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Program Studi Administrasi Publik, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Medan Area, Jalan Kolam No. 1, Pasar V, Medan Estate, Sumatera Utara
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PERSPEKTIF
Published by Universitas Medan Area
ISSN : 20850328     EISSN : 26849305     DOI : -
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
PERSPEKTIF, is a journal of Governmental, Political, Public Administration, Communication and Social Sciences, for information and communication resources for academics, and observers of Governance Sciences, Social Sciences, Political Sciences, Public Administration Sciences, Communication Sciences, Methodology of Social Sciences and Social Work. The published paper is the result of research, reflection, and actual critical study with respect to the themes of Governmental, Political, Public Administration, Communication and Social Sciences, All papers are peer-reviewed by at least two referees. The scope of PERSPEKTIF is the Governmental, Political, Administration and Communication Sciences. Published twice a year (January and July) and first published for printed edition since Volume 1 No. 1 January 2012.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 1,186 Documents
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Opini Publik Followers Instagram Volix Media sebagai Media Pemenuhan Kebutuhan Informasi Publik Abdullah, Haikal Syahid; Prananingrum, E. Nugrahaeni; Putri, Maulina Larasati; Putri, K.Y.S.; Sutjipto, Vera Wijayanti; Sary, Marisa Puspita
PERSPEKTIF Vol. 13 No. 2 (2024): PERSPEKTIF April
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i2.10029

Abstract

This article aims to evaluate public opinion, specifically the followers of Instagram Volix Media, regarding the extent to which the information presented meets their needs. The issue under scrutiny pertains to Instagram Volix Media, which has been providing diverse information about Indonesian pop culture, music, film, artists, news, art, and little-known culture since 2021. To approach this issue, Cutlip & Center's theory on the characteristics of public opinion is employed, encompassing five dimensions: direction, intensity, stability, informational support, and social support. Data were collected by distributing questionnaires to 100 respondents who are followers of Instagram Volix Media. The data were analyzed using a quantitative approach and descriptive methods.The results indicate that the dimension of informational support received the highest average score, suggesting that respondents have more information on the issues presented. However, the dimension of social support received the lowest average score, indicating a lack of perceived support from others regarding the opinions expressed. This article concludes that Instagram Volix Media exhibits a positive direction of opinion, with the majority of respondents agreeing that the information presented meets the needs of public information.
Comparison of Eddy Rumpoko's Leadership for Business Actors and Activists (Study in City Communities in 2023) Prasetya, Bayu Agung
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10189

Abstract

The purpose of this research is to determine the comparison of Eddy Rumpoko's leadership towards the people of Batu City. This research uses empirical research methods with a qualitative descriptive approach. Primary data was collected through field data sources, while secondary data was obtained from books and statutory regulations. This research will use data collection techniques through observation and in-depth interviews. The research results show that business people consider that Eddy Rumpoko contributed to increasing business income during and after his reign. This is proven by the increase in residents' finances up to 3x and the massive growth in hotel rooms from around 6000 rooms to 8000 hotel rooms in Batu City. Business people gain financial prosperity with Eddy Rumpoko's leadership. However, Walhi activists consider that Eddy Rumpoko is accused of a corruption case which makes him a bad Regional Head of Batu City with around 46.8 billion in his leadership. Apart from the issue of corruption, there are environmental conflicts suffered by the people of Batu City, namely the conflict between The Rajya Hotel and Jatim Park 3 Batu City.
Rasionalitas Kebijakan Desentralisasi Pendidikan di Provinsi Lampung (Kenyataan dan Harapan) Rosalia, Feni; Kagungan, Dian
PERSPEKTIF Vol. 13 No. 2 (2024): PERSPEKTIF April
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i2.10231

Abstract

This research uses Max Weber's theory of rationality to describe the reality, hopes, and rationality of educational decentralization, which are included in the rational category or vice versa. Data was collected through interviews, and observations related to the phenomenon of reality, hopes, and rationality of educational decentralization in Lampung Province and analyzed qualitatively. The research results show that in reality, the education decentralization policy in Lampung Province is rational. Based on instrumental theory, guaranteed education costs (free school), educational infrastructure and educational scholarships can support the ability of decentralization policies. Rationality in the value at which individuals decide to continue or not to continue their education is relatively stable at the basic education level in Lampung province. In the affective rationale, the conditions between individual objects of education such as students and teachers are the spearhead of education at the lower level. Education personnel must shape the character of their students in line with freedom of learning in the world of education. However, traditional rationality, namely custom, ethnicity and religion, does not influence education decentralization policies. The hope for the future is that the decentralization of education in Lampung Province requires strengthening each region's commitment so that progressive education is implemented evenly and cannot be separated from the responsibility of the regional government.
Concretization of Online Accreditation to Improve the Quality of Digital Technology-Based Education Services in the New Normal Era Martinelli, Ida; Khairiah, Nalil
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10421

Abstract

This article aims to investigate the implementation of accreditation to enhance the quality of technology-based education services in the new normal era. The primary focus of the research is on the concrete application of online accreditation based on digital technology in the field, associated with the improvement of educational service quality. The research approach utilizes school accreditation guidelines as a reference, collecting data through interviews and document analysis, which is then qualitatively analyzed. The findings indicate that the successful implementation of online accreditation is contingent upon schools providing facilities, infrastructure, and human resources professionals in using digital technology in educational services. Furthermore, the quality of educational services is reflected in the school's output, particularly in the superior quality of graduates from accredited A-level schools compared to non-accredited ones. By employing digital technology in the accreditation process, schools face the challenge of cultivating habits of using digital technology in their operational procedures. Ultimately, this positively contributes to the overall improvement of the quality of educational services. With efficient administrative management and well-managed learning processes, technology-based accreditation encourages schools to continually adapt and enhance themselves to achieve optimal educational service quality.
Mapping Electoral Districts and Seat Allocation for the 2024 Elections: A Case Study of Boyolali District Election Commission (KPU): Penataan Daerah Pemilihan dan Alokasi Kursi di Kabupaten Boyolali untuk Pemilu 2024 Pratiwi, Luvita Eska; Erowati , Dewi; Kushandajani, Kushandajani
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10486

Abstract

This article aims to analyze the application of the seven principles of electoral district structuring and seat allocation in the 2024 elections. The problem focuses on Electoral District Arrangement and Seat Allocation in Boyolali Regency which is experiencing the expansion of sub-district areas, from 19 sub-districts to 22 sub-districts. To approach this problem, technical guidelines for the preparation of electoral districts and allocations by the KPU of the Republic of Indonesia are used as a reference. Data was collected through interviews and literature studies of existing documents and analyzed qualitatively. This study concludes that the changes in the composition of sub-districts in electoral districts and seat allocation in Boyolali Regency have met the basic requirements for electoral district arrangement and seat allocation. These basic requirements are fulfilled by changes in population that result in the allocation of seats in one electoral district exceeding the maximum limit and/or less than the minimum limit determined by law; the expansion of the region from the original 18 sub-districts to 22 sub-districts; and there are electoral district structures and seat allocations that conflict with the principles of structuring electoral districts in previous elections which require changes and re-arrangement of the regional composition within electoral districts.
Service Quality Analysis of the Regional Drinking Water Company (PDAM) Tirta Sejuk Against the Need for Clean Water in Blangkejeren Ali, Khaidir; Rizky, Rafieqah Nalar; Ulayya, Atikah
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10491

Abstract

One of the BUMDs owned by the regional government is The Regional Drinking Water Company (PDAM), which is responsible for developing and managing a clean water supply system to serve consumers at more affordable prices. The need for clean water is something that is of great concern because it is one of the primary human needs that cannot be avoided in everyday life. This research aims to determine the analysis of the service quality of PDAM Tirta Sejuk regarding the need for clean water in Blangkejeren. The method used is a qualitative method with descriptive analysis to obtain a systematic, factual and accurate picture of the problems studied. This research also uses Zeithaml's theory which consists of several main indicators, namely: tangibles, empathy, responsiveness, reliability and guarantee. The results of the research show that the service provided to consumers is quite good and satisfying, seen in its form, namely the existence of facilities and infrastructure to support service quality and meet community needs, prioritizing good communication in creating a sense of empathy for customers, and responsiveness in overcoming various problems that occur regarding clean water needs. Apart from that, reliability is also emphasized to fulfill promises of guarantees that will be given to customers.
Why is Pasar KAMU a Famous Tourist Destination in North Sumatra? Study of Cultural Tourism Development Model in Denai Village, Deli Serdang, North Sumatra: Studi Model Pengembangan Wisata Budaya Di Desa Denai, Siregar, Simon P.; Hidayat, Hidayat; Sibarani, Robert
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10494

Abstract

The research objectives are to identify agro-tourism and culinary tourism spots, analyze the architectural landscape, develop the The Pasar KAMU as a culinary tourism based on local wisdom and analyze community and stakeholder participation in the development of the Pasar KAMU. Data methods and analysis use qualitative data methods and analysis and data collection through observation, in-depth interviews, and literature study. Research results: (1) the spots and facilities at Pasar KAMU are adequate for nature tourism and culinary tourism activities; (2) the layout and shape of the stand for selling traditional food at The Pasar KAMU applies an ecological architectural landscape and blends with nature, optimal use of local materials and resources; (3) culinary tourism which is served in the form of traditional Javanese and Malay food, processed manually and hygienic products (4) The medium of exchange at The Pasar KAMU is very unique, using tempo which has a nominal value of IDR 5000 and IDR 10,000 (5), The Pasar KAMU is superior tourist destinations are related to the participation of residents and tourism sector stakeholders which has an impact on increasing community income.
Analysis of the Strength of Looks of Female Politician Candidates "Case Study of the Last Election in Jambi Province" Asriyadi, Asriyadi; Fradesa, Fiza; Arifullah, Mohd.
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10524

Abstract

This study aims to analyze the impact of the strength of appearance capital on voter perceptions and its contribution to the success of female political candidates in the Jambi Province General Election. Appearance capital includes physical appearance, attractiveness, and other visual elements. This research uses a qualitative method with a descriptive type with a purposive sampling technique. Data collection was carried out through field studies and literature studies. Informants in this research included Jambi female politicians, academics, political observers, and the Jambi community. Researchers took these informants because they were considered the best in providing the information needed. The findings show that, although appearance capital can influence initial perceptions, other factors such as background, experience and political vision still play a crucial role in determining a candidate's success. This research can contribute in the form of new insights regarding the understanding of women's political participation in Jambi Province.
Analysis of Community Empowerment Through a Waste Management Program in Medan Denai District, Medan City Khaidir, Khaidir; Agus, Efendi; Syafruddin, Syafruddin
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10532

Abstract

The Medan Denai Locale Government has as of late been currently moving towards a spotless climate. Medan Denai Locale will be a model for other sub-regions in their endeavors to work on the nature of a perfect climate. The deterrent faced by individuals of Medan Denai Locale is an absence of inspiration and mindfulness regarding the significance of ecological tidiness. The arrangement that should be possible to conquer these obstructions is by holding a strengthening program completed by the Medan Region government for the local area with the exercises of the Drape Program, the Night Squander Apportioning Project (persami), the Denai Quick Waste Help (persad), and the Waste Development Program for Denai hindering (Denai guardians). The point of this program is to engage the local area by imparting local area mindfulness and worry as well as being straightforwardly associated with molding the climate through related programs. The strategy involved is to gather information through direct perception in the encompassing Medan Denai Locale region by focusing on the treatment of moved squander and keeping up with tidiness over the day. This community empowerment program has allowed Medan Denai District to improve, maintain, and even develop its environmental cleanliness. The results of the research show that the activities of the Curtain Program, the Night Waste Disposal Program (persami), the Denai Fast Waste Service (persad), and the Waste Movement Program for stunting Denai (Denai caregivers) have improved environmental cleanliness and health in the Medan Denai District area. Apart from that, the district government and the community are committed to carrying out the program in a sustainable manner.
Reward System and Employee Commitment: Evidence From Delta State Civil Service Commission, Asaba Okolie, Ugo Chuks; EGBON, Thomastina Nkechi
PERSPEKTIF Vol. 13 No. 1 (2024): PERSPEKTIF January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v13i1.10553

Abstract

The most important and valuable organizational and institutional resource in both public and private services is the employee. This is primarily because, without the employee commitment, all other resources will be dormant. Against this backdrop, this study examined the impact of the reward systems on employee commitment in the Delta State Civil Service Commission, Asaba using useful primary and secondary data sources. We discovered that intrinsic and extrinsic rewards have a significant impact on employee commitment in the Delta State Civil Service Commission, Asaba. This finding is significant because it shows that the only way to engineer the civil service to play its crucially essential and facilitating role in the State's political and socioeconomic development is through the creation and secured intrinsic and extrinsic reward systems that are systematically planned and scientifically implemented. The study concluded that the Delta State Civil Service Commission, Asaba needs both intrinsic and extrinsic reward systems to foster greater employee commitment. Based on this finding, we recommended among others that Delta State Civil Service Commission's reward systems should be subject to modification to suit social conditions or changing circumstances in the society. This underscores the fundamental logic underpinning the many international initiatives launched by multinational corporations in Nigeria to promote organizational effectiveness, which assumes that management will pursue employees’ happiness voluntarily in the absence of robust organizational regulations and strict enforcement.

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