cover
Contact Name
Albet Maydiantoro
Contact Email
albet.maydiantoro@fkip.unila.ac.id
Phone
+6285269827071
Journal Mail Official
e3jurnal@gmail.com
Editorial Address
Jl. Prof. Dr. Soemantri Brojonegoro No. 1 Gedung Meneng, Bandar Lampung 35145
Location
Kota bandar lampung,
Lampung
INDONESIA
Economic Education and Entrepreneurship Journal
Published by Universitas Lampung
ISSN : 25795902     EISSN : 27752607     DOI : http://dx.doi.org/10.23960/E3J
Economic Education and Entrepreneurship Journal atau Jurnal Pendidikan Ekonomi dan Kewirausahaan ISSN 2579-5902(p) adalah wadah informasi dan publikasi penelitian atau gagasan peneliti, dosen, guru, praktisi pendidikan, pengambil kebijakan, pemerhati pendidikan dan mahasiswa di bidang pendidikan, pendidikan ekonomi, pendidikan akuntansi, kewirausahaan, dan inovasi penelitian di bidang pendidikan ekonomi seperti pengembangan media, blended learning, dan mobile learning.
Articles 27 Documents
Search results for , issue "Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)" : 27 Documents clear
Analysis of Student Perceptions About Cryptocurrency Assets Viewed from Perceived Costs, Benefits and Risks Nurmawan, Ahmat; Putri, Rahmah Dianti; Rupaidah, Erlina
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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Abstract

This study aims to determine how students' perceptions of cryptocurrency investment assets are viewed from cost perception, benefit perception, and risk perception. This study used quantitative descriptive research method with survey approach. The population in this study is students of the Economic Education Study Program FKIP University of Lampung with a total of 230 students. The sampling technique in this study was Probability Sampling using the Simple Random Sampling technique and a sample of 146 students was obtained. The results stated that students of the Economic Education Study Program FKIP University of Lampung have a good perception of cryptocurrency investment assets in terms of aspects of cost perception and benefit perception. Meanwhile, in terms of risk perception, students of the Economic Education Study Program FKIP University of Lampung have a bad perception of cryptocurrency assets. Seeing the potential and development of financial instruments, students should begin to be sensitive and begin to understand all aspects in it before investing to avoid various kinds of existing risks.Keywords: Benefits, Cryptocurrency Assets. Perception of Costs, RisksDOI: http://dx.doi.org/10.23960/E3J/v6i1.110-117 
Achievement Motivation and Self-Efficacy in Measuring Student Adversity Quotient Astuti, Dwi Puji; Kardiyem, Kardiyem; Nuraini, Siti
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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This study aims to examine and analyze the effect of achievement motivation on adversity quotient, the effect of self-efficacy on adversity quotient,  and the effect of achievement motivation and self-efficacy on adversity quotient in Economic Education students of Semarang State University. This study used a type of quantitative approach. The population in this study is students of the Department of Economic Education, Semarang State University class of 2017-2020, totaling 437 students. The sampling technique in this study used purposive sampling. The method of collecting and collecting data using questionnaire questionnaires of achievement motivation scale, self-efficacy scale, and adversity quotient scale that has been tested for validity and reliability. Data analysis techniques in this study use classical assumption testing models, path analysis and coefficient of determination (R2) tests. The results showed that there was no effect of achievement motivation on the adversity quotient of economic education students, there was an influence of self-efficacy on the adversity quotient of economic education students, and furthermore there was no effect of achievement motivation and self-efficacy on the adversity quotient of economic education students.Keywords: Learning Motivation, Self-Efficacy, Adversity QuotientDOI: http://dx.doi.org/10.23960/E3J/v6i1.42-49
Marketing Strategy Analysis on the Competitive Advantage of Culinary MSMEs in Makassar City Rachmawaty, Rachmawaty; Riesso, Andi Sawe; Angka, Andi Werawe; Nurdiana, Nurdiana; Hasanah, Dillah Faradillah
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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This article analyzes the marketing strategies culinary Small and Medium Enterprises (SMEs) in Makassar City to maintain a competitive advantage. This study aims to understand effective marketing strategies in increasing the competitiveness of culinary SMEs in the local market. The research method used is qualitative with data collection techniques with data-based mass media, ebooks, journals, and online news portals. The analysis results show that effective marketing strategies include using social media, superior product quality, product differentiation, local promotion, and partnerships with local suppliers. In the face of intense competition, culinary SMEs need to consider these factors to remain the main choice of consumers. This article provides insights and recommendations for other culinary SMEs who want to increase their competitive advantage in Makassar City.Keywords: Markets, Strategy, Small and Medium EnterprisesDOI: http://dx.doi.org/10.23960/E3J/v6i1.83-88
The Influence of Brand Equity, Price and Product Quality on Purchase Decisions for iPhone Brand Mobile Phones Arifin, Fakhira; Mustari, Mustari; Dinar, Muhammad; Nurdiana, Nurdiana; Hasan, Muhammad
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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The purpose of this research is to see whether Brand Equity, Price, and Product Quality have partial and simultaneous effect on the Decision to Purchase Iphone Brand Mobile Phones in Minasatene Village, Pangkep Regency. This research is a quantitative descriptive study involving 50 participants. Information was collected by distributing Likert scale questionnaires. Descriptive statistical analysis and inferential statistical analysis were used to analyze the data. The results of the study reveal that the variables of Brand Equity (X1), Price (X2), and Product Quality (X3) all have a positive and significant effect on the Purchase Decision (Y) of iPhone Brand Mobile Phones in Minasatene Village, Pangkep Regency.Keywords: Brand equity, Price, Product Quality, Purchase DecisionDOI: http://dx.doi.org/10.23960/E3J/v6i1.31-41
The Impact of Compensation, Work Discipline, and Work Motivation on Employee Performance (Case study on students working in the MSME sector) Setiawan, Ananda; Nabela, Nazwa; Indah, Penny Kasuma
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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This study aims to determine how the impact of compensation (C), work discipline (WD), and work motivation (WM) on the employee performance (EP) students who work in the Micro, Small and Medium Enterprises (MSME) sector. This study used a quantitative method with SEM-PLS to determine the results under study. The questionnaire used in this study uses a research questionnaire that has been used in previous studies. The questionnaire was responded to by 121 students who were studying while working in the Micro, Small and Medium Enterprises (MSME) sector in Universitas Lambung Mangkurat. The results showed that work discipline has a positive and significant effect on employee performance. In addition, work motivation also has a positive and significant effect on employee performance. However, compensation has no effect on employee performance. This shows that the current compensation received by students has not been able to influence students to improve performance, because the compensation received has not been in accordance with the workload carried out by students.Keywords: Compensation, Work Discipline, Work Motivation, Employee PerformanceDOI: http://dx.doi.org/10.23960/E3J/v6i1.71-82
The Development of Digital-Based Teaching Materials to Improve Student Ability in Developing Economic Learning Tools Thamrin, Thamrin
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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Education personnel institutions (LPTK) are suspected of not being able to produce competent teacher candidates. The teaching materials used are still conventional, therefore information and communication technology (ICT) in the learning process is necessary to apply through digital-based learning. This research aims to: (1). identify the learning needs of the economics learning planning course desired by students. (2). test the feasibility of the developed digital-based economic learning planning teaching materials (3). tested the effectiveness of using digital-based economic learning planning teaching materials which were developed to improve students' ability to develop economic learning tools. This study used research and development (R & D) methods. The population were 115 students consisting of classes A, B and C who were attending economic learning planning courses. The sample for this study were students in the third semester of the business education study program, which consisted of two classes A and B. Class A consisted of 40 students as an experimental class and class B as a control class consisting of 40 students. The sampling technique used a random sampling technique. Data collection was carried out by conducting formative evaluations and limited trials one by one after the learning process. The results of this study indicate that digital-based teaching materials are appropriate and effective for use in planning economic learning. The t-test at α 0.05 states that the learning outcomes of planning economic lessons taught using digital-based teaching materials are higher than the group of students who are taught without digital-based teaching materials.Keywords: Digital-based teaching materials, student ability, learning toolsDOI: http://dx.doi.org/10.23960/E3J/v6i1.1-7
The Existence Of The Dayah Jeumala Amal Business Unit Towards Surrounding Communities In Lueng Putu, Pidie Jaya Muazzam, Andri; Musfiana, Musfiana; Razak, A; Mustofa, Achmad
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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This study aims to determine the existence of the Dayah Jeumala Amal business unit by knowing the forms of economic empowerment carried out by the dayah business unit for the community and to determine the amount of benefits received by the surrounding community in Lueng Putu, Pidie Jaya Regency. This research uses a qualitative approach method. The subjects of this study were the director of the dayah business unit, financial manager, store and canteen manager, and the community who partnered with the Jeumala Amal Dayah business unit in meeting the needs of the santri. Data collection techniques using library research and interviews. While data analysis uses the Miles and Huberman model analysis, namely data reduction, data presentation and drawing conclusions. The results of research related to the existence of the Dayah Jeumala Amal business unit, namely economic empowerment carried out by Dayah Jeumala Amal through the Dayah Jeumala Amal business unit by providing space for the community to participate in meeting the needs of students are able to have a positive impact, this is in line with the benefits provided by the unit Dayah businesses such as helping to increase people's income so that they can help people meet their daily needs, create jobs and business opportunities for the surrounding community in the hope of reducing unemployment and reducing poverty. Therefore, as a collective effort in alleviating economic problems, the Dayah Jeumala Amal business unit continues to improve and transform with a more professional management system.Keywords: Business Community, Business Unit, Dayah Jeumala Aaml Business Unit, Islamic Boarding School DOI: http://dx.doi.org/10.23960/E3J/v6i1.104-109
Implementation Of The Blended Learning Model In Class VIIIA Social Studies Subjects At Air Hitam 1 Public Middle School, West Lampung Regency Ardila, Evi; Utami, Dian; Pargito, Pargito
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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This study aims to determine how to implement the blended learning model in social studies learning for class VIIIA SMPN 1 Air Hitam. Blended learning is learning that is best used when transitioning to a normal state, this learning combines offline learning with online learning. The research method used a qualitative approach and this research was conducted at SMPN 1 Air Hitam. Data collection techniques with interviews, observation and documentation. The sampling technique used purposive sampling aimed at school principals, social studies teachers and SMPN 1 Air Hitam students. Test the validity of the data with technical triangulation and data analysis with interaction analysis whose steps start from data collection, data reduction, data presentation and verification. The results of the research on the implementation of the blended learning learning model have been carried out, starting from lesson planning, implementing learning according to the blended learning syntax, namely searching of information, acquisition of information and synthesizing of knowledge which is carried out both in online and offline learning. Assessment of blended learning includes assessment of attitudes, knowledge and skills. The conclusion of this study is that the implementation of the blended learning model in class VIII A can be seen through the planning activities that the teacher has prepared learning tools, schedules and teaching materials. The implementation activities are in accordance with the blended learning syntax. Judgment activities are carried out offline and online.Keywords: Blended learning, Implementation, Social Studies SubjectsDOI: http://dx.doi.org/10.23960/E3J/v6i1.118-125
Analysis of the Impact of Digital Payment Platforms on Financial Management During the Covid-19 Pandemic (Case Study of ITB Students) Ernawati, Ernawatii; Putri, Salma Indira; Azzahra, Tabina
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
Publisher : FKIP Universitas Lampung

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When the Covid Pandemic hit, many changes occurred in human life. Various activities in everyday life had to be limited. including one of them in the payment transaction. Digital payments are one of the solutions that are considered the safest during a pandemic. Digital payments are very popular, especially among the younger generation, including ITB students. Students have made transactions using digital payment platforms, such as Go-Pay, OVO, mobile banking, and so on. Students have a fairly high intensity in using digital payment platforms, especially in shopping transactions of 85%. In terms of purchase transactions, food & beverage purchase transactions are in first place, and clothing and shoes purchase transactions are in second place. Ease of payment, and feeling more comfortable, as well as promos and discounts, are the three main reasons for using digital payment platforms. However, the use of digital payment platforms does not make students better at managing finances. With a digital payment platform, students become increasingly consumptive. However, digital payment platforms are very helpful in tracking expenses and income.Keywords: Digital Payment Platform, Financial Management, ITB Students, Covid - 19 PandemicDOI: http://dx.doi.org/10.23960/E3J/v6i1.50-55
The Influence Of Teaching Readiness, Perception Of The Teaching Profession, And Family Environment On Interest In Becoming A Teacher Dayka, R. Dewa Wahyu Happy; Winatha, I Komang; Suroto, Suroto; Rusman, Tedi; Rizal, Yon; Nurdin, Nurdin
Economic Education and Entrepreneurship Journal Vol 6, No 1 (2023): Economic Education and Entrepreneurship Journal (E3J)
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Economic Education FKIP University of Lampung is one of the study programs that produce prospective teacher graduates. Becoming a teacher requires an interest in students. Therefore, this study aims to determine the influence of teaching readiness, perception of the teaching profession, and family environment on interest in becoming a teacher in Economic Education students of the University of Lampung. The method used in this study is a survey method with a quantitative approach. The population in this study was 235 students, with a simple random sampling technique of 148 students. Data were tested using partial and simultaneous analysis. The results of the hypothesis show that there is a partial and simultaneous influence on teaching readiness, perception of the teaching profession, and family environment on interest in becoming a teacher of Economic Education students at the University of Lampung. Teacher education programs should prioritize the development of effective teaching skills and knowledge, so they need to be supported by improving image, family environment, and policymakers.Keywords: Family environment, Interest in becoming a teacher, Perception of the teaching profession, Readiness to teachDOI: http://dx.doi.org/10.23960/E3J/v6i1.89-96

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