cover
Contact Name
Andi Aswan
Contact Email
hjbsunhas@gmail.com
Phone
+6281355815535
Journal Mail Official
hjbsunhas@gmail.com
Editorial Address
-
Location
Kota makassar,
Sulawesi selatan
INDONESIA
HASANUDDIN JOURNAL OF BUSINESS STRATEGY
Published by Universitas Hasanuddin
ISSN : -     EISSN : 26562707     DOI : -
It is an open access online journal in the field of applied management and published four times in a year in February, May, July, and October. The journal is designed for professionals and researchers to convey their findings of business concepts, thoughts, and new strategies for business viability and competitiveness in manufacturing and service companies, including small and medium enterprises (SMEs). Focus topics include but are not limited to aspects of innovation in products and processes, entrepreneurship, corporate finance, marketing, human resources, operations, and logistics.
Articles 10 Documents
Search results for , issue "Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy" : 10 Documents clear
Analisis Daya Saing Strategi pada Terminal Petikemas Makassar dan Terminal Petikemas Bitung Resty Yosna Panimba; Abdul Rahman Kadir; Andi Nur Baumassepe
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.275

Abstract

Increasing the flow of logistics in the digitalization era should be an opportunity for the port segment to increase its competitiveness at the world level. This study aims to describe and analyze the affecting factors of increasing competitive advantage at Makassar Container Terminal and Bitung Container Terminal and to determine the right strategy of Makassar Container Terminal and Bitung Container Terminal.This research was designed to direct strategic decisions depends on internal and external environment of both ports to improved their competitiveness. Decision of managerial strategic in this research was in the scope of SWOT, QSPM and Miles & Snow Typology. Location or place of research in Makassar and Bitung Container Terminal. The data collected includes secondary data. The population and sample in this study include Management of Makassar and Bitung Container Terminal as many as 40 people. Data analysis techniques use the RBV and Model I/O approach, TOWS analyze, QSPM and Miles & Snow Tipology.The result of this research showed that based by description of environment factors then Makassar Container Terminal in a position where threat that it was faced bigger so that it need to maximize existing strength while Bitung Container Terminal in a favorable position with the potential of adequate resources so that it was needed a aggressive strategy to increase its competitive advantage. Based on the Miles and Snow analysis that used, Makassar Container Terminal can apply defender strategy and Bitung Container Terminal can apply prospector strategy.
Pengaruh Gaya Kepemimpinan Terhadap Kinerja Karyawan Dengan Motivasi Kerja Sebagai Variabel Intervening Pada Lembaga Pembiayaan Ekspor Indonesia di Kantor Wilaya Garibaldi Mirza N; Muhammad Asdar; Muhammad Ismail
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.277

Abstract

This study aims to determine the effect of leadership style on employee performance with work motivation as an intervening variable in the Indonesian Export Financing Institution at the Makassar Regional Office. The population of this study were all employees of the Indonesian Export Financing Institution. The number of samples taken in this study were 50 respondents. The sampling method used in this study is the probability sampling method. Data collection in this study is to use archive strategies namely primary data and secondary data. Data were analyzed using multicollinearity and Path Analysis. The results of this study indicate that leadership style has a significant effect on work motivation. Leadership style also has a significant effect on employee performance. Work motivation significantly influences employee performance. Leadership style has a significant effect on employee performance through work motivation.
Pengaruh Bauran Pemasaran terhadap Kepuasan dan Loyalitas Pelanggan Mesari Luxury Villas Bali Rachmi Anugerah Mahmud; Jusni Jusni; Andi Nur Baumassepe
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.280

Abstract

Marketing, which has a lot of roles in lodging services, among others, provides services to consumers with friendly satisfaction, provides adequate facilities and operates to benefit.This study aims to determine the effect of Marketing Mix on Customer Satisfaction and Loyalty of Bali's Mesari Luxury Villas. This study uses a descriptive approach and verification research. Descriptive research is research that aims to obtain a description of the characteristics of variables (marketing mix strategy, loyalty and satisfaction). Verification research is a type of research that aims to determine the relationship between variables through a hypothesis testing using path analysis methods with the help of Smart PLS 3.2.8 application. The results showed that partially the marketing mix had a positive and significant effect on customer satisfaction, the marketing mix had a positive and significant effect on customer loyalty, and satisfaction had a positive and significant effect on customer loyalty. The influence indirectly shows that customer satisfaction can mediate the influence of the marketing mix on customer loyalty positively and significantly
Strategi Optimalisasi Outlet Bank Negara Indonesia Pemutus Kredit Konsumer Pada Kantor Wilayah Makassar Sudirman NS; Otto R Payangan; Musran Munizu
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.281

Abstract

This study aims to identify (a) the factors that influence the optimization of Bank Negara Indonesia outlets for consumer credit breakers at the Makassar Regional Office; and (b) identify the strategies used by BNI SKK Makassar Branch of Peer Control as a consumer credit breaker outlet. This research is a type of exploratory research by identifying and developing a strategy for optimizing consumer credit breakers. Research location at Bank BNI SKK Branch Mattoangin Peer Makassar. Data collected includes primary data and secondary data. Primary data was collected through in-depth interviews and distributing questionnaires (questionnaires) to 17 informants. Secondary data in the form of financial statements, and bank performance reports. The population and sample in this study are all leaders and employees, so the sample in this study is a saturated sample. Data analysis uses internal and external environmental analysis, TOWS analysis and General Electric. The results of the study show that internal factors (strength) that support the BNI Branch of Mattoangin as credit breakers are absorbing new business potential, adequate human resources, distributing Mattoangin branch outlets that are evenly distributed, increasing deposits, and improving HR knowledge. External factors (opportunities), namely the potential of new business, cooperation with business people, and a holistic understanding of business. An alternative strategy for BNI Branch Mattoangin as a consumer credit breaker in the form of increasing mortgage loans that focuses on the potential consumer credit segment, strategies to increase cooperation with housing developers who have extensive networks, strategies to increase CASA and growth in demand deposits.
Manajemen Strategis Pengembangan Kinerja Pemerintah Daerah Kabupaten Polewali Mandar Erni Eka Pratiwi; Haris Maupa; Muhammad Ismail
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.282

Abstract

This study aims to analyze the strategic management of regional government performance development Polewali Mandar. The type of data used in this study is quantitative and qualitative data. Data sources used are primary data and secondary data. The population in this study is the West Sulawesi provincial government apparatus, sampling using a purposive sampling method, with a sample that is the West Sulawesi Provincial Government apparatus. Analyzed data was performed using SPPS for Windows Version 20. The results of this study indicate that all proposed variables have a positive and significant influence on the performance of Polewali Mandar District Government employees, in this case showing that the strategy implemented by the government is very helpful in improving or developing employee performance. The results of the correlation of the three variables indicate that these three variables are still weak to be able to support employee performance improvement, so it is important to add variables or conduct research on variables that can still be used as a strategy to improve employee performance.
Pengaruh Work-Life Balance Terhadap Kinerja Karyawan Dengan Stres Kerja Dan Kepuasan Kerja Sebagai Variabel Intervening Farhan Rafsanjani; Idayanti Nursyamsi; Maat Pono
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.284

Abstract

Employee satisfaction with organizational policies causes greater organizational productivity as a result of employee performance. This study aims to analyze the effect of work-life balance, job stress and job satisfaction on employee performance at PT Bank Rakyat Indonesia (Persero) Tbk Makassar Panakkukang Branch. This study uses a saturated sampling technique, used a sample of 62 respondents employees of Makassar Panakkukang Branch Office. This writing data is obtained from questionnaires (primary), literature studies and direct interviews with related parties according to the purpose of writing. The analysis technique uses PLS data analysis consisting of structural models, measurement models, and Sobel models. The writing results show that work-life balance has a significant and negative effect on employee work stress, work-life balance also has a positive and significant effect on employee job satisfaction, while work-life balance does not directly influence employee performance, work stress has a negative and significant effect on employee performance, job satisfaction has a positive and significant effect on employee performance, work-life balance through work stress has a positive and significant effect on employee performance and work-life balance through job satisfaction has a positive and significant effect on employee performance
Pengaruh Kepemimpinan Situasional Dan Etos Kerja Terhadap Kinerja Pegawai Melalui Iklim Organisasi Sebagai Variabel Intervening Pada Politeknik Pembangunan Pertanian Gowa Delia Esiana Tangdigling; Idayanti Nursyamsi; Ria Mardinana Yusuf
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.285

Abstract

This study aims to determine the effect of Situational Leadership and Work Ethics on Employee Performance through Organizational Climate as an Intervening Variable in Gowa Agricultural Development Polytechnic. The type of data used in this study is divided into two, namely qualitative and quantitative data. The population in this study were all State Civil Apparatus at the Gowa Agricultural Development Polytechnic, which until 2018 totaled 98 people. A sample of 98 employees based on the population. The sampling technique used is the nonprobability sampling method. Data collection techniques used were observation, interviews, questionnaires, and documentation. Data were analyzed using path analysis. The results of this study indicate that situational leadership has a positive and significant effect on organizational climate. The better the leader applies situational leadership, the better the climate for the organization will be and conducive. Good situational leadership will create a good organizational climate so that it will have an impact on increasing employee performance. Work ethic has a positive and significant effect on organizational climate. The better the work ethic that is owned by employees, it will support the creation of a good organizational climate. The better the work ethic that is owned by an employee it will lead to a good organizational climate, which has an impact on increasing employee performance.
Pengaruh Lingkungan Kerja, Disiplin Kerja dan Motivasi Kerja terhadap Kinerja Aparatur Sipil Negara (ASN) Di Kabupaten Tana Toraja Silvan Tande Bura; Nurdin Brasit; Sumardi Sumardi
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.286

Abstract

This study aims to determine the effect of the work environment, work discipline and work motivation on the performance of the state civil apparatus (ASN) in Tana Toraja district. This study uses descriptive and verification methods. The population in this study was part of the state civil apparatus (ASN) in Tana Toraja Regency, which amounted to 150 people. The sampling method is a purposive sampling. The type of data used is quantitative data collected using a questionnaire. The data analysis technique used in this study is quantitative analysis. The results of this study indicate that the work environment, work discipline, and work motivation simultaneously have a direct, positive and significant effect on performance. The work environment has a direct, positive and significant effect on performance. Work discipline has a direct, positive and significant effect on performance. Work motivation has a direct, positive and significant effect on employee performance. The most dominant variable influencing the performance of the state civil service (ASN) in Tana Toraja Regency is work discipline.
Faktor Penentu Kinerja Usaha Kecil Menengah (UKM) di Kabupaten Barru Khaerunnisa Khaerunnisa; Jusni Jusni; Maat Pono
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.287

Abstract

This study aims to determine the Determinants of the Performance of Small and Medium Enterprises (SMEs) in Barru Regency. The method used in this study is a quantitative approach and the type of research conducted is survey research. The population used is Small and Medium Enterprises in the manufacturing industry sector in Barru Regency, which is 1672 business units. The number of samples is 94 small and medium enterprises. The data sources used are primary data and secondary data. Analysis of the data used is multiple linear regression analysis. The results of this study indicate that the aspects of finance, environment, marketing, human resources, entrepreneurial ability and economic aspects have a positive and significant effect on the performance of small and medium enterprises in Barru Regency. The greater the equity, loan capital, the level of profits and capital accumulation, the greater the performance of small and medium enterprises. The better the technology and quality control, the availability of business places, government policies, seasons and infrastructure, the better the performance of small and medium enterprises. The more market demand, the better competing pricing, promotion, distribution channels and marketing areas, the better the performance of small and medium enterprises. The better the level of formal education, leadership, experience in business and the amount of motivation and skills in the performance of small and medium enterprises. The greater the desire for achievement, personal responsibility, management ability and innovation ability, the better the performance of small and medium enterprises. the higher the level of income of the community, the availability of jobs, a business climate and good investment and the better the economic growth, the better the performance of small and medium enterprises.
Penerapan Balanced Scorecard Sebagai Metode Implementasi Strategi Dalam Upaya Peningkatan Kinerja Universitas Timor Rikhardus Bria Seran; Otto Randa Payangan; Sumardi Sumardi
Hasanuddin Journal of Business Strategy Vol 1 No 4 (2019): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v1i4.288

Abstract

This study aims to find out Knowing 1) the application of balance scoreCard by translating the vision, mission of the University of Timor based on four perspectives, 2) Measuring the performance of the University of Timor based on the balanced scorecard perspective. This research is qualitative research. The sample in this study was 316 respondents consisting of lecturers, students and alumni of the University of Timor and using random sampling techniques. Data were analyzed by qualitative analysis methods. The results of the study show that translating vision and mission into four perspectives (financial, customer, internal business and growth and learning) results in a balanced scorecard design which is a proposed work program at the University of Timor. While performance measurement uses four perspectives on the balanced scorecard; the customer's perspective according to students reaches 2716 points is categorized as not good. 1711 points for the lecturer's internal business perspective are said quite well. 1004 points for the perspective of growth and learning of lecturers are quite well. 1800 points for the growth and learning perspective of administrative staff are categorized quite well. 541 points for the financial perspective of University of Timor officials are also categorized quite well

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