kepuasan konsumen khususnya pada konsumen digital. Penelitian ini menggunakan skala diferensial semantik yang mengukur perasaan subjektif seseorang dengan menggunakan berbagai kata sifat karena orang biasanya mengomunikasikan evaluasi melalui kata sifat. Berdasarkan hal tersebut maka variable bebas dalam penelitian ini adalah dimensi Webqual 4.0 yang terdiri dari usability, information quality, dan service interaction quality. Berikutnya variable terikat dalam penelitian ini adalah keterlibatan konsumen. Metode yang digunakan dalam penelitian ini adalah kuantitatif eksplanatif, sedangkan teknik analisis yang digunakan adalah analisis linier sederhana. Hasil  penelitian ini ditemukan hubungan yang signifikan antara Webqual dengan keterlibatan konsumen yaitu UMKM di Indonesia
KOMUNIKASI CYBER CORPORATE SOCIAL RESPONSIBILITY (CSR) (ANALISIS PEDOMAN PELAPORAN GRI PADA OFFICIAL WEBSITE PT. MAYORA INDAH, TBK) Maylanny Christin
JCommsci - Journal Of Media and Communication Science Vol. 3 No. 3 (2020)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v3i3.96

Abstract

This study is entitled "Cyber Corporate Social Responsibility Communication (Analysis of Global Reporting Initiative Reporting Guidelines on the Official Website of PT. Mayora Indah, Tbk). This study aims to determine the form of message content and the appropriateness of the Global Reporting Initiative reporting. The importance of Corporate Social Responsibility communication that is managed extensively to create a reputation and maintain long-term corporate sustainability. The development of cyber information technology makes it easier for stakeholders to gain access to Corporate Social Responsibility communication, one of which is by utilizing official websites as accurate Corporate Social Responsibility information. During a pandemic like this, websites are considered increasingly important for a company. Having a website means the company is starting to position itself to be more advanced and professional to give an impression to the stakeholders. In the midst of lifestyle #dirumahaja marketing through online sites and digital branding must be a choice for stakeholders. The excellence of the interactive website makes the platform utilized as a Corporate Social Responsibility communication medium that has been actualized by many companies in Indonesia, one of which is the company PT. Mayora Indah, Tbk.Keywords: Corporate Social Responsibility Communication; Global Reporting Initiative; Official Website.
Komunikasi Pembangunan Pemerintah Desa Aikmual Kecamatan Praya dalam Mengatasi Pengangguran Melalui Pelatihan Las yulanda trisula yohanes; Lalu Wire Panggih
JCommsci - Journal Of Media and Communication Science Vol. 4 No. 1 (2021)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v4i1.5

Abstract

The background of this research was Central Lombok experienced a decrease in unemployment, namely 2.44%. This reduction in the unemployment rate by the Village Government of Aikmual, Praya District can be overcome by welding training to village youth. It was made researcher known to find out the development communication carried out by the Aikmual Village Government in implementation of welding training. This is what makes researchers know to find out the development communication carried out by the Aikmual Village Government in implementing welding training. This type of research is qualitative with data collection techniques through interviews and documentation. The result of the research is that the implementation of development communication by the Aikmual Village Government applies four aspects, namely strength of the capacity of village youth, fairly and openly to the village youths to participate in activities, implementing controls empowerment through monitoring, and this activity is sustainable. The development, communication process in developing local communities involves aspects of the village government as a communicator or executor in program implementation, delivering development materials (training material), village youth as communicants, and the effects that village youths have after participating in treatment.
Media vs public trust during the pandemic Diyah Indiyati; Siti Chotijah; Hartin Nur Khusnia; Muhlis Muhlis
JCommsci - Journal Of Media and Communication Science 2020: JCommsci - Special Issue on Covid-19 themes
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v1i1.95

Abstract

The pandemic puts mass media on the main stage in the public spotlight. In the midst of rampant misinformation and disinformation related to the Corona Virus Disease 2019 (Covid-19) pandemic, the public's expectations for truthfull information are often wrapped in bubbles that make the public even more confused as to which media to trust. Meanwhile, the main role of the mass media, whichis expected to be able to increase public awareness of the pandemic that has occurred, actually leads to a point of view that questioned media trust. This paper analyzes the things that affect public confidence in the media during a pandemic.Keyword: Media, public trust, pandemic
Mendulang Suara di Masa Pandemi dengan Komunikasi Persuasif (Studi Kasus Pemilihan Umum Kepala Daerah Samarinda Untuk Pasangan Calon dengan Tag Line Siap Dipilih Berani Ditagih) afita nur hayati
JCommsci - Journal Of Media and Communication Science Vol. 4 No. 2 (2021)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v4i2.134

Abstract

Direct election’s celebration of the head of the region at each steps in 2020 has been held at pandemic situation of covid-19.  The decision of KPUD Samarinda has final and the candidate number 2 has been sworn with length of service 2021-2024 periods.  The main question that will be asked is how is the candidate number 3 communicates the message they have to be interesting and positively so vote acquisition of the candidat number 3 can align with the candidat number 2 of vote’s acquisition whereas the political machine not so mature than the winner’s political machine. To answer this question, this article uses Analysis of Elaboration Likelihood Model (ELM) and using qualitative descriptive analysis with case study for detail and depth investigation of the candidate number 3 with tag line “Siap Dipilih Berani Ditagih.”  
ETIKA KOMUNIKASI PUBLIC RELATIONS DALAM MENJAGA CITRA PERUSAHAAN Brahmastra Nandiwardhana
JCommsci - Journal Of Media and Communication Science Vol. 3 No. 3 (2020)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v3i3.90

Abstract

Etika Public Relation sebagai penerapan pengetahuan, pemahaman dan penalaran tentang perilaku “benar atau salah” dan “baik atau buruk” dalam praktik profesional Public Relation. Etika Profesional Public Relation juga dibuat agar dapat menjalankan perannya untuk perusahaan yang diwakilinya. Sebagai perusahaan yang mengandalkan pada kepercayaan publik, citra positif menjadi sebuah keharusan tersendiri bagi maskapai Lion Air. Maskapai Lion Air merupakan maskapai komersial yang banyak digunakan masyarakat karena harganya yang terjangkau dan memiliki banyak rute perjalanan antar pulau di Indonesia. Perusahaan yang berkaitan dengan jasa pelayanan transportasi ini tentu di dalam lapangan menerima banyak permasalahan yang bermacam-macam yang berhubungan dengan konsumen. maka dari itu, dibutuhkan seorang public relations yang dapat mengelola permasalahan yang ada di lapangan atau media sosial guna menjaga citra baik perusahaan. Fokus penelitian ini adalah menganalisis etika komunikasi Public Relations maskapai Lion Air dalam mengatasi dan menyelesaikan kasus guna menjaga citra perusahaan. Penelitian ini menggunakan metode kualitatif, dengan pendekatan Analisis Isi. Hasil penelitian ini yaitu Etika Public Relations menjadi pedoman para profesional Public Relations dalam bertindak, bahan pertimbangan, dan membuat keputusan. Public Relations yang melaksanakan praktik menyampaikan informasi kepada publik melalui media sebagai perwakilan perusahaan, tentunya setiap kata-kata, ekspresi, dan sikap harus dilakukan dan dipertimbangkan dengan hati-hati.
Reputasi Brand “Wonderful Indonesia” Saat Pandemi Covid-19 Siti Jhe Chotijah; Diyah Indiyati; Hartin Nur Khusnia; Muhlis Muhlis
JCommsci - Journal Of Media and Communication Science 2020: JCommsci - Special Issue on Covid-19 themes
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v1i1.88

Abstract

Wonderful Indonesia as national brand Tourism Indonesia has built such a reputation through communication and branding activities. In 2018, Wonderful Indonesia has ranked 47th in the world, beating its closest competitors, Truly Asia Malaysia and Amazing Thailand. This brand has been able to compete with 180 countries in the world by winning more than 40 awards over the past 3 years and encouraging tourism growth through foreign tourist visits and foreign exchange earnings. During the pandemic covid19 tourism became the worst sector not only in Indonesia but in the world. Maintaining reputation and brand becomes very important in pandemic conditions as an effort to maintain the market. Kemenparekraf as a state agency in charge of tourism issued a policy for the use of contextual logos during a pandemic namely "Thoughfull Indonesia". This brand does not replace Wonderful Indonesia but is used as the main and official communication and replaces the Wonderful Indonesia logo in official communication institutions. This will automatically affect the brand awareness and reputation of the Wonderful Indonesia brand. The contextual logo in communication is not something that is prohibited as long as it takes into account the rules of branding such as not resembling the brand master logo while still supporting the main logo. 
Memperkokoh Corporate Culture Melalui Mindset dan Family Value Gendut Sukarno; Muhamat Nur Mustakim
JCommsci - Journal Of Media and Communication Science Vol. 4 No. 1 (2021)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v4i1.128

Abstract

Some of the most successful companies in Indonesia come from Family Companies that can reach 3 generations. The organizational culture in the family company is largely determined by the mindset of the family company actors. Besides, many family companies cannot articulate their core values (Family Values) into values that can be applied to business, which must be exemplified by company Leaders. This study aims to examine the concepts of Mindset, Family Value, and Leadership in Organizational Culture. The object of this study is a family company which is engaged in building materials business. The population in this study was all employees at building material companies in Surabaya, with a sample of 30 building material company owners as respondents. The analysis technique used in this study is Partial Least Square (PLS). Based on the study results, it shows that (1) mindset has a significant effect on the organizational culture of the building material family company. (2) Leadership has a significant effect on the organizational culture of the building material family company. (3) Family values have a significant effect on the organizational culture of the building material family company in Surabaya.
INFORMATION DISORDER & THE ONLINE’S GATEKEEPING MECHANISM STRUGGLE IN POST TRUTH ERA roziana febrianita; Astri Wulandari
JCommsci - Journal Of Media and Communication Science Vol. 3 No. 3 (2020)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v3i3.78

Abstract

Online journalistic practice in Indonesia has become a singular phenomenon in the digital era. Along with the rapid development of communication technology, the news portals in this country are also growing. The ease of access to any information; which is able to be accessed by anyone and anywhere has emerged to be one of many factors why online news sites tendecially being used as the main reference for any kind of information. Oppositely, there has been a wide spreading of misinformation, malinformation as well disinformation, which are circulated on social media and micro-blogging media. The concepts authors initiate in this research are the gatekeeping mechanism and disorder information. This has become the focal point of the paper to observe how the gatekeeping mechanism struggle with the occurrence. This paper method is qualitative, preserverving the interview data collecting technique. Informants in this paper are the editorial team of Liputan6.com and Detikcom. The conclusions of this article are : (a) Liputan6.com implemented traditional gatekeeping yet a gatewatching for the reader(s), Detikcom performing a processing journalism, (b) both media stated Information selection based on certain criteria, (c) Liputan6com expending SCTV East Java Bureau for disseminating the local news, Detikcom has representative in the back office in East Java for the local news, (d) both media having the awareness whether the selecting information leading to online news term’s and phenomenon nowadays. Keywords: Information Disorder, Gatekeeping Mechanism, Online News Portal, Post Truth Era, Online Journalism

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