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Jurnal Ilmiah Manajemen Kesatuan
Published by Institut Bisnis dan Informatika Kesatuan
ISSN : 23377860     EISSN : 2721169X     DOI : https://doi.org/10.37641/
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Ilmiah Manajemen Kesatuan (JIMKES) dikelola dan diterbitkan oleh Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Institut Bisnis dan Informatika Kesatuan bekerjasama dengan Fakultas Bisnis dan Fakultas Vokasional IBI Kesatuan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Pemasaran
Articles 1,608 Documents
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Pengaruh Kualitas Layanan terhadap Kepuasan Pelaksanaan Program MBKM Iis Anisa Yulia; Isbandriyati Mutmainah; Feni Marnilin; Ahmad Zaid Mahfudi
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 3 (2022): JIMKES Edisi Desember 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i3.935

Abstract

ABSTRACT Service quality and student satisfaction are important aspects of the strategy of higher education institutions in the competitive higher education market. One of the quality of higher education services that needs attention is the quality of service in the learning process. Merdeka Belajar Kampus Merdeka (MBKM) is a program launched by the Ministry of Education, Culture, Research and Technology as a service for students by providing opportunities for students to hone skills according to their interests and talents with various programs. The Faculty of Economics and Business UNB has organized the MBKM program since 2020/2021 with two programs, namely Student Exchange and KKNT. This study aims to determine the level of student satisfaction with the quality of service implementation of the MBKM program. This study uses census data, the analytical methods used multiple linear regression. Based on the results of t-test here are three variables that effect i.e. variable Tangibles, Reliability and Responsiveness while variable Assurance, Emphaty and Relevance does not affect the satisfaction of the implementation of the MBKM program. The result of this research was based on the F-test is the quality of service which consists of Tangibles, Reliability, Responsiveness, Emphaty, Assurance, and Relevance take effect simultaneously to satisfactions of the implementation of the MBKM program. Keywords : Service quality; Satisfaction; MBKM
Pengaruh Kualitas Produk, Kualitas Layanan dan Persepsi Harga Terhadap Kepuasan Pelanggan Produk Smartphone Samsung di Bogor Yanto Hermawan; Dina Maylani; Mumuh Mulyana
Jurnal Ilmiah Manajemen Kesatuan Vol 9 No 3 (2021): JIMKES Edisi Desember 2021
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v9i3.1256

Abstract

The purpose of the research is to know the influence of product quality, service quality and perceived price on customer satisfaction (case study of smartphone Samsung in Bogor). this research used eksogen variable (product quality, service quality and perceived price) and endogen variable (customer satisfaction). This research used non probability sampling sample method and the total of respondents is 200, the respondents chosen were respondents who had used or were wearing smartphone Samsung. Research data was processed using SPSS AMOS 21. The result of this research is product quality has a positive and significant influence to customer satisfaction with CR (3,312 > 1,96) or P value (*** < 0,05), therefore hypothesis 1 was accepted. Service quality has a positive and significant influence to customer satisfaction with CR (2,750 > 1,96) or P value (0,006 < 0,05), therefore hypothesis 2 was accepted. Perceived price has a positive and significant influence to customer satisfaction with CR (2,076 > 1,96) or P value (0,004 < 0,05), therefore hypothesis 3 was accepted. Product quality, service quality and perceived price has a positive and significant influence on customer satisfaction with R Square value in the amount 0.841 or 84.1%, therefore hypothesis 4 was accepted. Keywords : product quality, service quality, perceived price, customer satisfaction
The Effect Of Entrepreneurship Knowledge, Entrepreneurship Motivation, E-Commerce, And Use Of Social Media on Interest in Entrepreneurship at Post-Pandemic Covid-19 (Research Study in Women Generation Z in Medan) Alawi Fathan Yasin
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1263

Abstract

The purpose of this study is to ascertain the impact of entrepreneurship knowledge, motivation for entrepreneurship, e-commerce, and social media use on an individual's interest in entrepreneurship (a research study on women of generation Z in Medan City). variables, both independent and dependent. This study employs an associative technique in conjunction with a quantitative approach. The population and samples used in this study are as follows: age (20-24) with individual sex (Female) 130,549 souls and a sample of 101 women of generation Z in Medan City. The findings of this study reveal that entrepreneurial knowledge and motivation have a substantial effect on entrepreneurial interest, however e-commerce and social media use have no significant effect.
Pengaruh Pengaruh Motivasi Ekstrinsik, Gaya Kepemimpinan, Dan Lingkungan Kerja Terhadap Kepuasan Kerja Karyawan Studi Pada Toko Pamella 6 Supermarket Yogyakarta Anggoro Wisnu Aji; Jajuk Herawati
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1293

Abstract

Thisl study aims to determine the effect of extrinsic motivation, leadership style, and work environment on employee job satisfaction at Pamella Enam Supermarket Yogyakarta. This type of research is quantitative. research variables are extrinsic motivation (X1), leadership style (X2), work environment (X3) and job satisfaction (Y). The population in this study were all employees of Pamella Six Supermarket, totaling 60 people and all of them were used as samples. The sampling technique in this study used a saturated sampling technique. The method of data collection in the study used a questionnaire. Data analysis techniques used in this research include reliability test, validity test, multiple linear regression test, classical assumption test through T test, F test, and coefficient of determination. Based on the results of the study, there is a significant positive effect between extrinsic motivation and job satisfaction and leadership style with job satisfaction. However, the work environment has no significant effect on job satisfaction. In this study, extrinsic motivation (X1) has a positive and significant effect on job satisfaction. Leadership style (X2) has a positive and significant effect on job satisfaction. And the work environment (X3) has no significant effect on job satisfaction.
Model Peningkatan Kinerja Berbasis Budaya Organisasi, Learning Organization, dan Knowledge Sharing Tsalis Baiti Nur Andayani; Dian Marlina Verawati; Axel Giovanni
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1315

Abstract

Perkembangan dunia bisnis berdampak pada perubahan dalam mengelola dan mengembangkan sumber daya manusia untuk meningkatkan kinerja karyawannya. Salah satu perusahaan yang melakukan perubahan untuk meningkatkan kinerja karyawan adalah Pos Indonesia Kantor Cabang Kota Magelang. Penelitian ini bertujuan untuk mengetahui bagaimana model peningkatan kinerja karyawan berbasis budaya organisasi, learning organization, dan knowledge sharing. Subjek dalam penelitian ini adalah seluruh karyawan Pos Indonesia Kantor Cabang Kota Magelang dengan populasi berjumlah 40 orang. Penelitian ini menggunakan teknik pengumpulan data dengan melakukan wawancara kepada bagian kepegawaian, menyebarkan kuesioner, dan selanjutnya di analisis menggunakan SPSS dengan analisis jalur. Hasil penelitian menunjukkan bahwa tidak ada pengaruh antara budaya organisasi terhadap knowlege sharing, learning organization berpengaruh terhadap knowledge sharing, knowledge sharing berpengaruh terhadap kinerja karyawan, budaya organisasi berpengaruh terhadap kinerja karyawan, tidak adanya pengaruh learning organization terhadap kinerja karyawan, dan knowledge sharing mampu memediasi pengaruh learning organization terhadap kinerja karyawan, namun tidak mampu memediasi budaya organisasi terhadap kinerja karyawan.
Pengaruh Kompetensi dan Self- Awareness Terhadap Kepuasan Kerja Melalui Keterikatan Kerja Antonius Bayu Saputra; Yuni Siswanti
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1317

Abstract

Governmental or non-governmental organizations must own competent human resources. Employee job satisfaction is heavily influenced by competencies that play a key role in HR. Job satisfaction is a significant factor that influences a person's overall happiness. However, in order for the competence of the auxiliary staff (naban) to boost job satisfaction, it is required to have self-consciousness in order to provide awareness. The goal of this study is to see if work engagement can influence the impact of auxiliary staff's competence and self-awareness, which can greatly boost job satisfaction, by proving it as a mediator. Primary data and secondary data were used in this investigation. Purposive sampling is used in this study, with a total of 100 respondents serving as helpers. Keywords: Competence, Self- Awareness, Job Satisfaction, Work Engagement and auxiliary staff (naban). ABSTRAK Sumber daya manusia yang berkompetensi wajib dimiliki oleh organisasi pemerintahan ataupun non pemerintahan. Kompetensi yang sangat berperan penting dalam SDM sendiri sangat mempengaruhi terhadap kepuasan kerja pegawainya. Kepuasan kerja merupakan suatu variabel penting yang mempengaruhi kepuasan hidup seseorang. Namun dalam penerapannya diperlukan adanya self- awareness untuk memberikan kesadaran agar kompetensi yang dimiliki tenaga bantu (naban) dapat meningkatkan kepuasan kerja yang sangat baik. Tujuan dari penelitian ini untuk membuktikan apakah keterikatan kerja dapat mempengaruhi dampak dari kompetensi dan self- awareness yang dimiliki tenaga bantu (naban) yang dapat meningkatkan kepuasan kerja yang sangat baik, dengan membuktikannya sebagai mediator. Data yang digunakan dalam penelitian ini adalah data primer dan data sekunder. Penelitian ini menggunakan Purposive Sampling dengan total 100 responden tenaga bantu (naban), Metode pengolahan dan analisis data digunakan analisis deskriptif dan kuantitatif. Hasil penelitian ini menunjukan bahwa terdapat pengaruh langsung kompetensi dan self- awareness terhadap kepuasan kerja, terdapat pengaruh tidak langsung kompetensi dan self- awareness terhadap kepuasan kerja melalui keterikatan kerja sebagai mediator. Kata Kunci: Kompetensi, Self- Awareness, Kepuasan Kerja, Keterikatan Kerja dan Tenaga Bantu (Naban)
Determinasi Faktor Psikologik, Sosial Dan Finansial Pada Kepuasan Kerja Tenaga Edukatif Akademi Keperawatan Universitas Muhammadiyah Purwokerto Dyah Supriatin; Hima Barima
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1326

Abstract

Lecturers as educational staff have an important role in a university. The success of higher education is determined by the high performance of lecturers and the ability to carry out the duties of the Tri Dharma of Higher Education. Meanwhile, the performance of lecturers cannot be separated from satisfaction with the work they do. Job satisfaction as a form of emotional response from positive and negative attitudes that affect feelings, thoughts about a pleasant attitude and love of work so that it will create maximum performance of lecturers in carrying out tasks in the fields of teaching education, research and community service. There are many factors that influence job satisfaction including psychological, social and financial factors. This study aims to determine the effect of psychological, social and financial factors on job satisfaction of educative staff at the Muhammadiyah Nursing Academy in Purwokerto. The research method uses a quantitative survey approach and questionnaires are given to respondents, namely lecturers (educative staff). Data analysis using logistic regression analysis is expected to be able to see the most influential factors on lecturer performance by looking at the regression equation modeling. Keywords: psychological, social, financial factors, job satisfaction
Pengaruh Tingkat Inflasi, Nilai Tukar Rupiah dan Harga Minyak Dunia Terhadap IHSG di BEI (Periode 2019-2021) Susi Anggraeni
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1331

Abstract

ABSTRACTAs a source of finance for the corporate community and a platform for community investment, the capital market plays a crucial role in national development. The Indonesia Stock Exchange is the country's primary stock exchange (IDX). In accordance with Law No. 8 of 1995 of the Republic of Indonesia pertaining to the capital market, the capital market consists of activities related to public offerings, securities trading, public companies related to the issuance of securities, and institutions whose professions are related to securities.This research is a quantitative descriptive analysis using monthly data for the 2019-2021 observation period on the inflation rate, rupiah exchange rate, international oil prices, and the JCI. Several tests, including the data validity test, classical assumption test, and data hypothesis testing using multiple linear regression analysis are performed to obtain the findings, and Eviews financial data processing software is utilized to analyze the data.According to the findings of the t-test on the inflation rate, the inflation rate variable (INF) had a substantial influence on the Composite Stock Price Index (CSPI). The rupiah exchange rate variable (KURS) has a notable impact on the Composite Stock Price Index (CSPI). The world oil price (WTI) also has a substantial impact on the Composite Stock Price Index (CSPI). In addition, the f-test indicates that the Inflation Rate (INF), the Rupiah Exchange Rate (KURS), and the World Oil Price (WTI) all have a substantial influence on the Composite Stock Price Index (CSPI) variable concurrently. Keywords: Inflation Rate, Rupiah Exchange Rate, World Oil Price, Composite Stock Price Index (CSPI).
Pengaruh Service Quality Dan Customer Satisfaction Terhadap Repurchase Intention Pada Restaurant Pochajjang Bogor Di Masa Pasca Pandemi Covid-19 Feoline Berliana; Mashadi Mashadi
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1388

Abstract

The development of culinary food in Indonesia has also resulted in a large participation in national economic growth. The purpose of this study was to determine the effect of employee service quality on repurchase intentions at Pochajjang Bogor restaurants in the post-Covid-19 pandemic, to determine the effect of customer satisfaction on repurchase intentions at Pochajjang Bogor restaurants in the post Covid-19 pandemic, and to find out whether service Quality and customer satisfaction can jointly influence repurchase intention at Pochajjang Bogor restaurant in the post covid-19 pandemic. The sampling method used is non-probability sampling from the formula Hair et al. From this formula the authors set a sample of 120, but when running data processing requires additional data of 41, the total sample in this study is 161. Based on the test results, the results obtained are that : (1) Service quality has a positive and partially significant effect on repurchase intention, (2) Customer satisfaction has a partially positive and significant effect on repurchase intention, (3) Service quality and customer satisfaction together the same has an effect on repurchase intention, but the magnitude of the influence of the variable Service Quality and Customer Satisfaction on Repurchase Intention is only 0.268 or 26.8%. Therefore, Pochajjang Bogor restaurant employees must continue to improve the quality of their services and monitor customer expectations and try to fulfill them so that customers are always satisfied. Key Words : Service Quality, Customer Satisfaction, Repurchase Intention.
Pengaruh Potongan Harga dan Bonus Terhadao Pembelian Konsumen Alfamart Perumnas Batu 6 Pematangsiantar Wico J Tarigan; Vitryani Tarigan; Djuli Sjafei Purba
Jurnal Ilmiah Manajemen Kesatuan Vol 10 No 3 (2022): JIMKES Edisi Desember 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i3.1391

Abstract

Fokus utama perusahaan kini lebih pada upaya penguatan pemasaran yang ditujukan untuk menyenangkan konsumen karena banyaknya sarana dan prasarana yang mendukung bisnis saat ini. Untuk pembelian besar dan pembelian yang tidak diinginkan, sebagian besar bisnis akan mengubah daftar harga mereka dan memberikan potongan harga dan bonus. Metodologi kualitatif dan kuantitatif digunakan dalam penelitian ini. Populasi dalam penelitian ini adalah konsumen yang melakukan pembelian di minimarket Alfamart Perumnas Batu 6 Pematangsiantar. Hasil penelitian potongan harga secara parsial berpengaruh positif dan signifikan terhadap pembelian konsumen serta bonus secara parsial berpengaruh signifikan terhadap pembelian konsumen. Secara simultan potongan harga dan bonus berpengaruh positif dan signifikan terhadap pembelian konsumen. Hasil uji determinasi (R2) menunjukan potongan harga dan bonus signifikan terhadap pembelian konsumen yang berbelanja di minimarket Alfamart sebesar 55,2% dan sisanya 44.8% dipengaruhi oleh faktor lainnya yang tidak diteliti dalam penelitian ini

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