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INDONESIA
Akrab Juara : Jurnal Ilmu-ilmu Sosial
Published by Yayasan Akrab Pekanbaru
ISSN : 25285130     EISSN : 26209861     DOI : -
Core Subject : Health, Science,
Biochemistry, Genetics & Molecular Biology Chemistry Medicine & Pharmacology
URNAL AKRAB JUARA adalah sebuah jurnal pendidikan dan pengetahuan yang berkaitan dengan ilmu-ilmu sosial untuk para pendidik dan pendidikan yang ingin menungkan hasil karya ilmiahnya dengan nuangsa teknologi pembelajaran serta pengajaran dalam bidang masing-masing keilmuannya.
Arjuna Subject : Pharmacology, Toxicology and Pharmaceutics - Ilmu Farmasi
Articles 2,694 Documents
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POWER AND CRITICISM: THE DYNAMICS OF DIGITAL COMMUNICATION IN ONLINE PUBLIC SPACES Eni Saeni; RR Roosita Cindrakasih; Abdul Azis; Agung Rahardjo; Jaka Atmaja
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

The development of digital communication technology has transformed the landscape of public space into an interactive and participatory arena where power and critique confront each other. This study aims to analyze the dynamics of digital communication in Indonesia's online public space, particularly in the context of the relationship between power and society. Using a descriptive qualitative approach with digital observation (netnography), in-depth interviews, and content analysis, this study explores the phenomenon of public discourse on platforms X (Twitter), Instagram, and TikTok. The results show that power in digital space is hidden and exercised through algorithmic mechanisms and information control. Society, on the other hand, utilizes digital space as a means of resistance through humor, memes, and online activism. The digital public space ultimately becomes an arena for the dialectic between control and freedom, emphasizing the importance of critical digital literacy in maintaining democracy in the information age.
PT HARITA GROUP'S INVESTMENT AND ITS IMPLICATIONS FOR THE WELFARE OF THE OBI ISLAND COMMUNITY, SOUTH HALMAHERA Fandy Yones Latuni
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

This study aims to measure the satisfaction level of the community in Pulau Obi regarding the investment from PT Harita Group in the mining sector. The research employed a descriptive survey method by collecting primary data through questionnaires distributed to 100 respondents in Pulau Obi. Data analysis was conducted using the Servqual method to assess the gap between the perceived implementation and the expected importance of investment aspects as experienced by the community. Additionally, the Importance-Performance Analysis (IPA) was used to map priority areas for service improvement based on community responses. The results show that most items had a negative gap value, indicating that the implementation of the investment has not fully met community expectations, especially in the areas of household income allocation for consumption and housing conditions. However, aspects related to education and healthcare services have relatively high performance and importance and should be maintained. The IPA results divided the attributes into four quadrants, highlighting income and housing as areas needing urgent improvement, while education and healthcare services were areas to be sustained. In conclusion, to enhance community welfare in Pulau Obi, it is crucial to focus on improving economic conditions and housing quality without neglecting the maintenance of existing satisfactory educational and health services. This study provides essential insights for PT Harita Group and stakeholders to develop more inclusive, sustainable investment strategies that benefit the local community and contribute to long-term regional development.
IMPLEMENTATION OF ORGANIZATIONAL COMMUNICATION STRATEGIES IN IMPROVING EMPLOYEE PERFORMANCE Angelina Purnama; Anisti; Tuty Mutiah
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

Organizational communication plays a crucial role in determining employee performance effectiveness, especially amid the dynamic challenges of the modern workplace. PT Alton Yogantara Perkasa, a company engaged in construction services, faces the need to continuously enhance employee productivity and efficiency. This study aims to analyze the organizational communication strategies implemented to improve employee performance. The research employs a descriptive qualitative approach, with data collected through observation, in-depth interviews with management and employees, and internal company documentation. The results indicate that effective communication strategies such as two-way communication, information transparency, and regular feedback delivery create a conducive work environment and enhance employee motivation. Moreover, the use of internal digital communication media accelerates information flow and strengthens interdepartmental coordination. Participatory communication also reinforces employees’ sense of involvement and responsibility toward achieving organizational goals. Therefore, well-planned, adaptive, and participatory communication strategies play a significant role in supporting the sustainable improvement of employee performance at PT Alton Yogantara Perkasa.
INTER-STAKEHOLDER COMMUNICATION IN THE DIGITAL POVERTY ALLEVIATION PROGRAM IN INDONESIA RR Roosita Cindrakasih; Deby Puspitaningrum; Marlina Rahmi Shinta P; Adityo Fajar
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

Digital transformation brings new opportunities and challenges to poverty alleviation efforts in Indonesia. The government, private sector, and civil society play a crucial role in creating an inclusive ecosystem that ensures equitable digital access. This study aims to analyze communication patterns among stakeholders in digital poverty alleviation programs, highlighting coordination, collaboration, and emerging communication barriers. The research approach employed descriptive qualitative methods with in-depth interviews and analysis of inclusive digital policy documents. The results indicate that communication among stakeholders remains vertical and fragmented, with the government dominating and local communities limited in its involvement. Effective cross-sector collaboration occurs when participatory communication mechanisms, information transparency, and trust between actors are in place. This study confirms that adaptive and inclusive strategic communication is a key factor in the success of digital poverty alleviation programs in Indonesia
THE RELATIONSHIP BETWEEN FAMILY SUPPORT AND THE QUALITY OF LIFE OF STROKE PATIENTS IN THE NERVOUS CLINIC AND STROKE UNIT OF THE RSUD Khoiru Ulfah; Nurhusna; Andika Sulistiawan; Yulia Indah Permata Sari; Satria Saputra
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

Stroke is a leading non-communicable disease that causes disability and death worldwide. It leads to physical impairments such as paralysis and speech difficulties, along with psychological impacts like depression, anxiety, and loss of purpose. Stroke survivors must adapt to changes in physical function and social roles, where family support plays a vital role in providing motivation, emotional stability, and assistance with daily activities. Strong family support can enhance morale, treatment adherence, and overall quality of life. To analyze the relationship between family support and quality of life among stroke patients treated at the Neurology Clinic and Stroke Unit of Raden Mattaher Regional General Hospital, Jambi. This analytical observational study used a cross-sectional design with 90 respondents selected through accidental sampling. Data were collected using two instruments: a Family Support Questionnaire based on House’s theory (1981) and the Stroke Specific Quality of Life (SS-QOL) questionnaire. The Spearman Rank correlation test was applied for data analysis. Most participants reported good family support (78.9%) and good quality of life (76.7%). Statistical analysis showed a strong and significant correlation between family support and quality of life (r = 0.799; p = 0.000). There is a strong positive relationship between family support and the quality of life of stroke patients at Raden Mattaher Regional General Hospital. Enhanced family support contributes significantly to better adaptation and improved well-being among stroke survivors
PARADIGM SHIFT IN INFORMATION PRODUCTION AND DISTRIBUTION IN THE DIGITAL ERA Denny Setiawan Batubara; Tuty Mutiah
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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The rapid development of information and communication technology in the last decade has fundamentally transformed the paradigm of information production and distribution. The traditional “one-to-many” communication model that characterized conventional media has shifted toward a “many-to-many” configuration, enabling broader public participation in content creation and dissemination. This phenomenon signifies the emergence of an open, interactive, and decentralized digital communication ecosystem. The transformation is driven by media convergence, the rise of social media platforms, and the emergence of new actors such as content creators, citizen journalists, and influencersthat blur the boundaries between information producers and consumers. This study aims to analyze how the paradigm of information production and distribution has shifted in the digital era by examining the roles of actors, production processes, and algorithmic distribution mechanisms. A qualitative research approach is employed to explore the dynamics of digital media in Indonesia by integrating theories of media convergence, media ecology, and digital communication ethics. The findings indicate that algorithms have become new gatekeepers in digital platforms, determining visibility and reach while creating a paradox between popularity and information quality. Moreover, the study reveals a significant change in audience behavior, with a growing preference for audiovisual formats that compel news organizations to adopt multiplatform production strategies. However, this shift also triggers a crisis of authority and ethics in information distribution due to the proliferation of unverified content. Therefore, effective media convergence management and digital literacy are essential to maintain credibility and uphold social responsibility in the digital ecosystem. Ultimately, the research concludes that the paradigm shift in digital communication is not merely technological but epistemological, requiring a redefinition of journalistic professionalism, ethical values, and public information governance.
AL AZHAR ZAKAT COLLECTION INSTITUTION'S PUBLIC RELATIONS COMMUNICATION STRATEGY IN INCREASING DONOR PARTICIPATION THROUGH INSTAGRAM SOCIAL MEDIA Nopen Setiawan; Fahmy Fotaleno; Horidatul Bakiyah
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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The development of social media has changed the communication patterns of philanthropic organizations in reaching the public. The Al Azhar Zakat Institution (LAZ) utilizes Instagram to strengthen its image and increase donor participation amid challenges of trust and declining fund collection growth. This study aims to analyze the communication strategies implemented by LAZ Al Azhar's Public Relations in increasing donor participation through the Instagram social media platform, as well as identifying the challenges faced and their impact on donor interest. Using a descriptive qualitative method with data collection techniques through in-depth interviews, Instagram content observation, and documentation, the results show that the strategies implemented include targeting a young audience (aged 24–35 years), an edutainment approach, the use of soft selling techniques, and the utilization of social momentum. These findings were examined through the Agenda Setting theory, which emphasizes the role of the media in influencing public perception of important issues such as Zakat, Infak, and Sedekah (ZIS). This study contributes to the development of digital communication strategies for Islamic philanthropic institutions in expanding their reach and increasing donor participation in the social media era.
THE EFFECT OF TRUST AND SERVICE QUALITY ON CUSTOMER SATISFACTION AT BANK RAKYAT INDONESIA (BRI) TINAMBUNG BRANCH IN POLEWALI MANDAR REGENCY Alfiranti; Nur Qamariah S; Nursyam Anwar
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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The Influence of Trust and Service Quality on Customer Satisfaction at Bank Rakyat Indonesia (BRI) Tinambung Branch, Polewali Mandar Regency. This study aims to determine the influence of Trust and Service Quality on Customer Satisfaction at Bank Rakyat Indonesia (BRI) Tinambung Branch, Polewali Mandar Regency. The type of research used is quantitative research with a descriptive approach, where descriptive research is used to explain numerical results and hypothesis testing. The data sources used in this study are primary data sources and secondary data sources with a total of 75 respondents. Data collection techniques using observation and questionnaires with multiple linear regression analysis techniques. Data processing using SPSS version 25. The results of the study showed that the Trust variable has a positive and significant effect on Customer Satisfaction. From the results of testing the Service Quality variable has a positive and significant effect on Customer Satisfaction. Furthermore, Trust and Service Quality together have a positive and significant effect on Customer Satisfaction at Bank Rakyat Indonesia (BRI) Tinambung Branch, Polewali Mandar Regency.
ANALYSIS OF MOBILE LEGENDS INSTAGRAM SOCIAL MEDIA CONTENT COPYWRITING AND SYMBOLIC MEANING Zaqy Alpippo Virgiawan
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Instagram serves as a primary platform for Mobile Legends: Bang Bang (MLBB) to communicate with its vast Indonesian player base. This study aims to analyze the copywriting techniques and symbolic meanings embedded in the content of the official MLBB Instagram account, @realmobilelegendsid. Using a qualitative descriptive approach, data were collected through observation and documentation of posts from January to March 2025. The analysis employs the AIDA (Attention, Interest, Desire, Action) copywriting model and Roland Barthes' semiotic theory to deconstruct denotative, connotative, and mythological meanings. The findings reveal that the captions are effective in capturing Attention and building Interest through informative and direct messages. However, they are weak in cultivating Desire and prompting Action, as they lack emotional storytelling, persuasive language, and strong calls-to-action (CTA). Semiotic analysis shows that visual content constructs connotations of status, self-actualization, and community belonging, while perpetuating myths that dedicated gamers possess premium skins and actively participate in exclusive events. This study concludes that while @realmobilelegendsid's content is informationally effective, there is significant potential to enhance audience engagement by integrating more emotionally resonant copywriting and strategically leveraging symbolic meanings.
OPTIMIZING SOUND DESIGN IN RADIO PROGRAM PRODUCTION TO INCREASE BROADCAST ATTRACTIVENESS Tuty Mutiah; Ali Imron Hamid; Syarif Fitri
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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The development of audio technology and the growing competition among digital media platforms have compelled radio stations to continuously innovate in producing engaging and high-quality broadcasts. One key aspect in creating broadcast appeal is the optimal application of sound design. This study aims to analyze the role and strategies of optimizing sound design in the production of non-news radio programs, as well as to explore how sound elements such as jingles, bumpers, sound effects, and background music contribute to enhancing the listening experience. This research employs a qualitative approach using a case study method at a selected radio station in Jakarta. Data were collected through in-depth interviews with producers, audio engineers, and listeners, as well as through direct observation of the production process. The findings reveal that creatively and consistently designed sound elements strengthen program identity, build emotional atmosphere, and increase listener engagement. The optimization of sound design depends not only on technical proficiency but also on the production team’s ability to understand the audience’s characteristics and the program’s context. Therefore, sound design serves as a strategic component in enhancing the aesthetic and emotional value of radio programs in the era of media convergence.

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