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Jurnal Ilmiah Edunomika (JIE)
Published by STIE AAS Surakarta
ISSN : -     EISSN : 25981153     DOI : https://dx.doi.org/10.29040/jie
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education
Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi mengundang para guru, akademisi (dosen atau peneliti) dan praktisi terkait (Sekolah, Perguruan Tinggi, Pemerintahan, LSM, dan lain-lain) untuk dapat mengirimkan artikel dengan kajian ekonomi dan pendidikan ke Jurnal Ilmiah Edunomika (JIE).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,937 Documents
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Loyalitas pelanggan terhadap Produk Starbucks ditinjau dari Dimensi Ekuitas Merek (Pada Starbucks di Solo Square Surakarta) Muhammad Rian Kisara; Bambang Mursito; Drs Djumali
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.892

Abstract

The aim of this research are: to find out the simultaneous and partial influence of brand awareness, brand loyalty, brand association, and quality perception on Starbucks customer loyalty. The sample in this study were 75 Starbucks customers. Data collection techniques in this research were using observation, documentation , and questionnaires.Technical data analysis in this research were using classic assumption test, multiple linier test, ttest, ftest, the coefficients determined. The result of this study showed that there are simultaneous and partial influences of brand awareness, brand loyalty, brand association, and quality perception on Starbucks customer loyalty. Key words: brand awareness, brand loyalty, brand association, quality perception, and customer loyalty
Potensi pariwisata keraton kasunanan surakarta di tinjau dari daya tarik, lokasi dan promosi Septian Haryoko; Ida Aryati; Ratna Damayanti
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.831

Abstract

The purposeFof thisPstudy aimsPto determinePthe effect of Attraction Data, Location and Promotion of the Tourism Potential of the Surakarta Sultanate Palace. This type ofPresearch is a quantitative description. ThePpopulation inPthis studyIwere visitors to the Surakarta Kasunanan Palace, amounting to 1223 using Purposive Sampling with 100 respondents.0This studyPuses dataPanalysis techniques inNthe formPof multiplePlinear regression tests. ThePresults of this studyKindicate that: (1) There is an influence of Attractiveness on Tourism Potential of Surakarta Palace of Kasunanan which is indicated by the regression5coefficient value of 4.061 and the0significance value is smaller thanPthe levelPof significantG(0,000 0.050), and (3) There is an influence on the Promotion of the Potential Surakarta Palace Keraton Tourism indicatedPby a regressionPcoefficient of 3.249 andPSignificance valuePis smaller thanPthePlevel of significant (0.002
Produktivitas Kerja Karyawan Ditinjau dari Motivasi, Disiplin Kerja dan Lingkungan pada PT. Iskandar Indah Printing Textile Surakarta Khairunisa Nur Baiti; Djumali Djumali; Eny Kustiyah
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.812

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh secara simultan motivasi, disiplin kerja dan lingkungan kerja terhadap produktivitas kerja karyawan PT. Iskandar Indah Printing Textile Surakarta, mengetahui pengaruh motivasi terhadap produktivitas kerja karyawan pada PT. Iskandar Indah Printing Textile Surakarta, mengetahui pengaruh disiplin kerja terhadap produktivitas kerja karyawan pada PT. Iskandar Indah Printing Textile Surakarta, mengetahui pengaruh lingkungan kerja terhadap produktivitas kerja karyawan PT. Iskandar Indah Printing Textile Surakarta. Populasi dalam penelitian ini 975 karyawan. Pengambilan sampel sebanyak 100 responden. Uji hipotesis menggunakan analisis regresi linier berganda. Secara simultan motivasi, disiplin kerja dan lingkungan kerja berpengaruh positif dan signifikan terhadap produktivitas kerja karyawan PT. Iskandar Indah Printing Textile Surakarta dengan nilai Fhitung > Ftabel (27,102) > (2,70) dan nilai signifikansi 0,000 < 0,05. Secara parsial motivasi (X1) berpengaruh positif dan signifikan terhadap produktivitas kerja karyawan dengan thitung (1,641) < ttabel (1,984) dan nilai signifikansi 0,104 > 0,05. Variabel disiplin kerja (X2) berpengaruh positif dan signifikan terhadap produktivitas kerja karyawan dengan thitung (8,830) > ttabel (1,984) dan nilai signifikansi 0,000 < 0,05. Variabel lingkungan kerja (X3) berpengaruh positif dan signifikan terhadap produktivitas kerja karyawan dengan thitung (0,001) < ttabel (1,984) dan nilai signifikansi 0,999 > 0,05. Kata kunci : motivasi, disiplin kerja, lingkungan kerja, dan produktivitas kerja
PENGARUH HARGA, KERAGAMAN PRODUK DAN MEREK TERHADAP KEPUTUSAN PEMBELIAN PRODUK PADA PT. INDEX SUKOHARJO Manab Semarang; Sri Hartono; Burhanudin Ahmad Yani
JURNAL ILMIAH EDUNOMIKA Vol 3, No 02 (2019): EDUNOMIKA, VOL. 03, NO. 02, Agustus 2019
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v3i02.481

Abstract

The purpose is to know the effect off prices, product diversity and brands on product purchasing decisions at PT. Index Sukoharjo both simultan and partially. This research was conducted with a quantitative approach, collection data was done by distributing question naires and documentation. The sample used was 85 people. The analytical tool used is test data instruments, classic assumption tests and multiple linear regression. The results and have been found and proven that all research data include valid and realiable categories, so that the research data is feasible to continue in the subsequent data analysis process. The results of the hypothesis testing of this study using econometric tests in the form of multiple linear regression (multiple regression) obtained the equation: Y = - 0.587 +0.350X1 + 0.380X2 +0.315X3. Product diversity is the most dominant variable in influencing customer purchasing decisions on furniture products of PT. Index Sukoharjo. In the determination of price variables, product diversity, brands have an influence on product purchasing decisions by 66%. PT. Index needs to look for other factors that may also increase customer purchasing decisions on the furniture products offered. Based on the results of data analysis it is known that together and individually the price variable, product diversity, discipline and brand have a significant effect on the customer purchasing decisions of PT. Index Sukoharjo. Keywords: Brand, Price, Product Diversity, Purchasing Decision
ANALISIS PENGARUH KONFLIK PERAN GANDA, DISIPLIN KERJA, DAN LINGKUNGANpKERJA TERHADAPnKINERJA KARYAWANp PT. GLOBALINDOpINTIMATES DI KLATEN Sulisvi Sulisvi; Eny Kustiyah; Rochmi Widayanti
JURNAL ILMIAH EDUNOMIKA Vol 3, No 02 (2019): EDUNOMIKA, VOL. 03, NO. 02, Agustus 2019
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v3i02.661

Abstract

The research to find out and describe the influence of either simultaneously of partial work-family conflict, work discipline and work environtment. The population was all employees PT. Globalindo Intimates Klaten totaled 1300. The number of samples was determined with the formula Arikunto and the result 100 respondents. Sampling. The questionnaire used for data retrieval. Data analysis technique used was statistic analysis. This F test results work-family conflict, work discipline and work environtment simultaneously effect on employees performance PT. Globalindo Intimates Klaten. The t-test results showed that work-family conflict influential significance effect against the employees performance PT. Globalindo Intimates Klaten. . The t-test results showed that work discipline influential significance effect against the employees performance PT. Globalindo Intimates Klaten. The t-test results show that work environtment does not affect employee performance. Model ultiple regression linier in this research is Y = 4,710 + 0,256XK+ 0,409XD– 0,076XL + e. Determination of the coefficient indicates work-family conflict, work discipline and work environment have influence of 43,3% employees performance PT. Globalindo Intimates. Keywords: Work-Family Conflict, Discipline, Work Environtment, Employees Performance
Kepuasan Pelanggan Gerai Batik Keris di tinjau dari Diferensiasi Produk, Brand Image dan Pelayanan Nura Iudita Kartikaningtyas; Eny Kustiyah; Djumali Djumali
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.884

Abstract

This study aims to determine customer satisfaction at the Keris Batik Outlet. This type of research is quantitative descriptive. The population in this study used sample 100. Then the researchers used SPSS version 21 with quantitative analysis which included validity and reliability tests, classic assumption tests, multiple linear regression analysis, hypothesis testing with the F test and t test and the coefficient of determination. Keywords: Customer Satisfaction, Product Differentiation, Brand Image, Service.
PENGARUH GAYA KEPEMIMPINAN, SKILL DAN ATTITUDE TERHADAP KINERJA KARYAWAN (Studi pada karyawan Hotel Indah Palace di Tipes Surakarta) Putri Ayu Adika; Ida Aryati; Istiqomah Istiqomah
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.826

Abstract

The Influence of Leadership Style, Skill, and Attitude on Employee Performance (Study of Indah Palace Hotel Employees in Tipes Surakarta). Thesis Management Study Program (S1). Surakarta Islamic Muslim University 2020. The purpose of this study wes to determine the effect of Leadership Style, Skill, and Attitude on Employee Performance (Study of Indah Palace Hotel Employees in Tipes Surakarta). This research uses quantitateve research. The population is all 40 employees of the Indah Palace Hotel Surakarta. The number of samples used was 40 respondents. The sampling technique uses non probability sampling method with saturated sampling approach. The data analysis technique used for this study is using multiple linear regression. The results of the study show that the F test influences the Leadership Style, Skill, and Attitude simultaneously and significantly influences the performance of employees at the Indah Place Hotel in Tipes Surakarta. T test results showed that the Leadership Style had a positive and significant effect on employee performance at the Indah Palace Hotel Surakarta, Skills had a positive and significant effect on employee performance at the Indah Palace Hotel Surakarta, and Attitude had a positive and significant effect on employee performance at the Indah Palace Hotel Surakarta. The coefficient of determination shows the variables of Leadership Style, Skill, and Attitude have an influence of 72,9% on the variable Employee Performance in the Indah Palace Hotel Surakarta, the rest of 27,1%. The most dominant influence on the performance of employees of the Indah Palace Hotel Surakarta is that the Leadership Style variable has the biggest t count, which is 4,287.
Pengaruh Good Corporate Governance, Ukuran Perusahaan Dan Intelectual Capital Terhadap Manajemen Laba Pada Perusahaan Manufaktur yang Terdaftar di BEI Sri Supatminingsih; Monot Wicaksono
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.768

Abstract

Penelitian ini bertujuan untuk menguji pengaruh penerapan good corporate governance, ukuran perusahaan, dan modal intelektual terhadap praktek manajemen laba. Variabel dalam penelitian ini adalah Good Corporate Governance yang diproksikan ke dalam proporsi dewan komisaris dan keberadaan komite audit, variabel ukuran perusahaan dan modal intelektual. Sampel pada penelitian ini adalah 50 perusahaan manufaktur yang secara konsisten terdaftar di BEI pada rentang waktu 2015-2017. Metode penelitian yang digunakan dalam penelitian ini adalah menggunakan analisis regresi berganda, uji F, uji t, uji koefisien determinasi, serta uji asumsi klasik. Hasil penelitian menunjukkan bahwa good corporate governance, ukuran perusahaan, dan modal intelektual berpengaruh negatif tidak signifikan terhadap manajemen laba perusahaan-perusahaan manufaktur yang terdaftar di Bursa Efek Indonesia (BEI) periode 2015-2017. Kata Kunci: Good Corporate Governance, ukuran perusahaan, modal intelektual, manajemen laba
KEPUASAN NASABAH DITINJAU DARI KUALITAS PELAYANAN, REPUTASI PERUSAHAAN, DAN PERSEPSI KLAIM NASABAH (STUDI PADA KC AJAB BUMIPUTERA 1912 SURAKARTA) Yolanda Cahya Utami; Sri Hartono; Eny Kustiyah
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.852

Abstract

The purpose of this study is to determine whether there is a significant influence between the variable quality of service, company reputation, and customer claims perception and customer satisfaction. In addition, it is also to find out whether there is a significant simultaneous effect and which variable is the most dominant in influencing customer satisfaction at KC AJB Bumiputera 1912 Surakarta. The method used is a method based on quantitative descriptive, where the sampling technique uses Random Sampling, which is a random sampling technique, regardless of the level contained in the population. The data used are primary data and secondary data with data collection techniques: questionnaires, observations, interviews, and literature study. Data analysis techniques in this study used multiple linear, determination test (R2), F test, and t test. The results of the study can be concluded that: 1) There is an effect of service quality, company reputation, and simultaneous perception of customer claims on customer satisfaction at KC AJB Bumiputera 1912 Surakarta, 2) There is an influence of service quality on customer satisfaction at KC AJB Bumiputera 1912 Surakarta Batik in the City of Solo, 3) There is an influence of company reputation on customer satisfaction in KC AJB Bumiputera 1912 Surakarta, 4) There is an influence of customer perception perceptions of customer satisfaction on KC AJB Bumiputera 1912 Surakarta. Keywords: Service Quality, Company Reputation, Customer Claim Perception, and Customer Satisfaction
ANALISIS DISIPLIN KERJA, KOMUNIKASI DAN TEAMWORK TERHADAP PRODUKTIVITAS KERJA KARYAWAN PADA BANK TABUNGAN NEGARA (BTN) CABANG SURAKARTA Nindy Ellese Ekawati; Burhanudin Ahmad Yani; Supawi Pawenang
JURNAL ILMIAH EDUNOMIKA Vol 4, No 01 (2020): EDUNOMIKA, VOL. 04, NO. 01, Februari 2020
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v4i01.871

Abstract

Tujuan penelitian ini untuk mengetahui pengaruh disiplin kerja, komunikasi dan teamwork terhadap produktivitas kerja karyawan pada Bank Tabungan Negara (BTN) Cabang Surakarta. Jenis penelitian ini adalah kualitatif diskriptif. Penelitian ini dilakukan di Bank Tabungan Negara (BTN) Cabang Surakarta. Jumlah populasi sebanya 104 responden. Sampel yang diambil dalam penelitian ini sebanyak 52karyawan. Pengambilan sampel menggunaan teknik Quota Sampling. Metode analisis menggunakan regresi linier berganda. Hasil penelitian ini menyatakan bahwa hasil uji F menunjukkan disiplin kerja, komunikasi dan teamwork secara simultan berpengaruh signifikan terhadap produtivitas kerja karyawan Bank Tabungan Negara (BTN) Cabang Surakarta. Hasil uji t menunjukkan disiplin kerja secara parsial berpengaruh positif dan signifikan terhadap produktivitas kerja karyawan Bank Tabungan Negara (BTN) Cabang Surakarta. Variabel komunikasi secara parsial berpengaruh positif dan signifikan terhadap produktivitas kerja karyawan Bank Tabungan Negara (BTN) Cabang Surakarta. Variabel teamwork secara parsial berpengaruh positif dan signifikan terhadap produktivitas kerja karyawan Bank Tabungan Negara (BTN) Cabang Surakarta. Disiplin kerja, komunikasi dan teamwork yang baik dapat meningkatkan produktivitas kerja karyawan Bank Tabungan Negara (BTN) Cabang Surakarta. Kata kunci : disiplin kerja, komuikasi, teamwork, dan produktivitas kerja karyawan.

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