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INDONESIA
Jurnal Manajemen DIVERSIFIKASI
ISSN : 27745295     EISSN : 27745309     DOI : https://dx.doi.org/10.24127
Core Subject : Economy, Science,
Jurnal Manajemen DIVERSIFIKASI (e-issn: 2774-5309, p-issn: 2774-5295) adalah jurnal yang dikelola oleh Program Studi S1 Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Metro. Jurnal ini diterbitkan dalam jangka waktu triwulanan dalam satu tahun yaitu Maret, Juni, September dan Desember. Jurnal Manajemen DIVERSIFIKASI memiliki fokus dan skop keilmuan pada bidang ilmu manajemen yang terdiri dari Manajemen Sumber Daya Manusia, Manajemen Pemasaran, Manajemen Keuangan dan Manajemen Operasional.
Articles 422 Documents
Pengaruh Budaya Oragnisasi, Motivasi Intrinsik, Motivasi Ekstrinsik Dan Kepuasan Kerja Terhadap Kinerja Karyawan Pada UPTD Puskesmas Rawat Inap Kotagajah. Kurniyanti, Rizka Minda; Siswoyo, Slamet Tedy
Jurnal Manajemen DIVERSIFIKASI Vol. 2 No. 3 (2022): September
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v2i3.2535

Abstract

ABSTRACT Rizka Minda Kurniyanti, The Influence of Organizational Culture, Intrinsic Motivation, Extrinsic Motivation and Job Satisfaction on Employee Performance at the UPTD of the Kotagajah Inpatient Health Center. Supervisor (1) H. Suwarto2, S.E M.M, Fitriani2 S.E., M.M. Companies definitely need competent and qualified employees, especially in this era of globalization. All business organizations are the driving force in decisions to achieve organizational goals. Organizational development is determined by the work of HR in the organization. This study aims to determine 1) To find out whether organizational culture has an effect on employee performance. 2) To find out whether Extrinsic Motivation has an effect on employee performance. 3) To find out whether Intrinsic Motivation has an effect on employee performance. 4) To find out whether job satisfaction has an effect on employee performance. 5) To find out whether organizational culture, extrinsic motivation, intrinsic motivation, and job satisfaction together affect employee performance. This study uses a quantitative approach. The survey method was chosen as the primary data source. The survey method focuses on collecting data from respondents who have certain information, thus enabling researchers to solve problems. In this study, the population of this study were employees and some students who were intern at the UPTD Inpatient Health Center Kotagajah were 84 people. The results showed that 1) there was a positive and significant influence between organizational culture on employee performance. 2) there is a positive and significant influence between Extrinsic Motivation on employee performance. 3) there is a positive and significant influence between intrinsic motivation on employee performance 3) there is a positive and significant influence between job satisfaction on employee performance 4) there is a positive and significant influence between organizational culture, extrinsic motivation, intrinsic motivation, and job satisfaction on performance employee. keywords : Reliability, Responsiveness, Physical evidence and customer satisfaction
Employee Engagement Memediasi Quality Of Work Life Dan Perceived Organizational Support Terhadap Organizational Citizenship Behavior Valentina, Rida Dwi; Muhdiyanto, Muhdiyanto; Suwarto, Suwarto
Jurnal Manajemen DIVERSIFIKASI Vol. 2 No. 3 (2022): September
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v2i3.2818

Abstract

The purpose of the study was to obtain mediation results of employee engagement on the effect of quality of work life and perceived organizational support on organizational citizenship behavior. This research was conducted using social exchange theory. There are 4 (four) hypotheses in this study. The population used is PDAM Magelang City employees. The sampling technique was purposive sampling. The criteria used are employees working at least 2 (two) years. The number of samples is 70 respondents. The analytical tool used is SEM with Warp-PLS software. The results show that quality of work life and perceived organizational support have a direct influence on organizational citizenship behavior and employee engagement. Quality of work life and Perceived organizational support have an indirect influence on organizational citizenship behavior through employee engagement.
Pengaruh Harga, Promosi Dan Kualitas Pelayanan Terhadap Keputusan Penggunaan Jasa Pada Khanza Dry N Wash Tanjung Morawa, Kab. Deli Serdang Ramadhany, Dean Tiara; Radiansyah, Muhammad
Jurnal Manajemen DIVERSIFIKASI Vol. 2 No. 3 (2022): September
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v2i3.3389

Abstract

This study analyzes the effect of price, promotion and service quality on the decision to use Khanza Dry N Wash services in Tanjung Morawa, Kab. Deli Serdang. The research method used in this research is descriptive quantitative. This research was conducted in Hamlet II Jl. Tirta Deli No. 90 A Tanjung Morawa. The time of this research began in January 2022 until March 2022. The population in this study were consumers of Khanza Dry n Wash Tanjung Morawa, amounting to 1,110 people. The results of using the slovin formula in this study the researchers took a sample of 92 consumers of Khanza Dry n Wash Tanjung Morawa. The analytical method used is the multiple linear regression method using the SPSS program. The results of this study indicate that the value of t-count > t-table (2.955 > 1.29114) and a significant value of 0.004 is less than 0.1, meaning that the price has a significant effect on the decision to use the services of Khanza Dry n Wash Tanjung Morawa, then Ha1 is accepted. The value of t-count > t-table (3.157 > 1.29114) and a significant value of 0.002 less than 0.1 means that promotion has a significant effect on the decision to use the services of Khanza Dry n Wash Tanjung Morawa, then Ha2 is accepted. The value of t-count > t-table 5.544 > 1.29114) and a significant value of 0.000 is smaller than 0.01, meaning that service quality has a significant effect on the decision to use the services of Khanza Dry n Wash Tanjung Morawa, then Ha3 is accepted. The value of Fcount (43.811) > Ftable (2.76), and a significance value of 0.000 < 0.1, it can be concluded that the fourth hypothesis is accepted, meaning that Price (X1), Promotion (X2), and Service Quality (X3) variables affect simultaneously (simultaneously) on the Decision to Use Services (Y). The adjusted coefficient of determination (R Square) is 0.639, this means that 63.9% of the dependent variable can be explained by the independent variable while the rest (100% - 63.9% = 36.1%) is explained by other variables outside the variables studied
Pengaruh Lingkungan Kerja, Disiplin Kerja, Dan Motivasi Kerja Terhadap Kinerja Individu Karyawan Ninja Xpress Tebo (MRB-TBO) Kabupaten Tebo Provinsi Jambi Wijaya, Ridho
Jurnal Manajemen DIVERSIFIKASI Vol. 3 No. 1 (2023): Maret
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v3i1.943

Abstract

This study aims to examine the effects of Work Environment, Work Discipline and Work Motivation on Employee Performance in Ninja Xpress Tebo (MRB-TBO) Tebo Regency, Jambi Province. This study uses a probability sampling method that is saturated sampling where all members of the population are sampled. The sample in this study were all employees of the Ninja Xpress Tebo (MRB-TBO) Tebo Regency, Jambi Province. Data were collected by questionnaires. Techniques analyzed using SPSS version 25 including validity test, reliability test, descriptive statistics, classic assumption test, multiple linear regression test, hypothesis test and coefficient of determination. The results of study state that Work Environment do not effect on employee performance. While work environment and work motivation variables have a positive and significant effect on employee performance.
Analisis Pengendalian Internal Dan Insentif Terhadap Produktivitas Kerja Dengan Disiplin Kerja Sebagai Variabel Intervening (Studi Pada Titik Terang Konveksi) Ngamal, Ignasius Rezaldi; Kirana, Kusuma Candra; Kurniawan, Soni
Jurnal Manajemen DIVERSIFIKASI Vol. 3 No. 1 (2023): Maret
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v3i1.1050

Abstract

This study was conducted to analyze the effect of Internal Control and Incentives on Work Productivity with Work Discipline as an Intervening Variable (Study on Titik Terang Konveksi). The population in this study amounted to 48 employees. The sample of this study used the saturated sample technique, so the research sample was set at 48 employees. This study uses a quantitative approach, the data for this study obtained through research questionnaires that have been filled out by respondents who have been determined. The data analysis method used is the multiple linear regression analysis method with the help of SPSS version 23.0. The results of this study indicate that there is a significant effect of internal control on work discipline, there is an insignificant effect of incentives on work discipline, there is a significant effect of incentives on work productivity. And with the results of the Sobel test it was found that there was a significant effect of internal control on work productivity mediated by work discipline, there was an insignificant effect of incentives on work productivity mediated by work discipline on employees of Titik Terang Konveksi.Keywords: Internal Control, Incentives, Work Discipline, Work Productivity.
Analisis Lokasi, Persepsi Konsumen Dan Kualitas Pelayanan Terhadap Loyalitas Konsumen Pada Chanet Babarsari Yogyakarta Lahura, Armando; Welsa, Henny; Maharani, Bernadetta Diansepti
Jurnal Manajemen DIVERSIFIKASI Vol. 3 No. 1 (2023): Maret
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v3i1.1453

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AbstractThis study aims to determine (1) the effect of location on consumer loyalty (2) the effect ofconsumer perception on consumer loyalty (3) the effect of service quality on consumer loyalty.The sample in this study were 150 consumers of Chanet Babarsari Yogyakarta who had used theservices of the cafe Chanet Babarsari Yogyakarta. The data collection method used aquestionnaire method which was distributed with the Accidental Purposive Sampling technique.In this study using Data Quality Test, Classical Assumption Test, and Multiple Regression Test.The results of this study indicate (1) there is a positive and significant influence of Location onConsumer Loyalty (2) there is a positive and significant effect of Consumer Perception onConsumer Loyalty (3) there is a positive and significant influence on Service Quality onConsumer Loyalty.Keywords: Location, Consumer Perception, Service Quality and Consumer Loyalty.
Analisis Kebutuhan, Daya Tarik Dan Keamanan Konsumen Terhadap Pendapatan Pedagang (Studi Kasus Pada Pasar Way Jepara Lampung Timur) Firmaliana, Ema; Yateno, Yateno
Jurnal Manajemen DIVERSIFIKASI Vol. 3 No. 1 (2023): Maret
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v3i1.1484

Abstract

ABSTRACT This research was conducted to determine the effect of need, attractiveness, and security on the income of traders. The scope of this research includes the independent variables where Need (X1), Attractiveness (X2), and Security (X3). While the dependent variable (dependent variable) is the income of traders (Y), this research is a type of quantitative research with a survey. The method taken to determine the sample in this study is to use a purposive sampling technique. The results of this study indicate that the need has a significant effect on the income of traders. Attractiveness has a significant effect on the income of traders. Security has a significant effect on traders' income. Need, attractiveness, and security together have a significant effect on the income of traders. Keywords: need, attractiveness, security, income
Pengaruh Tangibles, Reliability, Dan Responsiveness Terhadap Pembelajaran Online Pada Masa Pandemi Covid-19 (Studi Kasus Pada Mahasiswa/I Fakultas Ekonomi Dan Bisnis Universitas Muhammadiayah Metro) Bhaswara, Ilham Prima; Nasikah, Durotun
Jurnal Manajemen DIVERSIFIKASI Vol. 3 No. 1 (2023): Maret
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v3i1.1501

Abstract

ABSTRACT The current COVID-19 virus in Indonesia has an impact on the entire community. According to kompas, March 28, 2020, the impact of the COVID-19 virus occurred in various fields such as social, economic, tourism and education. Circular (SE) issued by the government on March 18, 2020, all indoor and outdoor activities in all sectors are temporarily postponed in order to reduce the spread of corona, especially in the education sector. This study aims (1) To determine whether Tangibles affect student satisfaction (2) To determine whether Reliability affects student satisfaction (3) To determine whether Responsiveness affects student satisfaction (4) To determine whether Tangibles, Reliability and Responsiveness together the same effect on student satisfaction. The survey method focuses on collecting data from respondents who have certain information, thus enabling researchers to solve problems. Data collection was carried out using a questionnaire or questionnaire instrument. The population in this study was taken based on the class of 2018 which amounted to 257 students. The criteria in this study were students majoring in Management and accounting in 2018. The results showed that (1) there was a positive influence of Tangibless on student satisfaction (2) there was a positive influence of Reliability on student satisfaction (3) there was a positive influence of Responsiveness on student satisfaction (4) there was a positive influence of Tangibless, Reliability and Responsiveness on customer satisfaction. Keywords: Tangibles, Reliability, Responsiveness and Customer Satisfaction
Pengaruh Aksesibilitas, Fasilitas Dan Daya Tarik Terhadap Kepuasan Pengunjung Taman Metro Indonesia Indah Kota Metro Lampung Sari, Resi Novita; Riyanto, Kuncoro Budi
Jurnal Manajemen DIVERSIFIKASI Vol. 3 No. 1 (2023): Maret
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v3i1.1578

Abstract

This study aimed to determine the effect of accessibility, facilities, and attractiveness on visitor satisfaction of Taman Metro Indonesia Indah, Metro City, Lampung. This research was conducted on visitors to Taman Metro Indonesia Indah, Metro City, Lampung, in 2021. This type of research used qualitative and quantitative research. Data collection was obtained by distributing questionnaires in questions about accessibility, facilities, and attractiveness to 100 respondents, then processed using the SPSS version 20 program. Instrument testing through validity and reliability tests. Testing requirements analysis through normality test, linearity test, and homogeneity test. Hypothesis testing is done through multiple linear regression models, partial t-test, and F simulative test. Then analyze the coefficient of determination (R2) and statistical hypotheses. The results showed that accessibility and facilities had a significant and insignificant effect on visitor satisfaction. While the attractiveness and significant effect on visitor satisfaction.
Analisis Efisiensi Kinerja Keuangan Lazismu Kota Metro Dengan Pendekatan Data Envelopment Analysis (DEA) Alfin, Alif; Suhada, Bambang
Jurnal Manajemen DIVERSIFIKASI Vol. 3 No. 1 (2023): Maret
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v3i1.1603

Abstract

This study aims to determine the level of efficiecny of the finacial performance of zakat, infaq and shadaqah muhammadiyah institutions metro city period 2019-2020, the research design used in this research is quantitative research with an intermediation approach. The population of this study is the amil zakat infaq and shadaqah muhammadiyah institutions in metro city and the research sample is financial statments the amil zakat infaq and shadaqah muhammadiyah institutions in metro city, by using the Data Envelopment Analysis (DEA) and using input variables consisting of total assets, zakat funds receipts, infaq, shadaqah and output variables consisting of operational costs, distribution of zakat funds, infaq and shadaqah. The results of this study show that in 2019-2020 zakat infaq and shadaqah muhammadiyah institutions has an efficiency score of 1,000 which means that in those 2 years the zakat infaq and shadaqah institutions in metro city has had a good performance and runs the management efficienctly, with a score of 1,000 in 2019 and 2020, then there is no inefficency in zakat infaq and shadaqah muhammadiyah institutions in metro city. Keywords: Eficciency, Data Envelopment Analysis (DEA), Intermediation, amil zakat infaq and shadaqah muhammadiyah institutions.