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EconBank : Journal Economics and Banking
ISSN : -     EISSN : 26853698     DOI : -
Core Subject : Economy, Social,
Econbank is a Journal of Economics and Banking published by the School of Economics and Business (STIE) of Bank BPD Jateng as a place for publishing research results and concepts in the fields of Economics and Banking. Ecobank focuses on research articles or papers relevant to the economic, business, and banking issues, related to three important disciplines: (1) economics, (2) business and banking, and (3) accounting.
Articles 158 Documents
Profitabilitas dan Transparansi dalam Meningkatkan Nilai Perusahaan Laksmi P, Kadek Wulandari; Ariwangsa, I G.N. Oka; Niron, Vernanda Christine
EconBank: Journal of Economics and Banking Vol 6 No 1 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i1.379

Abstract

This research aims to explore the impact of profitability and transparency on firm value. Sampleselection was conducted selectively using the purposive sampling method, resulting in a total of 66samples. The study was carried out on manufacturing companies in the food and beverage sub-sectorlisted on the Indonesia Stock Exchange during the period 2020-2022. The choice of the food sub-sectoras the research focus was based on its performance improvement during the specified period, despitefacing challenges from the COVID-19 pandemic in 2020. Investors also demonstrated increasedinterest in this sub-sector. The applied method of data analysis was multiple linear regression. Theresearch findings indicate that both profitability and transparency have a significantly positive impacton firm value. These results offer a deeper understanding of the positive relationship betweenprofitability, transparency, and the assessment of firm value in the context of food and beveragemanufacturing companies during the research period
Interest In Transacting : The Role Of Lifestyle And The Effectiveness Of Advertising On Instagram Social Media Harjadi, Dikdik; Fitriani, Lili Karmela
EconBank: Journal of Economics and Banking Vol 6 No 1 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i1.385

Abstract

The purpose of this study is to ascertain how lifestyle affects interest in transactions on social media platforms like Instagram and how effective advertising is in generating interest in transactions on these platforms in Kuningan District. The descriptive verification research method is the one that was employed. Multiple linear regression analysis is the technical analysis that is used. The study's findings indicate that: Interest in transacting on social media platforms like Instagram is positively and significantly influenced by one's lifestyle. The interest in transacting on social media platforms like Instagram is positively and significantly impacted by the efficacy of advertising
Orchid Agribusiness Development Strategy in Magelang Regency Sumastuti, Efriyani
EconBank: Journal of Economics and Banking Vol 6 No 1 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i1.386

Abstract

The growth of the floriculture industry, particularly orchid production, in Indonesia has been in the spotlight in recent decades. Magelang Regency, as one of the significant orchid production centers, faces challenges in optimizing its orchid agribusiness potential, especially in Sidomulyo Village. Despite experiencing rapid growth, there are still obstacles such as access to capital, business management, marketing, and production sustainability. The Rural Agribusiness Business Development Program (PUAP) launched since 2012 has also not provided optimal results. This study aims to identify new strategies in developing orchid agribusiness in Magelang Regency, focusing on the application of eco-friendly agribusiness innovations and smart integrated farming systems. Through a hierarchical analysis approach (AHP) and primary data obtained from informants in Sidomulyo Village, this study prioritizes key factors in the development of orchid agribusiness, including capital, human resources, institutions, infrastructure, and marketing promotion. The results showed that the development of infrastructure facilities is a top priority in the development of sustainable PUAP in Magelang Regency, followed by promotion and marketing. The implementation of the smart integrated farming system model, especially in terms of providing sustainable cultivation inputs, is emerging as a key strategy to improve the efficiency and sustainability of orchid production. In conclusion, this study offers a new perspective in overcoming the challenges of orchid agribusiness development in Magelang Regency, emphasizing the importance of innovation and sustainability in every aspect of the business. It is expected that this research can make a significant contribution to the development of orchid agribusiness and inclusive and sustainable village development in the region.
The Relationship Between Green Finance and Financial Distress Basmar, Edwin; Campbell, Carl M.; Puryandani, Siti; Basmar, Erlin
EconBank: Journal of Economics and Banking Vol 6 No 1 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i1.388

Abstract

An increase in green finance will only occur because of the banking intermediary function which can control financial distress. This research aims to measure banking financial distress in order to improve green finance, especially when macroeconomic pressure occurs. This research found that there was a negative period due to financial distress, resulting in a strong decline in green finance. These findings use the Ed Waves Index Development Model based on Bank Indonesia's quarterly financial reports from 2019 to 2023. The findings are categorized into 2 parts, the first part consists of periods 1, 3 and 5 showing a negative relationship with financial distress pressure with minimal response to green finance, while the second part consisting of periods 2 and 4 shows a positive relationship indicating that financial distress pressures respond optimally to green finance. This research contributes to banking financial activities in managing intermediary fluctuations in order to improve green finance in Indonesia.
Leverage dan Sales Growth terhadap Financial Distress dengan Moderasi Profitabilitas Pada Perusahaan Ritel yang terdaftar di Bursa Efek Indonesia Tahun 2019-2022 Sari, Annisa Devy Kartika; Hidajat, Taofik
EconBank: Journal of Economics and Banking Vol 6 No 1 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i1.389

Abstract

The study aims to identify the impact of leverage and sales growth on financial distress with profitability as a moderation variable in retail companies listed on the Indonesian Stock Exchange. There are 19 retail firms listed on the Indonesia Stock Exchange that are used as a sample in this study with a research period of 4 years, namely 2019–2022. This type of research is quantitative, with data analysis techniques using double linear regression analysis and moderating regression analysis (MRA) with the help of SPSS applications. The results conclude that leverage and sales growth have no influence on financial distress.
Pengaruh Literasi Keuangan, Manajemen Keuangan Dan Aplikasi Keuangan Terhadap Pengembangan Usaha UMKM Kota Bandung Dora, Yenny Maya; Rumaisa, Fitrah
EconBank: Journal of Economics and Banking Vol 6 No 1 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i1.390

Abstract

Running a business requires a true understanding of finance and financial management. This is becausethe business capital used must really be used as optimally as possible for the success of the businessbeing run. Apart from that, in the current era of advances in information technology, financialmanagement requires financial application support that can assist in business financial activities. Sothis research was carried out with the aim of finding out the influence of financial literacy, financialmanagement and financial applications on the development of MSME businesses. This research methodis descriptive quantitative. Data was obtained by distributing questionnaires to 100 MSMEs in BandungCity. The data obtained was processed and analyzed using SPSS 25. The results of the research partiallyshow that the influence of financial literacy has an influence on business development, followed byfinancial management and financial applications. And together, financial literacy, financialmanagement and financial applications have an influence on the business development of MSMEplayers. Therefore, it is necessary to increase understanding of financial literacy, financial managementand the use of financial applications for Bandung City MSMEs so that the businesses they run cancontinue to grow. This can be done through collaboration between the Bandung City Chamber ofCommerce and Industry and academics for training and mentoring
Faktor-Faktor Yang Mempengaruhi Keputusan Orang Tua dalam Memilih Sekolah Pada Sekolah Tunas Harapan Mandiri Rantauprapat Sriwulan, Dona Reni; Pristiyono, .; Simanjuntak, Daslan
EconBank: Journal of Economics and Banking Vol 6 No 1 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i1.391

Abstract

The purpose of this study was to determine the effect of psychological factors and social factors onchoice decisions and customer satisfaction. This research is quantitative research by emphasizingSystematic Literature Review. The sample amounted to 65 people who were parents/guardians ofelementary school students of Sekolah Tunas Harapan Mandiri. The results showed that the respondentprofile can be concluded that it qualifies as a purposive sampling sample where the criteria used areparents / guardians who choose elementary school education at Tunas Harapan Mandiri School.Psychological factors partially do not influence the decision to choose elementary school education atTunas Harapan Mandiri School. Social factors partially influence the decision to choose elementaryschool education at Tunas Harapan Mandiri School. Psychological factors and social factorssimultaneously influence the decision to choose elementary school education at Tunas Harapan MandiriSchool. For research, it is hoped that research development can be carried out by paying attention tothe scope of the sample and the development of independent variables
Kepercayaan Konsumen Sebagai Mediasi Antara Sosial Media Marketing dan Viral Marketing Terhadap Keputusan Pembelian Pada Prime Video Indonesia Parasari, Nyoman Sri Manik; Pratyahar, Kadek Yora
EconBank: Journal of Economics and Banking Vol 6 No 2 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i2.363

Abstract

The development of the times accompanied by the development of information technology makes everything easier, including marketing. One way to attract consumers' attention and trust in their products is to use meme content as the content of choice that they post on their Twitter accounts so that consumers, especially their followers on Twitter, feel interested and increase curiosity, thereby giving rise to consideration when deciding to purchase their services. This research was conducted on Twitter social media, on the Prime Video Indonesia Twitter account. The population in this study is Twitter social media users in Indonesia, using a sampling technique in this study using a non-probability sampling technique with a sample size of 100 respondents. The method in this research uses quantitative analysis techniques using SEM-PLS mediation tests. The results of this research show that: (1) Social media marketing is proven to have a positive and significant effect on consumer trust, (2) Viral marketing is proven to have a positive and significant effect on consumer trust, (3) Consumer trust has a positive and significant effect on purchasing decisions. (4) Social media marketing has a positive and significant influence on purchasing decisions. (5) Viral marketing does not affect purchasing decisions. (6) social media marketing has a positive and significant effect on purchasing decisions through consumer trust. (7) viral marketing has a positive and significant influence on purchasing decisions through consumer trust.
Strategi Peningkatan Retensi Pelanggan Dalam E-Commerce Akbar, Shofif Shobaruddin; Puspitasari, Ratih Hesty Utami; Menarianti, Ika; Ilham, Ratih Milati
EconBank: Journal of Economics and Banking Vol 6 No 2 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i2.396

Abstract

E-commerce applications allow businesses to manage their relationships with other external entities (suppliers, retailers, partners, consumers) more efficiently than when applying traditional management principles (door-to-door). The purpose of this study is to analyze the role of customer satisfaction in mediating the effect of website quality on customer retention and determine strategies for improving customer retention in e-commerce. A total of 100 e-commerce users were taken as samples with non-probability sampling. The analysis technique used in this study uses SEM-PLS. The results showed that website quality and customer satisfaction have a positive and significant effect on customer retention. In addition, customer satisfaction is able to act as a mediator on the effect of website quality on customer retention. Website quality which includes speed, design, ease of navigation, and functionality has a significant impact on customer satisfaction, which in turn influences the customer's decision to keep using the service which ultimately contributes to increased customer retention. One of the main strategies in increasing customer retention is to increase customer satisfaction through improving product/service quality in accordance with customer expectations. Customer retention must be a priority for a company in order to be able to retain its customers and compete in the middle of the market
Person Job Fit, Job Embeddedness dan Self Efficacy Terhadap Organizational Citizenship Behavior dengan mediasi Organizational Commitment Zahra, Laela May Az; Suciningtyas, Santi; Masrokhah, Siti; Ningsih, Diah Wuriah
EconBank: Journal of Economics and Banking Vol 6 No 2 (2024): Econbank
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v6i2.418

Abstract

This study aims to analyze the influence of Person Job Fit, Job Embeddedness, and Self Efficacy on Organizational Citizenship Behavior with Organizational Commitment as a mediating variable among employees of the Social Affairs Office of Population Control, Family Planning, Women, and Children of Pemalang Regency. The sample collection used a census method with 66 respondents. The results of the multiple linear regression analysis showed a positive effect of Person Job Fit on Organizational Citizenship Behavior, a positive effect of Job Embeddedness on Organizational Citizenship Behavior, a positive effect of Self Efficacy on Organizational Citizenship Behavior, and a positive effect of Organizational Commitment on Organizational Citizenship Behavior. The t-test results indicated that Person Job Fit, Job Embeddedness, and Self-Efficacy have a significant influence on Organizational Citizenship Behavior. Additionally, the Sobel test results showed that Person Job Fit, Job Embeddedness, and Self Efficacy significantly influence Organizational Citizenship Behavior through Organizational Commitment.