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GENESIS SEMBIRING DEPARI
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genesissembiring@gmail.com
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+6285359562521
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INDONESIA
Formosa Journal of Applied Sciences (FJAS)
ISSN : -     EISSN : 29626447     DOI : https://doi.org/10.55927/fjas.v1i2
Formosa Journal of Applied Sciences (FJAS) seeks to propose and disseminate the knowledge by publishing original research findings and novelties, review articles and short communications in the wide spectrum of applied sciences. Scope of the journal includes: Biology, chemistry, physics, environmental, business and economics, finance, mathematics and statistics, geology, engineering, computer science, social sciences, natural and technological sciences, linguistics, medicine and architecture, food science, environmental science, agricultural engineering. Journal of Applied Sciences now accepting new submissions. Submit your best articles via online submission. Formosa Journal of Applied Sciences (FJAS) publishes articles monthly under Formosa Publisher.
Arjuna Subject : Umum - Umum
Articles 716 Documents
Implementation of Social Media as a Digital Marketing Strategy using Aida Analysis in Event Organizers Rahma, Alvionita Zakiyatur; Kustini, Kustini
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7579

Abstract

Event Organizer is a team that conceptualizes an event and implements and evaluates each agenda that has been implemented. To make the wishes and dreams of many people come true, especially at weddings, event organizers offer professional services that can reach the entire community to make these dreams come true. Having a professional team such as an Event Organizer greatly influences the success of an event, from small events organized by companies, concerts or public entertainment to personal events such as weddings. The people of Surabaya already know and trust the professional service team that can plan wedding processions, namely Mahar Agung Organizer. In introducing the Creative Industry Business, Mahar Agung Organizer uses digital promotion strategies through social media such as YouTube, Instagram, TikTok, and Websites to carry out promotions. This research aims to describe strategies for how an event organizer business can develop social media such as Instagram and TikTok as the main promotional media to get clients. Through AIDA analysis (attention, interest, desire, action). The method in this research is descriptive qualitative by describing in detail and analyzing the results of field observations, literature studies, interviews and documentation. This research shows the results that social media has a big influence on clients' interest in using the professional services of Mahar Agung Organizer which always has attractive offers and informative content regularly.
The Role of Shopee Live Discounts: Case Study of Online Seller of Kemaiu Shampoo in Driving Transactions Dwiyanti, Novita Putri; Mandasari, Virginia
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7580

Abstract

This research analyzes the role of discounts on the Shopee Live platform with a case study of online shampoo seller Kemaiu. Shopee Live, as an innovative feature of Shopee, allows direct interaction between sellers and potential consumers through live video broadcasts. Discounts are the main focus as a strategy to increase transactions. Using qualitative descriptive methods, this research involved interviews with Kemaiu owners and observations during live streaming on Shopee. The research results show that discounts, such as regular price cuts and vouchers, have a significant role in encouraging potential consumers' buying interest. Shopee Live has proven effective in increasing interactions and transactions. Even though competition is considered low, the existence of the TikTok Shop platform is considered a factor that can influence sales.
Factors that Influence Student Interest in Participating in Usimar Campus UKM Activities Askahar, Askahar; Yusuf, Muhammad; Akmir, Akmir
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7635

Abstract

Factors that influence students' interest in participating in Student Activity Unit (UKM) activities at the Islamic Science University (USIMAR). This study uses qualitative research methods by conducting interviews with students in various faculties. The results of the interviews show that student interests and factors are closely related to each other. Supportive factors from the environment, such as encouragement from peers and family support, have a positive influence on students' interest in participating in UKM activities. Apart from that, the benefits obtained from participation in UKM are also an important factor that motivates students. This research provides in-depth insight into the dynamics of student interest in participating in UKM activities on the USIMAR campus environment. The implications of these findings can be used by campuses and UKM managers to increase student participation and strengthen the sustainability of UKM as a means of developing student potential outside academic activities
Analysis of Determination of Production Costs and Full Cost Recovery (a Case Study at PDAM XYZ Banda Aceh City) Mayrazaka, Annisaa Imana; Priantana, Riha Dedi; Sayuthi, Sayuthi
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7636

Abstract

PDAM XYZ's complete cost recovery rates in 2020 and 2021 is another goal of this study. This study uses a qualitative, descriptive methodology. Primary data from interviews and secondary data from PDAM XYZ performance evaluation reports that have undergone an audit by BPKP serve as the research's data sources. The Miles & Huberman research model is the data analysis technique that is applied, consisting of data gathering, reduction, presentation, and conclusion drawing. The study's findings indicate that employing PDAM XYZ's genuine NRW yields a higher manufacturing cost than utilizing standard NRW. This study also demonstrates that, when employing the real cost of production, PDAM XYZ has not achieved the entire cost recovery rate, but, when using the standard cost of production, PDAM XYZ has achieved the complete cost recovery rate.
The Influence of Company Image, Products, on Purchasing Decisions through Customer Satisfaction in the Shipbuilding Industry (Case Study at Pt Pal Indonesia) Sarifin, Miftachus
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7637

Abstract

This research aims to determine the factors that influence customer satisfaction, reputation and customer company offerings in the shipbuilding industry. This research takes a case study at the largest shipyard in Indonesia, namely PT PAL Indonesia. The sample population used a census method taken from all of the Company's marketing staff, totaling 30 people, who processed the data using SPSS. Research findings show that although company image influences customer satisfaction and purchasing decisions, product image influences customer satisfaction and company image, and product image has nothing to do with purchasing decisions. through customer satisfaction.
The Influence of Compensation, Work Environment, and Career Development on the Turnover Intention of Mitra Mandiri Kabanjahe Cooperative Employees Nursanti, Emmy; Marpaung, Nicholas
Formosa Journal of Applied Sciences Vol. 3 No. 3 (2024): March 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i3.7639

Abstract

Increasing productivity and organizational stability is highly dependent on employee satisfaction and loyalty. In this context, this research specifically focuses on understanding the impact of compensation, work environment, and career development on employee motivation which is very significant. to resign, collectively known as turnover intention. The method used is a quantitative method. Research will be conducted with a sample of 30 respondents. The research results show that there is a partial and significant influence between the compensation, work environment and career development variables on the turnover intention variable, and there is a simultaneous and significant influence of each independent variable on the dependent variable. Based on the results of the data analysis carried out, it can be concluded that the compensation, work environment and career development variables have a significant impact with negative values or in the opposite direction to the turnover intention variable
The Influence of Electronic Word of Mouth (E-Wom) and Brand Awareness on Mixue Purchase Decisions in Medan City Banjarnahor, Mustika Rotama; Simanjorang, Feronica
Formosa Journal of Applied Sciences Vol. 3 No. 2 (2024): Februari 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i2.7642

Abstract

This research is aimed at finding the influence/impact of Electronic Word of Mouth (e-WOM) on purchasing decisions, knowing the influence of Brand Awareness on purchasing decisions, and analyzing the combined effect of Electronic Word of Mouth (e-WOM) and Brand Awareness on Mixue purchasing decisions in Medan city. The research method applied is a quantitative method with an associative approach. Samples were taken using a non-probability sampling technique (purposive sampling) by distributing questionnaires to 100 respondents who were students from 10 universities in Medan City. The research results show that together, Electronic Word Of Mouth (X1) and Brand Awareness (X2) have a positive and significant impact on Purchase Decisions (Y) Mixue among Medan City students.
The Impact of Work Familiy Conflict on the Performance of Women Employees: a Scope Review Mufidah, Imroatul; Ratnawati, Ratnawati; Rahayu, Yayuk Ngesti
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7645

Abstract

This study of the research aims to shed light on how work-family conflict affects employee performance, particularly for female employees. The purpose of a scoping review is to find relevant literature that has been thoroughly and in-depthly gathered from various sources using a range of research techniques. The majority of the literature review's findings point to the influence of work-family conflict on employee performance. Roboth (2015) and Prianggi et al. (2022) on the other hand, presented contrasting findings and concluded that work-family conflict did not influence output.
Website Based Attendance Information System at Jasdam II Sriwijaya Firanti, Nabilah
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7646

Abstract

Attendance is mandatory for employees. Jasdam II Sriwijaya still uses manual methods when carrying out the attendance process. Therefore, we need an employee attendance system that can manage data so that it can be done quickly, efficiently and accurately. The result of this independent study is a website-based employee attendance information system which includes managing attendance information. The method used is Waterfall which is arranged in five stages, namely 1) needs analysis, 2) system design, 3) writing program code, 4) program testing, 5) program implementation and maintenance. The subject of this service is a website-based attendance information system at Jasdam II Sriwijaya. So the result obtained is that the attendance process becomes more efficient. After carrying out this service activity, it has a positive impact on the employee attendance system.
Inclusion of Cohabitation Law in Article 412 of Law Number 1 of 2023 in the Perspective of Applicable Norms in Indonesia Refangga, Galih Setyo; Sujiantoro, Sujiantoro
Formosa Journal of Applied Sciences Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i1.7674

Abstract

This endeavor will also facilitate the restoration of relationships, particularly those between adult men and women living together within the sanctity of marriage, governed by Article 412. The objective of this research is to examine the legal implications arising from Criminal Code Article 412. The study shows that using Article 412 of the Criminal Code might clash with religious, moral, and legal rules. It may also clash with Law Number 1 of 2023, which says that national law and regional rules may have different interpretations of legal rules. This recognition of coexisting legal systems within the community creates numerous legal ambiguities that may pose challenges for society.