JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB)
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) has main objective which is to cater an intellectual platform for the international scholars. JHSSB aims to promote interdisciplinary studies in business and social science and become the leading journal in humanities, social science and business in the world. The JHSSB journal publishes research papers in the fields of management, marketing, finance, economics, banking, accounting, human resources management, international business, hotel and tourism, entrepreneurship development, business ethics, international relations, law, development studies, population studies, Social and political science, history, journalism and mass communication, corporate governance, cross-cultural studies, public administration, psychology, philosophy, sociology, women studies, religious studies, social welfare, anthropology, linguistics, Literature, Art, Anthropology, Ecology, Geography, Education, Governance, Public Administration. and so on. All manuscripts are double-blinded peer reviewed.
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322 Documents
<![CDATA[ADDRESSING THE MANAGEMENT OF AREAS AND SLUMS IN MOJOKERTO IN ACCORDANCE WITH THE SDG'S FRAMEWORK ]]>
<![CDATA[Julkarnain, Donny Setyaelvanda]]>;
<![CDATA[Bisri, Mohammad]]>;
<![CDATA[Khusaini, Moh.]]>;
<![CDATA[Wijaya, Andy Fefta]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 2 (2024): FEBRUARY ]]>
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DOI: 10.55047/jhssb.v3i2.1049
<![CDATA[This study aims to analyze the existing conditions of handling areas and slums in Mojokerto in accordance with the SDG's framework, and determine the dominant factors that influence the handling of areas and slums in the region. The research method used is Mix Method. The results of the analysis show that the existing condition of slum areas in Kedungmaling Village, Sooko Sub-district, Mojokerto District falls into the Moderate Slum category. However, there are no factors that can be included in the logistic equation model in multivariate analysis with logistic regression on the analysis parameters for safe and resilient cities/settlements. In the context of the SDG's framework, the handling of slum areas and settlements in Mojokerto needs to be evaluated by taking into account the dimensions of sustainable development compiled in the SDG's concept, as well as the indicators used to measure (Sustainable Cities and Communities) in the SDG's. Thus, a strategy for handling slum areas and settlements in Mojokerto can be developed. Thus, strategies for handling slum areas and settlements can be developed that are more in line with the principles of sustainable development included in the SDG's.]]>
<![CDATA[FROM LIKES TO LOVE: A QUALITATIVE STUDY OF SOCIAL MEDIA CONTENT AND THE POPULARITY OF TENNIS IN INDONESIA ]]>
<![CDATA[Kristina, Ritantri]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1078
<![CDATA[Tennis, once a sport primarily enjoyed by a select group of fans, is experiencing a tremendous resurgence in popularity, especially in Indonesia. This resurgence can be attributed, in part, to the rise of social media content featuring celebrities such as Raffi Ahmad, who has brought tennis back to popularity. This condition can be shown by the difficulty of accessing tennis courts and tennis equipment stores, which many consumers again visit. This article explores qualitative research conducted to understand social media content, tennis popularity, and the experiences and perspectives of current tennis players. This research uses a qualitative approach to gain an in-depth understanding of the study of social media content, the popularity of tennis, and the experiences and perspectives of current tennis players in Indonesia. The primary method used in the study was semi-structured interviews with informants, including tennis players, tennis coaches, tennis supply store staff, and tennis court managers. This study aimed to explore the function of social media on the rise in popularity of tennis and explore the challenges tennis fans face. This study aims to comprehensively understand the qualitative aspects of the rise of tennis popularity in Indonesia through qualitative interview methods. The insights gained through this research are to inform strategies to promote the sport further, improve accessibility, and positively impact the tennis community.]]>
<![CDATA[LEADERSHIP POTENTIAL AND MOTIVATION ON THE PERFORMANCE OF POLICE PERSONNEL IN TULANG BAWANG ]]>
<![CDATA[Farhani Kampay, Siti Widriya]]>;
<![CDATA[Iskandar, Iskandar]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1079
<![CDATA[The importance of the workforce's role in achieving an institution's goals indicates that the success of the organization heavily depends on the quality and enthusiasm of the involved members. In the context of Tulang Bawang Police Resort, as part of the police institution with a crucial role in maintaining the well-being and social security in the country, the performance of personnel becomes a key factor in achieving these goals. During the initial interviews, concerns about the staff's motivation and enthusiasm at Tulang Bawang Police Resort were discovered. Some employees tend to be lazy and eager to go home, indicating a lack of motivation in carrying out their duties. Awareness of the importance of high motivation and enthusiasm becomes the basis for researchers to conduct further research. This study aims to evaluate the impact of leadership and motivation on the performance of members of the Tulang Bawang Police Resort. This research is quantitative in nature, and the analysis is conducted using the SPSS statistical software. The research sample consists of 30 members of the Tulang Bawang Police Resort. The results indicate that each increase of 1 unit in the leadership scale is followed by a decrease of 2.591 units in performance. Additionally, there is a positive correlation between motivation and performance, where each increase of one unit in motivation is followed by an increase of 0.666 units in performance. It can be concluded that leadership has no influence on performance, while motivation shows a positive and significant impact on performance.]]>
<![CDATA[CASH AND LIQUIDITY MANAGEMENT ANALYSIS OF COMPANIES IN IMPROVING PROFITABILITY RATIOS ON THE INDONESIAN STOCK EXCHANGE (IDX) IN THE FOOD & BEVERAGE SUBSECTOR ]]>
<![CDATA[Pitono, Gerry Nando]]>;
<![CDATA[Habibburrahman, Habibburrahman]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 2 (2024): FEBRUARY ]]>
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DOI: 10.55047/jhssb.v3i2.1082
<![CDATA[Cash and liquidity management are critical aspects in optimizing the financial performance of a company, especially in the capital market such as the Indonesia Stock Exchange (IDX). This study aims to investigate the impact of cash management and corporate liquidity in improving profitability ratios, with a focus on the Food & Beverage subsector on the IDX. Purposive sampling in this study with multiple linear regression data analysis and descriptive statistics. The findings of this study conclude that profitability is affected by cash management, whereas profitability is not affected by liquidity. Furthermore, the research highlights the importance of efficient cash management practices in maximizing profitability and overall financial health. By effectively managing cash flows and maintaining adequate liquidity levels, companies in the Food & Beverage subsector can improve their financial performance and potentially attract more investors on the IDX. This study provides valuable insights for companies looking to optimize their cash and liquidity management strategies to drive sustainable growth and success in the competitive capital markets of Indonesia.]]>
<![CDATA[FINANCIAL PERFORMANCE ANALYSIS OF PT. BANK LAMPUNG USING THE CAMEL METHOD (Case Study at PT. Bank Lampung Branch in Bandar Lampung) ]]>
<![CDATA[Syafana P., Adhista]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1091
<![CDATA[The local bank is named PT Bank Lampung Cabang Lampung. The main issue of this research is how PT Bank Lampung Branch's financial performance, as determined by the camel method, relates to capital, assets, control, profit, and liquidity. Finding out how PT Bank Lampung Branch's financial performance is based on the indicators of capital, assets, management, profitability, and liquidity is the objective of this study. The following is the proposed hypothesis: The financial results of PT Bank Lampung Lampung Branch are examined in terms of capital, assets, management, profitability, and liquidity. Good reputation. This study uses the standard ratio comparison technique for qualitative analysis and the financial ratio method for quantitative analysis, both developed by Bank Indonesia. The financial results of PT Bank Lampung Lampung Branch from 2019-2022 obtained an average CAR ratio of 24.94% and when compared to the standard number classified as GOOD (Healthy), the average KAP ratio was 1.99%. This conclusion is based on the results of quantitative and qualitative analysis. The average NPM ratio is 71.90%, which is categorized as GOOD (Healthy) when compared to the standard criteria. The average ROA ratio is 2.5%, which is defined as VERY GOOD (Healthy) when compared to the standard. Having an average LDR ratio of 83.06%, the ratio is considered GOOD (healthy) when compared to the standard. Consequently, healthy criteria can be used to evaluate overall financial success based on important indicators.]]>
<![CDATA[FINANCIAL PERFORMANCE: THE ROLE OF GOOD CORPORATE GOVERNANCE, RISK MANAGEMENT, AND INNOVATION ]]>
<![CDATA[Putri, Jennie Calista]]>;
<![CDATA[Khairudin, Khairudin]]>;
<![CDATA[Aminah, Aminah]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1092
<![CDATA[The performance of a company can be considered good if its financial reports show an increase in profit. This study aims to examine the relationship between Good Corporate Governance, Risk Management, and Innovation on the Financial Performance of conventional banking companies. The study utilizes a quantitative method, with data sourced from secondary sources. Classical assumption testing, F-test, t-test, and multiple linear regression analysis techniques are employed. The results of this research are as follows: (1) The board of directors has a positive and significant impact on Financial Performance, (2) The Audit Committee has a positive and significant impact on Financial Performance, (3) Independent Board of Commissioners has a positive and significant impact on Financial Performance, (4) Risk Management has a negative and significant impact on Financial Performance, (5) Innovation has a positive and significant impact on Financial Performance. The Board of Directors, Audit Committee, Independent Board of Commissioners, NPL, and Mobile Banking simultaneously influence Financial Performance in conventional banks listed on the Indonesia Stock Exchange for the period 2021-2022.]]>
<![CDATA[THE INFLUENCE OF USING INSTAGRAM MEDIA @PESONA.INDONESIA ON FULFILLING THE INFORMATION NEEDS OF FOLLOWERS ]]>
<![CDATA[Sidik, Jafar]]>;
<![CDATA[Andrini, Susi]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1093
<![CDATA[Instagram media is a media that plays a very important role in the lives of today's young generation. The use of social media as a provider of information needs can be seen from the Instagram account. One piece of information that is very important is information regarding local tourism aspects. One account that utilizes and is related to local tourist information is @Pesona.indonesia. The aim of this research is a). to find out whether there is an influence of using Instagram @pesona.indonesia on meeting the information needs of followers. and b). to find out how much influence the use of social media Instagram @pesona.indonesia has on fulfilling the information needs of its followers. This research uses an explanatory quantitative method, namely research that aims to explain the relationship of a variable with other variables to test a hypothesis. The population in this study used the Slovin formula which took samples from followers on the Instagram account @Pesona.indonesia, with a sample of one hundred respondents at a ten percent error rate. The questionnaire was distributed via Google Form and processed using SPSS version twenty-nine. The results of this research show that there is an influence of the use of social media Instagram which has a very strong influence on information needs. While the rest is influenced by other factors outside this research.]]>
<![CDATA[HANDLING GREAT HUMAN RESOURCE FOR GOOD AND GREAT SURROUNDING ]]>
<![CDATA[Emmywati, Emmywati]]>;
<![CDATA[Purnomo, Teguh]]>;
<![CDATA[Fareed, Abid]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1101
<![CDATA[Human resources are undeniably one of the most critical assets for any organization. They are the backbone, the driving force behind success. These individuals possess a unique set of positive character traits that make them invaluable. Their presence within an organization paves the way for positive transformations and growth. In this paper, we aim to foster a more constructive and optimistic perspective among certain individuals within the human resources sector. It is crucial to address any tendencies of considering oneself more significant than others. This shift in perspective is vital for achieving the collective objectives of community organizations. When individuals adopt an egocentric viewpoint, it hampers the overall working culture within social organizations. It creates barriers and impedes progress in the long run. Therefore, it becomes imperative for community organization management to invest in training and empowerment initiatives for their human resources. By doing so, they ensure that their most valuable asset is equipped with the necessary skills and mindset to thrive.]]>
<![CDATA[THE INFLUENCE OF PUBLIC RELATIONS CAMPAIGNS ON HOUSEWIVES' KNOWLEDGE LEVELS REGARDING ENVIRONMENTAL AWARENESS IN EAST JAKARTA ]]>
<![CDATA[Nisa, Syarifatun]]>;
<![CDATA[Sudibyo, A.G]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1115
<![CDATA[Public relations play a crucial role in enhancing the public image of organizations or campaign organizers. It is essential for public relations to develop goal-oriented campaigns. PT DANONE has launched the #SapuJagat campaign to address the issue of plastic waste. The lack of environmental awareness, particularly among housewives in Rambutan Village, Ciracas District, Jakarta, remains a significant concern. The region suffers from low environmental awareness due to insufficient knowledge and infrastructure support. A study was conducted among housewives in RW01 Rambutan Village, Ciracas District, using a quantitative research approach. Respondents were surveyed through a questionnaire to gather data for the research. The study addressed questions on an ordinal scale, covering 26 SPSS questions related to both variables. According to the statistical findings, 10% of housewives were aged 25-30 years, 9% were aged 31-35 years, 9% were aged 36-40 years, 14% were aged 41-45 years, and 9% were aged over 46 years. The research indicates that the Public Relations campaign variable has a positive impact on enhancing the environmental awareness of housewives. Public Relations campaigns have proven to be effective in increasing the knowledge of housewives regarding environmental issues.]]>
<![CDATA[THE EFFECT OF MARKETING PUBLIC RELATIONS STRATEGY ON THE IMAGE OF SCIENTIA SQUARE PARK THEMATIC THEME PARK ]]>
<![CDATA[Gerut Gumay, M. Putra]]>;
<![CDATA[Andrini, Susi]]>
<![CDATA[ JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 3 No. 3 (2024): MAY ]]>
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DOI: 10.55047/jhssb.v3i3.1138
<![CDATA[Technological advances in the era of digitization make Public Relations practitioners strive to be able to utilize the media in making strategies. Technological advances have created new forms of interacting and socializing, one of which is the innovation of communication technology in the form of social media. Local attractions Scientia Square Park tourism in South Tangerang amusement park carries the concept of a thematic amusement park with special characters that pay attention to aspects of accuracy, comfort, safety, beauty, convenience, greenery and maintenance. Scientia Square Park utilizes Instagram as one the marketing strategies for thematic Amusement Park Public Relations (Scientia Square Park). This study aims to determine whether there is an influence of Marketing Strategy Public Relations to the image of the thematic amusement park (Scientia Square Park) on Instagram account @Scientiasquare.park. This research uses the theory of Public Relations Marketing strategies, namely Push, Pull, Pass Strategy from Samuel L Harris and image according to Frank Jefkins in Rahmadani & Andrini (2021), namely the Mirror Image, the Current Image, the Wish Image, and the Multiple Image. This study uses quantitative methods with survey method approach, and using Lemeshow formula by taking the population of Instagram followers @scientiasquare.park has 133,000 followers as of February 21, 2024 by obtaining a sample of 97 respondents. The results showed that there is a positive and significant influence between the influence of Public Relations Marketing Strategy on the image with a high level of influence and significance.]]>
