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Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL)
Published by Transpublika Publisher
ISSN : 28099222     EISSN : 28098013     DOI : https://doi.org/10.55047/marginal
Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) provides a scientific discourse about accounting, business, management, and economic issues both practically and conceptually. The published articles at this journal cover various topics from the result of particular conceptual analysis and critical evaluation to empirical research. The journal is also interested in contributions from social, organization, and philosophical aspects of accounting, business, management and economic studies. MARGINAL goal is to advance and promote innovative thinking in accounting, business, management, and economic related discipline. The journal spreads recent research works and activities from academician and practitioners so that networks and new links can be established among scholars as well as creative thinking and application-oriented issues can be enhanced.
Articles 347 Documents
THE INFLUENCE OF MARKETING STRATEGIES AND CUSTOMER TRUST ON THE LOYALTY OF SAVINGS CUSTOMERS AT PT BPR SWADAYA ANAK NAGARI (SAN) Yuliza, Mai; Erdawati, Erdawati; Septiani, Nadya
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 1 (2023): DECEMBER
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i1.1024

Abstract

This study aims to determine the effect of Marketing Strategy and Trust on Savings Customer Loyalty at PT BPR Swadaya Anak Nagari (SAN). The population in this study were all savings customers of PT BPR Swadaya Anak Nagari (SAN) with a sample size of 100 people. The sampling technique uses non probability sampling, which does not provide the same opportunity or opportunity to each member of the population when selected as a sample member. This research is associative. The results of this study can be explained where the Marketing Strategy variable has a positive and significant effect on the Loyalty of PT BPR Swadaya Anak Nagari (SAN) savings customers with a regression coefficient of 0.554 with a significant value of 0.000 (<0.05). The Trust variable has a positive and significant effect on the Savings Customer Loyalty of PT BPR Swadaya Anak Nagari (SAN) with a regression coefficient of 0.446 with a significant value of 0.004 (<0.05). While the test results simultaneously have a positive and significant effect on the loyalty of PT BPR Swadaya Anak Nagari (SAN) savings customers with a regression coefficient of 23.568 with a significant value of 0.000 (<0.05). For the test the coefficient of determination gives a contribution of 89.3%. And the remaining 10.7% is influenced by other variables not included in this test.
THE EFFECT OF BRAND VALUE CO-CREATION, BRAND TRUST, AND PERCEIVED EASE OF USE ON INVESTMENT INTEREST THROUGH ELECTRONIC WORD OF MOUTH : (Case Study On Landx Investors) Maqsuda, Janggih; Sopiah, Sopiah; Hermawan, Agus
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1027

Abstract

The contribution of MSMEs is large to the Indonesian economy, but this sector still has obstacles in obtaining capital. Therefore, referring to the Indonesian Capital Market regulations, the government through OJK (Financial Services Authority), issued Regulation Number 37/POJK.04/2018 on Crowdfunding Services through information technology-based stock offerings (Equity Crowdfunding). LandX is an ALUDI registered organizer that already has OJK license. The average level of funds raised by LandX per project is up to 4 billion. The population in this study are investors who have registered at LandX totaling 88,572 as of December 2022. Samples taken using purposive sampling. The conclusions of this study are Brand trust has a significant effect on investor interest in investing, Brand value co-creation engagement attitude has no significant effect on investor interest in investing in LandX through e-WOM, Brand value co-creation engagement behavior has a significant effect on investor interest in investing in LandX through e-WOM, Perceived ease of use has a significant effect on investor interest in investing in LandX through e-WOM and E-WOM has a significant effect on investor interest in investing in LandX.
ANALYSIS OF TIME AND COST PERFORMANCE IN THE COMPLETION OF THE CONSTRUCTION PROJECT FOR THE REGIONAL DISASTER MANAGEMENT AGENCY (BPBD) BUILDING COMPLEX IN PASURUAN REGENCY, BUDGET YEAR 2023 Cahyono, Bagus; Marleno, Risma; Oetomo, Wateno
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1039

Abstract

In the construction project of the Pasuruan Regency BPBD building complex, which is currently still ongoing, has experienced problems related to the schedule for the implementation of its activities. The problem in question is the delay in the schedule for the implementation of its activities, where the results of the progress realization are not in accordance with the schedule plan, through this writing an evaluation is carried out related to performance in the field through an approach using. The data analysis process is carried out by calculating analysis indicators including BCWS, BCWP and ACWP, the calculation of cost indicators consists of calculating the CV value, Cost Performance Index (CPI), ETC and EAC, and also calculating related to time indicators including calculating the SV value, Time Performance Index (SPI) and also calculating the time requirements / Estimated time (TE) in project completion. Based the results of  calculation / data analysis that has been carried out, the Cost Performance Index value CPI> 1 is obtained, and the SPI Time Performance Index value < 1, indicating that the realization cost is still below the plan cost with the achievement of progress realization which is also still below the plan schedule. while for the ETC value of project completion of Rp.2,148,176,877,000..148,176,877.17 with an EAC value of Rp.16,624,276,448.77 from the total contract value of Rp. 18,898,770,576.77. and related to the estimated time requirement for project completion (TE) obtained a time of 220.75 ⁓ 221 days, 11 days later than the time provided 210 days.
ANALYSIS OF COST AND TIME FOR THE COMPLETION OF THE MAINTENANCE PROJECT OF THE KARETAN – SAMBIMULYO ROAD IN BANYUWANGI REGENCY Harris, Oscar; Marleno, Risma; Oetomo, Wateno
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1040

Abstract

Along with technological developments in the field of project work implementation, it must also be accompanied by developments in the field of Management as a control function in the implementation of the project. In this case, the application of the Earned Value Concept Method is expected to be able to provide an alternative solution to the problem of evaluating the cost and time that has been spent on project implementation. The purpose of this research is to evaluate a project work that is being done, namely in the form of Maintenance of KaretanSambimulyo Road, Banyuwangi Regency against Project Time and Cost Control, so that it can be used as a reference material by the project implementer and the employer in terms of decision making whether the project is feasible to complete or not. The research was conducted at the end of week 21 (twenty-one), with different evaluation results, thus it can be concluded with the following description: a. Based on Cost Variance (CV) & Schedule Variance (SV) analysis results obtained: Work is carried out later than the schedule plan, costs are lower than the budget plan; b. Based on Cost Performance Index (CPI) & Schedule Performance Index (SPI): Profit but experiencing delays; c. Based on Estimation to Complete (ETC) & Estimation at Completion (EAC): Obtaining a profit of Rp. 263,004,000, 00-,; d. Based on Estimate Temporary Cost (ETC) & Estimate All Cost (EAS): Experienced a Time Delay of 2.09 Weeks
DEVELOPMENT OF THE RENDANG INDUSTRIAL INNOVATION SYSTEM IN PAYAKUMBUH CITY Musthafa, Imelfina; Tan, Firwan
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 1 (2023): DECEMBER
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i1.1051

Abstract

This research aims to examine efforts to develop an innovation system for the rendang industry in Payakumbuh City. The methodology used in this research is interviews with related parties regarding efforts to develop an innovation system for the rendang industry in Payakumbuh City. The results obtained are that there are various efforts to develop an innovation system for the rendang industry in Payakumbuh City, namely: the establishment of a rendang industrial center, rebranding of Payakumbuh City, the establishment of UPTD P3R, the establishment of the "IKOSERO" cooperative, the establishment of the School of Randang,collaboration and partnerships, technology implementation, marketing, HR training and development, as well as licensing and standardization. Government policy to provide support to the rendang industry in Payakumbuh is very necessary so that rendang in Payakumbuh City is able to have competitiveness in the national market and Payakumbuh rendang can enter the international market and become a food that is in demand by people throughout the world.
FACTORS THAT INFLUENCE BEHAVIORAL INTENTION TO USE ACCURATE APPLICATIONS WITH THE UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY MODEL IN STUDENTS OF THE FACULTY OF ECONOMICS, JAKARTA STATE UNIVERSITY Tahfidz, Muhamad; Utaminingtyas, Tri Hesti; Sumiati, Ati
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1054

Abstract

This research aims to determine the influence of performance expectancy, effort expectancy, and social influence on behavioral intention regarding the use of accuracy among students at the Faculty of Economics, Jakarta State University. Using quantitative research methods and the samples used were 115 samples. Taken using the purposive sampling method with the category of active students of Accounting Education, Jakarta State University, Class 2020-2022, and have used accurate in the last 1 (one) year. This research uses multiple regression analysis techniques with a hypothesis test consisting of the t test. The results obtained in this research are (1) There is an influence between performance expectancy and behavioral intention in Accounting Education students at Jakarta State University. (2) There is an influence between effort expectancy and behavioral intention in Accounting Education students at Jakarta State University. (3) There is an influence between social influence on behavioral intention in Accounting Education students at Jakarta State University. Based on this research, accurate can be an alternative in learning for financial and accounting data processing because it is easy to understand and helps in the accounting recording process supported by the availability of facilities and infrastructure for accurate learning.
THE INFLUENCE OF ETHICAL SALES BEHAVIOR, BRAND EQUITY, AND CUSTOMER EXPERIENCE ON KETJE COFFEE CUSTOMER LOYALTY IN BANDAR LAMPUNG Aprilia, Nia; Warganegara, Tri Lestira Putri
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1057

Abstract

The objective of this study is to examine the influence of ethical sales behavior, brand equity, and customer experience on customer loyalty at Ketje Coffee in Bandar Lampung. The research population consists of customers of Ketje Coffee in Bandar Lampung, with a sample size of 100 customers. The analysis method employed in this study is multiple linear regression analysis. The research findings indicate that ethical sales behavior, brand equity, and customer experience all have a positive and significant impact on customer loyalty. This implies that ethical sales behavior, brand equity, and customer experience play a crucial role in shaping customer loyalty. The results of this research can assist Ketje Coffee in enhancing ethical sales behavior, strengthening brand equity, and improving customer experience, thereby increasing the company's competitiveness and fostering better customer loyalty. In the current era of heightened business competition, this study provides a platform for Ketje Coffee to enhance customer loyalty and encourage customers to choose Ketje Coffee for their consumption needs.
THE OTHER FACE OF ACCOUNTING RESEARCH: A Perspective From Sociological Theory Tjahjono, Mazda Eko Sri
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1066

Abstract

Accounting cannot be separated from the social interactions that take place in and around organizations. Accounting research has long been concerned with communication and reporting, negotiations and agreements, interactions with external parties, organizational culture, social and economic impacts, professional roles and ethics. Agency theory has become an inescapable mainstream theory. The purpose of this article is to explain how accounting research uses sociological theory. The research methodology used in this article is a literature review of published articles. The use of sociological theory as an analytical tool to explain contemporary accounting phenomena and practices is very relevant because accounting is part of the social sciences. To maintain the integrity of accounting research with a sociological theoretical approach, it is necessary to establish strict boundaries to ensure that accounting research remains focused on accounting principles and does not deviate from its main objectives. The complexity of the accounting field and the importance of understanding the social context in which financial information is produced, processed and used. This paper is intended to help accounting researchers develop research ideas
THE INFLUENCE OF ORGANIZATIONAL CULTURE, WORK ENVIRONMENT, AND WORKLOAD ON TURNOVER INTENTION OF EMPLOYEES PT. BUMI JAYA TRANSINDO SEJAHTERA Dunan, Hendri; Novita, Fadila Rama
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1071

Abstract

This study examines the effects of organizational culture, workload, and work environment on employee turnover at PT. Bumi Jaya Transindo Sejahtera. Using a quantitative research approach, the study collected data from all 74 employees at the organization through a questionnaire. The sampling technique used was saturated sampling due to the small population size. The data was analyzed using multiple linear regression analysis. The results showed that Organizational Culture (X1) and Work Environment (X2) had no significant impact on turnover intention. However, Workload (X3) was found to have a significant influence on turnover intention. Overall, this research highlights the importance of Organizational Culture, Work Environment, and Workload in understanding turnover intention. These findings provide valuable insights for organizations looking to improve employee retention strategies. Future research can explore specific interventions and policies to effectively address organizational culture, work environment, and workload concerns and reduce turnover intentions.
STUDY ANALYSIS OF BUKIT ASAM TALENT MANAGEMENT (BATMAN) IN CAREER DEVELOPMENT AND PROMOTION OF EMPLOYEE POSITIONS AT PT BUKIT ASAM TBK Dunan , Hendri; Angeline, Maria
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 2 (2024): MARCH
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i2.1072

Abstract

This study focuses on the issue of insufficient career development options that align with the interests and abilities of individual employees, which hinders the improvement of organizational capacities. The challenges faced include uncertainty, lack of transparency, and limited employee history data, all of which pose significant obstacles to employee promotion and career progression. To address these challenges, the research aims to thoroughly explore and explain the application of talent management in the career development and advancement processes at PT Bukit Asam Tbk. One of the main objectives is to uncover how talent management strategies can effectively navigate the complexities brought about by uncertainties and limited transparency. Additionally, the study aims to shed light on the innovative approach of integrating the Bukit Asam Talent Management (BATMAN) system, a framework based on talent management principles, into the organizational structure. BATMAN is expected to act as a catalyst in overcoming the obstacles associated with career development and progression. Using a descriptive qualitative study design, the researcher systematically examines the intricate dynamics between PT Bukit Asam Tbk's Integrated Talent Management System (ITMS) framework and the BATMAN process. Through the analysis of data extracted from the BATMAN system, employee interviews, observation activities, and consultation with other relevant sources, the study seeks to provide a comprehensive understanding of the mutually beneficial relationship between talent management principles and the organizational context at PT Bukit Asam Tbk.