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INDONESIA
Jurnal Manajemen dan Agribisnis
Published by Institut Pertanian Bogor
ISSN : 16935853     EISSN : 24072524     DOI : -
Core Subject : Economy, Agriculture,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance
Jurnal Manajemen & Agribisnis memuat informasi hasil kegiatan penelitian, pemikiran konseptual dan review bidang ilmu manajemen agribisnis. Jurnal ilmiah ini diterbitkan oleh Program Studi Manajemen dan Bisnis, Sekolah Pascasarjana, Institut Pertanian Bogor bekerjasama Perhimpunan Ekonomi Pertanian Indonesia (PERHEPI).
Arjuna Subject : -
Articles 498 Documents
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MARKETING CHANNELS ANALYSIS OF CARICA (Carica Pubescens) FARMING IN KEJAJAR DISTRICT, WONOSOBO REGENCY Tarigan, Rallyanta; Asmara, Alla; Hidayat, Nia Kurniawati
Jurnal Manajemen dan Agribisnis Vol. 18 No. 1 (2021): JMA Vol. 18 No. 1, March 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.1.78

Abstract

The main problem of Carica farming in Kejajar District was the differences in farmers' prices in the collection and processing Carica fruit industry. The product marketed by the farmers was fresh Carica fruit and information about the minimum selling price caused them to be unable to determine the right institution. These problems affected Carica's marketing channel, leading to market inefficiencies. This study's place was selected purposively in Kejajar District, Wonosobo Regency, with the consideration that Kejajar Subdistrict is a Carica center with a production of 4,589 tons (68%) of the total Carica production in Wonosobo Regency. The research was conducted from October - November 2020. The Structure Conduct Performance (SCP) method was used to analyze the marketing channels. The results of the marketing channel analysis show that the market structure formed at the farm level was in the form of a purely competitive market, and at the trader level, the market structure was formed by oligopoly. There were six Carica-marketing channels with cash payment systems, and the merchant determined the purchase price. The highest farmer’s share and profit to cost ratio was channel I (farmer → processing industry) and VI (farmer → village collector → processing industry). The marketing efficiency analysis results show that the marketing of Carica was inefficient because the farmer's share at four marketing channels received by farmers was still less than 40%. Keywords: Carica (Carica pubescens), farming, marketing channels, marketing efficiency, SCP
Analysis of Geographically Weighted Regression (GWR) on Retail Prices of Medium Rice and Red Chili in Java Jan Piter Sinaga; Agung Hendriadi; Muhammad Firdaus; Akhmad Fauzi; Idha Widi Arsanti
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.144

Abstract

Research using a global regression model might not be appropriate to find out the factors that influence strategic food prices based on spatial characteristics. To analyze the spatial effect, Geographically Weighted Regression (GWR) was employed. GWR models are better than OLS, which is indicated by the higher R2 GWR and lower AIC values. The GWR analysis provides the following findings: (1) the wholesale price most influential on the retail price of medium rice and red chili both during the main harvest and non-harvest periods; (2) the harvest pattern results in the effect of production and producer prices on the retail prices of the major harvest and non-harvest periods. Management of inter-regional distribution must be carried out to maintain supply stability and disparity in food prices between regions; (3) producer prices are integrated with trader prices in the district of production centers and surrounding areas while the integration of food prices at the consumer level occurs in the main economic center area of the region. These aspects have different effects for each region and district because the estimated parameters can be positive or negative. Testing during the harvest season (April) and non-harvest can also produce estimates that vary according to the specific characteristics of each location. Keywords: spatial analysis, Geographically Weighted Regression (GWR), retail prices, wholesale price, spatial distribution patterns
Learning Organization in Determining Supply Chain Performance Khairul Ikhwan; Budi Rahardjo; Shinta Ratnawati
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.205

Abstract

Most learning organization studies have focused on enhancing the organization’s performance. However, learning organization extends beyond knowledge management that makes the organization more adaptable and more responsive to the challenges of a fast-changing business environment. The application of a learning organization is an alternative step for companies to be able to face the challenges of the fast-changing business environment. This paper aims to identify the effect of learning organizations on supply chain performance. This study adds the effect of transformational leadership as a variable that affects the comprehensive understanding of learning organizations to gain a. Structural Equation Modelling – Partial Least Square (SEM-PLS) was used to reveal that learning organization has no significant impact on supply chain performance. However, learning organization affected supply chain driver. The Supply chain driver has a positive and significant impact on supply chain performance. Leadership style has a positive and significant impact on learning organization. Organization can make better decisions on choosing facilities more efficiently, managing supplies efficiently and be can use the information itself to increase profits by implementing learning organization. Keywords: learning organization, SEM-PLS, supply chain performance, leadership, supply chain driver
Factors Influencing Consumers’ Purchasing Decisions Towards Pomelo Fruits (Citrus grandis) in Johor, Malaysia Siti Fatimah Binti Misman; Nurul Aisyah Binti Mohd Suhaimi; Afnani Binti Alwi
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.113

Abstract

Pomelo (Citrus grandis or Citrus maxima) is a tropical fruit from Rutaceae family has grown in Malaysia. These natural, non-hybrid citrus fruits originated from Southeast Asia and widely grown in Indonesia, China and Thailand (Morton, 1987; Scora, 1975). Commonly known as Limau Kepala Besar, Limau Bali (pomelo), Limau Tambun and Limau Besar Ledang, this fruit have four famous varieties such as Varieties PO51 (Shanting), Varieties PO52 (Tambun), Varieties PO55 (Limau Besar, Ledang) and Varieties PO56 (Melomas Variety) which can be found in the local and global markets. The aim of this research is to study the characteristics behind every purchasing decision through personal, socio-cultural and psychological factors of consumer. Data were collected using online questionnaire which a total of 100 forms were distributed around Johor, Malaysia. The data were analyzed to identify the relationship between respondent profiles and identify the most influential factors that show the relationship associations with consumer purchasing decisions on pomelo fruits. The results showed that personal, socio-cultural and psychological factors have influenced consumers’ decision-making process when buying the pomelo fruits.
Inclusive Business Models in Coffee Value Chain: Comparing Practical Evidence Between East Java and North Sumatera Heti Mulyati; Dikky Indrawan
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.122

Abstract

This paper explores inclusive business practices by focusing on the relationship between investments for-profit and social impact for small-scale farmers. Value chain mapping was used and combined with business model canvas to enable fact-finding and linkage between profit-taking action and social impact in the coffee value chain. The study was performed in two regions: East Java and North Sumatra. The study interviewed 72 farmers from Bondowoso District, East Java, and 30 farmers from Mandailing Natal District, North Sumatra. The qualitative analysis revealed the role of local organization networks in supporting the extension and improving performance in value chain governance. The organization networks supported social issues and provided access to diverse resources and environments for companies to build commitments. Furthermore, the business model canvas modeled value propositions that were practically tackling the dimensions of profit and social impact to the organization's context. The coffee value chains in both regions were differ based on key features and elements of small farmers' inclusion in the coffee value chain. The findings show that the coffee business model in Mandailing Natal encouraged smallholder farmer inclusion better than in Bondowoso. Therefore, the study implies that a shifting from profit into social initiatives in inclusive business is needed. This study provides practical evidence of business model canvas in the coffee value chain cases, showing how to develop a mission social innovation in a profit organization. Keywords: inclusive business models, business model canvas, value chain, coffee
Impacts of Aggregator Business on Farmers’ Income Siti Jahroh; Janita S. Meliala
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.168

Abstract

Agricultural produces pass a long journey from the farms up to the end consumers. With the advancement of information technology, aggregator businesses have emerged to shorten the long distribution chain. Therefore, farmers as producers can access information both on prices received by consumers and the characteristics of products demanded by consumers. This study aims to (1) explain the distribution chain mechanism through the aggregator business, and (2) analyze the impact on farmers who join the aggregator business distribution chain. There were 12 aggregator businesses and 36 farmers were interviewed as respondents from February to April 2019 using the purposive sampling method. The analysis was conducted using a descriptive approach and a paired sample t-test was carried out to see the impact of the existence of an aggregator on farmers. The results showed that the distribution chain through the aggregator business was shorter compared to the conventional one in which farmers had specific contracts or agreements with the aggregator business. The impact on farmers who join the aggregator business distribution chain is receiving higher prices, leading to increase farmers' income, transparency in prices where farmers know the selling prices at the consumer level, and farmers know consumer preferences for the products. It is expected that farmers will be able to produce better agricultural produces according to consumer preferences as well as to increase farmers' income. Keywords: distribution chain, price, product preferences, transparency
Crafting Design Strategy on Seaweed Industry in Indonesia Muhammad Gunawan Sani Saputro; Nunung Nuryartono; Bustanul Arifin; Nimmi Zulbainarni
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.156

Abstract

The global demand for seaweed is expected to increase in the coming years due to new product development using seaweed. There are many benefits of seaweed such as pharmaceuticals, cosmetics, food industries, textiles, paper, and bioenergy production. On the other hand, Indonesia, as the archipelago country with the second-longest coastline after Canada, is expected to achieve competitiveness so Indonesia benefit more from the seaweed industry. This study aims to get the landscape of the seaweed industry and to select strategies. The strategies are designed using the Structural Equation Modelling Method – Partial Least Square (SEM – PLS). The findings of this study are the competitive advantage of Indonesia's carrageenan-producing seaweed industry using descriptive statistical methods through the perception model show considered weak. The three main parameters of concern are assessed as low-cost leadership, ability to increase export value and self-sufficiency in meeting the needs of domestic seaweed. The analysis also shows that the influence of innovation and stakeholder support on increasing the competitive advantage of Indonesia's carrageenan-producing seaweed industry is considered significant. Innovation is represented by the latent variable attributes of innovation, communication channels and the role of change agents, which are concluded to have a significant effect both directly and indirectly on the industry's competitive advantage. Keywords: seaweed industry, competitiveness, carrageenan, innovation, SEM-PLS, stakeholder support
Strategy to Increase The Competitiveness of National Salt in Indonesia Arif Haendra; M. Syamsul Maarif; Joko Affandi; Anggraini Sukmawati
Jurnal Manajemen & Agribisnis Vol. 18 No. 2 (2021): JMA Vol. 18 No. 2, July 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.2.193

Abstract

Salt is a strategic commodity and political commodity in Indonesia. However, during the research period, namely in 2015-2019, the national salt production has not been able to meet the demand for salt. This has resulted in national salt consumption still being dependent on imports. This results in a potential dependence on imported salt which can hamper the competitiveness of domestic salt. Local people are increasingly cornered and find it difficult to be competitive. This study aims to analyze the competitiveness of the national salt industry and formulate efforts to increase the competitiveness of the national salt industry. The method used in this research is the Revealed Comparative Advantage (RCA) and Revealed Symmetric Comparative Advantage (RSCA) analysis and the Analytical Hierarchy Process (AHP) method which is one of the analytical tools used to assist managerial decision-makers. The data used in this study are primary data in the form of interviews and questionnaires and secondary data obtained from literature studies. The results showed that the salt commodity was not competitive. This is because Indonesia's salt commodity does not have a comparative advantage. Keywords: AHP, competitiveness, salt industry, RCA, strategy
The Effect of Policy on Business Competitiveness of Bali Cattle Farming in Kupang District, East Nusa Tenggara, Indonesia Melkisedik Bukifan; Harianto; Bayu Krisnamurthi
Jurnal Manajemen & Agribisnis Vol. 18 No. 3 (2021): JMA Vol. 18 No. 3, November 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.3.308

Abstract

Bali cattle are Indonesian indigenous cattle and bred by most households in East Nusa Tenggara (NTT) province. East Nusa Tenggara is one of the main production centers of beef cattle. However, the growth production rate of Bali cattle in NTT tends to decline, while Indonesian import rates of cow and meat are still increasing. This research aims to analyze the competitiveness level of Bali cattle. Policy Analysis Matrix was employed to determine the level of profit and competitiveness of cattle breeding at the household level, according to local agriculture officials, 140 breeders from 2 sub-district areas of Kupang were chosen as respondents. The results show that the cattle fattening farms have shown positive private and social profits and high level of competitiveness. Therefore, the appropriate government’s policies toward the inputs and outputs are needed to increase the efficiency of Bali cattle production at household level. Keywords: Bali cattle breeders, competitiveness, policy analysis matrix
Business and Marketing Mix Analysis of Bacang Food Industry Through Conventional and Online Marketing (Case: El Shaddai Food Small Industry) Dyah Aring Hepiana Lestari; Ktut Murniati; Evelyn Faviana
Jurnal Manajemen & Agribisnis Vol. 18 No. 3 (2021): JMA Vol. 18 No. 3, November 2021
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.18.3.283

Abstract

Bacang agroindustry is undeveloped in Indonesia and the internet has not been maximally utilized by bacang entrepreneurs. Therefore, business and marketing analysis of bacang agroindustry is important to do to develop the business and internet utilization for bacang agroindustry. The research aims to analyze profit, cost of goods manufactured, financial performance, marketing mix, and the impact of online marketing on the chicken bacang agroindustry. This research uses a case study method at El Shaddai Food Agroindustry, Penjaringan District, North Jakarta. Research data were collected from December 2019 until February 2020 and the data analysis methods used were qualitative and quantitative descriptive analysis. The results showed that conventional marketing profit was smaller than online marketing profit and the selling price exceeded the cost of goods manufactured, so the agroindustry was considered viable on every marketing method. Financial performance in the last three years was quite good. The marketing mix was not good. Online marketing gave an impact on agroindustry revenue and profit. Keywords: agroindustry, bacang, business, marketing mix, online

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