cover
Contact Name
Jaka Wijaya Kusuma
Contact Email
jakawijayak@gmail.com
Phone
+6285223350626
Journal Mail Official
admin@lppmbinabangsa.id
Editorial Address
Jl. Raya Serang-Jakarta Km. 03 No. 1B (Pakupatan) Kota Serang- Banten
Location
Kota serang,
Banten
INDONESIA
Jurnal Bina Bangsa Ekonomika
ISSN : 2087040X     EISSN : 27217213     DOI : https://doi.org/10.46306/jbbe
Core Subject : Economy,
Jurnal Bina Bangsa Ekonomika (JBBE) teregistrasi dengan nomor p-ISSN: 2087-040X dan e-ISSN: 2721-7213. Merupakan Jurnal yang berisi artikel-artikel ilmiah yang meliputi bidang-bidang Ekonomi, Manajemen, dan Akuntansi yang dikelola oleh Lembaga Penelitian dan Pengabdian pada Masyarakat (LP2M) Universitas Bina Bangsa sejak 09 Juli 2010. Sampai saat ini sudah 12 volume terbitan dengan jangka waktu penerbitan 2 kali dalam satu tahun.
Articles 497 Documents
PENGARUH MANAJEMEN MODAL KERJA TERHADAP PROFITABILITAS PADA PT. TIGA PILAR SEJAHTERA FOOD, TBK Linda Sari; Alwi Alwi
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.370

Abstract

The process of achieving maximum profit by using company assets must certainly be accompanied by the ability to manage working capital management well. This study aims to determine and analyze the effect of working capital management on profitability at PT. Tiga Pilar Sejahtera Food, Tbk with associative research type using quantitative data from secondary data sources. The research instrument used is a list of tables with population in the financial statements of PT. Tiga Pilar Sejahtera Food, Tbk which consists of income statement and balance sheet (statement of financial position) since it was listed on the IDX from 2003 to 2021, namely for 18 years. The sample in this study is the financial statements of PT. Tiga Pilar Sejahtera Food, Tbk for 10 years, from 2012 to 2021 using purposive sampling techniques. Data Collection Techniques used are documentation and literature studies. Data analysis techniques are carried out by studying classical assumptions, multiple linear regression, correlation coefficients, determination tests, t tests and f tests. The results showed that cash turnover, receivables turnover and working capital turnover had a significant effect simultaneously on the return on assets (ROA) at PT. Three Pillars of Sejahtera Food, Tbk.
ANALISIS PENGARUH PENGGUNAAN MODAL KERJA DAN EARNING PER SHARE (EPS) TERHADAP HARGA SAHAM PT. BANK RAKYAT INDONESIA, Tbk. Rifdatul Anisah; Nurhayati Nurhayati
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.371

Abstract

This study aims to determine the effect of the use of working capital and Earning Per Share on stock prices at Bank Rakyat Indonesia (BRI) Tbk). The population in this study are financial reports for 2003-2021 which are listed on the Indonesia Stock Exchange (IDX). The sample technique used was purposive sampling so that the data obtained was 10 years from 2012-2021. The data used in this study is in the form of financial report data for 2012-2021. The data management method used is Multiple Linear Regression Analysis, which is a statistical method used to determine the relationship between the independent variable and the dependent variable, by testing the classical assumptions first. Tests were carried out to test whether the data in this study were normally distributed and did not have symptoms of multicollinearity and symptoms of heteroscedasticity. Multiple linear regression analysis method assessed from the t test, and F test and the coefficient of determination. The results of the study are: There is no significant effect partially between Working Capital on Stock Prices at PT. Bank Rakyat Indonesia, Tbk, there is a partially significant influence between Earning Per Share (EPS) on the Share Price at PT. Bank Rakyat Indonesia, Tbk. and there is a significant effect simultaneously between the Use of Working Capital and Earning Per Share (EPS) on Share Prices at PT. Bank Rakyat Indonesia, Tbk
MENINGKATKAN KEPUASAN PELANGGAN MELALUI KUALITAS PELAYANAN, PERSEPSI HARGA DAN CUSTOMER EXPERIENCE DI GRAND CEMARA HOTEL JAKARTA Hendra Rahmat Kurniawan; Bonifasius MH Nainggolan
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.376

Abstract

The objective of this study is to investigate the impact of service quality, price perception, and customer experience on customer satisfaction. The research employed a purposive sampling method, resulting in a final sample size of 120 paricipants. The survey was conduscted among consumers of Grand Cemara Hotel Jakarta who had stayed at least twice, in accordance with the defined sampling approach. Data analysis was performed using multiple linear regression analysis, utilizing SPSS software version 25. Following an assessment of classical assumptions in multiple linear regression models, the findings indicated a positive and significant relationship between service quality and customer satisfaction at Grand Cemara Hotel Jakarta. Similar result were observed for the variables of price perception and customer experience. Theese three variables collectively exerted a significant influence on customer satisfaction. Among the three variable examined, price perception emerged as the most influential factor in determining satisfaction, followed by customer expeirence and service quality
PENGARUH SOSIAL MEDIA DAN ELECTRONIC WORD OF MOUTH (EWOM) TERHADAP MINAT PEMBELIAN PRODUK UKM Taufik Taufik; Eka Giovana Asti; Iwan Kurniawan; Agus Sudigdo; Irwan Kurniawan
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.384

Abstract

The application of innovation and adaptation is a necessity for SMEs to continue to exist and develop. This research is intended to analyze how the influence of social media and electronic WOM on the interest in buying SME products. The survey method was used with a questionnaire with a closed question pattern based on 5 Likert scales. A quantitative, population-based approach in the form of consumers buying culinary MSME products online. The author uses a purposive non-random sampling technique with a total of 32 respondents who are online consumers of SME products. Procedures and techniques for data collection based on primary data as the main data, along with other secondary data. Data analysis techniques include validity, reliability, data normality tests, partial correlation tests, coefficient of determination, multiple regression, t tests and F tests. This study shows that partially social media has a significant positive effect on interest in purchasing SME products, as well as partially eWOM positive and significant effect on purchase intention. Simultaneously it was found that social media and eWOM had a significantly positive effect on the intention to purchase SME products
PENGARUH RASIO KEUANGAN TERHADAP PERTUMBUHAN LABA PADA PERUSAHAAN ROKOK DI BURSA EFEK INDONESIA Soesilawati Soema Atmadja
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.385

Abstract

This study aims to empirically examine the effect of partial and simultaneous financial ratios (Current Ratio, Net Profit Margin, Debt to Asset Ratio, Total Assets Turn Over) on Profit Growth in Cigarette Companies listed on the Indonesia Stock Exchange for the 2014-2021 period. The population in this study was cigarette companies listed on the Indonesia Stock Exchange and the sampling technique used purposive sampling techniques, with a final sample number of 4 companies. The analysis technique in this study uses multiple linear regression analysis with IBM SPSS Statistical 26 software. From the results of the study, it is partially shown that the Current Ratio variable has no effect on Profit Growth, For the Net Profit Margin variable, Debt to Asset Ratio variable, Total Assets Turn Over variable, it partially have a significant effect on Profit Growth. Simultaneously shows the variables have a significant effect on Profit Growth. For the results of the calculation of the Coefficient of Determination shows a value of 0.765 or 77%.  
PELATIHAN PROMOSI UMKM NASI GORENG BAPER MELALUI INSTAGRAM Wisnu Arief Fatulloh; Poppy Febriana; Ainur Rochmania; M Rigel Putra R
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.387

Abstract

Micro, Small and Medium Enterprises (MSMEs) have an important role in the growth process and the economy in the country. In the digital era like today, the existence of internet access that is quite easy is a positive impact for MSME players. The emergence of online media creates information sharing about a product and can also provide convenience for consumers online. On Jl Siwalankerto, there is one MSME, namely baper fried rice, the problem faced by MSME players is the marketing system and product promotion still using conventional methods. In this community service program, it focuses on how to use and train Instagram as a promotional medium for this activity program using four stages such as Surveys, Interviews, Product Photo Taking, and Video Taking. The use of product catalog feed arrangements and promotional content creators will have an impact on the wider reach of the products issued by these MSMEs
GOOD CORPORATE GOVERNANCE DAN PERAN OTORITAS JASA KEUANGAN DALAM KASUS PENGGELAPAN DANA ANGGOTA KOPERASI SIMPAN PINJAM (KSP) INDOSURYA Muhammad Irfan Dadi; Muhammad Rizal; Tetty Herawaty
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.388

Abstract

The implementation  of good corporate governance  practices in cooperatives is a very important topic and is actively socialized by the Ministry of Cooperatives and SMEs. This is due to the increasing complexity of challenges in managing cooperatives in the era of globalization. Good governance practices aim to form a culture and awareness among all parties involved in the cooperative, so that its mission and social responsibility, which is to improve the welfare of members, can be realized consistently. Strengthening awareness to achieve these goals is an important key in managing a professional, trustworthy, and accountable cooperative. This study aims to investigate cases that occurred in members of the Indosurya Savings and Loans Cooperative (KSP), which caused losses of up to Rp. 106 T for its members. Therefore, it is important to provide legal certainty regarding the funds embezzled by the Indosurya Save and Loan Cooperative (KSP) and evaluate the seriousness of the government in handling this case. The descriptive method used in this study, which reveals how complex the government's approach to this case is because formally the Indosurya Savings and Loans Cooperative (KSP) is registered as a cooperative business entity under the auspices of the Ministry of Cooperatives and MSMEs. The Financial Services Authority (OJK) has the authority to revoke the cooperative's license, but is not authorized to dissolve the Savings and Loans Cooperative (KSP). The practice of moral hazard in investment activities at the Indosurya Savings and Loans Cooperative (KSP) occurs due to the weak supervision system of financial institutions, which is caused by several factors, including: (a) weaknesses in the financial supervision architecture system in Indonesia, (b) lack of information exchange and effective coordination between related institutions
PENGARUH TUNJANGAN KERJA DAN DISIPLIN KERJA TERHADAP KEPUASAN KERJA PEGAWAI PADA DINAS TENAGA KERJA DAN TRANSMIGRASI KABUPATEN BIMA Rizki Zulyana; Khairul Amar
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.389

Abstract

The more aspects of the job that suit the individual's wishes, the higher the level of satisfaction felt. Aspects that can increase job satisfaction are the provision of work benefits and good work discipline. This research aims to determine the effect of work allowances and work discipline on employee job satisfaction at the Bima Regency Manpower and Transmigration Office. Associative type research using Likert scale questionnaire as a research instrument. The population used in this study was all employees at the Bima Regency Manpower and Transmigration Office as many as 111 respondents, the sample in this study was 55 employees who had civil servant status at the Bima Regency Manpower and Transmigration Office. The sampling technique is carried out by purposive sampling method. Data collection techniques use observation, questionnaires and literature studies. Data analysis techniques use validity tests, reliability tests, classical assumption tests and continue with multiple linear regression analysis, multiple correlation coefficients, determination tests, t tests and f tests. The results showed that work allowances and work discipline had a significant effect on employee job satisfaction at the Bima Regency Manpower and Transmigration Office
PENGARUH BRAND FAMILIARITY TERHADAP BRAND CREDIBILITY Seri Marianti; Tito Adi Dharma; Lingga Yuliana
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.394

Abstract

This study aims to analyze the influence of Brand Familiarity on Brand Credibility with a case study of skincare products with the Scarlett brand. No previous research has been found related to research variables that examine the correlation between brand familiarity to brand credibility with Scarlett's brand case study. Descriptive quantitative became the method in this study. Involving 75 respondents domiciled in Baturaja City who are users of the Scarlett brand, both men and women. Data analysis techniques using Partial Least Square (PLS). Using primary data disseminated through Google Forms with a data collection period of August 2023. The results showed that there was an influence between brand familiarity and brand credibility. The presence of scarlett skincare as a local brand can be considered for the reliability of the brand so that it can be the choice of the community instead of using imported products. This will have an impact on increasing scarlett products which will help the economy of resellers and skincare owners
POTENSI WISATA RELIGI SITUS BANTEN LAMA SEBUAH KHAZANAH LOKAL ARSITEKTUR ISLAM BANTEN DALAM MENUNJANG EKONOMI MASYARAKAT DI KECAMATAN KASEMEN KOTA SERANG Ubay Haki; Diah Permatasari
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.395

Abstract

Kasemen is the name of a sub-district in Serang City which is known for its religious tourism in Banten. Islamic culture developed in Banten, Jakarta, West Java due to the influence of the Sunan Gunung Djati religious syiar, the founder of the Banten kingdom. Therefore, in Kasemen District there are many heritage sites of the Banten Sultanate, such as mosques, forts, palaces, tombs, towers, petilasan, and bridges. This paper aims to examine the potential of religious tourism of the historical site of Banten Lama as a local treasure of Islamic architecture in generating economic income in Kasemen District. The method taken in writing this article uses a historical method approach that has four stages, namely heuristics, verification, interpretation, and historiography. Data sources are obtained through literature review or literature study. Religious tourism of the Old Banten site has very interesting historical potential, and has archaeological characteristics in the era of growing Islam which has the meaning and values of the conception of the region as a form of local Islamic cultural treasures of Banten, so as to attract pilgrims to come to Kasemen