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Articles 1,077 Documents
Service Quality Analysis based on Online Customer Review in Google Play Store (Study Case of Telkomsel) Hanifah Aprillia, Wahyuning; Ariyanti, Maya; Widiyanesti, Sri
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1046

Abstract

A corporation that offers internet services is known as an Internet Service Provider (ISP). Regional-scale networks and worldwide networks are offered at ISPs, allowing consumers to effortlessly connect with the outside world globally. Telkomsel is one of providers that is used the most widely in Indonesia. However, Telkomsel is also a provider with the most complaints than others. This study chooses Telkomsel as a case study to determine their quality of service based on customer review. This paper aims to analyze and identify the service quality of Telkomsel and topics that were discussed by Telkomsel users based on customer reviews in Google Play Store. We categorized the data according to the following service quality dimensions: network quality, customer service and technical support, information quality, security and privacy, and fulfillment. As a result, the Naive Bayes Classifier (NBC) was applied to assist in the sentiment analysis process. The accuracy for sentiment analysis using NBC was more than 75%. This study used Latent Dirichlet Allocation (LDA) models for topic modeling to identify themes that are often discussed by consumers. Hence, the result of this study can help a company to improve and develop their quality of product and service according to customer needs.
The Influence Of Brand Ambassador And Sales Promotion On Online Repurchase Intention (Case Study On Tokopedia E-Commerce) Singgih, Mohamad; Agustin Rachmaningrum, Ratih; Pantja Putra, Suatmo; Wunga, Febriani
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1047

Abstract

The use of brand ambassadors and sales promotions in online shopping applications also has an influence on repeat purchase interest. This becomes interesting to study in the E-Commerce era. The aim of the research is to analyze the influence of brand ambassadors and sales promotions on online repurchase intention. Research respondents are customers who have made purchases through the Tokopedia e-commerce application. This research uses a sample of 100 respondents using data collection techniques through questionnaires. The analysis technique uses multiple linear regression analysis with the SPSS program. Based on the results of the analysis, it shows that the brand ambassador and Sales Promotion variables positive influenced and significant on the online repurchase intention variable of e-commerce application users. The research findings also show that the sales promotion variable has a dominant influence on online repurchase intention variable.
The Influence Of Easy Business Licensing Through The Implementation Of Online Single Submission (OSS) Applications On Increasing Investment In North Sumatra Province (Mid Large Scale Industrial Sector) Maharani Saragih, Desni; Sabrina, T.; Purwoko, Agus
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1049

Abstract

The government issued the latest policy related to investment, namely Government Regulation Number 5 of 2021 which regulates Online Single Submission (OSS) and Government Regulation Number 6 of 2021. However, investment in the industrial sector in North Sumatra Province in fact it did not show an increase after the implementation of the application in 2018. In contrast to Indonesia's EoDB ranking, which after the implementation of the Online Single Submission (OSS) application in 2018 from rank 91 crawled up to rank 72. So the purpose of this study is to analyze the effect of ease of licensing trying through the implementation of the Online Single Submission Application to increase investment in the industrial sector in North Sumatra Province. The research method used is a quantitative approach by collecting data in the form of numbers from a Likert scale questionnaire. The sample used was 80 respondents using the non-probability sampling technique using purposive sampling method. Data analysis used validity tests, reliability tests, and path analysis (Path Analysis) with the aim of knowing the direct and indirect effects of the ease of business licensing variables through the implementation of the Online Single Submission Application on increasing investment. From the results of the study that the ease of licensing tries to influence directly or indirectly through the implementation of the Online Single Submission application on increasing investment in the category that is still less effective and the results of calculating direct effect is 41,5% and indirect effect is 46,45%. Where there are two policy indicators, transparency indicators for domestic investment and Accountability for foreign investment do not have a significant direct effect and coordination indicators provide a direct and significant influence on domestic investment and foreign investment.
Adoption Of E-Commerce In Small And Medium-Sized Enterprises In Bogor District Nugroho Himawan, Erry; Djuwaini, Ahmad; Darmawan Putra, Awang
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1050

Abstract

In recent years, e-commerce has emerged as one of the most rapidly expanding commercial trends. This trend is propelled by the growing prevalence of internet access and the widespread adoption of smartphones in society. Small and medium-sized enterprises (SMEs) play a significant role in the Indonesian economy. The transformation of SMEs must continue to be strengthened through optimizing the use of digital technology so that it can attract benefits for marketing activities and product sales. digital marketing is the most chosen area to start. The challenge is that as many as 30.9% of SMEs still experience difficulties in digital adoption. The objective of this study is to examine the determinants that impact the implementation of electronic commerce by small and medium-sized enterprises in Bogor Regency. This study used an online survey methodology, with a sample size of 170 small and medium-sized enterprises (SMEs) located in Bogor Regency. Data processing was conducted utilizing spreadsheet apps and SmartPLS. The findings indicated that perceived utility, external influences, and attitude towards adopting e-commerce are influential and statistically significant factors in promoting e-commerce adoption. Regarding the perceived ease of use, the attitude towards adopting e-commerce is not influenced by technical readiness and organizational readiness. This research has several implications for small and medium-sized enterprises (SMEs), government entities, and e-commerce administrators. This research demonstrates the imperative for SMEs to enhance their knowledge and skills in utilizing e-commerce, while also enhancing their organizational governance and receptiveness to change, particularly at the top management level. The government requires consistency in offering support to small and medium enterprises (SMEs) in their use of e-commerce, including training, financial aid, and innovation.
Empowerment Women's Organizations In The Era Of Digitalization (Dharma Women's Unity in East Java Province, Indonesia) Rapitasari, Diana; Pribadiyono, Pribadiyono; Suwitho, Suwitho
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1051

Abstract

Era 4.0, digital change in almost all lines of activity, requires digitalization of development, organizational management can keep up with the times, administrators and members are required to follow technology and also apply it to organizational management, creating competent, globally competitive, competitive and innovative human resources (Setiawan, 2016). Previous research studies from primary and secondary data showed that the impact of digitalization was also felt by the East Java DWP by carrying out manual reporting which was not supported by good publications, resulting in all work activities achieved not being able to reach the maximum by the wider community, especially the people of East Java. Existence is able to come out of the existence of something and is able to transcend itself because the existence of a dynamic process comes from existere, which means coming out of, going beyond or overcoming, so existence is not rigid and stops but experiences development or decline depending on the ability to actualize its potential (Abidin, 2006). Women's empowerment accelerates economic growth in a country where to achieve development goals according to the concept of Development Economics, an appropriate development strategy is needed. Empowerment is one of the strategies most widely used in overcoming various development problems because without women's development, economic growth and development will not occur (Marditama et.al, 2021:11). Choosing an interpretive way of how individuals who experience it directly gives meaning to interactions that have been experienced in social life with a pattern of prioritizing a series of descriptions of the experiences of the informants, interpretive builds meaning from life experiences experienced directly (Cresswell, 2018). An interpretive approach to how the East Java DPD organization exists in the era of digitalization is the main focus of the study, how the subjects, namely women who are members of the East Java DWP organization, continue to exist amidst the onslaught of digitalization. Increasing the role of women in DWP so that they are ready in the 4.0 era and ready to face global challenges so that DWP members and families are able to develop their potential through DWP priority programs so that they are able to support the DWP organization to become a center of excellence in empowering women and families and can participate in progress world civilization. It is necessary to increase members' understanding of organizational management through a system that needs to be built in an integrated manner. By instilling a sense of belonging to the organization, caring and unity, a solid organization with creative and innovative activities will be formed.
The Role Of The Gresik Regency Regional Government On Of The Stakeholders In Songkok Small And Medium Indsustries (Ikm) In Gresik Regency Arif Syarifuddin, Mohammad; Pribadiyono, Pribadiyono; Budi Riharjo, Iksan
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1052

Abstract

The number of small and medium-sized industries recorded today is 261 people, showing the dominance of the Songkok industry in Gresik Regency. Management with a family and conventional system results in the Songkok Small and Medium Medium Industry Business Actors in Gresik Regency not being able to market Songkok optimally and have not been able to compete in the national market, the involvement of local governments is needed in supporting the development of small and medium industries in Gresik Regency. The existence of a small -medium medium industry in Gresik Regency in addition to being one of the crafts that produces products that become part of the culture of the Indonesian people, is also one of the industries that contribute to economic growth in Kabuoaten Gresik. The research method used is a qualitative method with case studies, a small and medium -sided industry has existed in Gresik Regency since the 1970s, initially only in Gresik District, has grown, developed, and spread in several regions in Gresik Regency, so that it became a part From the icon of Gresik Regency as the largest Songkok Craftsman Center in Indonesia. The reality on the ground with existing experience does not necessarily make the business fears able to compete in the national market. Digging information from 9 informants, aims to identify the Songkok Small and Medium Industry Business Process (IKM) in Gresik Regency, identify the right marketing mix in Songkok Small and Medium Industries (IKM) in Gresik Regency, and see the extent of the role of the local government as one of the stakeholders In supporting the growth of Songkok Small and Medium Industries (IKM) in Gresik Regency. The results of the Songkok Small and Medium Medium Industry Research in Gresik Regency are a family -patterned business with a production and seasonal sales and running business processes conventionally and traditional. Publick Governance as one of the new components in the marketing mix (marketing mix) which also has an important role in the development of the small and medium industry of Songkok in Gresik Regency. Collaboration and Synergy of the Gresik Regency Regional Government as one of the stakeholders with business actors needs to be improved in order to encourage the growth of small and medium industry and songkok industries and efforts to preserve the culture and identity of the Gresik Regency.
The Rational Options For Investors To Choose Star Hotel Investments In Surabaya Indonesia Sugito, Sugito; Budiyanto, Budiyanto; Suwitho, Suwitho
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1053

Abstract

Surabaya and Pandemic conditions that have occurred before, hampering the level of hotel occupancy in Surabaya and affecting hotel revenue resulted in several hotels streamlining all activities to minimize operational costs can minimize losses due to lack of occupancy due to Pandemi Covid 19, the interest of investors to invest in the star hotel business in the city of Surabaya. Conditions of Phenomenon Contractions for What Study can make investors remain optimistic and dare to do the star hotel business in Surabaya, (BPD PHRI East Java, 2021). Decision Making Theory's action, becoming the social capital of investors contributed to the decision to invest in hospitality business, mushroomed new hotels in the city of Surabaya. The highlight of PHRI urged the Surabaya City Government to take steps to limit the construction of a new star hotel (moratorium), in order to prevent overloop supply and unfair business competition in the star hotel industry in the city of Surabaya.The theory of irrational and rational actions explains why people learn to believe, for various levels and in certain contexts. The learning process takes place through repeated interactions and by looking at the interaction of others. shows that the efficient way to explain human actions is by assuming individuals to act for a series of reasons (Ritzer and Smart, 2014: 757). The study of this research uses a transdental phenomenological approach, putting an understanding of Fonemena to build the meaning of the experience of the object of the informants of the starred hospitality industry in Surabaya, namely investors and relations near investors. What is the background and motivation of investors in choosing a hotel business, how is the process and view of the realization of hotel business by investors, what is the view of investors in managing hotel business and the impact of hotel business on other investor businesses. Previous business expertise, investors with previous business experience may find the possibility of investing in attractive hotel industries, long -term property investment, hotel industry is often a promising industry. The value of hotel assets is often high, and its value tends to increase from time to time, media actualization, for some investors, investing in the hotel industry can be a way to achieve self -actualization. They could have wanted to be involved in manufacturing typical and attractive property because they have personal interest in the hospitality sector, increase customer confidence, investors who have a strong reputation or have achieved success in other industries can utilize investment in the hospitality industry as a way to increase customer confidence.
Three Phase Series Active Power Filter Based Adaptive Linear Neuron (ADALINE) to overcome voltage harmonics in power systems Jamlaay, Marselin
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1054

Abstract

Voltage harmonics in the power system can interfere with the work of equipment and reduce the quality of electrical power. This is overcome by using a Series Active Power Filter which is a three-phase Voltage Source Inverter (VSI). The artificial neural network compensation method is used as the control circuit of the Series Active Power Filter to generate a reference voltage from the harmonic distorted and unbalanced source voltage. The artificial neural network determines the amplitude of the sine and cosine components of the reference voltage. Computer simulation results show that the three-phase Series Active Power Filter with artificial neural network compensation method is effectively able to remove harmonics and produce a sinusoidal and balanced three-phase voltage that will be received by the load..
Design and Development of Android-based interactive 3D Virtual Tours for Campuses Adisusilo, Anang
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1055

Abstract

Virtual Tour has become a popular simulation in virtual reality (VR) technology by combining a series of images to produce 360-degree panoramic photos. By taking objects in the Wijaya Kusuma University Surabaya campus environment, the Virtual Tour can introduce the social and physical environment to new students and the general public. This research aims to enable users to feel like they are in the campus environment through the virtual world. The virtual world environment is created in 3 dimensions, which contains an explanation of the object to be targeted; for software design using programming algorithms in the C# language, a finite state machine (FSM) is created in designing the player control system, 3D Blender in creating three-dimensional objects and using Unity 3D in building applications. The research results show an innovation in the form of a 3D virtual tour of Wijaya Kusuma University Surabaya using the Unity 3D platform, which allows users to interact with the campus environment through smooth movements using a virtual joystick. This virtual tour allows users to explore the university in depth by walking around the campus to find important places at Wijaya Kusuma University Surabaya.
Kiai Charismatic Leadership in Developing The Mamba'ul Ma'arif Denanyar Islamic Boarding School Sulthon Sulaiman; Achmad Patoni; Ngainun Naim; Ahmad Supriyadi
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1056

Abstract

This research departs from the development of Islamic boarding schools as educational institutions able to maintain their existence in the dynamics of global education. The dynamization and stabilization of Islamic boarding schools as one of the leading education systems in Indonesia is indeed inseparable from the leadership carried out by the caregivers and managers of Islamic boarding schools. This research took the locus at Yayasan Pondok Pesantren Mambaul Maarif Denanyar Jombang East Java to find answers to the following questions; How is the leadership of kiai concerning policy making for the development of Islamic boarding schools in the Mamba'ul Ma'arif Denanyar Jombang Islamic Boarding School; How is the kiai program program in the development of Islamic boarding schools in the Mamba'ul Ma'arif Islamic Boarding School Denanyar Jombang; How is the development of kiai in the development of Islamic boarding schools in the Mamba'ul Ma'arif Islamic Boarding School Denanyar Jombang. This qualitative research uses a phenomenological approach using a single case design. The research location is Pondok Pesantren Mambaul Maarif Denanyar Jombang, East Java. Data collection techniques use observation, interview and documentation techniques. Data analysis includes single-case analysis and cross-case analysis with data reduction analysis techniques, data presentation and conclusions. The results showed that; Policy making is carried out through; charismatic leadership model approach in policy setting; application of a democratic-consultative collective-collegial leadership system in policy formulation; policy making based on deliberation, and; laughter and spiritual based; The development program includes; development of Islamic boarding school academic programs in the form of shawir activities and peer reading; improvement of pesantren facilities; economic development; the Jalin Alumni program, and; sincerity-based Coaching is carried out through mechanisms; periodic coaching; emphasis on discipline; self-reliance briefing; suppression of civilized behavior; supervision and guidance based on guardians and alumni, and; based on laughter

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