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JOPPAS: Journal of Public Policy and Administration Silampari
Published by Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi
ISSN : 27153169     EISSN : 27153185     DOI : -
Core Subject : Humanities, Social,
Humanities Social Sciences
JOPPAS: Journal of Public Policy and Administration Silampari is published by IPM2KPE as an information and communication media for practitioners, researchers and academics who are interested in the field and development public policy and administration .The journal is published annually 2 times every June and December
Arjuna Subject : Ilmu Sosial - Administrasi Publik
Articles 98 Documents
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Konektivitas Konsumen Generasi Milennial dengan Produk Fast Food pada Era Pemasaran Omnichannel Windasari, Adita; Lestari, Adyla Mita; Muhandoyo, Muhandoyo
JOPPAS: Journal of Public Policy and Administration Silampari Vol 6 No 1 (2024): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/joppas.v6i1.13076

Abstract

This study aims to determine the omnichannel marketing strategy of fast food restaurants and analyze the connectivity patterns of millennial generation consumers with fast food products. The location of the study was in Malang City with the research object of 3 largest fast food restaurants in Malang City. The sample of this study was millennial generation consumers born in 1980-1999 totaling 300 people. The data analysis method used a descriptive approach with data collection through literature studies and interviews using questionnaires. The study results showed that the omnichannel scenario in the three fast food restaurants was webrooming. The connectivity that occurs between millennial generation consumers and fast food products is dominant through communication channels and sales channels in the form of online media (social media and ordering via online motorcycle taxi applications). Keywords: Millennial, Offline, Omnichannel, Online
Strategi Badan Kesatuan Bangsa dan Politik Kota Serang sebagai Fasilitator dalam Pembinaan Pendidikan Politik Purna, Tebi Hariyadi; Bahrudin, Febrian Alwan
JOPPAS: Journal of Public Policy and Administration Silampari Vol. 6 No. 2 (2025): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/joppas.v6i2.14077

Abstract

This study aims to determine the strategy of the National Unity and Politics Agency (Kesbangpol) of Serang City in facilitating the development of political education. This study uses a descriptive method with a qualitative approach to understand social phenomena in depth. According to the context, this method describes phenomena in detail in words and language. The results of this study indicate that Kesbangpol of Serang City plays a role as a facilitator in facilitating the development of political education through various strategies such as socialization, training, and cooperation with the KPU of Serang City, Bawaslu of Serang City and political parties. This study concludes that the strategy implemented by Kesbangpol of Serang City in facilitating the development of political education is an effort to build good political awareness and understanding for the community and increase the political participation of the community in the democratic process. Keywords: Strategy, Facilitator, Political Education
Value Inovasi Pelayanan Dukcapil melalui Aplikasi Slawe Patrisia, Novliza Eka; Yuliani, Hafri
JOPPAS: Journal of Public Policy and Administration Silampari Vol. 6 No. 2 (2025): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/db47ve15

Abstract

This study aims to describe the public value of the Civil Registration Agency (Dukcapil) innovation through the Slawe application in Bengkulu City. Slawe is an innovation in population services, such as ID cards (KTP), family cards (KK), birth certificates, etc. This innovation represents an effort to improve public services undertaken by the Bengkulu City Government to expedite emergency response in Bengkulu City. This study utilizes Mark Moore's theory of public value. The research method used is descriptive qualitative. Informants were selected through purposive sampling and snowball sampling. The results indicate that the population service, in the form of the Slawe application, aligns with the strategic triangle of public value: legitimacy and support, operational capability, and substantive value. In conclusion, the application's implementation has been supported by strong legitimacy in the form of regulations regarding application use, specifically mayoral rules, and positive public trust. Adequate human resources, technology, and financial resources support operational capability. This service's substantial value is helpful in emergency management and has economic, socio-cultural, political, educational, and ecological value.   Keywords: Slawe Application, e-Government, Service Innovation, Public Value, Digital Public.
Analisis Konten Visual dalam Promosi Pariwisata Buton Tengah di Media Sosial Instagram Visitbuteng Salman, Aan; Suherman, Ansar; Hidayatullah, Muh.
JOPPAS: Journal of Public Policy and Administration Silampari Vol. 6 No. 2 (2025): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/zkvtbr37

Abstract

This study analyzes the visual content the Instagram account @visitbuteng uses to promote tourism destinations in Central Buton. The research method used in this study is a qualitative approach, explaining the analysis of visual content in promoting tourism in Central Buton on the Instagram account @visitbuteng. The results indicate that visual content analysis conducted through specific content placement and tourism activities on Instagram, the website, and YouTube is practical and can generate positive feedback and rapid responses. However, promoting tourism destinations in Central Buton on Instagram via @visitbuteng is ineffective if it only uploads daily content or reposts other content. A better visual content strategy is needed to maximize tourism promotion through Instagram.   Keywords: Visual Content, Central Button Tourism Promotion, Instagram Social Media
Peran Media Sosial Facebook sebagai Media Informasi Pemilihan Kepala Daerah Andion Sefda Mulyawan; Eceh Trisna Ayuh
JOPPAS: Journal of Public Policy and Administration Silampari Vol. 7 No. 2 (2026): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/4qgdfm70

Abstract

This study aims to analyze the role of Facebook as an information medium for first-time voters in the 2024 Bengkulu Tengah regional election. This research uses a qualitative approach with a case study method through in-depth interviews and observation of social media activities. The results show that Facebook plays an important role in shaping public, media, and policy agendas. The main issues highlighted include employment, infrastructure, education, and internet access. Facebook also serves as an effective platform for delivering candidates’ visions and missions in an engaging and accessible manner for young voters. In conclusion, Facebook has a strategic role in shaping perceptions, increasing political engagement, and influencing the decisions of first-time voters in regional elections. Keywords: Agenda Setting, Facebook, New Voters, Regional Elections, Social Media.
Implementasi dan Persepsi Publik Terhadap SP4N‑LAPOR di Kota Pontianak Samhaji, Samhaji; Francesco Dennis Anggara
JOPPAS: Journal of Public Policy and Administration Silampari Vol. 7 No. 1 (2025): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/99f8n107

Abstract

This study aims to analyze the implementation of the public complaint service policy through SP4N-LAPOR in Pontianak City and to understand the meaning of the use of this application for citizens. The method used is a qualitative approach with a phenomenological perspective, employing data collection techniques in the form of in-depth interviews, participant observation, and documentation, with an emphasis on citizens’ experiences and perceptions in using SP4N-LAPOR as a public complaint platform. The results show that the use of SP4N-LAPOR facilitates the submission of public complaints, enhances transparency in public services, and strengthens interaction between citizens and the local government; however, several obstacles remain, including limited user understanding of application procedures, varying response levels among government agencies, and the need for more intensive socialization. In conclusion, the successful implementation of SP4N-LAPOR is influenced by policy socialization, human resource capacity, and the effectiveness of the monitoring system, indicating the need for local governments to improve citizens’ digital literacy, strengthen inter-agency coordination, and enhance responsiveness in following up on public complaints.   Keywords: phenomenology, Pontianak, public complaint services, public policy, SP4N-LAPOR
Inovasi dan Transformasi Digital dalam Meningkatkan Kualitas Pelayanan Publik di Bengkulu Miyanda, Alga; Novliza Eka Patrisia; Susiyanto
JOPPAS: Journal of Public Policy and Administration Silampari Vol. 7 No. 1 (2025): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/q4jzff61

Abstract

This study aims to analyze the implementation of innovation and digital transformation in the delivery of public services in Bengkulu Province and its impact on service quality. The method used is a descriptive qualitative approach, with data collected through analysis of official government documents, observation of digital service platforms, and literature review. The results indicate that the adoption of digital services, such as online population administration, electronic licensing, digitalization of land and health services, and civil servant management, has improved efficiency, transparency, accessibility, and public satisfaction. However, the implementation of digital transformation is still constrained by several challenges, including limited infrastructure, low levels of digital literacy, fragmented service systems, and data security issues. In conclusion, digital transformation and public service innovation in Bengkulu Province have significant potential to enhance the quality of public services, but require strengthened infrastructure, data integration, improved human resource capacity, and sustainable digital governance to achieve optimal outcomes.   Keywords: Bengkulu, e-government, public service innovation, public service quality, digital transformation.
Kedudukan Hukum Pengguna Prompt dalam Karya Visual Berbasis Artificial Intelligence Generatif Perspektif Hukum Hak Cipta Indonesia Hamid, Amrullah; Selamat Lumban Gaol; Rizky Pratama Putra Karo Karo
JOPPAS: Journal of Public Policy and Administration Silampari Vol. 7 No. 2 (2026): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/v8m9gb12

Abstract

This study aims to analyze the legal status of prompt users in generative AI-based visual works and examine the form of copyright legal protection for these works from an Indonesian legal perspective. The study uses a normative legal research method with a statutory, conceptual, and comparative approach. The results of the study indicate that Law Number 28 of 2014 concerning Copyright still adheres to the Human Authorship doctrine which places humans as the sole legal subject of the creator. However, prompt users can be qualified as creators if they are proven to have made a substantive creative contribution to the visual works produced by the generative AI system. This study also found a gap in legal norms related to the regulation of AI-based works in Indonesia, so that a reformulation of copyright regulations that are adaptive to the development of digital technology is needed. The conclusion of this study is that copyright regulations in Indonesia are still based on the Human Authorship doctrine, so that generative AI has not been recognized as creators, while prompt users can be recognized as creators if they make a substantive creative contribution, so that a reformulation of the Copyright Law is needed to address the gap in norms and provide legal certainty for works produced with the help of generative AI. Keywords: Copyright, Generative Artificial Intelligence, Legal Subject, User Prompt, Visual Artwork.

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